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Lindab’s first 50 years of simplifying construction

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Lindab Group
Lindab Group

A commemorative book chronicling Lindab’s first 50 years of simplifying construction.

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lindab 1959 - 2009 50 years of simplifying construction 1959-2009 Lindab’s first 50 years of simplifying construction From tinsmith to international industry leader within steel based construction and ventilation solutions
lindab 1959 ­ 2009 - The staff are gathering outside the production premises in Grevie some time in 1963. Today these buildings are part of Lindab’s head office facilities in the south of Sweden.
50 years of simplifying construction 1959-2009 A commemorative book chronicling Lindab’s first 50 years of simplifying construction
lindab 4 1959 - 2009
50 years of simplifying construction Over the past 50 years, our work at Lindab has been in the pursuit of a single-minded goal; to constantly develop our skills and knowledge within what we now call simplifying construction. The path we chose in order to offer increased customer value has been based on quality, proximity and service using steel as the central theme. From the very outset, our founder, Lage Lindh put the customer front and centre. By building a company philosophy based on the values of “neatness and order”, strong entrepreneurship and quick decisions, the conditions were created for the business model which has involved streamlined production, highly advanced distribution, together with a flow of innovations and constant awareness of the needs and wishes of our customers. When the business began in the late 50s, few thought that these actions would create a group which today has a leading position in Europe within building and ventilation solutions. It is my hope that those of you reading this will be interested to learn about our history, and see all the common threads that have clearly run through the 50 years right up to the present day. At the beginning of the 2000s, we formalized the basic values that Lindab is built on. This resulted in the three key phrases Simplifying construction, Down to earth and Neatness and order, which are as true today as throughout the 50 years history. David Brodetsky President and CEO Lindab AB Allow me to conclude by sincerely thanking all of our customers, our staff and all the others who have contributed to the development of Lindab and have made it possible for us to simplify construction. We now set our sights on the next 50 years. Nothing is so good that it cannot become even better, simpler or more efficient. 5
lindab 1959 - 2009 Lindab then and now In the text on the following pages you will find a lot of Swedish city and small town names connected to the Lindab story. To facilitate localizing these places when reading the text, we have included a map of Sweden highlighting these places. On the opposite page you will also find a map showing Lindab’s current presence in Europe, CEE/CIS and USA. Each page in this presentation includes a summary table. This table uses some symbols for significant events. Please find the key to these symbols on the opposite page. Lycksele Sweden Lidhult Stockholm Västra Karup Båstad Grevie Förslöv Ängelholm Jönköping Göteborg Map of Sweden showing some important Lindab places and major Swedish cities. Malmö 6
Key to the table Each spread presents a summary table. In these tables the plus sign, a flag or the factory symbol designates the following: Major acquisitions USA Europe and CEE/CIS Entry into new market via sales office/subsidiary New factory or major expansion of existing unit At this point in the story, you will here and there discover small stories of odd, unique and unusual deliveries. These stories are not necessarily connected to the year with which they are presented. Current Lindab market presence (February 2009) 7
lindab 1959 ­ 2009 - Lage Lindh Valter Persson Lidhult
Prologue: the pre-Grevie years Lidhults Plåtslageri in Lidhult, approximately 80 km from Grevie, was owned by tinsmith Valter Persson, who ran the business assisted by two employees. What distinguished Valter from other tinsmiths was that he had started a small scale semi automated production of fittings for exterior wall cladding. A production concept highly unusual in this trade! It was 1956 when jack-of-all-trades, Lage Lindh, walked in. He had previously sold fruit and berries, and shortly thereafter he had travelled around the farms and cottages of southern Sweden selling paint. When visiting Lidhult one day in March, an acquaintance of Lage told him about Valter Persson, the tinsmith who had designed an aluminum strip to be used for mounting exterior cladding, which he had then started to mass produce. Lage Lindh decided to visit Valter Persson, who was in need of someone to travel around promoting and selling the aluminum strips, so they two came to an agreement. Over the next three years, Lage would take care of marketing the new aluminium strips. During the first year, Lage covered approximately 120,000 km behind the wheel, visiting virtually every timber merchant from Ystad in southern Sweden to Haparanda in the very north. Lage soon noticed that selling the aluminium strips was particularly successful in those places where the staff actively demonstrated the product along with its advantages. Lidhults therefore produced a small model cottage clad in eternit panels fitted with the help of the company’s handy aluminum strips. Sales took off over the next few years, Valter employed more and more people and so Lage started to think that the strips could be complemented with further products. Windowsills and barge-board fixtures continued to be done by the tinsmiths, but towards the end of the 50s, Lage saw how the new “do-it-yourself” market was growing. Production of these fixtures started up and in 1958 the premises in Lidhult started to become increasingly cramped while the parsimonious local authorities did little to create opportunities for expansion. During a trip to Båstad, Lage visited timber firm NP Nilsson in Grevie, and happened to hear about vacant premises that would suit Lidhults Plåtslageri’s growing business. Pretty soon, the story began in earnest. 1956 - 1958 1956 Valter Persson runs Lidhults Plåtslageri in Lidhult Lage Lindh appointed to market the new aluminium strips 1957 Net sales and the number of employees really started to take off Lage Lindh proposes windowsills and barge boards as new products 1958 Production of sheet metal fixtures begins The premises started to become too small Lage Lindh visits Grevie and discovers the new premises Lage and Valter decide to move operations to Grevie 9
1959 -- © www.grevie.com
-- 2009 Air duct systems Comfort Building components Building systems
lindab 1959 - 2009 Half a century of simplifying construction with steel solutions 1959 1963 Company established 1968 From sheet metal workshop to sheet metal industry in two years pages 16-17 1970 Scandinavia’s biggest Partnership for increased export pages 24-25 pages 28-29 pages 20-21 1961 The crisis, the solution and expansion pages 18-19 1959 1960 - 1969 1965 A new business area emerges pages 22-23 1969 1 Widened customer base and name change to Lindab R pa pages 26-27 1970 - 1979
1975 Seriously into Western Europe 1982 Growing product range pages 32-33 pages 36-37 1974 Roof drainage moved to Förslöv ages 30-31 1978 1986 LINDABsafe is launched pages 34-35 Circular duct systems take the lead pages 40-41 1976 VM-gruppen acquired and branch system expanded pages 44-45 1980 1984 Continued expansion and growth “OTC” stock exchange listing and further acquisitions pages 38-39 pages 42-43 1980 - 1989 1988 Past the billion mark pages 46-47
1990 1992 1996 1998 200 Lindab AB Båstad Business Area Roofing/wall systems Lindab Ventilation AB Båstad Lindab Ltd Great Britain Lindab Nord AB Boliden Lindab Steel AB Båstad Lindab VM AB Båstad Lindab A/S Norway Real estate companies Spiro International S.A. Switzerland Lindab Holding A/S Denmark Sales company Lindab Profil AB Båstad Ventilation Lindab Int. Holding B.V. The Netherlands Lindab Inc. USA Scandev Properties Ltd Great Britain Lindab S.A. France Lindab GmbH Germany Lindab Nova S.A. Spain Lindab Sp. z.o.o. Poland Lindab S.p.A. Italy Lindab Kft. Hungary “You can see that they need our roofs and gutters” Biggest structural change so far Lightweight construction gathers momentum pages 48-49 pages 52-53 pages 56-57 1991 Lindab makes early entry into CEE 1994 Past the half-billion mark in CEE pages 60-61 Record – steel price pages 64-65 1997 1999 Further growth in CEE Rainline and IT simplify Lindab goes WYSIWYG pages 54-55 pages 58-59 pages 62-63 pages 50-51 1990 - 1999 2000 -
2002 2004 2006 2008 for both growth and es Reorganization into two business areas Lindab returns to the stock exchange RdBX – another simple click solution 5 pages 68-69 Strong products provide strong development pages 72-73 pages 76-77 pages 80-81 00 - 2008 2001 2003 2005 2007 Delisting and raising skill levels Fill the Gap and return of the former core values Added steel building power with Astron Safe Click – simplifying construction with a single click pages 70-71 pages 74-75 pages 78-79 pages 66-67
1959 - 2009 1959 © www.grevie.com lindab
Company established 6 February 1959. The winter sun cast its faint glow over Grevie in southern Sweden as Lage Lindh – salesman, entrepreneur and visionary – together with Valter Persson – tinsmith and industrialist – became partners in the newly formed AB Lidhults Plåtindustri. The name Lindab would not make an appearance for another 10 years, for the focus then was entirely on making life easier for builders and homeowners. The mass-produced aluminum strips, windowsills and barge boards sold well and simplified installation. Lage continued to travel among Sweden’s timber merchants, often winning over warehouse managers and increasing sales. For the most part Lidhults Plåtindustri continued to be a tinsmith business, both in the traditional sense, as well as in the form of small-scale manual production of gutters and downpipes which were added by some timber merchants. Lage started to wonder whether or not to invest in genuine mass production of these products as well. Valter was more doubtful, but still believed that Lidhults “could be a million kronor company if Lage could just hold on”. The word “Plåtindustri” (sheet metal industry) undoubtedly hinted at such ambitions. 1959 1959 Net sales SEK 400,000 • 18 employees AB Lidhults Plåtindustri formed on 6 February Lage Lindh and Valter Persson own 50 % each 2 1 3 Lage Lindh and Valter Persson purchased the premises used by the Skåne Egg distribution business from Grevie Savings Bank (1). Next, Grevie’s Railway Hotel (2) and Sven Neborg’s shop (3) were acquired. These premises today form parts of Lindab’s head office in Grevie. 17
1959 ­ 2009 - 1961 © www.grevie.com lindab Everything loaded and unloaded by hand. Raw materials in, new products out. From left Johnny Bergman, Helge Henningsson, Rune Svensson and Gösta Johansson.
The crisis, the solution and expansion During the autumn and winter of 1960, the production of aluminum strips and fixtures increased substantially. The stocks were replenished in order to have sufficient levels for when sales were expected to take-off again in early 1961. Even before the end of the year however, strong frost and wintery conditions arrived in earnest to put the skids on not just the icy roads, but on sales too. Combined with the late arrival of spring, Lidhults Plåtindustri experienced an acute liquidity crisis. Lage travelled to Malmö to meet with angry creditors. The Banks in Båstad were wary. Torsten Christiansson, an Ängelholm ironmonger, had great faith in Lage Lindh however and when he got to hear about the predicament, he underwrote the credit to Lidhults Plåtindustri for the full amount of SEK 25,000 in steel purchases. Many of the customers, the timber merchants, also got to hear about Lidhults worries and one by one, they began to show their support by purchasing and stocking Lidhults products during the long, hard spring. The money slowly began to roll in with head of finance Regat at creditor Odelberg & Ohlsson declaring to Lage “I believe in you, you can have whatever you need”, thus saving the day. During late summer, growth returned in earnest. Liquidity was restored further through strong sales. Lage and Valter took on more employees and there was even money for renovating and upgrading the plant. By the end of 1961, semi-industrial mass production of gutters and downpipes commenced, and the birth of one of Lindab’s true core products – roof drainage – approached. During 1962, the new production gathered pace and grew so much, that it moved to temporary premises in Västra Karup, a small village not far from Grevie. The closed school was used for production with the former retirement home used for storage. The production of strips and fixtures remained in Grevie and by the end of 1962, the need to gather everything under one roof had increased. 1960 - 1969 1960 Net sales SEK 700,000 • 26 employees Strip and fixture operations evolve into the main business 1961 Net sales SEK 1.4 m • 28 employees Cold winter leads to high stock levels and liquidity crisis Salvation comes through support from suppliers and customers Sales return and expansion follows 1962 Net sales SEK 1.9 m • 31 employees Manufacture of pipes and guttering increases The business expands into rented premises 19
lindab 1959 ­ 2009 - 1963 Simplifying construction predated the start of smoking restrictions.
From sheet metal workshop to sheet metal industry in two years In 1963, a major step was taken with the purchase of presses and tools from the insolvent estate of Karl-Evert Johansson. The administrator confided to Lage and Valter that Karl-Evert and his father were extremely knowledgeable within press and production technology, a field that he knew to be an area Lidhults wished to improve. With that, Karl-Evert and his father were employed, who then together with Valter, workshop foreman Knut Zachrisson and Gunnar Eriksson, embarked on something of a pioneering project to radically improve Lidhults production, something that would soon be seen in the product range. During the year, bends for roof drainage were launched in several dimensions and angles. These were warmly received from customers who saw great value in an extended range. Skills and knowledge in the company grew and the decision to buy a Rima machine from Germany was taken unanimously. This made it possible to produce single gutters and downpipes up to six metres in length, and since the new products could now be produced from a single piece of sheet metal, the rust prone lateral seams could be eliminated altogether. Another benefit to the customer. The new one-piece products were launched in 1964 together with a new factory produced guttering bracket, instantly making Lidhults galvanised roof drainage assortment unique in its breadth and quality. Instead of customers purchasing guttering and pipes from one supplier, bends from another and brackets from a third – as had been the only option – everything now existed at Lidhults Plåtindustri. The transformation from a sheet metal workshop to a sheet metal industry was complete and in November 1964 the new factory on Ängelholmsvägen in Grevie was officially opened. 1960 - 1969 1963 Presses purchased from insolvent estate Skills and production technology improves radically Pressed bends for roof drainage launched Rima machine for one-piece lengths purchased 1964 Net sales SEK 3.7 m • 52 employees One-piece guttering and pipes launched Brackets launched Lidhults is alone in being able to offer a complete range of roof drainage products New factory on Ängelholmsvagen officially opens in November Our wettest delivery was 268 metres of Rainline to Oddsvik in the Faroe Islands. There, if it’s not raining it’s snowing. Lage Lindh expressed it well with the words “thank heavens for pouring rain”. A 1963 gathering in the corner between the yellow house and workshop up in Grevie. In 1964 Ängelholmsvägen in Grevie takes on a completely new profile – Lidhults Plåtindustri’s new modern factory. 21
lindab 1959 ­ 2009 - 1965 One of the first Spiro tube forming machines producing spiral seamed ventilation ducts on the production line.
A new business area emerges The new factory on Ängelholmsvägen, by now a small part of Lindab’s Grevie facility, provided a completely new opportunity for rationalised and streamlined production. All the new machines were moved here, a modern facility for hot galvanising was built and for the first time, Lage was seriously able to realise his ideas about neatness and order. The outcome was both better quality and faster delivery times, and together with his employees, Lage could promise customers “continued agreeable business relations”. This was certainly a great event, but even greater ones lay ahead. Lage was not just an orderly man, he was also a visionary. “The conveyance of cold and warm air through prefabricated steel ducts is the sound of the future,” he declared frankly when he first made contact with Tor Anders Jensen, son of Erling Jensen who had invented the Spiro machine for the automatic production of spiral-seam ventilation ducts in the early 1950s. Strangely enough, this project had started as a post-war project for effective desert irrigation in Africa, but Erling Jensen saw an entirely new possibility for his machine. Svenska Fläktfabriken were alert and had already purchased one Spiro Tubeformer and Lage knew that with the new factory in place, it was time for a new business area. Lidhults purchased its first Tubeformer, began test production and during the year launched an additional factory-made product, Spiro – spiral-seam ventilation ducts. During 1966 and 1967 there was rapid development within the ventilation assortment comprising fittings, silencers, dampers and other parts. In this important work, the experience and knowledge from the pressing and production of roof drainage was put to good use. A new warehouse was built on Ängelholmsvägen and all the small irregular stock was scrapped. Sales began to take-off and Valter’s belief that Lidhults could become a “million kronor company” had already been realised ten times over. 1960 - 1969 1965 Net sales SEK 6.5 m • 73 employees The new factory on Ängelholmsvägen becomes operational Neatness and order takes on greater importance Quality and service are further strengthened Ventilation added as a business area Spiro launched 1966 Net sales SEK 7.6 m • 85 employees Development of ventilation components begins Experience from roof drainage exploited 1967 Net sales SEK 10.8 m • 100 employees Spiro now available in more than 20 dimensions together with more than 40 types of component New warehouse built More and more ventilation components such as bends, reducers and T-pieces are added to Lidhults’ new ventilation assortment. The new business area is highlighted in a sales catalogue. 23
lindab 1959 ­ 2009 - 1968 The range of duct components grows rapidly.
Scandinavia’s biggest 1968 was the year that Lidhults Plåtindustri had cause to describe itself as “Scandinavia’s biggest manufacturer of factorymade sheet metal components”. By this time, the company’s roof drainage and ventilation ranges were so extensive that the word “complete” began to appear more and more frequently in brochures and printed matter. In 1968, Lidhults became the first to use seam welding for both roof drainage bends and duct components. This gave improved corrosion resistance and tighter tolerances, both of which were welcomed by both dealers and retail customers. It was also the year in which competitors launched plastic as a new roof drainage material. Lidhults evaluated but quickly rejected the material due to a number of poor properties. One advantage was found however – plastic roof drainage could be produced in several colours. Lage contacted Domnarvets Jernverk and suggested experimenting with plastic-coated sheet metal in a limited range of colours. The experiments were successful and Lidhults quickly learn to produce of tubes and pipes from plastic-coated sheet metal. To be able to supply brackets, pipe holders and covers, a painting facility was built for applying the Organosol plastic coating. Sales of both roof drainage and ventilation ranges increased constantly and more and more people were employed. 1960 - 1969 1968 Net sales SEK 13.9 m • 116 employees Lidhults Plåtindustri is now the biggest manufacturer of sheet metal components in Scandinavia In order to challenge the new plastic material, Organosol coated sheet metal starts to be used within roof drainage Our most unsuccessful delivery, was fortunately a trial delivery. The first real test of the new Lindab Safe happened to the rebuilding of the Hotel Savoy in Malmö. Nothing fit, until the next day when we delivered better dimensioned duct components. The customer ended up being highly satisfied and is still with us. Duct components in large dimensions were seam welded together by hand in black sheet-metal which was then galvanised. The smaller dimensions and bigger volumes on the other hand were pressed by tools that were developed in-house. Lidhults Plåtindustri’s newly established company board assemble for their first meeting. 25
lindab 1959 ­ 2009 - 1969 Lage Lindh welcomes a number of French ventilation customers to the new factory.
Widened customer base and name change to Lindab 1969 became an important new milestone in the company’s history, with both positive and negative signs. Valter Persson died tragically in an accident. Lage Lindh acquired the family’s shares and changed the company name to Lindab Lindhs Industri AB. Lindab had already generated a new group of customers through direct sales to the tinsmiths. In order to drastically increase volumes in this important new customer group, agreements were signed with the three sheet metal wholesalers Lindahl & Nermark (later Plåtluna), Famex and Sjömander. Via these new channels, Lindab was then able to aggressively market the newly developed ventilation system which had become even wider and more complete. In addition to this came the plastic coated sheet metal roof drainage system – in the colours black, grey and brown – now launched under the name Plåtisol. Both the ventilation system and Plåtisol gained rapid success with the tinsmiths who saw how they could increase Plåtisol in black, brown and grey attract more and more tinsmiths to Lindab’s wide range of roof drainage products. their efficiency and profitability by purchasing prefabricated factory-painted components that were both high in quality and with a precision that even they could not achieve. It therefore became increasingly unprofitable for them to manufacture roof drainage themselves, especially with the market crying out for more and more installations. In addition, the popularity of Lindab’s circular duct system was permanently on the increase. This made installation simpler, as did the fact that it was now being stocked nationwide, an important advantage. In May of 1969 a further factory building was opened bringing the total factory area on Ängelholmsvägen in Grevie to 15,000 m2 and by acquiring an additional 100,000 m2 of land from farmer Fritz Karlsson the route towards expansion opened up fully. Furthermore, exports began to gather momentum through direct sales to Denmark, France and others. 1960 - 1969 1969 Net sales SEK 14.7 m • 131 employees Valter Persson dies Lage Lindh becomes sole owner Change of name to Lindab Lindhs Industri AB Agreement signed with key sheet metal wholesalers Sales via wholesalers to tinsmiths increases rapidly The new Plåtisol roof drainage system is launched with plastic coated sheet metal in three colours The new range of ventilation products now increasingly complete Factory expanded to 15,000 m2 Lindab was adopted as the company name after Lage Lindh acquired all the shares. 27
lindab 1959 ­ 2009 - 1970 Lage Lindh and Tor Anders Jensen agree that Spiro Investment will sell Lindab’s ventilation products in Europe and the United States.
Partnership for increased export In 1970, export initiatives were high on the agenda. Lage reached an agreement with Tor Anders Jensen for Spiro Investment to have the responsibility for selling Lindab’s entire ventilation programme outside the Nordic region and in the USA. This meant that Lindab’s products were now being sold throughout Europe and the first delivery to the USA took place in May. During the year, exports reached SEK 4.1 m, and together with strong growth in productivity, the company reported a healthy profit. The range of construction strips was enhanced further through the investment in a new edge machine for profiles measuring up to 6 meters. Within ventilation, the range of product was supplemented with a new circular silencer. Lage Lindh’s sensitivity towards the employees and their well-being was already much discussed. A good working environment and good working conditions spread commitment and responsibility throughout the company. Together with increasingly advanced production equipment, this was a key explanation for the growth in productivity that was now taking place. During 1971 the Norwegian firm Roald Maskin A/S began selling Lindab’s Plåtisol along with the ventilation products. In order to improve the management of sales to Danish customers, which until then had handled from Grevie, Lindab opened its first foreign subsidiary, Spirovent A/S, in Denmark. During 1972 the partnership with Tor Anders Jensen intensified when he became a part owner in Lindab. The new factory for manufacturing ducts in northern Sweden, Lindab Nord in Lycksele, opened its doors in March. Lindab Hälsovård (Lindab’s Health Care Center) was also officially inaugurated on 19 April, providing all employees with two free doctor’s appointments per year. 1970 - 1979 1970 Net sales SEK 18.0 m • 152 employees Agreement with Spiro Investment regarding sales ventilation products outside the Nordic region Exports reach SEK 4.1 m Productivity increases as a result of initiatives in production technology and staff welfare 1971 Net sales SEK 23.8 m • 156 employees The first foreign subsidiary, Spirovent in Denmark, is established 1972 Net sales SEK 28.3 m • 207 employees Spiro Investment becomes a part owner of Lindab The factory at Lindab Nord in Lycksele officially opens 1973 Net sales SEK 54.3 m (18 months) • 239 employees Productivity increases 35 % on the previous year The first production robot is installed Exports reach SEK 9.3 m Spirovent A/S in Denmark becomes the first foreign subsidiary with premises at Amager near Kastrup. A pleasant working environment and strong camaraderie leads to many enjoyable activities. 29
lindab 1959 ­ 2009 - 1974 With roof drainage moved to Förslöv, productivity as well as “neatness and order” could be improved and developed.
Roof drainage moved to Förslöv As sales continuously increased, it became increasingly difficult to coordinate production of the two business areas under one roof. The Goodyear factory in Förslöv, close to Lindab in Grevie, was to be shut down and when Lage was invited to take over the 12,000 m2 premises in 1974 he readily accepted the chance. At the same time that the production was being moved, new rolling mills for guttering and pipes were also installed to increase production capacity. These actions contributed further to the neatness and order that was now spreading ever more rapidly throughout the business. During the year, the Organosol coating system was replaced by Plastisol giving the roof drainage products and profiles more durable colour coatings. Something that pleased the customers as well as Lindab. Circular duct systems had now become the biggest product in terms of sales, despite Spiro Investments sales of Lindab ventilation components in Western Europe not doing as well as Lindab had hoped. It was quite apparent that Spiro Investments were putting the most effort into selling their own machines. In Sweden, the Svenska Fläktfabriken had quietly slipped out a new type of approved duct system using rubber seal duct components, surprising both Lindab and the market. Lage gave instructions to the sales manager at ventilation, Carl-Gustaf Sondén, and factory manager Per-Åke Tuvesson to immediately begin their own development of this hugely interesting product. After a challenging and intricate development process, they proposed a solution with dual rubber strips fastened using a steel band. This represented a much better, more easily assembled and energy-saving product. Lage Lindh gave his seal of approval and the development work gathered pace. During the year the VM-gruppen was added as a new wholesaler after their owner Ulf Moberg called-up Lindab with a very large and interesting order. 1974 was also the year that a new computer system was put into service – without punch-cards! 1970 - 1979 1974 Net sales SEK 57.1 m • 255 employees Production of roof drainage and profiles moves to the new factory in Förslöv Plastisol replaces Organosol for coating Circular duct systems are the biggest product but Spiro Investments sales in Western Europe do not match expectations The Svenska Fläktfabriken launches ducts with rubber seals. Lindab immediately launches its own development The VM-gruppen becomes the 4th wholesaler of ventilation products The new factory in Förslöv is equipped with new rolling mills for producing guttering and pipes, now coated with the durable Plastisol colours. 31
lindab 1959 ­ 2009 - 1975 The new factory in Haderslev, Jutland brings Lindab closer to both Danish and European customers.
Seriously into Western Europe In 1975, the partnership between Lindab and Spiro Investment was dissolved when it became increasingly evident that Lindab needed to have direct contact with the growing European market in order to strengthen sales of its duct components. Lage Lindh then bought Spiro Investment out allowing Lindab to take own control of the development. Carl-Gustaf Sondén was given the task of travelling around to each of Spiro’s duct customers in Western Europe and offering them prices and conditions that created a win-win situation for both parties. The sales dropped from the split with Spiro were swiftly recovered. In connection with these events, a decision was made to take over an existing factory in Haderslev on Jutland, Denmark in order to begin the production of ducts and hand-made components. Towards the end of the year, Hans-Schmidt Hansen was employed to head up the Danish and German operations. In addition, the first management group in Lindab’s history was formed to coordinate the ever growing company’s sales, production and finances. Within Lindab, work was also underway to adapt the ventilation range to the new Eurovent standard which provided a new comprehensive set of dimensions. The development of Lindab’s own rubber sealed components continued with the launch drawing near. During the year the Lindab ventilation distributor VM-gruppen purchased another Lindab distributor, Sjömander. Since Sjömander was already selling Lindab’s roof drainage programme and had good knowledge of these products, Lindab’s roof drainage were soon distributed through all VM-gruppen outlets and sales increased. In Gothenburg, on the west coast of Sweden, the first Lindab branch opens. More will follow in the years to come. 1970 - 1979 1975 Net sales SEK 69.8 m • 294 employees The agreement with Spiro Investment is terminated and Lindab takes over sales in Western Europe A new factory is started in Haderslev on Jutland Adaptation to the Eurovent standard begins VM-gruppen starts selling Lindab’s roof drainage The factories in Grevie and Förslöv are extended by 5,000 m2 and 4,000 m2 respectively The new management group assembles for the first time at “the CEO’s holiday retreat on Lake Bolmen”. 33
lindab 1959 ­ 2009 - 1976 LINDABsafe with its double rubber seals sets a new standard within more airtight duct systems.
LINDABsafe is launched The annual report for 1976 could finally mention “the new joining system LINDABsafe, consisting of a rubber strip attached to the components which forms a seal with the inside of the tube”. Lindab was not the first to get there, but with its newly patented Safe system it had created one of the core products which would greatly contribute to future growth and provide customers the advantages of easier installation, tighter systems and, consequently, lower energy consumption. This was also the year that Sweden and other European countries moved to the new Eurovent standard, and after adjusting more than 2,000 items, Lindab could now offer tinsmiths and ventilation fitters throughout Europe two duct systems – the rubber sealed LINDABsafe and traditional, simpler LINDABvent for sealing with tape and putty. During the year, there was also a reorganisation where the parent company changed the name to Lindab Ventilation AB and the Swedish factories became subsidiaries Lindab Plåtisol AB (Förslöv) and Lindab Nord AB (Lycksele). In 1977, the development and documentation of the LINDABsafe programme continued, providing tinsmiths workers and installers with improved safety and greater confidence in the assembly. Major efforts were being made to achieve 100 % measurement accuracy, something that would be an integral part of future development work right up to the present day. The better the products fit, the better the final outcome. This was something that both the customers and their clients were in complete agreement about. In agreement with Roald Maskin A/S, a Norwegian distribution company, Lindab opened its own sales offices in Oslo, Norway. The same happened in Hamburg, Germany. Lindab now had its own operations in Sweden, Denmark, Germany and Norway. In the newly built premises in Förslöv a fully automated powder coating line for guttering brackets was installed. The transition from paint to powder coating provided substantial environmental benefits. 1970 - 1979 1976 Net sales SEK 91.2 m • 445 employees LINDABsafe is launched Ventilation programme adapted to Eurovent Reorganisation implemented with new companies formed 1977 Net sales SEK 103.4 m • 506 employees Development of LINDABsafe continues Sales office opens in Oslo Sales office opens in Hamburg Our most secret delivery was the Lindab Safe system which was delivered for the construction of Helsingborg’s Hospital. The duct system producer, and one of our main competitors, Svenska Fläktfabriken was also acting as the contractor for the delivery. However, they purchased the duct system from us instead, since they wanted to offer the best price and quality! The new Safe system is tested and documented meticulously in order to provide customers with more efficient assembly. The new powder coating in Förslöv makes production considerably better for the environment. 35
lindab 1959 ­ 2009 - 1978 With the two new wire welders from Soudronic, Lindab becomes the first in the world to weld galvanised ventilation bends automatically. Both these welders continue to be used today.
Growing product range Plåtisol continued to strengthen its position as the leading roof drainage system. The double-sided coated steel plate and the complete product range made Plåtisol an increasingly obvious choice. A fully automated press line for pipe holders was developed and put into operation. This meant that the pipe holder and foot could now be produced from one piece, providing a faster and simpler assembly. In 1979 a new gutter stop end and gutter joint were introduced with EDM rubber seals. And in 1978 within ventilation, Lindab presented a unique technical document for their silencers, which was received well by the market. Furthermore, the first T-piece branch from a single piece was launched, which as well as providing air characteristics with reduced eddy formation also allowed the manufacture in a single step instead of the thirteen as previously. In 1979, Lindab also became the first ventilation company to directly weld galvanised sheet metal duct bends using the new Soudronic machines in Grevie. This gave the range of bends greater tolerances and improved protection against corrosion A new, fully automated line for pressing bends increased precision and improved the working environment. In Germany, the subsidiary Lindab GmbH was formed in 1978 and in the following year, a new warehouse opened in Bargteheide contributing to a continued positive growth in exports. 1970 - 1979 1978 Net sales SEK 118.6 m • 505 employees New technical documentation for silencers The first fully integrated T-piece is launched Plåtisol continues to develop well All-in-one pipe holder and foot is launched Subsidiary Lindab GmbH formed in Germany 1979 Net sales SEK 152.9 m • 532 employees New gutter stop end and gutter joint launched The first welded galvanised sheet steel bends are launched New warehouse opens in Bargteheide, Germany Kifab in Olofström, producer of roof drainage products, is acquired Sales office and warehouse in Copenhagen moves to new premises in Hvidovre A unique technical document for the range of silencers is very well received by the market. The new fully automated line for pressing bend halves into duct halves gives increased precision and a better working environment. Plåtisol continues to strengthen its position as the leading roof drainage system in Sweden. 37
lindab 1959 ­ 2009 - 1980 Hans Schmidt-Hansen, Carl-Gustaf Sondén, Lage Lindh, Leon Hansson, Jerry Johansson and Thomas Andersson in front of a Plåtisol wall.
Continued expansion and growth Sales of the LINDABsafe system continued upwards and in 1980, Lindab acquired 40 % of the VM-gruppen, providing an entirely new form of direct contact with the market and enhanced opportunities for increased sales. Lindab also truly understood how much customers valued a nearby service and local stocks and how this drove sales. Expansion outside Sweden continued with the formation of the subsidiary Lindab Peltiset AB in Finland, focusing on roof drainage, and Lindab Ventilation A/S in Norway. In order to meet the future growth, the Förslöv factory was extended to 18,000 m2 and the production of guttering brackets was moved altogether to the newly acquired Kifab in Olofström, in the south-east of Sweden. In 1981 there were many new product launches. A range of new Plåtisol components were launched, including caps, angles and stops for guttering. Together with adjustable branches and new hooks, the system grew further. Ventilation advanced with adjustable dampers and an ingenious measuring bend, providing the conditions for better and more controlled ventilation. 1981 was also the year that the parent company changed its name to Lindab AB and Lage Lindh received an award for job creation activities from the Swedish employment organisation TRR Trygghetsrådet. Grevie’s Railway Hotel had by now been rebuilt and was ready to become the Group’s new headquarters. The Group management had good reasons for being satisfied. 1980 -1989 1980 Net sales SEK 195.3 m • 585 employees Lindab purchases 40 % of the VM-gruppen Subsidiary Lindab Peltiset AB is formed in Finland Subsidiary Lindab Ventilation A/S is formed in Norway The factory in Förslöv is expanded to 18,000 m2 1981 Net sales SEK 208.9 m • 576 employees Several new Plåtisol products are launched Adjustable dampers and a measuring bend are launched “The Hotel” is officially opened as the new head office Lage Lindh receives award from TRR In 1981 Lindab adopted the logo that is still used today. Our most unusual delivery, or rather the most unusual assembly carried out by a customer, was the installation of an extensive Rainline system on a major housing development in Spain. The client had a team of mountaineers fit all the pipes and guttering on the six-storey houses. Simplifying construction even without scaffolding. During 1981 the key product ranges were broadened with new innovative products. 39
lindab 1959 ­ 2009 - 1982 The VM-gruppen’s head office and warehouse in Johanneshov, Stockholm is now part of Lindab’s increasingly expanded distribution network.
VM-gruppen acquired and branch system expanded In early 1982, the distributor Plåtluna decided to leave the partnership with Lindab. Lindab responded quickly by acquiring the entire VM-gruppen. This meant increasing the number of branches from 6 to 13 and by launching its own lorry door-to-door delivery system, Lindab’s volumes increase. A new distribution strategy was formulated with local presence and intensified customer contact at the top of the list, advancing the positions towards the tinsmiths and installers another step. When Lindab also launched the long awaited red Plåtisol coating, along with a whole new range of products – roofing and profiled sheeting – this contributed yet further to the sales increase of 48 % that took place during the year. The export markets grew steadily and in 1983, warehouses and manufacturing were built in both Neumarkt in Germany and Milton Keynes in the UK. The branch system grew rapidly throughout the Nordic region with new the new flagship branch in Jönköping, Sweden. 1980 - 1989 1982 Net sales SEK 311.2 m • 684 employees Remainder of VM-gruppen acquired Expanded branch network and new freight system Red Plåtisol and profiled sheeting launched Haderslev doubles its production surface 1983 Net sales SEK 378.6 m • 663 employees Subsidiary Lindab Ltd is formed in the UK Expanded manufacturing/warehouses in Germany and the UK New branches in Sweden, Norway, Denmark and Finland Red Plåtisol and a completely new assortment of roofing and profiled sheeting are among the interesting product launches. The VM-gruppen’s sales offices and warehouses strengthen Lindab’s ever growing branch system. 41
lindab 1959 ­ 2009 - 1984
“OTC” stock exchange listing and further acquisitions The futuristic cover of the annual report (opposite page) in 1984 indicates that it was a significant year, as well as signaling the beginning of a future-oriented era. Quotation on the Stockholm Stock Exchange’s OTC list provided new capital and a broader ownership, while acquisitions increase Lindab’s range and distribution network. The OTC prospectus referred to Lindab and its “complete systems, local services and distribution, easily installed, quality products and continuous product development.” This was a description of Lindab which, even then, was well recognised. During the year, the business was divided up into two business areas for the first time – ventilation and roofing/wall systems. 49 % of Meko AB in Sweden was acquired, consisting of six stores for the sale of the profiled sheeting and complete warehouses, with the remainder acquired the following year. Riscanco A/S, the Danish developer and manufacturer of air diffusers, was also acquired. Their expertise in project planning and design of diffusers and grilles, plus a fully-owned air laboratory, meant that Lindab’s customers were now able to meet the increasing demands on indoor climate even better. In 1984 Carl-Gustaf Sondén took over as President and Lage Lindh took the role of CEO. The launch of Corrulett roofing profiles and an extensive program for roof safety further strengthened Lindab’s position in the market. When five new Plåtisol colours were unveiled at the Malmö Exhibition & Convention Centre in 1985, Lindab described itself as “the complete provider.” The new range was extremely well received. In 1985 the VM-gruppen changed name to Lindab VM and Lindab was by now present in 40 locations in the Nordic region, Germany and the UK. 1980 - 1989 1984 Net sales SEK 422 m • 674 employees Quotation on the Stockholm Stock Exchange’s OTC list 49 % of Meko AB acquired (the remaining share in 1985) Riscanco A/S in Denmark acquired Corrulett roofing profiles launched Roof safety programme launched Two business areas: ventilation and roofing/ wall systems Carl-Gustaf Sondén becomes President 1985 Net sales SEK 502 m • 751 employees Five new Plåtisol colours presented The VM-gruppen changes its name to Lindab VM Lindab now present in 40 locations throughout Europe Our widest delivery was for the giant warehouse roof of car accessory wholesaler Biltema in Halmstad. Lindab’s LTP115 High Profile can be found there covering a surface equivalent to eight entire football pitches. Inside the building is a Lindab Safe duct system which is no less impressive. Riscanco’s range of diffusers and grilles were the first among the product range for indoor climate solutions that came to be developed. An ever greater presence on the market and continual product launches strengthened Lindab’s position as “the complete provider”. 43
lindab 1959 ­ 2009 - 1986 Simplified, rapid assembly with a tight and energy-efficient results meant that Lindab Safe grew steadily in more and more markets.
Circular duct systems take the lead With 48 % of sales, circular ducts now comprise the Group’s single most important product. It is also the product that had grown the most in terms of exports. But the roofing/wall system business area was being anything but idle and it launched the company’s first steel partition wall stud. Admittedly this was done relatively quietly since the marketing was done exclusively through the plaster manufacturer Danogips, but in time this would prove to be the forerunner of a new, rapidly growing light construction technology. Production was expanded in both Haderslev and at Riscanco in Farum, and in Grevie the construction of a new press hall got underway. Since all processing was now being done directly in hot-dip galvanised steel sheet, the galvanising plant in Grevie could be closed in 1987, therefore reducing the environmental impact. 1986 was Lindab’s strongest year to date in terms of profit. One of the explanations for this was that Lindab’s entrepreneurial organisation was able to make quick decisions and respond effectively to the needs and wishes of customers and the market. The development of production technology was always high on the list of priorities. Increased automation and the use of plasma cutting meant ever greater precision and improved quality. The demands for improved working environments and even simpler assembly were increasing, resulting in all ventilation components from 1987 being produced with reinforced rims. This not only gave a not so sharp and sturdier edge to all components, but also an improved tightness. 20 years later, this change would prove to be significant in the development of the new, groundbreaking Safe Click system. In France, Lindab acquired the ventilation distributor Aerotechnique SARL, stepping into yet another European market. Roofing/wall systems made additional launches within lightweight construction with the new Z and C beams. 1980 - 1989 1986 Net sales SEK 632 m • 872 employees Circular dust systems are now the biggest product The first steel partition wall stud is launched Factories in Haderslev and Farum are extended Construction of a new press hall in Grevie begins 1987 Net sales SEK 778 m • 1,029 employees Reinforced rims on all fittings Z and C beams are launched Aerotechnique SARL in France is acquired Galvanization in Grevie is halted The new computer centre (formerly Sven Neborg’s shop, see page 17) was opened, becoming the focal point of the internal computer-based business systems. Today it is the headquarters of business area Ventilation. 45
lindab 1959 ­ 2009 - 1988 Lindab Steel becomes the hub for the Group’s slitting and cutting of sheet metal.
Past the billion mark In 1988, Lindab was one of the leading companies in Europe within both of its business areas. More than 5,000 products. Its own sales and manufacturing companies in 66 locations throughout seven countries. Steel purchases of more than 85,000 tonnes with net sales passing the one billion mark, figures that Lage Lindh and his colleagues from the early day could never have even dreamed of. Lindab Steel was formed and became the hub for the Group’s slitting and cutting of sheet metal. In June, 700 guests were invited to the grand opening of the “factory of the 90s”, the new and highly automated press hall in Grevie with driverless trucks, under floor collection of sheet metal spill, and computer consoles in every direction. Haderslev and Farum were also extended once again and Lage Lindh, who had by then become the active Chairman, was awarded the Albert Bonniers prize for businessman of the year in Sweden. President Carl-Gustaf Sondén was also appointed the CEO. Steel halls were introduced in 1989 as a separate product area and Lindab’s lightweight construction was increasingly highlighted as a remedy for the problem of “sick housing”. Lindab Plåtisol increased the production of steel studs, steel battens and beams. The production units for the ventilation business area in Northampton, Oslo and Helsinki were extended and Lindab’s production system was already proving to be a successful blend of centralised and local production. During the year, a world-changing event occurred that would prove to be extremely important for Lindab during the next decade. The “iron curtain” separating east and west Europe came down. 1980 - 1989 1988 Net sales SEK 1,053 m • 1,304 employees Billion mark is passed One of the leading companies in Europe in its respective industries Lindab Steel formed and takes on the responsibility for the Group’s metal processing The 5,000 m2 press hall in Grevie is opened The factories in Haderslev and Farum are extended once again Carl-Gustaf Sondén named CEO Lage Lindh receives businessman of the year award 1989 Net sales SEK 1,344 m • 1,538 employees Steel halls introduced as a new product area Lindab Plåtisol increases the production of steel studs, steel battens and lightweight beams New factories built in Northampton, UK, Oslo, Norway and Helsinki, Finland Our strangest delivery was a duct system for the roof of a child’s playhouse in Stockholm. It wound like a giant snake on the roof and was nothing more than an artistic decoration. Lindab’s business grows steadily, both geographically and product wise. New press hall in Grevie officially opens. 47
lindab 1959 ­ 2009 - 1990 Steel studs and some profiled sheeting start to be produced at the new stud hall in Förslöv, shortening delivery times.
“You can see that they need our roofs and gutters” At the start of the 1990s, Carl-Gustaf Sondén described how “Lindab’s origins, the roofing/wall system business area, have enjoyed limited export success in Europe, but trends towards greater proportions of steel in construction and negative experiences of plastic are now creating new opportunities for the Group’s roofing/wall products”. For the first time, the potential for roofing/wallsystems was seen as substantially greater than for ventilation, and a series of “roofing/wall events” followed in quick succession. Lindab Plåtisol in Förslöv changed its name to Lindab Profil and through the acquisition of three Danish companies within profiled sheeting, industrial doors and distribution, Lindab Profil A/S was created in Denmark. The production of partition wall studs was brought into the new 4,000 m2 stud hall in Förslöv, where the newly launched exterior wall studs were being produced. Not only studs, one other new product, the Lindab’s tile effect roofing was also produced there. Plus the steadily growing production of high-profile sheeting, which enabled Lindab to offer the market a range of products for spanning large open spaces thus providing simplified assembly. The newly formed Lindab Profil A/S in Denmark became the first bridge-head into the European roofing/wall market that was Lindab Tile Effect Roofing, exterior wall studs and high-profile sheeting were new products from the roofing/wall system business area that were very positively received among building contractors and hall constructors. opening wide after the fall of the iron curtain. But further bridgeheads would follow. As a teenager growing up in Båstad, Peter Andsberg had worked at Lindab during the summer holidays a few years earlier. Down in Båstad one day in early summer, he happened to meet Lage Lindh who told him that he had been invited to Hungary and wondered whether Peter, whom he knew spoke fluent Hungarian, would like to make the journey with him. He accepted the invitation and they were joined on the trip by Carl-Gustaf Sondén, Erling Pålsson from Totalinstallatören along with their host, the artist Gustav Kraitz. The day before the journey home, and impressed by the activity in Budapest, Lage announced frankly “CG, we need to start up over here, and Peter can take care of it”. When the Lindab jet took-off a few hours later from the airport in Budapest, Erling Pålsson, who along with the rest of the group realised that Lage was being completely serious, asked “shouldn’t you do some market research first?”. Lage Lindh’s answer was as quick as a flash as he pointed out of the plane window. “But just look at all those rooftops! They obviously need our profiles and guttering.” A few months later, Peter Andsberg was employed at Lindab with the task of establishing Lindab in Hungary. 1990 - 1999 1990 Net sales SEK 1,758 m • 1,746 employees European investment in roofing/wall systems introduced Lindab Plåtisol AB changes name to Lindab Profil AB Three Danish acquisitions form Lindab Profil A/S Dicksson acquired and acoustic studs are added New profile hall in Förslöv opens Lindab Tile Effect Roofing is launched Exterior wall studs are launched Doors are added as a product area Lage Lindh receives Order of the Seraphim from His Royal Majesty Carl Gustaf Lage Lindh receives an honorary fellowship from the Federation of Tinsmiths Peter Andsberg is employed to build up the business in Hungary The ventilation business area, which was already well established in the key western European markets, accounted for 60 % of sales, but roofing/wall systems was growing faster. 49
lindab 1959 ­ 2009 - 1991 Lage Lindh completes his life’s work at Lindab, after 32 years of innovation and motivational leadership.
Lindab makes early entry into CEE 1991 was the year that Lage Lindh left Lindab. After more than 32 years as the driving force and the man behind Lindab’s transformation from a small sheet metal business to a leading provider of ventilation and roofing/wall systems, he sold his majority stake in the in the company and left in the autumn. An era had come to an end, but the spirit he created and the ideas behind Lindab’s development would live on. A consortium consisting of Carl-Gustaf Sondén, Hans Schmidt-Hansen and four Danish institutional investors took control of Lindab and contributed to floating Lindab’s shares on the stock exchanges in Stockholm and Copenhagen on October 22. The change of ownership however did not change the senior management structure. Carl-Gustaf Sondén and Hans SchmidtHansen in their posts at the head office, which remained in Grevie. Following the change of ownership and the stock exchange listing, there was a focus on core activities within the ventilation and roofing/wall systems business areas. Increased environmental requirements in Europe were considered beneficial to the development of ventilation, while the need for better construction standards in the former Eastern bloc countries offered new opportunities for the roofing/wall systems. The recession in Sweden, Norway, Finland and the UK resulted in falling sales, but it also contributed to new efforts in a number of new markets in both Western and Eastern Europe. Lindab’s close work with clients and architects within the air technology product area had led to a wide component range of silencers, dampers, air diffusers, etc. All this was now assembled under Lindab Comfort range of products, and tests and full-scale experiments at the air laboratory in Farum became more and more frequent. By the end of the year, new subsidiaries had been created or additional units formed in Italy, France, Germany and Hungary. Just arrived in Hungary, Peter Andsberg began setting up the first small sales office, analyzing the market and searching for land and premises. More than 50 % of sales were now outside of Sweden and the CEE soon became an abbreviation which would come to be widely used in connection with Lindab. The international footprint was growing larger. 1990 - 1999 1991 Net sales SEK 1,678 m • 1,746 employees In December, Lage Lindh sells his majority stake in Lindab and resigns from the board A consortium including Carl-Gustaf Sondén, Hans Schmidt-Hansen and four Danish institutional investors take over Recession reduces sales All air technology is gathered under the Lindab Comfort product range Steel halls develop well Subsidiary Lindab Kft. formed in Hungary Subsidiary Lindab S.p.A. formed in Italy Subsidiary Lindab Profil GmbH formed in Germany Our longest delivery in “transport length” must have been there 300 m plus train that delivered the now discontinued “Sparrör” from Lindab in Boliden to a motorway project in southern Sweden. Carl-Gustaf Sondén, President and CEO of Lindab AB, Hans Schmidt-Hansen, Vice President and Managing Director of Lindab A/S Danmark, as well as Chairman of the Board Hans Cavalli-Björkman were some of the key members of the management. Lindab’s sales of steel halls, which was done through Lindab Meko and its branches, increased both at home and abroad. During the year approximately 400 steel halls were sold. 51
lindab 1959 - 2009 Lindab AB Båstad Business Area Roofing/wall systems Lindab Ventilation AB Båstad Lindab Ltd Great Britain Lindab Nord AB Boliden Lindab VM AB Båstad Lindab Int. Holding B.V. The Netherlands Spiro International S.A. Switzerland Lindab Holding A/S Denmark Real estate companies Lindab A/S Norway Lindab Steel AB Båstad Sales company Lindab Profil AB Båstad Ventilation Lindab Inc. USA Scandev Properties Ltd Great Britain Lindab S.A. France Lindab GmbH Germany Lindab Nova S.A. Spain Lindab Sp. z.o.o. Poland Lindab S.p.A. Italy Lindab Kft. Hungary 1992 In 1992, Carl-Gustaf Sondén, Lindab’s Group management and the Board take a number of important strategic decisions that will prove decisive for Lindab for many years to come.
Biggest structural change so far The annual report for the year began with the words “1992 was an eventful year in the history of Lindab”. It is hard to disagree. During the spring – in the midst of a worsening recession particularly in the Nordic region – Lindab’s biggest structural change thus far began. Through several acquisitions, capacity adjustment and a streamlining of the strategy, Lindab strengthened its position as market leader. Sales increased, despite the recession, but profits deteriorated. The markets in Sweden, Finland and Britain continued to fall away, while Norway, Germany and most other markets developed well despite everything. In Poland and the USA, new subsidiaries were formed and the one-year old company in Hungary completed its introductory phase in 1992. In the early summer of 1992, parts of Lindab’s organisation were preparing for a number of expected structural acquisitions. These acquisition activities played an important part in defending Lindab’s sales at a time when many of our markets were in recession. On 1 May, Lindab acquired the ventilation company Rannila A/S on Jutland, transferring the manufacturing to the factory in Haderslev. Rannila’s facilities in Jels are then made into the center of business area roofing/wall systems Danish operations. On 1 July, Stifab Plåt AB in Boliden is acquired. Their manufacturing of duct systems is transferred to Lindab Nord whose operations are moved from Lycksele to Boliden. Their focus now becomes rectangular ducting since all circular are moved to the Grevie factory. The very same day, the wholesaler Plåtluna AB and roof drainage manufacturer Plånyl AB were also acquired. Parts of Plåtluna were incorporated into Lindab VM, and during the next six months Plånyl’s operations were moved to Förslöv. 1 September, the Swiss publicly listed company Spiro International was finally acquired. Spiro’s production of duct components was gradually moved to Grevie and Haderslev, and with the new machine programme, Lindab could offer a new partnership concept for partners who wanted to buy both machinery and parts. In 1965, Lindab purchased the first Tubeformer, now it bought the entire company. The circle was complete. The events regarding the start up in Hungary deserve a slight digression. Following his training period, Peter Andsberg had got a good grip of Lindab’s activities and the decision was taken that Lindab would make its Hungary introduction proper at a construction fair in Budapest. Large enticing adverts with 49 % introductory discounts created lengthy queues to the stand and order after order was taken during the ten days of the fair. All customers left deposits, and when the fair was over, more than SEK 400,000 of Plåtisol and Lindab Tile Effect Roofing had been sold. Inadequate phone lines made faxing the orders to Förslöv impossible. Peter had to read all the orders over the telephone and when the deliveries reached the hired outdoor storage a few weeks later, not only had the letters of all the Hungarian names been wrongly spelled, a heavy downpour the previous day had dissolved the ink on the packaging labels and making them virtually illegible. The irritation among the customers who had gathered to collect their deliveries quickly almost threatened to spill over. Peter asked his assistants to go and buy “a ton of Wienerschnitzel, french fries and 5 containers of red wine”, upon which he cheerfully declared “let’s all have a spot of lunch”. The food and wine rapidly cooled things down, and with everybody full and content, all the packages were calmly identified and the satisfied customers returned home happily with their new Lindab products. On 17 October, Lindab’s 1,200 m2 factory in Biatorbágy outside Budapest was officially opened, marking the beginning of the expansion into the CEE. In 1993 there was an economic recovery with increased sales and improved profits. A new subsidiary was formed in the Czech Republic, where along with Poland and Hungary, there was a strong growth in sales. 1990 - 1999 1992 Net sales SEK 1,791 m • 1,705 employees Lindab’s biggest structural change so far Subsidiary Lindab Inc. formed in the USA Subsidiary Lindab Sp. z.o.o. formed in Poland Stifab Plåt AB acquired into Lindab Nord Plåtluna AB acquired and partly incorporated into Lindab VM Plånyl AB acquired into Lindab Profil Rannila A/S acquired and incorporated into Lindab Ventilation A/S Spiro International acquired and production of components moved to Grevie and Haderslev Factory in Biatorbágy, Hungary opens 1993 Net sales SEK 2,090 m • 1,747 employees Sales develop strongly in CEE Improved economic situation following 1992’s restructuring Subsidiary Lindab s.r.o. formed in Czech Republic 53
lindab 1959 ­ 2009 - 1994 Budapest’s new banknote printworks is one of thousands of buildings in the CEE to receive new roofing and guttering from Lindab.
Further growth in CEE The delivery of 5,000 m2 of Lindab Tile Effect Roofing and Plåtisol roof drainage to the renovated banknote printworks in Budapest signaled not only the large volume increases in Hungary and the CEE, but were also be seen as a good illustration that Lindab was having its best year in the Group’s history thus far. The roofing/wall systems business area changed its name to the Profile business area. Steel was increasingly highlighted as a material with constantly improving quality and with a natural and environmentally friendly life cycle. As environmental matters came increasingly into focus, work to adapt the major production units to the ISO 14000 environmental certification system got underway. The majority of these units were already certified under the ISO 9001 or 9002 quality assurance systems, which also contributed to Lindab being seen as an increasingly safer and more secure business partner and supplier. Lindab’s early toe hold in markets such as Hungary, Poland and the Czech Republic not only gave good sales volumes, it also provided a unique opportunity for Lindab to influence the local building standards that were starting to be established. In Romania another new subsidiary was formed, also within the Profile business area. A new 5,000 m2 production hall in Förslöv producing profiled sheeting reduced delivery times. Many of the new contacts being created in the CEE consisted of small businesses whose owners had previously worked for one of the state companies that went bankrupt after the collapse of communism. These companies would become fundamentally important for future developments in CEE and, together with Lindab, they soon grew ever larger. The Ventilation business area was also witnessing increased activity across Europe and the more stringent demands on the indoor environment was seen to strengthen the business area’s position, especially in Western Europe. In Europe, Sweden and Denmark continued to lead the way in terms of standards for ventilation, and the new Danish standard DS 474 and the Swedish government’s initiatives within improved indoor climate in public places was reflected in the order books. In 1995, positive growth continued with the Nordic region and Germany as the Group’s geographical focus, but CEE was now described as the significant future growth market. A sales office was opened in Croatia, and in Poland and the Czech Republic, the manufacturing capacity was expanded. 1990 - 1999 1994 Net sales SEK 2,308 m • 1,839 employees CEE sales continue to grow Roofing/wall system becomes Profile Environmental certification according to ISO 14000 of the larger production units begins and certification according to ISO 9001 and 9002 quality assurance systems follow shortly afterwards Subsidiary Lindab Constructii SRL formed in Romania New production hall for profiled sheeting in Förslöv 1995 Net sales SEK 2,556 m • 2,009 employees CEE and the USA are identified as growth markets Sales office opens in Croatia Increased production capacity in Poland and Czech Republic Our most “bacteria-free” delivery was probably the stainless duct system delivered to the National Bacteriological Institute’s high-risk laboratory. “Not one molecule is allowed, whether they have been invited or not.” Lindab’s slotted exterior wall studs provided a better U-value than timber studs. Straight, factory created lengths and the beginning of a more industrial construction intensified the interest in Lindab’s exterior wall studs. 55
lindab 1959 ­ 2009 - 1996 Peter Andsberg, Lindab’s CEE manager, and Hans Larsson, responsible for lightweight construction technology at Lindab explain and talk about all the benefits of technology to a group of visiting Romanian contractors.
Lightweight construction gathers momentum Despite a declining overall market for ventilation products in Sweden, the Ventilation business area strengthened its position in the domestic market resulting in increased market shares. The Lindab Safe product range was continually growing and during the year, a stainless steel version was added which satisfied increasing demands on hygiene within for example the pharmaceutical and food industries. Rectangular silencers with circular connections were launched and Lindab’s range of easily assembled and tighter duct systems gained ground in many markets. The acquisition of ventilation company, Ventlandia Oy in Finland, increased the share of the market in Finland as well as exports to Eastern Europe. The acquisition of Swiss machine producer Suter AG’s machine division, as well as the purchase of patents and “know-how” from Spiral-Helix Inc. gave Lindab a world leading position as manufacturer and supplier of Spiro machines and other equipment for the manufacture of circular duct systems. In the rectangular USA market, Lindab Inc. continued in its efforts to convince about the advantages of the circular systems and sales climbed. The CEE’s growth remained strong and the Profile business area noted successful sales in all of its operational markets. New European standards were adopted for guttering, downpipes and brackets, paving the way for Lindab’s roof drainage system into new markets. Within the area that had come to be known as lightweight construction technology, more and more was starting to happen. In the USA 80,000 houses were built using this sound, easily assembled technology. In Sweden the Swedish Institute of Steel Construction placed the issue high on its agenda and Lindab was launching new products in the area all the time. It had been noted that future residential customers needed better soundproofing and Lindab presented a new acoustic partition wall stud with a very good sound insulation properties. Besides that, the first CAD programmes for integrated project planning and production started to arrive. Lindab was a part of these new development that would soon lead to a long-awaited improvement in the efficiency and quality of the construction process. 1990 - 1999 1996 Net sales SEK 2,610 m • 2,106 employees Strengthening market share for Ventilation in Sweden Continued strong growth for Profile in the CEE New European standard for roof drainage introduced Lightweight construction technology now advancing strongly Finnish ventilation company Ventlandia Oy acquired Swiss machine producer Suter AG’s machinery production acquired Patents and “know-how” acquired from Spiral-Helix Stainless steel Lindab Safe launched Rectangular silencers with circular connections are launched New improved acoustic stud launched Our smallest delivery was Lindab Tile Effect Roofing for Fido’s kennel. His master chose red and could be content with a single sheet. Prefabricated roof sections constructed using Lindab’s new lightweight construction technology is lifted into place at the Nightingale block in Ängelholm. A quicker, more efficient and drier construction process was making its introduction. 57
lindab 1959 ­ 2009 - 1997 Production of the new Rainline product range with its smart snap-lock got underway.
Rainline and IT simplify At the beginning of the 1980s, Lindab introduced a range of new products and solutions in its roof drainage programme. After a decade of relatively modest development within this field, it was time once again for some major product development. Since simpler assembly had become an increasingly important ingredient in Lindab’s solutions, it also spearheaded the development of the new Rainline concept launched at the Nordbygg fair the following year. Hooks, pipe holders and covers were now fitted with a snap-lock making assembly “so simple that anyone can fit them”, as one of the visitors to Lindab’s stand put it. Within lightweight construction technology, Lindab also launched some interesting “soft” innovations, namely IT software for the project planning of roofing beams and construction, making life for the building contractor and designer much easier. Within the Ventilation business area there was perhaps an even more interesting turn of events when Lindab acquired a software company specialising in user-friendly and smart CAD software for the design of duct systems. The future IT programme, Lindab CADvent would soon come to make a major impact. 1997 was also the year in which both business areas had a presence in the CEE markets for the first time. In Poland and the Czech Republic, production and marketing began of the Group’s ventilation products and across the Atlantic – in the USA – a new factory went into operation doubling the production capacity there. In addition, a new modern duct manufacturing facility was opened in Grevie. Lindab’s marketing increasingly highlighted the advantages of circular duct systems. This was in order to speed up the switch from the more material intensive, hard to assemble and inefficient rectangular systems. New subsidiaries were started in St. Petersburg, Russia and in Zagreb, Croatia. By now, Lindab had a presence in 101 locations in 18 countries with it own subsidiaries, factories, branches and sales offices. 1990 - 1999 1997 Net sales SEK 3,017 m • 2,325 employees The Rainline concept ready for launch IT software for lightweight construction is launched Software company acquired and IT software VentCAD launched Subsidiary ZAO Lindab formed in Russia Subsidiary Lindab d.o.o. formed in Croatia New factory for Ventilation built in Poland and Czech Republic Ventilation business area now present in CEE Factory in USA doubles its capacity New modernised facility for duct production opens in Grevie Sweden 27 % (32) Denmark 16 % (17) Norway 12 % (11) Germany 14 % (14) CEE 11 % (9) Other countries 20 % (17) Lindab’s share of sales outside the Nordic region and Western Europe was now increasing year after year. Previous year in brackets. “Snäppet” became the nickname for Lindab’s new roof drainage concept Rainline, where many of the components could easily be “snapped” into place along the guttering and pipes. 59
lindab 1959 ­ 2009 - 1998 Lindab’s new IT tools play an increasingly important role in the industrialisation of the building process. Quicker, safer, more secure and more economical are convincing arguments.
Past the half-billion mark in CEE All relationship-building, all the marketing and all the training initiative in Hungary, Romania, the Czech Republic and other CEE markets were now yielding hefty dividend. During 1998, sales in the CEE reached over half a billion SEK and the region was designated a priority market. When Peter Andsberg planted the first Lindab flag in Hungary in 1991, he said a small prayer every night asking that Lindab’s sales there would one day reach SEK 40 million. That was the same as the sales for the then largest branch in Sweden, Lindab VM in Jönköping. His prayers were answered. Sales offices opened in Kiev, Ukraine; Talinn, Estonia and in Sarajevo. The Russian Group company was closed however due to difficulties in effectively operating the business during the 1998 crisis there. Instead, deliveries to Russia would be made as direct deliveries to customers and to new partners with Swedish interests that had a presence in Russia. In 1998, Lindab’s IT centre was established for development, support and training of the new Lindab range of tools for design, quantifying and calculation that was starting to emerge. In particular, development continued of the VentCAD tool, which would soon to be renamed CADvent. During the year, Lindab Safe would be categorised as tightness class D, far beyond what a non-rubber sealed installation achieved, enabling Lindab’s flagship within duct systems to pronounce its energy saving credentials and top the league in terms of airtightness. Lindab Comfort launched a new diffuser with individually adjustable nozzles allowing distribution patterns to be adapted to the room’s requirements. Comfortable indoor climate was increasingly nearing reality. At Lindab in Grevie, improvement ideas from all staff members were thriving and Lindab Ventilation was named Sweden’s most innovative company with Lindab Steel in a very respectable 3rd place. The commitment and participation which was forged by Lage Lindh remained as strong as ever, resulting in improvements and saving millions. 1990 - 1999 1998 Net sales SEK 3,300 m • 2,655 employees Sales in the CEE reach SEK 500 m Lindab establishes its own IT centre and invests in the development of new IT tools for both ventilation and lightweight construction Lindab Safe, certified in tightness class D, is the market’s leader for tightness and energy efficiency Lindab Comfort launches adjustable diffusers Lindab Ventilation in Grevie is named Sweden’s most innovative company Sales office opens in Belgium Sales office opens in Ukraine Sales office opens in Estonia Sales office opens in Sarajevo The facilities at Lindab Steel, Lindab Denmark and Lindab Helsinki are extended Training on how best to fit and use Lindab’s product for an efficient installation became an important part of efforts in the CEE and the rest of Europe. 61
lindab 1959 ­ 2009 - 1999 What You See Is What You Get – Lindab’s new IT tools increases quality and security in project planning.
Lindab goes WYSIWYG In 1999 Lindab IT line was launched, a product range and toolbox filled with IT tools for designing, quantifying, and analysis. Ventilation installers and consultants now had access to programmes such as CADvent, DIMcomfort and DIMsilencer and were able to draw and design duct systems quickly and easily, adding diffusers and silencers, and even calculating the pressure loss and sound levels. Building contractors and designers could plan and design more and more lightweight construction solutions through Lindab’s new IT initiatives. With everything in 3D and product dimensions and parameters downloadable from Lindab’s product database, everything that could be drawn could be installed. WYSIWYG – What You See Is What You Get – had reached Lindab. Lindab’s customers continued to be tinsmiths, builders, DIY customers and ventilation installers, but through the promotion of new IT tools, Lindab’s sales teams could increase their efforts towards what are known as the prescribers – consultants, designers and architects. These are the professionals who design and draw factories and buildings and through their involvement at early stages in the process, could increase Lindab’s chances of having its products recommended. Lindab’s efforts with these new IT tools contribute to increased industrialisation and modernisation of building processes. In Farum, a major expansion of Lindab’s audio laboratory was made, with the facility becoming one of the leaders in its field. The number of full scale experiments here increased, something that would have a clear impact on the increased sales of Lindab’s various Comfort solutions. During the year, the Profile business area launched a new garage door, the new, easily assembled roof programme Topline Handy and a new improved acoustic stud, RdB. The continuous pace of innovation was validated by the 30 patents filed that year. The Ventilation business unit was introduced in Hungary and Lindab increasingly spread its preengineered, efficient and environmentally friendly product solutions. In Switzerland, Germany, Belgium, the UK and the USA, the business area completed five important acquisitions that strengthened both the distribution network and the product range. Within both business areas, Lindab continued to lead the industrialisation of the branches which had previously been done “by hand” and Carl-Gustaf Sondén saw how the strategy of “being close to the customer and putting him in the centre” was just as true as ever. Lindab’s simplifying construction continued tirelessly. 1990 - 1999 1999 Net sales SEK 3,569 m • 2,655 employees Lindab IT line launched with CADvent, DIMcomfort, DIMsilencer and DIMhood Initiatives aimed at prescribers – consultants, designers and architects – intensifies The acoustic laboratory in Farum is extended to become one of the leaders in its field New garage door launched Lindab Topline Handy, easily mounted roof profile, is launched RdB, new acoustic stud, is launched Ventilation business area introduced in Hungary Company acquisitions in five countries strengthens Ventilation Subsidiary Lindab Door formed in the Netherlands Our most misunderstood delivery was the first delivery of Lindab Safe to an installer in England. The installer did not quite understand what the double rubber seal was for, pulling it off all the components to reveal a great “track” to put glue along. After some instructions from Lindab, however, the Englishman decided that the products was very much his “cup of tea”. The substantially expanded acoustics laboratory in Farum provided the conditions for advanced product development, but also the perfect opportunity for sales-driven full-scale experiments. Lindab Doorline was the new anti-crush and well insulated garage door from Lindab. 63
lindab 1959 ­ 2009 - 2000 A satisfied CEO, Carl-Gustaf Sondén, is delighted with Lindab’s record growth. A result of a very successful business model and a constant focus on customer needs.
Record – for both growth and steel prices During 2000 Lindab’s growth reached record levels, totaling 24 %, and distributed across nearly all of the Group’s markets. Another record set during the year was the increase in the prices of sheet metal, which had no historical precedent. Since the introduction to the stock market in 1984, Lindab had increased its sales ten fold. For Lindab and Carl-Gustaf Sondén, this success was no accident but the result of “our business model and our control over all the processes”. Coordinated purchasing, together with production tools that could be centrally automated adapted locally made Lindab competitive and gave customers attractive solutions. By managing the majority of its own distribution, Lindab achieved greater proximity to the customer both in terms of service delivery and feedback. This in turn provided inspiration for continuous, strong product development, something that Lindab was becoming increasingly well-known for. During the year, the Group acquired the Swedish company Scandab, which works with product solutions for dust and powder management within the industry and through the acquisition To the mall Lindab delivered a Lindab Safe System to Fisketorvet in Copenhagen containing 100 shops and Denmark’s largest cinema with seating for 3,200. Furthermore, was fully drawn and designed in the self-developed CADvent programme. of the Swedish company Folkebolagen, the Group broadened its steel service centre. At the same time, the range of roof and wall profiles was expanded through Folkebolagen’s subsidiary, Borga Plåt, which was soon renamed Lindab Plåt. Both acquisitions extended Lindab’s contact with the industry, while these new subsidiaries had the opportunity to exploit Lindab’s entire distribution network. A new trainee-programme was launched and an initiative to start skills training was introduced in the Swedish business, while health work continued. Lage Lindh had already seen high product quality as a result of talented employees and their skills and well-being. It remains a fundamental Lindab principle, and is something that creates the commitment, entrepreneurship and a sense of responsibility, which important prerequisites for meeting the expectations of a growing customer base. 2000 - 2008 2000 Net sales SEK 4,415 m • 3,356 employees Sales growth breaks record… ….as do steel prices, which rise steeply Lindab’s business model is an important explanation behind the success Sales office opens in Lithuania Scandab acquired Sheet metal group Folkebolagen acquired New roof and wall profiles through Borga Plåt Investment in training and skills development Lindab’s lightweight construction technology was becoming increasingly prominent and used for the annexes at Gardermoen in Norway, Kastrup in Denmark and Arlanda in Sweden. 65
lindab 1959 ­ 2009 - 2001 With the acquisition of TeknoTerm, solutions were added to Lindab’s range of leading indoor climate technology.
Delisting and raising skill levels 2001 will forever be associated with the September 11 tragedy, something which left clear marks in the world’s economy that autumn. From Lindab’s perspective, there were two major events that made an impression. The first was the acquisition of the indoor climate company TeknoTerm AB, something which advanced Lindab’s position within ventilation and indoor climate significantly. The second was the fact that the group of owners comprising Lindab Intressenter AB, consisting of Ratos, Skandia, the 6th AP Fund, together with Carl-Gustaf Sondén and Hans SchmidtHansen, acquired more than 90 % of Lindab shares and, in the autumn, delisted Lindab from the stock exchanges in Stockholm and Copenhagen. The owners and corporate management saw opportunities for continued rapid growth in certain geographic areas, something that was assessed to be best achieved outside of the stock exchange. During the autumn, a major review of Lindab’s vision, strategy and organization was initiated, which was finalized in 2002. In 2001, Spiral-Helix Inc. was also acquired thereby complementing Lindab’s machine operations in the subsidiary Spiro International, but from a customer perspective, it was primarily the acquisition of TeknoTerm which made the bigger impact. It gave Lindab a new level of expertise in indoor environment and the potential to offer complete systems that integrate Lindab’s well-known ventilation technology with the most modern indoor climate systems. TeknoTerm’s self-developed range of chilled beams, facade systems and ceiling heaters provided unique solutions for the distribution of both warm and cold air in the room, which was based on waterborne technology without moving parts. In parallel to this, the Swedish sales organization within both Ventilation and Climate strengthened its technical competence significantly. The addition of TeknoTerm’s sales team thereby increased the possibility to work more intensively with prescribers. TeknoTerm’s own IT solutions were also integrated with Lindab’s programme portfolio, Lindab IT-line. The continued strong growth in Romania led to a new sales and production facility opening its doors in Bucharest. 2000 - 2008 2001 Net sales SEK 5,160 m • 3,356 employees The group of owners, Lindab Intressenter, takes over the ownership and delists Lindab from the stock exchanges in Stockholm and Copenhagen A review of Lindab’s vision, strategy and organisation begins in the autumn Machine producer Spiral-Helix acquired Indoor climate company TeknoTerm acquired, significantly reinforcing Lindab’s skills and product range within indoor climate The sales organisation within the Ventilation business area is strengthened New facility opens in Bucharest, Romania Our longest delivery timewise was the delivery of circular duct systems to the Pentagon military complex in Washington, beginning in 2002. It would take several more years to complete. Even now, in 2009, deliveries are ongoing. Plafond chilled beam was one of the new products that made Lindab Comfort’s product range even stronger. Now Lindab’s products spread air that was not only fresh, it could also be locally chilled or heated. Lindab Romania opened a new sales and production centre in Bucharest, improving the service, delivery times and range for its customers. 67
lindab 1959 ­ 2009 - 2002 The acquisition of Butler Europe gives Lindab a third leg to stand on – preengineered steel building systems – for every type of commercial construction.
Reorganization into two business areas A great deal happened in 2002. The Group was reorganized into two business areas, Ventilation and Profile, instead of geographically as had been the case previously. The work also led to the most detailed business plans in Lindab’s history, with profitable growth as the principle consideration. The new organisation of the business areas now gave Lindab’s products better opportunities to reach all of the Group’s 25 established markets, with less risk of becoming “trapped” in the country where the development had taken place. The duct system product area was given the new name Air Distribution and together with Rainline, these were subsequently defined as the Group’s two core businesses. Anders Persson took over as the business area manager for Profile and Johan Bergkvist as business area manager for Ventilation. Since the acquisition of Meko in the mid-80s, Lindab had held onto its range of products. Butler Europe in Hungary was then acquired, a major European player in preengineered steel buildings for commercial and public use. Lindab already had a partnership with Butler Europe since they purchased profiled sheeting, lightweight construction products and other materials for their business from Lindab Hungary. Activities within the field of steel buildings were escalating, giving Lindab the opportunity to offer complete systems solutions within the Profile business area. At the end of the year, Butler Europe’s name was changed to Lindab Butler. Another important event was the launch of the new High Built Polyester coating system for the Rainline and Coverline programmes. HB Polyester not only provides customers and homeowners with better colour and aging properties, it is also an environmentally friendly alternative since PVC is eliminated. Within the Ventilation business area, the Architect supply air beam and the Carat chilled beam were also launched. Both met with positive reactions from both installers and prescribers, and was the result of the previous year’s acquisition of TeknoTerm. In Poland, Lindab opened a new training centre while the use of CADvent and several other IT solutions from Lindab stimulated sales. In Holland, the ventilation distributor Inatherm was acquired, strengthening Lindab’s distribution network in the region. Within the CEE, a number of new sales offices were opened. 2000 - 2008 2002 Net sales SEK 5,235 m • 3,766 employees New organisation divided into business areas from 1 March Principle aim is profitable growth Lindab’s product groups given new names Roof drainage becomes Rainline Roof/wall cladding, standing seam becomes Coverline Lightweight construction technology becomes Construline Doors becomes Doorline Halls and steel buildings becomes Systemline Duct systems becomes Air Distribution Comfort becomes Indoor Climate Air Distribution and Rainline are designated the Group’s core businesses Anders Persson and Johan Bergkvist are named business area managers for Profile and Ventilation The building system company Butler Europe in Hungary is acquired, considerably strengthening Lindab’s position in building systems Ventilation distributor Inatherm, Holland acquired The new HB Polyester coating system is introduced within Rainline, Coverline and Seamline Architect supply air beam and Carat chilled beam launched Sales office opened in Moscow, Russia Sales office opened in Bratislava, Slovakia Sales office opened in Sofia, Bulgaria At Scandinavia’s biggest hotel, Gothia Towers in Gothenburg, the guests and staff can enjoy a comfortable indoor climate courtesy of Lindab. The Media centre at Rock City in Hultsfred was built effectively with the help of a number of Lindab product systems: Construline, Coverline, Rainline and Air Distribution. High Built Polyester introduced as the new, durable and environmentally friendly colour system for Coverline and Rainline. 69
lindab 1959 ­ 2009 - 2003 Newly appointed CEO Kjell Åkesson places immediate focus on profitable growth and promptly initiates a number of important measures.
Fill the Gap and return of the former core values On 1 January 2003, after 36 years at Lindab, Carl-Gustaf Sondén stepped down from his post as President and CEO. “Straightforward, frank and clear”, “never hesitant and always up to date”, were the remarks often heard about “CG” when employees described how he ran Lindab. “The one who put Lindab clearly on the international map as a leading player within solutions for ventilation and construction”, is also a good summary of his dedicated work to reach more and more markets in the CEE and regions in the USA. Kjell Åkesson, formerly the CEO of Bilia with lengthy experience of Swedish and international industry, now took a very firm grasp of Lindab’s helm as President and CEO. “We must retain our Lindab culture of entrepreneurship and enthusiasm at the centre, we must make our new organisation efficient and we must ensure profitable growth.” The year began with market development that was worse than expected. Early on, Kjell Åkesson gathered together 70 managers from across the Lindab universe and immediately launched the new profitability programme, “Fill the Gap”, to replace the volume and profitability that had been lost at the start of the year. This became an important milestone for the work within Lindab and helped to increase the focus on creating customer value and profitable activities. Positive developments in the markets in the CEE together with intensive work using Fill the Gap meant that the budget target was achieved despite everything. During the year, a decision was made regarding Lindab’s largest investment ever. A new Central European production facility was built outside Prague in the Czech Republic to where labour intensive products would be gradually moved. Increased proximity to customers had always one of Lindab’s guiding principles and the new factory at Karlovarska meant that deliveries to the growing ventilation market in CEE and Southern Europe could be made faster and more efficiently. Lindab Butler was by now practically integrated into the business and the acquisitions of ventilation company FEA in Switzerland and Bravida in Denmark strengthened both the product range and production structure. During this time, the important work to make Lindab’s Air Distribution and Indoor Climate products available for the entire European market got underway. Outside Malmö, in Bunkeflostrand, Sweden’s largest residential project began: an industrial modular construction of approximately 2,500 apartments, all using Lindab Construline as a central part. 2003 was also the year in which a decision was taken to clarify the Lindab brand and to define the increasingly popular concept of its core values. The outcome was “Simplifying construction”, “Down to earth” and “Neatness and order”, and both customers, employees, new and old, fully and immediately identified with these. The legacy of Lage Lindh was alive and well. 2000 - 2008 2003 Net sales SEK 5,302 m • 3,920 employees Carl-Gustaf Sondén leaves Lindab’s management but remains on the board Kjell Åkesson becomes the new President and CEO on 1 January Fill the Gap profitability programme is launched Lindab makes its biggest ever investment by building a new Central European factory outside Prague in the Czech Republic Lindab’s core values are enshrined FEA in Switzerland is acquired Bravida in Denmark is acquired Galvanising operations are divested Adaptation of the Ventilation business area’s products for the European market begins Subsidiary Lindab SIA formed in Latvia Simplifying construction Down to earth Neatness and order To quickly get the entire organization on-board in the new direction was of great importance for the new CEO Kjell Åkesson. The new Central European factory moved parts of the production closer to the CEE. Lindab defines its core values which everyone can identify with. 71
lindab 1959 ­ 2009 - 2004 Roofing contractors, tinsmiths and dealers in Hungary are delighted by Lindab’s continued investments.
Strong products provide strong development The “Rainline Concept” campaign created good sales figures in Hungary, with Lindab plus approximately 400 enthusiastic dealers and Rainline ambassadors welcoming the results. Following its success, Lindab Romania was named “Lindab Company of the Year” and sales in the Czech Republic, Croatia, Russia and Ukraine also remained on track. Continuous training initiatives, plus strengthened and deepened relationships with both dealers and contractors were some of the reasons behind the continued success in the CEE. Rainline was by now the leading roof drainage system both in the Nordic countries and in the CEE. In Moscow, Profile opened a new representative office, and on 1 March Peter Andsberg was appointed the business area manager for Profile. This was perhaps not a totally unexpected appointment having succeeded so well in establishing Lindab as a billion kronor business in the CEE. The Ventilation business area launched Lindab’s biggest ever marketing campaign with the presentation of “The Round Solution”. The goal was to use the claims of “tighter, faster, simpler and more economical” to speed up the transition from traditional duct types to Lindab’s circular, rubber-sealed Lindab Safe system. The new Pilot chilled beam was launched and in Italy, the Architect Moon supply air beam won the prestigious Premio Comfort & Design award. The factory in Karlovarska was already at full speed and, less than a year after its opening, had contributed to a number of positive effects. Faster delivery times and more cost-effective logistics were just some of the benefits that gave customers a simpler daily routine. Kjell Åkesson introduced the new Lindab Lifestyle internal programme, with the purpose of increasing business acumen among senior executives. With better business skills, both Lindab and its customers can strengthen their operations. Lindab was enjoying its best performance ever, with skills and product development that was focused on simplifying construction was high on the agenda. At Lindab’s skills centres in Grevie, Förslöv and Haderslev, efforts were being intensified to roll-out new, market adapted products and system solutions. 2000 - 2008 2004 Net sales SEK 5,477 m • 4,138 employees Sales in the CEE pass one billion SEK Lindab Romania is named “Lindab Company of the Year” Rainline is now the leading roof drainage system in the Nordic countries and the CEE Profile launches the “Rainline Concept” campaign at 400 retailers in Hungary Profile opens a new representative office in Moscow Peter Andsberg is appointed the new business area manager for Profile on 1 March Ventilation launches “The Round Solution” campaign aimed primarily at “rectangular” markets Pilot chilled beam launched Architect Moon supply air beam wins Italian design award The Lindab Lifestyle skills programme is introduced Our highest delivery was for approximately 100 Fasadium facade appliances that are now in use in Malmö’s 192 metre high Turning Torso building. The Architect Moon supply air beam wins the Premio Comfort & Design award in Italy. The Round Solution would stimulate sales of Lindab Safe in traditional markets. When product development is based on market needs, it results in truly powerful solutions. 73
Lindab’s first 50 years of simplifying construction
Lindab’s first 50 years of simplifying construction
Lindab’s first 50 years of simplifying construction
Lindab’s first 50 years of simplifying construction
Lindab’s first 50 years of simplifying construction
Lindab’s first 50 years of simplifying construction
Lindab’s first 50 years of simplifying construction
Lindab’s first 50 years of simplifying construction
Lindab’s first 50 years of simplifying construction
Lindab’s first 50 years of simplifying construction
Lindab’s first 50 years of simplifying construction
Lindab’s first 50 years of simplifying construction
Lindab’s first 50 years of simplifying construction

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Lindab’s first 50 years of simplifying construction

  • 1. lindab 1959 - 2009 50 years of simplifying construction 1959-2009 Lindab’s first 50 years of simplifying construction From tinsmith to international industry leader within steel based construction and ventilation solutions
  • 2. lindab 1959 ­ 2009 - The staff are gathering outside the production premises in Grevie some time in 1963. Today these buildings are part of Lindab’s head office facilities in the south of Sweden.
  • 3. 50 years of simplifying construction 1959-2009 A commemorative book chronicling Lindab’s first 50 years of simplifying construction
  • 5. 50 years of simplifying construction Over the past 50 years, our work at Lindab has been in the pursuit of a single-minded goal; to constantly develop our skills and knowledge within what we now call simplifying construction. The path we chose in order to offer increased customer value has been based on quality, proximity and service using steel as the central theme. From the very outset, our founder, Lage Lindh put the customer front and centre. By building a company philosophy based on the values of “neatness and order”, strong entrepreneurship and quick decisions, the conditions were created for the business model which has involved streamlined production, highly advanced distribution, together with a flow of innovations and constant awareness of the needs and wishes of our customers. When the business began in the late 50s, few thought that these actions would create a group which today has a leading position in Europe within building and ventilation solutions. It is my hope that those of you reading this will be interested to learn about our history, and see all the common threads that have clearly run through the 50 years right up to the present day. At the beginning of the 2000s, we formalized the basic values that Lindab is built on. This resulted in the three key phrases Simplifying construction, Down to earth and Neatness and order, which are as true today as throughout the 50 years history. David Brodetsky President and CEO Lindab AB Allow me to conclude by sincerely thanking all of our customers, our staff and all the others who have contributed to the development of Lindab and have made it possible for us to simplify construction. We now set our sights on the next 50 years. Nothing is so good that it cannot become even better, simpler or more efficient. 5
  • 6. lindab 1959 - 2009 Lindab then and now In the text on the following pages you will find a lot of Swedish city and small town names connected to the Lindab story. To facilitate localizing these places when reading the text, we have included a map of Sweden highlighting these places. On the opposite page you will also find a map showing Lindab’s current presence in Europe, CEE/CIS and USA. Each page in this presentation includes a summary table. This table uses some symbols for significant events. Please find the key to these symbols on the opposite page. Lycksele Sweden Lidhult Stockholm Västra Karup Båstad Grevie Förslöv Ängelholm Jönköping Göteborg Map of Sweden showing some important Lindab places and major Swedish cities. Malmö 6
  • 7. Key to the table Each spread presents a summary table. In these tables the plus sign, a flag or the factory symbol designates the following: Major acquisitions USA Europe and CEE/CIS Entry into new market via sales office/subsidiary New factory or major expansion of existing unit At this point in the story, you will here and there discover small stories of odd, unique and unusual deliveries. These stories are not necessarily connected to the year with which they are presented. Current Lindab market presence (February 2009) 7
  • 8. lindab 1959 ­ 2009 - Lage Lindh Valter Persson Lidhult
  • 9. Prologue: the pre-Grevie years Lidhults Plåtslageri in Lidhult, approximately 80 km from Grevie, was owned by tinsmith Valter Persson, who ran the business assisted by two employees. What distinguished Valter from other tinsmiths was that he had started a small scale semi automated production of fittings for exterior wall cladding. A production concept highly unusual in this trade! It was 1956 when jack-of-all-trades, Lage Lindh, walked in. He had previously sold fruit and berries, and shortly thereafter he had travelled around the farms and cottages of southern Sweden selling paint. When visiting Lidhult one day in March, an acquaintance of Lage told him about Valter Persson, the tinsmith who had designed an aluminum strip to be used for mounting exterior cladding, which he had then started to mass produce. Lage Lindh decided to visit Valter Persson, who was in need of someone to travel around promoting and selling the aluminum strips, so they two came to an agreement. Over the next three years, Lage would take care of marketing the new aluminium strips. During the first year, Lage covered approximately 120,000 km behind the wheel, visiting virtually every timber merchant from Ystad in southern Sweden to Haparanda in the very north. Lage soon noticed that selling the aluminium strips was particularly successful in those places where the staff actively demonstrated the product along with its advantages. Lidhults therefore produced a small model cottage clad in eternit panels fitted with the help of the company’s handy aluminum strips. Sales took off over the next few years, Valter employed more and more people and so Lage started to think that the strips could be complemented with further products. Windowsills and barge-board fixtures continued to be done by the tinsmiths, but towards the end of the 50s, Lage saw how the new “do-it-yourself” market was growing. Production of these fixtures started up and in 1958 the premises in Lidhult started to become increasingly cramped while the parsimonious local authorities did little to create opportunities for expansion. During a trip to Båstad, Lage visited timber firm NP Nilsson in Grevie, and happened to hear about vacant premises that would suit Lidhults Plåtslageri’s growing business. Pretty soon, the story began in earnest. 1956 - 1958 1956 Valter Persson runs Lidhults Plåtslageri in Lidhult Lage Lindh appointed to market the new aluminium strips 1957 Net sales and the number of employees really started to take off Lage Lindh proposes windowsills and barge boards as new products 1958 Production of sheet metal fixtures begins The premises started to become too small Lage Lindh visits Grevie and discovers the new premises Lage and Valter decide to move operations to Grevie 9
  • 11. -- 2009 Air duct systems Comfort Building components Building systems
  • 12. lindab 1959 - 2009 Half a century of simplifying construction with steel solutions 1959 1963 Company established 1968 From sheet metal workshop to sheet metal industry in two years pages 16-17 1970 Scandinavia’s biggest Partnership for increased export pages 24-25 pages 28-29 pages 20-21 1961 The crisis, the solution and expansion pages 18-19 1959 1960 - 1969 1965 A new business area emerges pages 22-23 1969 1 Widened customer base and name change to Lindab R pa pages 26-27 1970 - 1979
  • 13. 1975 Seriously into Western Europe 1982 Growing product range pages 32-33 pages 36-37 1974 Roof drainage moved to Förslöv ages 30-31 1978 1986 LINDABsafe is launched pages 34-35 Circular duct systems take the lead pages 40-41 1976 VM-gruppen acquired and branch system expanded pages 44-45 1980 1984 Continued expansion and growth “OTC” stock exchange listing and further acquisitions pages 38-39 pages 42-43 1980 - 1989 1988 Past the billion mark pages 46-47
  • 14. 1990 1992 1996 1998 200 Lindab AB Båstad Business Area Roofing/wall systems Lindab Ventilation AB Båstad Lindab Ltd Great Britain Lindab Nord AB Boliden Lindab Steel AB Båstad Lindab VM AB Båstad Lindab A/S Norway Real estate companies Spiro International S.A. Switzerland Lindab Holding A/S Denmark Sales company Lindab Profil AB Båstad Ventilation Lindab Int. Holding B.V. The Netherlands Lindab Inc. USA Scandev Properties Ltd Great Britain Lindab S.A. France Lindab GmbH Germany Lindab Nova S.A. Spain Lindab Sp. z.o.o. Poland Lindab S.p.A. Italy Lindab Kft. Hungary “You can see that they need our roofs and gutters” Biggest structural change so far Lightweight construction gathers momentum pages 48-49 pages 52-53 pages 56-57 1991 Lindab makes early entry into CEE 1994 Past the half-billion mark in CEE pages 60-61 Record – steel price pages 64-65 1997 1999 Further growth in CEE Rainline and IT simplify Lindab goes WYSIWYG pages 54-55 pages 58-59 pages 62-63 pages 50-51 1990 - 1999 2000 -
  • 15. 2002 2004 2006 2008 for both growth and es Reorganization into two business areas Lindab returns to the stock exchange RdBX – another simple click solution 5 pages 68-69 Strong products provide strong development pages 72-73 pages 76-77 pages 80-81 00 - 2008 2001 2003 2005 2007 Delisting and raising skill levels Fill the Gap and return of the former core values Added steel building power with Astron Safe Click – simplifying construction with a single click pages 70-71 pages 74-75 pages 78-79 pages 66-67
  • 16. 1959 - 2009 1959 © www.grevie.com lindab
  • 17. Company established 6 February 1959. The winter sun cast its faint glow over Grevie in southern Sweden as Lage Lindh – salesman, entrepreneur and visionary – together with Valter Persson – tinsmith and industrialist – became partners in the newly formed AB Lidhults Plåtindustri. The name Lindab would not make an appearance for another 10 years, for the focus then was entirely on making life easier for builders and homeowners. The mass-produced aluminum strips, windowsills and barge boards sold well and simplified installation. Lage continued to travel among Sweden’s timber merchants, often winning over warehouse managers and increasing sales. For the most part Lidhults Plåtindustri continued to be a tinsmith business, both in the traditional sense, as well as in the form of small-scale manual production of gutters and downpipes which were added by some timber merchants. Lage started to wonder whether or not to invest in genuine mass production of these products as well. Valter was more doubtful, but still believed that Lidhults “could be a million kronor company if Lage could just hold on”. The word “Plåtindustri” (sheet metal industry) undoubtedly hinted at such ambitions. 1959 1959 Net sales SEK 400,000 • 18 employees AB Lidhults Plåtindustri formed on 6 February Lage Lindh and Valter Persson own 50 % each 2 1 3 Lage Lindh and Valter Persson purchased the premises used by the Skåne Egg distribution business from Grevie Savings Bank (1). Next, Grevie’s Railway Hotel (2) and Sven Neborg’s shop (3) were acquired. These premises today form parts of Lindab’s head office in Grevie. 17
  • 18. 1959 ­ 2009 - 1961 © www.grevie.com lindab Everything loaded and unloaded by hand. Raw materials in, new products out. From left Johnny Bergman, Helge Henningsson, Rune Svensson and Gösta Johansson.
  • 19. The crisis, the solution and expansion During the autumn and winter of 1960, the production of aluminum strips and fixtures increased substantially. The stocks were replenished in order to have sufficient levels for when sales were expected to take-off again in early 1961. Even before the end of the year however, strong frost and wintery conditions arrived in earnest to put the skids on not just the icy roads, but on sales too. Combined with the late arrival of spring, Lidhults Plåtindustri experienced an acute liquidity crisis. Lage travelled to Malmö to meet with angry creditors. The Banks in Båstad were wary. Torsten Christiansson, an Ängelholm ironmonger, had great faith in Lage Lindh however and when he got to hear about the predicament, he underwrote the credit to Lidhults Plåtindustri for the full amount of SEK 25,000 in steel purchases. Many of the customers, the timber merchants, also got to hear about Lidhults worries and one by one, they began to show their support by purchasing and stocking Lidhults products during the long, hard spring. The money slowly began to roll in with head of finance Regat at creditor Odelberg & Ohlsson declaring to Lage “I believe in you, you can have whatever you need”, thus saving the day. During late summer, growth returned in earnest. Liquidity was restored further through strong sales. Lage and Valter took on more employees and there was even money for renovating and upgrading the plant. By the end of 1961, semi-industrial mass production of gutters and downpipes commenced, and the birth of one of Lindab’s true core products – roof drainage – approached. During 1962, the new production gathered pace and grew so much, that it moved to temporary premises in Västra Karup, a small village not far from Grevie. The closed school was used for production with the former retirement home used for storage. The production of strips and fixtures remained in Grevie and by the end of 1962, the need to gather everything under one roof had increased. 1960 - 1969 1960 Net sales SEK 700,000 • 26 employees Strip and fixture operations evolve into the main business 1961 Net sales SEK 1.4 m • 28 employees Cold winter leads to high stock levels and liquidity crisis Salvation comes through support from suppliers and customers Sales return and expansion follows 1962 Net sales SEK 1.9 m • 31 employees Manufacture of pipes and guttering increases The business expands into rented premises 19
  • 20. lindab 1959 ­ 2009 - 1963 Simplifying construction predated the start of smoking restrictions.
  • 21. From sheet metal workshop to sheet metal industry in two years In 1963, a major step was taken with the purchase of presses and tools from the insolvent estate of Karl-Evert Johansson. The administrator confided to Lage and Valter that Karl-Evert and his father were extremely knowledgeable within press and production technology, a field that he knew to be an area Lidhults wished to improve. With that, Karl-Evert and his father were employed, who then together with Valter, workshop foreman Knut Zachrisson and Gunnar Eriksson, embarked on something of a pioneering project to radically improve Lidhults production, something that would soon be seen in the product range. During the year, bends for roof drainage were launched in several dimensions and angles. These were warmly received from customers who saw great value in an extended range. Skills and knowledge in the company grew and the decision to buy a Rima machine from Germany was taken unanimously. This made it possible to produce single gutters and downpipes up to six metres in length, and since the new products could now be produced from a single piece of sheet metal, the rust prone lateral seams could be eliminated altogether. Another benefit to the customer. The new one-piece products were launched in 1964 together with a new factory produced guttering bracket, instantly making Lidhults galvanised roof drainage assortment unique in its breadth and quality. Instead of customers purchasing guttering and pipes from one supplier, bends from another and brackets from a third – as had been the only option – everything now existed at Lidhults Plåtindustri. The transformation from a sheet metal workshop to a sheet metal industry was complete and in November 1964 the new factory on Ängelholmsvägen in Grevie was officially opened. 1960 - 1969 1963 Presses purchased from insolvent estate Skills and production technology improves radically Pressed bends for roof drainage launched Rima machine for one-piece lengths purchased 1964 Net sales SEK 3.7 m • 52 employees One-piece guttering and pipes launched Brackets launched Lidhults is alone in being able to offer a complete range of roof drainage products New factory on Ängelholmsvagen officially opens in November Our wettest delivery was 268 metres of Rainline to Oddsvik in the Faroe Islands. There, if it’s not raining it’s snowing. Lage Lindh expressed it well with the words “thank heavens for pouring rain”. A 1963 gathering in the corner between the yellow house and workshop up in Grevie. In 1964 Ängelholmsvägen in Grevie takes on a completely new profile – Lidhults Plåtindustri’s new modern factory. 21
  • 22. lindab 1959 ­ 2009 - 1965 One of the first Spiro tube forming machines producing spiral seamed ventilation ducts on the production line.
  • 23. A new business area emerges The new factory on Ängelholmsvägen, by now a small part of Lindab’s Grevie facility, provided a completely new opportunity for rationalised and streamlined production. All the new machines were moved here, a modern facility for hot galvanising was built and for the first time, Lage was seriously able to realise his ideas about neatness and order. The outcome was both better quality and faster delivery times, and together with his employees, Lage could promise customers “continued agreeable business relations”. This was certainly a great event, but even greater ones lay ahead. Lage was not just an orderly man, he was also a visionary. “The conveyance of cold and warm air through prefabricated steel ducts is the sound of the future,” he declared frankly when he first made contact with Tor Anders Jensen, son of Erling Jensen who had invented the Spiro machine for the automatic production of spiral-seam ventilation ducts in the early 1950s. Strangely enough, this project had started as a post-war project for effective desert irrigation in Africa, but Erling Jensen saw an entirely new possibility for his machine. Svenska Fläktfabriken were alert and had already purchased one Spiro Tubeformer and Lage knew that with the new factory in place, it was time for a new business area. Lidhults purchased its first Tubeformer, began test production and during the year launched an additional factory-made product, Spiro – spiral-seam ventilation ducts. During 1966 and 1967 there was rapid development within the ventilation assortment comprising fittings, silencers, dampers and other parts. In this important work, the experience and knowledge from the pressing and production of roof drainage was put to good use. A new warehouse was built on Ängelholmsvägen and all the small irregular stock was scrapped. Sales began to take-off and Valter’s belief that Lidhults could become a “million kronor company” had already been realised ten times over. 1960 - 1969 1965 Net sales SEK 6.5 m • 73 employees The new factory on Ängelholmsvägen becomes operational Neatness and order takes on greater importance Quality and service are further strengthened Ventilation added as a business area Spiro launched 1966 Net sales SEK 7.6 m • 85 employees Development of ventilation components begins Experience from roof drainage exploited 1967 Net sales SEK 10.8 m • 100 employees Spiro now available in more than 20 dimensions together with more than 40 types of component New warehouse built More and more ventilation components such as bends, reducers and T-pieces are added to Lidhults’ new ventilation assortment. The new business area is highlighted in a sales catalogue. 23
  • 24. lindab 1959 ­ 2009 - 1968 The range of duct components grows rapidly.
  • 25. Scandinavia’s biggest 1968 was the year that Lidhults Plåtindustri had cause to describe itself as “Scandinavia’s biggest manufacturer of factorymade sheet metal components”. By this time, the company’s roof drainage and ventilation ranges were so extensive that the word “complete” began to appear more and more frequently in brochures and printed matter. In 1968, Lidhults became the first to use seam welding for both roof drainage bends and duct components. This gave improved corrosion resistance and tighter tolerances, both of which were welcomed by both dealers and retail customers. It was also the year in which competitors launched plastic as a new roof drainage material. Lidhults evaluated but quickly rejected the material due to a number of poor properties. One advantage was found however – plastic roof drainage could be produced in several colours. Lage contacted Domnarvets Jernverk and suggested experimenting with plastic-coated sheet metal in a limited range of colours. The experiments were successful and Lidhults quickly learn to produce of tubes and pipes from plastic-coated sheet metal. To be able to supply brackets, pipe holders and covers, a painting facility was built for applying the Organosol plastic coating. Sales of both roof drainage and ventilation ranges increased constantly and more and more people were employed. 1960 - 1969 1968 Net sales SEK 13.9 m • 116 employees Lidhults Plåtindustri is now the biggest manufacturer of sheet metal components in Scandinavia In order to challenge the new plastic material, Organosol coated sheet metal starts to be used within roof drainage Our most unsuccessful delivery, was fortunately a trial delivery. The first real test of the new Lindab Safe happened to the rebuilding of the Hotel Savoy in Malmö. Nothing fit, until the next day when we delivered better dimensioned duct components. The customer ended up being highly satisfied and is still with us. Duct components in large dimensions were seam welded together by hand in black sheet-metal which was then galvanised. The smaller dimensions and bigger volumes on the other hand were pressed by tools that were developed in-house. Lidhults Plåtindustri’s newly established company board assemble for their first meeting. 25
  • 26. lindab 1959 ­ 2009 - 1969 Lage Lindh welcomes a number of French ventilation customers to the new factory.
  • 27. Widened customer base and name change to Lindab 1969 became an important new milestone in the company’s history, with both positive and negative signs. Valter Persson died tragically in an accident. Lage Lindh acquired the family’s shares and changed the company name to Lindab Lindhs Industri AB. Lindab had already generated a new group of customers through direct sales to the tinsmiths. In order to drastically increase volumes in this important new customer group, agreements were signed with the three sheet metal wholesalers Lindahl & Nermark (later Plåtluna), Famex and Sjömander. Via these new channels, Lindab was then able to aggressively market the newly developed ventilation system which had become even wider and more complete. In addition to this came the plastic coated sheet metal roof drainage system – in the colours black, grey and brown – now launched under the name Plåtisol. Both the ventilation system and Plåtisol gained rapid success with the tinsmiths who saw how they could increase Plåtisol in black, brown and grey attract more and more tinsmiths to Lindab’s wide range of roof drainage products. their efficiency and profitability by purchasing prefabricated factory-painted components that were both high in quality and with a precision that even they could not achieve. It therefore became increasingly unprofitable for them to manufacture roof drainage themselves, especially with the market crying out for more and more installations. In addition, the popularity of Lindab’s circular duct system was permanently on the increase. This made installation simpler, as did the fact that it was now being stocked nationwide, an important advantage. In May of 1969 a further factory building was opened bringing the total factory area on Ängelholmsvägen in Grevie to 15,000 m2 and by acquiring an additional 100,000 m2 of land from farmer Fritz Karlsson the route towards expansion opened up fully. Furthermore, exports began to gather momentum through direct sales to Denmark, France and others. 1960 - 1969 1969 Net sales SEK 14.7 m • 131 employees Valter Persson dies Lage Lindh becomes sole owner Change of name to Lindab Lindhs Industri AB Agreement signed with key sheet metal wholesalers Sales via wholesalers to tinsmiths increases rapidly The new Plåtisol roof drainage system is launched with plastic coated sheet metal in three colours The new range of ventilation products now increasingly complete Factory expanded to 15,000 m2 Lindab was adopted as the company name after Lage Lindh acquired all the shares. 27
  • 28. lindab 1959 ­ 2009 - 1970 Lage Lindh and Tor Anders Jensen agree that Spiro Investment will sell Lindab’s ventilation products in Europe and the United States.
  • 29. Partnership for increased export In 1970, export initiatives were high on the agenda. Lage reached an agreement with Tor Anders Jensen for Spiro Investment to have the responsibility for selling Lindab’s entire ventilation programme outside the Nordic region and in the USA. This meant that Lindab’s products were now being sold throughout Europe and the first delivery to the USA took place in May. During the year, exports reached SEK 4.1 m, and together with strong growth in productivity, the company reported a healthy profit. The range of construction strips was enhanced further through the investment in a new edge machine for profiles measuring up to 6 meters. Within ventilation, the range of product was supplemented with a new circular silencer. Lage Lindh’s sensitivity towards the employees and their well-being was already much discussed. A good working environment and good working conditions spread commitment and responsibility throughout the company. Together with increasingly advanced production equipment, this was a key explanation for the growth in productivity that was now taking place. During 1971 the Norwegian firm Roald Maskin A/S began selling Lindab’s Plåtisol along with the ventilation products. In order to improve the management of sales to Danish customers, which until then had handled from Grevie, Lindab opened its first foreign subsidiary, Spirovent A/S, in Denmark. During 1972 the partnership with Tor Anders Jensen intensified when he became a part owner in Lindab. The new factory for manufacturing ducts in northern Sweden, Lindab Nord in Lycksele, opened its doors in March. Lindab Hälsovård (Lindab’s Health Care Center) was also officially inaugurated on 19 April, providing all employees with two free doctor’s appointments per year. 1970 - 1979 1970 Net sales SEK 18.0 m • 152 employees Agreement with Spiro Investment regarding sales ventilation products outside the Nordic region Exports reach SEK 4.1 m Productivity increases as a result of initiatives in production technology and staff welfare 1971 Net sales SEK 23.8 m • 156 employees The first foreign subsidiary, Spirovent in Denmark, is established 1972 Net sales SEK 28.3 m • 207 employees Spiro Investment becomes a part owner of Lindab The factory at Lindab Nord in Lycksele officially opens 1973 Net sales SEK 54.3 m (18 months) • 239 employees Productivity increases 35 % on the previous year The first production robot is installed Exports reach SEK 9.3 m Spirovent A/S in Denmark becomes the first foreign subsidiary with premises at Amager near Kastrup. A pleasant working environment and strong camaraderie leads to many enjoyable activities. 29
  • 30. lindab 1959 ­ 2009 - 1974 With roof drainage moved to Förslöv, productivity as well as “neatness and order” could be improved and developed.
  • 31. Roof drainage moved to Förslöv As sales continuously increased, it became increasingly difficult to coordinate production of the two business areas under one roof. The Goodyear factory in Förslöv, close to Lindab in Grevie, was to be shut down and when Lage was invited to take over the 12,000 m2 premises in 1974 he readily accepted the chance. At the same time that the production was being moved, new rolling mills for guttering and pipes were also installed to increase production capacity. These actions contributed further to the neatness and order that was now spreading ever more rapidly throughout the business. During the year, the Organosol coating system was replaced by Plastisol giving the roof drainage products and profiles more durable colour coatings. Something that pleased the customers as well as Lindab. Circular duct systems had now become the biggest product in terms of sales, despite Spiro Investments sales of Lindab ventilation components in Western Europe not doing as well as Lindab had hoped. It was quite apparent that Spiro Investments were putting the most effort into selling their own machines. In Sweden, the Svenska Fläktfabriken had quietly slipped out a new type of approved duct system using rubber seal duct components, surprising both Lindab and the market. Lage gave instructions to the sales manager at ventilation, Carl-Gustaf Sondén, and factory manager Per-Åke Tuvesson to immediately begin their own development of this hugely interesting product. After a challenging and intricate development process, they proposed a solution with dual rubber strips fastened using a steel band. This represented a much better, more easily assembled and energy-saving product. Lage Lindh gave his seal of approval and the development work gathered pace. During the year the VM-gruppen was added as a new wholesaler after their owner Ulf Moberg called-up Lindab with a very large and interesting order. 1974 was also the year that a new computer system was put into service – without punch-cards! 1970 - 1979 1974 Net sales SEK 57.1 m • 255 employees Production of roof drainage and profiles moves to the new factory in Förslöv Plastisol replaces Organosol for coating Circular duct systems are the biggest product but Spiro Investments sales in Western Europe do not match expectations The Svenska Fläktfabriken launches ducts with rubber seals. Lindab immediately launches its own development The VM-gruppen becomes the 4th wholesaler of ventilation products The new factory in Förslöv is equipped with new rolling mills for producing guttering and pipes, now coated with the durable Plastisol colours. 31
  • 32. lindab 1959 ­ 2009 - 1975 The new factory in Haderslev, Jutland brings Lindab closer to both Danish and European customers.
  • 33. Seriously into Western Europe In 1975, the partnership between Lindab and Spiro Investment was dissolved when it became increasingly evident that Lindab needed to have direct contact with the growing European market in order to strengthen sales of its duct components. Lage Lindh then bought Spiro Investment out allowing Lindab to take own control of the development. Carl-Gustaf Sondén was given the task of travelling around to each of Spiro’s duct customers in Western Europe and offering them prices and conditions that created a win-win situation for both parties. The sales dropped from the split with Spiro were swiftly recovered. In connection with these events, a decision was made to take over an existing factory in Haderslev on Jutland, Denmark in order to begin the production of ducts and hand-made components. Towards the end of the year, Hans-Schmidt Hansen was employed to head up the Danish and German operations. In addition, the first management group in Lindab’s history was formed to coordinate the ever growing company’s sales, production and finances. Within Lindab, work was also underway to adapt the ventilation range to the new Eurovent standard which provided a new comprehensive set of dimensions. The development of Lindab’s own rubber sealed components continued with the launch drawing near. During the year the Lindab ventilation distributor VM-gruppen purchased another Lindab distributor, Sjömander. Since Sjömander was already selling Lindab’s roof drainage programme and had good knowledge of these products, Lindab’s roof drainage were soon distributed through all VM-gruppen outlets and sales increased. In Gothenburg, on the west coast of Sweden, the first Lindab branch opens. More will follow in the years to come. 1970 - 1979 1975 Net sales SEK 69.8 m • 294 employees The agreement with Spiro Investment is terminated and Lindab takes over sales in Western Europe A new factory is started in Haderslev on Jutland Adaptation to the Eurovent standard begins VM-gruppen starts selling Lindab’s roof drainage The factories in Grevie and Förslöv are extended by 5,000 m2 and 4,000 m2 respectively The new management group assembles for the first time at “the CEO’s holiday retreat on Lake Bolmen”. 33
  • 34. lindab 1959 ­ 2009 - 1976 LINDABsafe with its double rubber seals sets a new standard within more airtight duct systems.
  • 35. LINDABsafe is launched The annual report for 1976 could finally mention “the new joining system LINDABsafe, consisting of a rubber strip attached to the components which forms a seal with the inside of the tube”. Lindab was not the first to get there, but with its newly patented Safe system it had created one of the core products which would greatly contribute to future growth and provide customers the advantages of easier installation, tighter systems and, consequently, lower energy consumption. This was also the year that Sweden and other European countries moved to the new Eurovent standard, and after adjusting more than 2,000 items, Lindab could now offer tinsmiths and ventilation fitters throughout Europe two duct systems – the rubber sealed LINDABsafe and traditional, simpler LINDABvent for sealing with tape and putty. During the year, there was also a reorganisation where the parent company changed the name to Lindab Ventilation AB and the Swedish factories became subsidiaries Lindab Plåtisol AB (Förslöv) and Lindab Nord AB (Lycksele). In 1977, the development and documentation of the LINDABsafe programme continued, providing tinsmiths workers and installers with improved safety and greater confidence in the assembly. Major efforts were being made to achieve 100 % measurement accuracy, something that would be an integral part of future development work right up to the present day. The better the products fit, the better the final outcome. This was something that both the customers and their clients were in complete agreement about. In agreement with Roald Maskin A/S, a Norwegian distribution company, Lindab opened its own sales offices in Oslo, Norway. The same happened in Hamburg, Germany. Lindab now had its own operations in Sweden, Denmark, Germany and Norway. In the newly built premises in Förslöv a fully automated powder coating line for guttering brackets was installed. The transition from paint to powder coating provided substantial environmental benefits. 1970 - 1979 1976 Net sales SEK 91.2 m • 445 employees LINDABsafe is launched Ventilation programme adapted to Eurovent Reorganisation implemented with new companies formed 1977 Net sales SEK 103.4 m • 506 employees Development of LINDABsafe continues Sales office opens in Oslo Sales office opens in Hamburg Our most secret delivery was the Lindab Safe system which was delivered for the construction of Helsingborg’s Hospital. The duct system producer, and one of our main competitors, Svenska Fläktfabriken was also acting as the contractor for the delivery. However, they purchased the duct system from us instead, since they wanted to offer the best price and quality! The new Safe system is tested and documented meticulously in order to provide customers with more efficient assembly. The new powder coating in Förslöv makes production considerably better for the environment. 35
  • 36. lindab 1959 ­ 2009 - 1978 With the two new wire welders from Soudronic, Lindab becomes the first in the world to weld galvanised ventilation bends automatically. Both these welders continue to be used today.
  • 37. Growing product range Plåtisol continued to strengthen its position as the leading roof drainage system. The double-sided coated steel plate and the complete product range made Plåtisol an increasingly obvious choice. A fully automated press line for pipe holders was developed and put into operation. This meant that the pipe holder and foot could now be produced from one piece, providing a faster and simpler assembly. In 1979 a new gutter stop end and gutter joint were introduced with EDM rubber seals. And in 1978 within ventilation, Lindab presented a unique technical document for their silencers, which was received well by the market. Furthermore, the first T-piece branch from a single piece was launched, which as well as providing air characteristics with reduced eddy formation also allowed the manufacture in a single step instead of the thirteen as previously. In 1979, Lindab also became the first ventilation company to directly weld galvanised sheet metal duct bends using the new Soudronic machines in Grevie. This gave the range of bends greater tolerances and improved protection against corrosion A new, fully automated line for pressing bends increased precision and improved the working environment. In Germany, the subsidiary Lindab GmbH was formed in 1978 and in the following year, a new warehouse opened in Bargteheide contributing to a continued positive growth in exports. 1970 - 1979 1978 Net sales SEK 118.6 m • 505 employees New technical documentation for silencers The first fully integrated T-piece is launched Plåtisol continues to develop well All-in-one pipe holder and foot is launched Subsidiary Lindab GmbH formed in Germany 1979 Net sales SEK 152.9 m • 532 employees New gutter stop end and gutter joint launched The first welded galvanised sheet steel bends are launched New warehouse opens in Bargteheide, Germany Kifab in Olofström, producer of roof drainage products, is acquired Sales office and warehouse in Copenhagen moves to new premises in Hvidovre A unique technical document for the range of silencers is very well received by the market. The new fully automated line for pressing bend halves into duct halves gives increased precision and a better working environment. Plåtisol continues to strengthen its position as the leading roof drainage system in Sweden. 37
  • 38. lindab 1959 ­ 2009 - 1980 Hans Schmidt-Hansen, Carl-Gustaf Sondén, Lage Lindh, Leon Hansson, Jerry Johansson and Thomas Andersson in front of a Plåtisol wall.
  • 39. Continued expansion and growth Sales of the LINDABsafe system continued upwards and in 1980, Lindab acquired 40 % of the VM-gruppen, providing an entirely new form of direct contact with the market and enhanced opportunities for increased sales. Lindab also truly understood how much customers valued a nearby service and local stocks and how this drove sales. Expansion outside Sweden continued with the formation of the subsidiary Lindab Peltiset AB in Finland, focusing on roof drainage, and Lindab Ventilation A/S in Norway. In order to meet the future growth, the Förslöv factory was extended to 18,000 m2 and the production of guttering brackets was moved altogether to the newly acquired Kifab in Olofström, in the south-east of Sweden. In 1981 there were many new product launches. A range of new Plåtisol components were launched, including caps, angles and stops for guttering. Together with adjustable branches and new hooks, the system grew further. Ventilation advanced with adjustable dampers and an ingenious measuring bend, providing the conditions for better and more controlled ventilation. 1981 was also the year that the parent company changed its name to Lindab AB and Lage Lindh received an award for job creation activities from the Swedish employment organisation TRR Trygghetsrådet. Grevie’s Railway Hotel had by now been rebuilt and was ready to become the Group’s new headquarters. The Group management had good reasons for being satisfied. 1980 -1989 1980 Net sales SEK 195.3 m • 585 employees Lindab purchases 40 % of the VM-gruppen Subsidiary Lindab Peltiset AB is formed in Finland Subsidiary Lindab Ventilation A/S is formed in Norway The factory in Förslöv is expanded to 18,000 m2 1981 Net sales SEK 208.9 m • 576 employees Several new Plåtisol products are launched Adjustable dampers and a measuring bend are launched “The Hotel” is officially opened as the new head office Lage Lindh receives award from TRR In 1981 Lindab adopted the logo that is still used today. Our most unusual delivery, or rather the most unusual assembly carried out by a customer, was the installation of an extensive Rainline system on a major housing development in Spain. The client had a team of mountaineers fit all the pipes and guttering on the six-storey houses. Simplifying construction even without scaffolding. During 1981 the key product ranges were broadened with new innovative products. 39
  • 40. lindab 1959 ­ 2009 - 1982 The VM-gruppen’s head office and warehouse in Johanneshov, Stockholm is now part of Lindab’s increasingly expanded distribution network.
  • 41. VM-gruppen acquired and branch system expanded In early 1982, the distributor Plåtluna decided to leave the partnership with Lindab. Lindab responded quickly by acquiring the entire VM-gruppen. This meant increasing the number of branches from 6 to 13 and by launching its own lorry door-to-door delivery system, Lindab’s volumes increase. A new distribution strategy was formulated with local presence and intensified customer contact at the top of the list, advancing the positions towards the tinsmiths and installers another step. When Lindab also launched the long awaited red Plåtisol coating, along with a whole new range of products – roofing and profiled sheeting – this contributed yet further to the sales increase of 48 % that took place during the year. The export markets grew steadily and in 1983, warehouses and manufacturing were built in both Neumarkt in Germany and Milton Keynes in the UK. The branch system grew rapidly throughout the Nordic region with new the new flagship branch in Jönköping, Sweden. 1980 - 1989 1982 Net sales SEK 311.2 m • 684 employees Remainder of VM-gruppen acquired Expanded branch network and new freight system Red Plåtisol and profiled sheeting launched Haderslev doubles its production surface 1983 Net sales SEK 378.6 m • 663 employees Subsidiary Lindab Ltd is formed in the UK Expanded manufacturing/warehouses in Germany and the UK New branches in Sweden, Norway, Denmark and Finland Red Plåtisol and a completely new assortment of roofing and profiled sheeting are among the interesting product launches. The VM-gruppen’s sales offices and warehouses strengthen Lindab’s ever growing branch system. 41
  • 43. “OTC” stock exchange listing and further acquisitions The futuristic cover of the annual report (opposite page) in 1984 indicates that it was a significant year, as well as signaling the beginning of a future-oriented era. Quotation on the Stockholm Stock Exchange’s OTC list provided new capital and a broader ownership, while acquisitions increase Lindab’s range and distribution network. The OTC prospectus referred to Lindab and its “complete systems, local services and distribution, easily installed, quality products and continuous product development.” This was a description of Lindab which, even then, was well recognised. During the year, the business was divided up into two business areas for the first time – ventilation and roofing/wall systems. 49 % of Meko AB in Sweden was acquired, consisting of six stores for the sale of the profiled sheeting and complete warehouses, with the remainder acquired the following year. Riscanco A/S, the Danish developer and manufacturer of air diffusers, was also acquired. Their expertise in project planning and design of diffusers and grilles, plus a fully-owned air laboratory, meant that Lindab’s customers were now able to meet the increasing demands on indoor climate even better. In 1984 Carl-Gustaf Sondén took over as President and Lage Lindh took the role of CEO. The launch of Corrulett roofing profiles and an extensive program for roof safety further strengthened Lindab’s position in the market. When five new Plåtisol colours were unveiled at the Malmö Exhibition & Convention Centre in 1985, Lindab described itself as “the complete provider.” The new range was extremely well received. In 1985 the VM-gruppen changed name to Lindab VM and Lindab was by now present in 40 locations in the Nordic region, Germany and the UK. 1980 - 1989 1984 Net sales SEK 422 m • 674 employees Quotation on the Stockholm Stock Exchange’s OTC list 49 % of Meko AB acquired (the remaining share in 1985) Riscanco A/S in Denmark acquired Corrulett roofing profiles launched Roof safety programme launched Two business areas: ventilation and roofing/ wall systems Carl-Gustaf Sondén becomes President 1985 Net sales SEK 502 m • 751 employees Five new Plåtisol colours presented The VM-gruppen changes its name to Lindab VM Lindab now present in 40 locations throughout Europe Our widest delivery was for the giant warehouse roof of car accessory wholesaler Biltema in Halmstad. Lindab’s LTP115 High Profile can be found there covering a surface equivalent to eight entire football pitches. Inside the building is a Lindab Safe duct system which is no less impressive. Riscanco’s range of diffusers and grilles were the first among the product range for indoor climate solutions that came to be developed. An ever greater presence on the market and continual product launches strengthened Lindab’s position as “the complete provider”. 43
  • 44. lindab 1959 ­ 2009 - 1986 Simplified, rapid assembly with a tight and energy-efficient results meant that Lindab Safe grew steadily in more and more markets.
  • 45. Circular duct systems take the lead With 48 % of sales, circular ducts now comprise the Group’s single most important product. It is also the product that had grown the most in terms of exports. But the roofing/wall system business area was being anything but idle and it launched the company’s first steel partition wall stud. Admittedly this was done relatively quietly since the marketing was done exclusively through the plaster manufacturer Danogips, but in time this would prove to be the forerunner of a new, rapidly growing light construction technology. Production was expanded in both Haderslev and at Riscanco in Farum, and in Grevie the construction of a new press hall got underway. Since all processing was now being done directly in hot-dip galvanised steel sheet, the galvanising plant in Grevie could be closed in 1987, therefore reducing the environmental impact. 1986 was Lindab’s strongest year to date in terms of profit. One of the explanations for this was that Lindab’s entrepreneurial organisation was able to make quick decisions and respond effectively to the needs and wishes of customers and the market. The development of production technology was always high on the list of priorities. Increased automation and the use of plasma cutting meant ever greater precision and improved quality. The demands for improved working environments and even simpler assembly were increasing, resulting in all ventilation components from 1987 being produced with reinforced rims. This not only gave a not so sharp and sturdier edge to all components, but also an improved tightness. 20 years later, this change would prove to be significant in the development of the new, groundbreaking Safe Click system. In France, Lindab acquired the ventilation distributor Aerotechnique SARL, stepping into yet another European market. Roofing/wall systems made additional launches within lightweight construction with the new Z and C beams. 1980 - 1989 1986 Net sales SEK 632 m • 872 employees Circular dust systems are now the biggest product The first steel partition wall stud is launched Factories in Haderslev and Farum are extended Construction of a new press hall in Grevie begins 1987 Net sales SEK 778 m • 1,029 employees Reinforced rims on all fittings Z and C beams are launched Aerotechnique SARL in France is acquired Galvanization in Grevie is halted The new computer centre (formerly Sven Neborg’s shop, see page 17) was opened, becoming the focal point of the internal computer-based business systems. Today it is the headquarters of business area Ventilation. 45
  • 46. lindab 1959 ­ 2009 - 1988 Lindab Steel becomes the hub for the Group’s slitting and cutting of sheet metal.
  • 47. Past the billion mark In 1988, Lindab was one of the leading companies in Europe within both of its business areas. More than 5,000 products. Its own sales and manufacturing companies in 66 locations throughout seven countries. Steel purchases of more than 85,000 tonnes with net sales passing the one billion mark, figures that Lage Lindh and his colleagues from the early day could never have even dreamed of. Lindab Steel was formed and became the hub for the Group’s slitting and cutting of sheet metal. In June, 700 guests were invited to the grand opening of the “factory of the 90s”, the new and highly automated press hall in Grevie with driverless trucks, under floor collection of sheet metal spill, and computer consoles in every direction. Haderslev and Farum were also extended once again and Lage Lindh, who had by then become the active Chairman, was awarded the Albert Bonniers prize for businessman of the year in Sweden. President Carl-Gustaf Sondén was also appointed the CEO. Steel halls were introduced in 1989 as a separate product area and Lindab’s lightweight construction was increasingly highlighted as a remedy for the problem of “sick housing”. Lindab Plåtisol increased the production of steel studs, steel battens and beams. The production units for the ventilation business area in Northampton, Oslo and Helsinki were extended and Lindab’s production system was already proving to be a successful blend of centralised and local production. During the year, a world-changing event occurred that would prove to be extremely important for Lindab during the next decade. The “iron curtain” separating east and west Europe came down. 1980 - 1989 1988 Net sales SEK 1,053 m • 1,304 employees Billion mark is passed One of the leading companies in Europe in its respective industries Lindab Steel formed and takes on the responsibility for the Group’s metal processing The 5,000 m2 press hall in Grevie is opened The factories in Haderslev and Farum are extended once again Carl-Gustaf Sondén named CEO Lage Lindh receives businessman of the year award 1989 Net sales SEK 1,344 m • 1,538 employees Steel halls introduced as a new product area Lindab Plåtisol increases the production of steel studs, steel battens and lightweight beams New factories built in Northampton, UK, Oslo, Norway and Helsinki, Finland Our strangest delivery was a duct system for the roof of a child’s playhouse in Stockholm. It wound like a giant snake on the roof and was nothing more than an artistic decoration. Lindab’s business grows steadily, both geographically and product wise. New press hall in Grevie officially opens. 47
  • 48. lindab 1959 ­ 2009 - 1990 Steel studs and some profiled sheeting start to be produced at the new stud hall in Förslöv, shortening delivery times.
  • 49. “You can see that they need our roofs and gutters” At the start of the 1990s, Carl-Gustaf Sondén described how “Lindab’s origins, the roofing/wall system business area, have enjoyed limited export success in Europe, but trends towards greater proportions of steel in construction and negative experiences of plastic are now creating new opportunities for the Group’s roofing/wall products”. For the first time, the potential for roofing/wallsystems was seen as substantially greater than for ventilation, and a series of “roofing/wall events” followed in quick succession. Lindab Plåtisol in Förslöv changed its name to Lindab Profil and through the acquisition of three Danish companies within profiled sheeting, industrial doors and distribution, Lindab Profil A/S was created in Denmark. The production of partition wall studs was brought into the new 4,000 m2 stud hall in Förslöv, where the newly launched exterior wall studs were being produced. Not only studs, one other new product, the Lindab’s tile effect roofing was also produced there. Plus the steadily growing production of high-profile sheeting, which enabled Lindab to offer the market a range of products for spanning large open spaces thus providing simplified assembly. The newly formed Lindab Profil A/S in Denmark became the first bridge-head into the European roofing/wall market that was Lindab Tile Effect Roofing, exterior wall studs and high-profile sheeting were new products from the roofing/wall system business area that were very positively received among building contractors and hall constructors. opening wide after the fall of the iron curtain. But further bridgeheads would follow. As a teenager growing up in Båstad, Peter Andsberg had worked at Lindab during the summer holidays a few years earlier. Down in Båstad one day in early summer, he happened to meet Lage Lindh who told him that he had been invited to Hungary and wondered whether Peter, whom he knew spoke fluent Hungarian, would like to make the journey with him. He accepted the invitation and they were joined on the trip by Carl-Gustaf Sondén, Erling Pålsson from Totalinstallatören along with their host, the artist Gustav Kraitz. The day before the journey home, and impressed by the activity in Budapest, Lage announced frankly “CG, we need to start up over here, and Peter can take care of it”. When the Lindab jet took-off a few hours later from the airport in Budapest, Erling Pålsson, who along with the rest of the group realised that Lage was being completely serious, asked “shouldn’t you do some market research first?”. Lage Lindh’s answer was as quick as a flash as he pointed out of the plane window. “But just look at all those rooftops! They obviously need our profiles and guttering.” A few months later, Peter Andsberg was employed at Lindab with the task of establishing Lindab in Hungary. 1990 - 1999 1990 Net sales SEK 1,758 m • 1,746 employees European investment in roofing/wall systems introduced Lindab Plåtisol AB changes name to Lindab Profil AB Three Danish acquisitions form Lindab Profil A/S Dicksson acquired and acoustic studs are added New profile hall in Förslöv opens Lindab Tile Effect Roofing is launched Exterior wall studs are launched Doors are added as a product area Lage Lindh receives Order of the Seraphim from His Royal Majesty Carl Gustaf Lage Lindh receives an honorary fellowship from the Federation of Tinsmiths Peter Andsberg is employed to build up the business in Hungary The ventilation business area, which was already well established in the key western European markets, accounted for 60 % of sales, but roofing/wall systems was growing faster. 49
  • 50. lindab 1959 ­ 2009 - 1991 Lage Lindh completes his life’s work at Lindab, after 32 years of innovation and motivational leadership.
  • 51. Lindab makes early entry into CEE 1991 was the year that Lage Lindh left Lindab. After more than 32 years as the driving force and the man behind Lindab’s transformation from a small sheet metal business to a leading provider of ventilation and roofing/wall systems, he sold his majority stake in the in the company and left in the autumn. An era had come to an end, but the spirit he created and the ideas behind Lindab’s development would live on. A consortium consisting of Carl-Gustaf Sondén, Hans Schmidt-Hansen and four Danish institutional investors took control of Lindab and contributed to floating Lindab’s shares on the stock exchanges in Stockholm and Copenhagen on October 22. The change of ownership however did not change the senior management structure. Carl-Gustaf Sondén and Hans SchmidtHansen in their posts at the head office, which remained in Grevie. Following the change of ownership and the stock exchange listing, there was a focus on core activities within the ventilation and roofing/wall systems business areas. Increased environmental requirements in Europe were considered beneficial to the development of ventilation, while the need for better construction standards in the former Eastern bloc countries offered new opportunities for the roofing/wall systems. The recession in Sweden, Norway, Finland and the UK resulted in falling sales, but it also contributed to new efforts in a number of new markets in both Western and Eastern Europe. Lindab’s close work with clients and architects within the air technology product area had led to a wide component range of silencers, dampers, air diffusers, etc. All this was now assembled under Lindab Comfort range of products, and tests and full-scale experiments at the air laboratory in Farum became more and more frequent. By the end of the year, new subsidiaries had been created or additional units formed in Italy, France, Germany and Hungary. Just arrived in Hungary, Peter Andsberg began setting up the first small sales office, analyzing the market and searching for land and premises. More than 50 % of sales were now outside of Sweden and the CEE soon became an abbreviation which would come to be widely used in connection with Lindab. The international footprint was growing larger. 1990 - 1999 1991 Net sales SEK 1,678 m • 1,746 employees In December, Lage Lindh sells his majority stake in Lindab and resigns from the board A consortium including Carl-Gustaf Sondén, Hans Schmidt-Hansen and four Danish institutional investors take over Recession reduces sales All air technology is gathered under the Lindab Comfort product range Steel halls develop well Subsidiary Lindab Kft. formed in Hungary Subsidiary Lindab S.p.A. formed in Italy Subsidiary Lindab Profil GmbH formed in Germany Our longest delivery in “transport length” must have been there 300 m plus train that delivered the now discontinued “Sparrör” from Lindab in Boliden to a motorway project in southern Sweden. Carl-Gustaf Sondén, President and CEO of Lindab AB, Hans Schmidt-Hansen, Vice President and Managing Director of Lindab A/S Danmark, as well as Chairman of the Board Hans Cavalli-Björkman were some of the key members of the management. Lindab’s sales of steel halls, which was done through Lindab Meko and its branches, increased both at home and abroad. During the year approximately 400 steel halls were sold. 51
  • 52. lindab 1959 - 2009 Lindab AB Båstad Business Area Roofing/wall systems Lindab Ventilation AB Båstad Lindab Ltd Great Britain Lindab Nord AB Boliden Lindab VM AB Båstad Lindab Int. Holding B.V. The Netherlands Spiro International S.A. Switzerland Lindab Holding A/S Denmark Real estate companies Lindab A/S Norway Lindab Steel AB Båstad Sales company Lindab Profil AB Båstad Ventilation Lindab Inc. USA Scandev Properties Ltd Great Britain Lindab S.A. France Lindab GmbH Germany Lindab Nova S.A. Spain Lindab Sp. z.o.o. Poland Lindab S.p.A. Italy Lindab Kft. Hungary 1992 In 1992, Carl-Gustaf Sondén, Lindab’s Group management and the Board take a number of important strategic decisions that will prove decisive for Lindab for many years to come.
  • 53. Biggest structural change so far The annual report for the year began with the words “1992 was an eventful year in the history of Lindab”. It is hard to disagree. During the spring – in the midst of a worsening recession particularly in the Nordic region – Lindab’s biggest structural change thus far began. Through several acquisitions, capacity adjustment and a streamlining of the strategy, Lindab strengthened its position as market leader. Sales increased, despite the recession, but profits deteriorated. The markets in Sweden, Finland and Britain continued to fall away, while Norway, Germany and most other markets developed well despite everything. In Poland and the USA, new subsidiaries were formed and the one-year old company in Hungary completed its introductory phase in 1992. In the early summer of 1992, parts of Lindab’s organisation were preparing for a number of expected structural acquisitions. These acquisition activities played an important part in defending Lindab’s sales at a time when many of our markets were in recession. On 1 May, Lindab acquired the ventilation company Rannila A/S on Jutland, transferring the manufacturing to the factory in Haderslev. Rannila’s facilities in Jels are then made into the center of business area roofing/wall systems Danish operations. On 1 July, Stifab Plåt AB in Boliden is acquired. Their manufacturing of duct systems is transferred to Lindab Nord whose operations are moved from Lycksele to Boliden. Their focus now becomes rectangular ducting since all circular are moved to the Grevie factory. The very same day, the wholesaler Plåtluna AB and roof drainage manufacturer Plånyl AB were also acquired. Parts of Plåtluna were incorporated into Lindab VM, and during the next six months Plånyl’s operations were moved to Förslöv. 1 September, the Swiss publicly listed company Spiro International was finally acquired. Spiro’s production of duct components was gradually moved to Grevie and Haderslev, and with the new machine programme, Lindab could offer a new partnership concept for partners who wanted to buy both machinery and parts. In 1965, Lindab purchased the first Tubeformer, now it bought the entire company. The circle was complete. The events regarding the start up in Hungary deserve a slight digression. Following his training period, Peter Andsberg had got a good grip of Lindab’s activities and the decision was taken that Lindab would make its Hungary introduction proper at a construction fair in Budapest. Large enticing adverts with 49 % introductory discounts created lengthy queues to the stand and order after order was taken during the ten days of the fair. All customers left deposits, and when the fair was over, more than SEK 400,000 of Plåtisol and Lindab Tile Effect Roofing had been sold. Inadequate phone lines made faxing the orders to Förslöv impossible. Peter had to read all the orders over the telephone and when the deliveries reached the hired outdoor storage a few weeks later, not only had the letters of all the Hungarian names been wrongly spelled, a heavy downpour the previous day had dissolved the ink on the packaging labels and making them virtually illegible. The irritation among the customers who had gathered to collect their deliveries quickly almost threatened to spill over. Peter asked his assistants to go and buy “a ton of Wienerschnitzel, french fries and 5 containers of red wine”, upon which he cheerfully declared “let’s all have a spot of lunch”. The food and wine rapidly cooled things down, and with everybody full and content, all the packages were calmly identified and the satisfied customers returned home happily with their new Lindab products. On 17 October, Lindab’s 1,200 m2 factory in Biatorbágy outside Budapest was officially opened, marking the beginning of the expansion into the CEE. In 1993 there was an economic recovery with increased sales and improved profits. A new subsidiary was formed in the Czech Republic, where along with Poland and Hungary, there was a strong growth in sales. 1990 - 1999 1992 Net sales SEK 1,791 m • 1,705 employees Lindab’s biggest structural change so far Subsidiary Lindab Inc. formed in the USA Subsidiary Lindab Sp. z.o.o. formed in Poland Stifab Plåt AB acquired into Lindab Nord Plåtluna AB acquired and partly incorporated into Lindab VM Plånyl AB acquired into Lindab Profil Rannila A/S acquired and incorporated into Lindab Ventilation A/S Spiro International acquired and production of components moved to Grevie and Haderslev Factory in Biatorbágy, Hungary opens 1993 Net sales SEK 2,090 m • 1,747 employees Sales develop strongly in CEE Improved economic situation following 1992’s restructuring Subsidiary Lindab s.r.o. formed in Czech Republic 53
  • 54. lindab 1959 ­ 2009 - 1994 Budapest’s new banknote printworks is one of thousands of buildings in the CEE to receive new roofing and guttering from Lindab.
  • 55. Further growth in CEE The delivery of 5,000 m2 of Lindab Tile Effect Roofing and Plåtisol roof drainage to the renovated banknote printworks in Budapest signaled not only the large volume increases in Hungary and the CEE, but were also be seen as a good illustration that Lindab was having its best year in the Group’s history thus far. The roofing/wall systems business area changed its name to the Profile business area. Steel was increasingly highlighted as a material with constantly improving quality and with a natural and environmentally friendly life cycle. As environmental matters came increasingly into focus, work to adapt the major production units to the ISO 14000 environmental certification system got underway. The majority of these units were already certified under the ISO 9001 or 9002 quality assurance systems, which also contributed to Lindab being seen as an increasingly safer and more secure business partner and supplier. Lindab’s early toe hold in markets such as Hungary, Poland and the Czech Republic not only gave good sales volumes, it also provided a unique opportunity for Lindab to influence the local building standards that were starting to be established. In Romania another new subsidiary was formed, also within the Profile business area. A new 5,000 m2 production hall in Förslöv producing profiled sheeting reduced delivery times. Many of the new contacts being created in the CEE consisted of small businesses whose owners had previously worked for one of the state companies that went bankrupt after the collapse of communism. These companies would become fundamentally important for future developments in CEE and, together with Lindab, they soon grew ever larger. The Ventilation business area was also witnessing increased activity across Europe and the more stringent demands on the indoor environment was seen to strengthen the business area’s position, especially in Western Europe. In Europe, Sweden and Denmark continued to lead the way in terms of standards for ventilation, and the new Danish standard DS 474 and the Swedish government’s initiatives within improved indoor climate in public places was reflected in the order books. In 1995, positive growth continued with the Nordic region and Germany as the Group’s geographical focus, but CEE was now described as the significant future growth market. A sales office was opened in Croatia, and in Poland and the Czech Republic, the manufacturing capacity was expanded. 1990 - 1999 1994 Net sales SEK 2,308 m • 1,839 employees CEE sales continue to grow Roofing/wall system becomes Profile Environmental certification according to ISO 14000 of the larger production units begins and certification according to ISO 9001 and 9002 quality assurance systems follow shortly afterwards Subsidiary Lindab Constructii SRL formed in Romania New production hall for profiled sheeting in Förslöv 1995 Net sales SEK 2,556 m • 2,009 employees CEE and the USA are identified as growth markets Sales office opens in Croatia Increased production capacity in Poland and Czech Republic Our most “bacteria-free” delivery was probably the stainless duct system delivered to the National Bacteriological Institute’s high-risk laboratory. “Not one molecule is allowed, whether they have been invited or not.” Lindab’s slotted exterior wall studs provided a better U-value than timber studs. Straight, factory created lengths and the beginning of a more industrial construction intensified the interest in Lindab’s exterior wall studs. 55
  • 56. lindab 1959 ­ 2009 - 1996 Peter Andsberg, Lindab’s CEE manager, and Hans Larsson, responsible for lightweight construction technology at Lindab explain and talk about all the benefits of technology to a group of visiting Romanian contractors.
  • 57. Lightweight construction gathers momentum Despite a declining overall market for ventilation products in Sweden, the Ventilation business area strengthened its position in the domestic market resulting in increased market shares. The Lindab Safe product range was continually growing and during the year, a stainless steel version was added which satisfied increasing demands on hygiene within for example the pharmaceutical and food industries. Rectangular silencers with circular connections were launched and Lindab’s range of easily assembled and tighter duct systems gained ground in many markets. The acquisition of ventilation company, Ventlandia Oy in Finland, increased the share of the market in Finland as well as exports to Eastern Europe. The acquisition of Swiss machine producer Suter AG’s machine division, as well as the purchase of patents and “know-how” from Spiral-Helix Inc. gave Lindab a world leading position as manufacturer and supplier of Spiro machines and other equipment for the manufacture of circular duct systems. In the rectangular USA market, Lindab Inc. continued in its efforts to convince about the advantages of the circular systems and sales climbed. The CEE’s growth remained strong and the Profile business area noted successful sales in all of its operational markets. New European standards were adopted for guttering, downpipes and brackets, paving the way for Lindab’s roof drainage system into new markets. Within the area that had come to be known as lightweight construction technology, more and more was starting to happen. In the USA 80,000 houses were built using this sound, easily assembled technology. In Sweden the Swedish Institute of Steel Construction placed the issue high on its agenda and Lindab was launching new products in the area all the time. It had been noted that future residential customers needed better soundproofing and Lindab presented a new acoustic partition wall stud with a very good sound insulation properties. Besides that, the first CAD programmes for integrated project planning and production started to arrive. Lindab was a part of these new development that would soon lead to a long-awaited improvement in the efficiency and quality of the construction process. 1990 - 1999 1996 Net sales SEK 2,610 m • 2,106 employees Strengthening market share for Ventilation in Sweden Continued strong growth for Profile in the CEE New European standard for roof drainage introduced Lightweight construction technology now advancing strongly Finnish ventilation company Ventlandia Oy acquired Swiss machine producer Suter AG’s machinery production acquired Patents and “know-how” acquired from Spiral-Helix Stainless steel Lindab Safe launched Rectangular silencers with circular connections are launched New improved acoustic stud launched Our smallest delivery was Lindab Tile Effect Roofing for Fido’s kennel. His master chose red and could be content with a single sheet. Prefabricated roof sections constructed using Lindab’s new lightweight construction technology is lifted into place at the Nightingale block in Ängelholm. A quicker, more efficient and drier construction process was making its introduction. 57
  • 58. lindab 1959 ­ 2009 - 1997 Production of the new Rainline product range with its smart snap-lock got underway.
  • 59. Rainline and IT simplify At the beginning of the 1980s, Lindab introduced a range of new products and solutions in its roof drainage programme. After a decade of relatively modest development within this field, it was time once again for some major product development. Since simpler assembly had become an increasingly important ingredient in Lindab’s solutions, it also spearheaded the development of the new Rainline concept launched at the Nordbygg fair the following year. Hooks, pipe holders and covers were now fitted with a snap-lock making assembly “so simple that anyone can fit them”, as one of the visitors to Lindab’s stand put it. Within lightweight construction technology, Lindab also launched some interesting “soft” innovations, namely IT software for the project planning of roofing beams and construction, making life for the building contractor and designer much easier. Within the Ventilation business area there was perhaps an even more interesting turn of events when Lindab acquired a software company specialising in user-friendly and smart CAD software for the design of duct systems. The future IT programme, Lindab CADvent would soon come to make a major impact. 1997 was also the year in which both business areas had a presence in the CEE markets for the first time. In Poland and the Czech Republic, production and marketing began of the Group’s ventilation products and across the Atlantic – in the USA – a new factory went into operation doubling the production capacity there. In addition, a new modern duct manufacturing facility was opened in Grevie. Lindab’s marketing increasingly highlighted the advantages of circular duct systems. This was in order to speed up the switch from the more material intensive, hard to assemble and inefficient rectangular systems. New subsidiaries were started in St. Petersburg, Russia and in Zagreb, Croatia. By now, Lindab had a presence in 101 locations in 18 countries with it own subsidiaries, factories, branches and sales offices. 1990 - 1999 1997 Net sales SEK 3,017 m • 2,325 employees The Rainline concept ready for launch IT software for lightweight construction is launched Software company acquired and IT software VentCAD launched Subsidiary ZAO Lindab formed in Russia Subsidiary Lindab d.o.o. formed in Croatia New factory for Ventilation built in Poland and Czech Republic Ventilation business area now present in CEE Factory in USA doubles its capacity New modernised facility for duct production opens in Grevie Sweden 27 % (32) Denmark 16 % (17) Norway 12 % (11) Germany 14 % (14) CEE 11 % (9) Other countries 20 % (17) Lindab’s share of sales outside the Nordic region and Western Europe was now increasing year after year. Previous year in brackets. “Snäppet” became the nickname for Lindab’s new roof drainage concept Rainline, where many of the components could easily be “snapped” into place along the guttering and pipes. 59
  • 60. lindab 1959 ­ 2009 - 1998 Lindab’s new IT tools play an increasingly important role in the industrialisation of the building process. Quicker, safer, more secure and more economical are convincing arguments.
  • 61. Past the half-billion mark in CEE All relationship-building, all the marketing and all the training initiative in Hungary, Romania, the Czech Republic and other CEE markets were now yielding hefty dividend. During 1998, sales in the CEE reached over half a billion SEK and the region was designated a priority market. When Peter Andsberg planted the first Lindab flag in Hungary in 1991, he said a small prayer every night asking that Lindab’s sales there would one day reach SEK 40 million. That was the same as the sales for the then largest branch in Sweden, Lindab VM in Jönköping. His prayers were answered. Sales offices opened in Kiev, Ukraine; Talinn, Estonia and in Sarajevo. The Russian Group company was closed however due to difficulties in effectively operating the business during the 1998 crisis there. Instead, deliveries to Russia would be made as direct deliveries to customers and to new partners with Swedish interests that had a presence in Russia. In 1998, Lindab’s IT centre was established for development, support and training of the new Lindab range of tools for design, quantifying and calculation that was starting to emerge. In particular, development continued of the VentCAD tool, which would soon to be renamed CADvent. During the year, Lindab Safe would be categorised as tightness class D, far beyond what a non-rubber sealed installation achieved, enabling Lindab’s flagship within duct systems to pronounce its energy saving credentials and top the league in terms of airtightness. Lindab Comfort launched a new diffuser with individually adjustable nozzles allowing distribution patterns to be adapted to the room’s requirements. Comfortable indoor climate was increasingly nearing reality. At Lindab in Grevie, improvement ideas from all staff members were thriving and Lindab Ventilation was named Sweden’s most innovative company with Lindab Steel in a very respectable 3rd place. The commitment and participation which was forged by Lage Lindh remained as strong as ever, resulting in improvements and saving millions. 1990 - 1999 1998 Net sales SEK 3,300 m • 2,655 employees Sales in the CEE reach SEK 500 m Lindab establishes its own IT centre and invests in the development of new IT tools for both ventilation and lightweight construction Lindab Safe, certified in tightness class D, is the market’s leader for tightness and energy efficiency Lindab Comfort launches adjustable diffusers Lindab Ventilation in Grevie is named Sweden’s most innovative company Sales office opens in Belgium Sales office opens in Ukraine Sales office opens in Estonia Sales office opens in Sarajevo The facilities at Lindab Steel, Lindab Denmark and Lindab Helsinki are extended Training on how best to fit and use Lindab’s product for an efficient installation became an important part of efforts in the CEE and the rest of Europe. 61
  • 62. lindab 1959 ­ 2009 - 1999 What You See Is What You Get – Lindab’s new IT tools increases quality and security in project planning.
  • 63. Lindab goes WYSIWYG In 1999 Lindab IT line was launched, a product range and toolbox filled with IT tools for designing, quantifying, and analysis. Ventilation installers and consultants now had access to programmes such as CADvent, DIMcomfort and DIMsilencer and were able to draw and design duct systems quickly and easily, adding diffusers and silencers, and even calculating the pressure loss and sound levels. Building contractors and designers could plan and design more and more lightweight construction solutions through Lindab’s new IT initiatives. With everything in 3D and product dimensions and parameters downloadable from Lindab’s product database, everything that could be drawn could be installed. WYSIWYG – What You See Is What You Get – had reached Lindab. Lindab’s customers continued to be tinsmiths, builders, DIY customers and ventilation installers, but through the promotion of new IT tools, Lindab’s sales teams could increase their efforts towards what are known as the prescribers – consultants, designers and architects. These are the professionals who design and draw factories and buildings and through their involvement at early stages in the process, could increase Lindab’s chances of having its products recommended. Lindab’s efforts with these new IT tools contribute to increased industrialisation and modernisation of building processes. In Farum, a major expansion of Lindab’s audio laboratory was made, with the facility becoming one of the leaders in its field. The number of full scale experiments here increased, something that would have a clear impact on the increased sales of Lindab’s various Comfort solutions. During the year, the Profile business area launched a new garage door, the new, easily assembled roof programme Topline Handy and a new improved acoustic stud, RdB. The continuous pace of innovation was validated by the 30 patents filed that year. The Ventilation business unit was introduced in Hungary and Lindab increasingly spread its preengineered, efficient and environmentally friendly product solutions. In Switzerland, Germany, Belgium, the UK and the USA, the business area completed five important acquisitions that strengthened both the distribution network and the product range. Within both business areas, Lindab continued to lead the industrialisation of the branches which had previously been done “by hand” and Carl-Gustaf Sondén saw how the strategy of “being close to the customer and putting him in the centre” was just as true as ever. Lindab’s simplifying construction continued tirelessly. 1990 - 1999 1999 Net sales SEK 3,569 m • 2,655 employees Lindab IT line launched with CADvent, DIMcomfort, DIMsilencer and DIMhood Initiatives aimed at prescribers – consultants, designers and architects – intensifies The acoustic laboratory in Farum is extended to become one of the leaders in its field New garage door launched Lindab Topline Handy, easily mounted roof profile, is launched RdB, new acoustic stud, is launched Ventilation business area introduced in Hungary Company acquisitions in five countries strengthens Ventilation Subsidiary Lindab Door formed in the Netherlands Our most misunderstood delivery was the first delivery of Lindab Safe to an installer in England. The installer did not quite understand what the double rubber seal was for, pulling it off all the components to reveal a great “track” to put glue along. After some instructions from Lindab, however, the Englishman decided that the products was very much his “cup of tea”. The substantially expanded acoustics laboratory in Farum provided the conditions for advanced product development, but also the perfect opportunity for sales-driven full-scale experiments. Lindab Doorline was the new anti-crush and well insulated garage door from Lindab. 63
  • 64. lindab 1959 ­ 2009 - 2000 A satisfied CEO, Carl-Gustaf Sondén, is delighted with Lindab’s record growth. A result of a very successful business model and a constant focus on customer needs.
  • 65. Record – for both growth and steel prices During 2000 Lindab’s growth reached record levels, totaling 24 %, and distributed across nearly all of the Group’s markets. Another record set during the year was the increase in the prices of sheet metal, which had no historical precedent. Since the introduction to the stock market in 1984, Lindab had increased its sales ten fold. For Lindab and Carl-Gustaf Sondén, this success was no accident but the result of “our business model and our control over all the processes”. Coordinated purchasing, together with production tools that could be centrally automated adapted locally made Lindab competitive and gave customers attractive solutions. By managing the majority of its own distribution, Lindab achieved greater proximity to the customer both in terms of service delivery and feedback. This in turn provided inspiration for continuous, strong product development, something that Lindab was becoming increasingly well-known for. During the year, the Group acquired the Swedish company Scandab, which works with product solutions for dust and powder management within the industry and through the acquisition To the mall Lindab delivered a Lindab Safe System to Fisketorvet in Copenhagen containing 100 shops and Denmark’s largest cinema with seating for 3,200. Furthermore, was fully drawn and designed in the self-developed CADvent programme. of the Swedish company Folkebolagen, the Group broadened its steel service centre. At the same time, the range of roof and wall profiles was expanded through Folkebolagen’s subsidiary, Borga Plåt, which was soon renamed Lindab Plåt. Both acquisitions extended Lindab’s contact with the industry, while these new subsidiaries had the opportunity to exploit Lindab’s entire distribution network. A new trainee-programme was launched and an initiative to start skills training was introduced in the Swedish business, while health work continued. Lage Lindh had already seen high product quality as a result of talented employees and their skills and well-being. It remains a fundamental Lindab principle, and is something that creates the commitment, entrepreneurship and a sense of responsibility, which important prerequisites for meeting the expectations of a growing customer base. 2000 - 2008 2000 Net sales SEK 4,415 m • 3,356 employees Sales growth breaks record… ….as do steel prices, which rise steeply Lindab’s business model is an important explanation behind the success Sales office opens in Lithuania Scandab acquired Sheet metal group Folkebolagen acquired New roof and wall profiles through Borga Plåt Investment in training and skills development Lindab’s lightweight construction technology was becoming increasingly prominent and used for the annexes at Gardermoen in Norway, Kastrup in Denmark and Arlanda in Sweden. 65
  • 66. lindab 1959 ­ 2009 - 2001 With the acquisition of TeknoTerm, solutions were added to Lindab’s range of leading indoor climate technology.
  • 67. Delisting and raising skill levels 2001 will forever be associated with the September 11 tragedy, something which left clear marks in the world’s economy that autumn. From Lindab’s perspective, there were two major events that made an impression. The first was the acquisition of the indoor climate company TeknoTerm AB, something which advanced Lindab’s position within ventilation and indoor climate significantly. The second was the fact that the group of owners comprising Lindab Intressenter AB, consisting of Ratos, Skandia, the 6th AP Fund, together with Carl-Gustaf Sondén and Hans SchmidtHansen, acquired more than 90 % of Lindab shares and, in the autumn, delisted Lindab from the stock exchanges in Stockholm and Copenhagen. The owners and corporate management saw opportunities for continued rapid growth in certain geographic areas, something that was assessed to be best achieved outside of the stock exchange. During the autumn, a major review of Lindab’s vision, strategy and organization was initiated, which was finalized in 2002. In 2001, Spiral-Helix Inc. was also acquired thereby complementing Lindab’s machine operations in the subsidiary Spiro International, but from a customer perspective, it was primarily the acquisition of TeknoTerm which made the bigger impact. It gave Lindab a new level of expertise in indoor environment and the potential to offer complete systems that integrate Lindab’s well-known ventilation technology with the most modern indoor climate systems. TeknoTerm’s self-developed range of chilled beams, facade systems and ceiling heaters provided unique solutions for the distribution of both warm and cold air in the room, which was based on waterborne technology without moving parts. In parallel to this, the Swedish sales organization within both Ventilation and Climate strengthened its technical competence significantly. The addition of TeknoTerm’s sales team thereby increased the possibility to work more intensively with prescribers. TeknoTerm’s own IT solutions were also integrated with Lindab’s programme portfolio, Lindab IT-line. The continued strong growth in Romania led to a new sales and production facility opening its doors in Bucharest. 2000 - 2008 2001 Net sales SEK 5,160 m • 3,356 employees The group of owners, Lindab Intressenter, takes over the ownership and delists Lindab from the stock exchanges in Stockholm and Copenhagen A review of Lindab’s vision, strategy and organisation begins in the autumn Machine producer Spiral-Helix acquired Indoor climate company TeknoTerm acquired, significantly reinforcing Lindab’s skills and product range within indoor climate The sales organisation within the Ventilation business area is strengthened New facility opens in Bucharest, Romania Our longest delivery timewise was the delivery of circular duct systems to the Pentagon military complex in Washington, beginning in 2002. It would take several more years to complete. Even now, in 2009, deliveries are ongoing. Plafond chilled beam was one of the new products that made Lindab Comfort’s product range even stronger. Now Lindab’s products spread air that was not only fresh, it could also be locally chilled or heated. Lindab Romania opened a new sales and production centre in Bucharest, improving the service, delivery times and range for its customers. 67
  • 68. lindab 1959 ­ 2009 - 2002 The acquisition of Butler Europe gives Lindab a third leg to stand on – preengineered steel building systems – for every type of commercial construction.
  • 69. Reorganization into two business areas A great deal happened in 2002. The Group was reorganized into two business areas, Ventilation and Profile, instead of geographically as had been the case previously. The work also led to the most detailed business plans in Lindab’s history, with profitable growth as the principle consideration. The new organisation of the business areas now gave Lindab’s products better opportunities to reach all of the Group’s 25 established markets, with less risk of becoming “trapped” in the country where the development had taken place. The duct system product area was given the new name Air Distribution and together with Rainline, these were subsequently defined as the Group’s two core businesses. Anders Persson took over as the business area manager for Profile and Johan Bergkvist as business area manager for Ventilation. Since the acquisition of Meko in the mid-80s, Lindab had held onto its range of products. Butler Europe in Hungary was then acquired, a major European player in preengineered steel buildings for commercial and public use. Lindab already had a partnership with Butler Europe since they purchased profiled sheeting, lightweight construction products and other materials for their business from Lindab Hungary. Activities within the field of steel buildings were escalating, giving Lindab the opportunity to offer complete systems solutions within the Profile business area. At the end of the year, Butler Europe’s name was changed to Lindab Butler. Another important event was the launch of the new High Built Polyester coating system for the Rainline and Coverline programmes. HB Polyester not only provides customers and homeowners with better colour and aging properties, it is also an environmentally friendly alternative since PVC is eliminated. Within the Ventilation business area, the Architect supply air beam and the Carat chilled beam were also launched. Both met with positive reactions from both installers and prescribers, and was the result of the previous year’s acquisition of TeknoTerm. In Poland, Lindab opened a new training centre while the use of CADvent and several other IT solutions from Lindab stimulated sales. In Holland, the ventilation distributor Inatherm was acquired, strengthening Lindab’s distribution network in the region. Within the CEE, a number of new sales offices were opened. 2000 - 2008 2002 Net sales SEK 5,235 m • 3,766 employees New organisation divided into business areas from 1 March Principle aim is profitable growth Lindab’s product groups given new names Roof drainage becomes Rainline Roof/wall cladding, standing seam becomes Coverline Lightweight construction technology becomes Construline Doors becomes Doorline Halls and steel buildings becomes Systemline Duct systems becomes Air Distribution Comfort becomes Indoor Climate Air Distribution and Rainline are designated the Group’s core businesses Anders Persson and Johan Bergkvist are named business area managers for Profile and Ventilation The building system company Butler Europe in Hungary is acquired, considerably strengthening Lindab’s position in building systems Ventilation distributor Inatherm, Holland acquired The new HB Polyester coating system is introduced within Rainline, Coverline and Seamline Architect supply air beam and Carat chilled beam launched Sales office opened in Moscow, Russia Sales office opened in Bratislava, Slovakia Sales office opened in Sofia, Bulgaria At Scandinavia’s biggest hotel, Gothia Towers in Gothenburg, the guests and staff can enjoy a comfortable indoor climate courtesy of Lindab. The Media centre at Rock City in Hultsfred was built effectively with the help of a number of Lindab product systems: Construline, Coverline, Rainline and Air Distribution. High Built Polyester introduced as the new, durable and environmentally friendly colour system for Coverline and Rainline. 69
  • 70. lindab 1959 ­ 2009 - 2003 Newly appointed CEO Kjell Åkesson places immediate focus on profitable growth and promptly initiates a number of important measures.
  • 71. Fill the Gap and return of the former core values On 1 January 2003, after 36 years at Lindab, Carl-Gustaf Sondén stepped down from his post as President and CEO. “Straightforward, frank and clear”, “never hesitant and always up to date”, were the remarks often heard about “CG” when employees described how he ran Lindab. “The one who put Lindab clearly on the international map as a leading player within solutions for ventilation and construction”, is also a good summary of his dedicated work to reach more and more markets in the CEE and regions in the USA. Kjell Åkesson, formerly the CEO of Bilia with lengthy experience of Swedish and international industry, now took a very firm grasp of Lindab’s helm as President and CEO. “We must retain our Lindab culture of entrepreneurship and enthusiasm at the centre, we must make our new organisation efficient and we must ensure profitable growth.” The year began with market development that was worse than expected. Early on, Kjell Åkesson gathered together 70 managers from across the Lindab universe and immediately launched the new profitability programme, “Fill the Gap”, to replace the volume and profitability that had been lost at the start of the year. This became an important milestone for the work within Lindab and helped to increase the focus on creating customer value and profitable activities. Positive developments in the markets in the CEE together with intensive work using Fill the Gap meant that the budget target was achieved despite everything. During the year, a decision was made regarding Lindab’s largest investment ever. A new Central European production facility was built outside Prague in the Czech Republic to where labour intensive products would be gradually moved. Increased proximity to customers had always one of Lindab’s guiding principles and the new factory at Karlovarska meant that deliveries to the growing ventilation market in CEE and Southern Europe could be made faster and more efficiently. Lindab Butler was by now practically integrated into the business and the acquisitions of ventilation company FEA in Switzerland and Bravida in Denmark strengthened both the product range and production structure. During this time, the important work to make Lindab’s Air Distribution and Indoor Climate products available for the entire European market got underway. Outside Malmö, in Bunkeflostrand, Sweden’s largest residential project began: an industrial modular construction of approximately 2,500 apartments, all using Lindab Construline as a central part. 2003 was also the year in which a decision was taken to clarify the Lindab brand and to define the increasingly popular concept of its core values. The outcome was “Simplifying construction”, “Down to earth” and “Neatness and order”, and both customers, employees, new and old, fully and immediately identified with these. The legacy of Lage Lindh was alive and well. 2000 - 2008 2003 Net sales SEK 5,302 m • 3,920 employees Carl-Gustaf Sondén leaves Lindab’s management but remains on the board Kjell Åkesson becomes the new President and CEO on 1 January Fill the Gap profitability programme is launched Lindab makes its biggest ever investment by building a new Central European factory outside Prague in the Czech Republic Lindab’s core values are enshrined FEA in Switzerland is acquired Bravida in Denmark is acquired Galvanising operations are divested Adaptation of the Ventilation business area’s products for the European market begins Subsidiary Lindab SIA formed in Latvia Simplifying construction Down to earth Neatness and order To quickly get the entire organization on-board in the new direction was of great importance for the new CEO Kjell Åkesson. The new Central European factory moved parts of the production closer to the CEE. Lindab defines its core values which everyone can identify with. 71
  • 72. lindab 1959 ­ 2009 - 2004 Roofing contractors, tinsmiths and dealers in Hungary are delighted by Lindab’s continued investments.
  • 73. Strong products provide strong development The “Rainline Concept” campaign created good sales figures in Hungary, with Lindab plus approximately 400 enthusiastic dealers and Rainline ambassadors welcoming the results. Following its success, Lindab Romania was named “Lindab Company of the Year” and sales in the Czech Republic, Croatia, Russia and Ukraine also remained on track. Continuous training initiatives, plus strengthened and deepened relationships with both dealers and contractors were some of the reasons behind the continued success in the CEE. Rainline was by now the leading roof drainage system both in the Nordic countries and in the CEE. In Moscow, Profile opened a new representative office, and on 1 March Peter Andsberg was appointed the business area manager for Profile. This was perhaps not a totally unexpected appointment having succeeded so well in establishing Lindab as a billion kronor business in the CEE. The Ventilation business area launched Lindab’s biggest ever marketing campaign with the presentation of “The Round Solution”. The goal was to use the claims of “tighter, faster, simpler and more economical” to speed up the transition from traditional duct types to Lindab’s circular, rubber-sealed Lindab Safe system. The new Pilot chilled beam was launched and in Italy, the Architect Moon supply air beam won the prestigious Premio Comfort & Design award. The factory in Karlovarska was already at full speed and, less than a year after its opening, had contributed to a number of positive effects. Faster delivery times and more cost-effective logistics were just some of the benefits that gave customers a simpler daily routine. Kjell Åkesson introduced the new Lindab Lifestyle internal programme, with the purpose of increasing business acumen among senior executives. With better business skills, both Lindab and its customers can strengthen their operations. Lindab was enjoying its best performance ever, with skills and product development that was focused on simplifying construction was high on the agenda. At Lindab’s skills centres in Grevie, Förslöv and Haderslev, efforts were being intensified to roll-out new, market adapted products and system solutions. 2000 - 2008 2004 Net sales SEK 5,477 m • 4,138 employees Sales in the CEE pass one billion SEK Lindab Romania is named “Lindab Company of the Year” Rainline is now the leading roof drainage system in the Nordic countries and the CEE Profile launches the “Rainline Concept” campaign at 400 retailers in Hungary Profile opens a new representative office in Moscow Peter Andsberg is appointed the new business area manager for Profile on 1 March Ventilation launches “The Round Solution” campaign aimed primarily at “rectangular” markets Pilot chilled beam launched Architect Moon supply air beam wins Italian design award The Lindab Lifestyle skills programme is introduced Our highest delivery was for approximately 100 Fasadium facade appliances that are now in use in Malmö’s 192 metre high Turning Torso building. The Architect Moon supply air beam wins the Premio Comfort & Design award in Italy. The Round Solution would stimulate sales of Lindab Safe in traditional markets. When product development is based on market needs, it results in truly powerful solutions. 73