Proto test

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  • 1. Prototype  and  test   Design  Thinking  Ac5on  Lab  |  by  Le5cia  Cavagnaro  |  Stanford  University  |  Aug  2013   Ligia  Fascioni  
  • 2. The  problem   A  very  daring,  competent,  reliable,  visionary  and  experienced   engineer  who  is  also  entrepreneur  and  employer  needs  manage   and  align  expecta5ons  about  salaries/responsibili5es/work/real   value/real  world  because  there  is  a  huge  misalignment  between   the  expecta5ons  of  graduates  and  employers.  
  • 3. The  idea5on   [Prezi  link]  
  • 4. Chosen  ideas   My  favorite  idea  is  a  game  that  simulates  the  management  of  a   company  and  hiring  people,  so  that  the  student  can  get  an  idea  of   what  kind  of  expecta5ons  has  the  entrepreneur  when  hiring.   Unfortunately  there  was  no  5me  to  design  the  game  and  test  it  (I   think  the  tes5ng  phase  should  have  a  longer  period  of  5me,  it   depends  on  other  people).   Thus,  two  other  ideas  were  chosen  for  tes5ng:  shoes  that  convey   experience  and  gloves  that  aligns  expecta2ons.  
  • 5. Shoes  that  convey  experience   The  idea  is  based  in  the  famous  quota5on  “Don’t  cri2cize  what  you   don’t  understand.  You  never  walked  in  that  man’s  shoes.”     The  entrepreneur  borrows  the  shoe  he  normally  uses  for  the  student.   The  student  immediately  begins  to  understand  the  expecta5ons  of  the   entrepreneur  because  he  captures  the  professional  experience.   The  entrepreneur  has  been  a   student,  so  he  understands  the   expecta5ons  of  the  candidate.   The  candidate  does  not  yet  have   experience  as  an  entrepreneur,   so  the  student  must  wear  the   shoes  of  the  entrepreneur.  
  • 6. Prototype  and  test  
  • 7. Shoes  that  convey  experience   +  What  worked   •  easy  to  use   •  fast   •  funny   What  could  be  improved  Δ   •  beUer  defini5on  of  "experience"   •  a  generic  shoe  that  can  be  used  by  all   people  (universal  size)   ?  Ques:ons   •  how  to  select  the  experiences  to  be   conveyed?   •  how  to  solve  the  problem  of  foot  odor?   •  There  are  privacy  invasion  if  someone  I   don't  know  wear  my  shoes?   !  Ideas   •  shoes  can  be  exchanged  for   sandals   •  buUons  can  control  what  kind  of   experience  are  transmiUed  
  • 8. Gloves  that  align  expecta5ons   The  idea  is  based  on  the  gesture  of  the  handshake.  This  is  the  beginning   of  a  goodwill  for  understanding.  If  student  and  entrepreneur  wear   gloves  would  aUach  and  align  their  expecta5ons  while  shake  hands,  it   would  be  perfect!   Each  person  would  have  their  own   glove  calibrated  in  advance  with   your  expecta5ons.  When  the   handshake  happens,  the  gloves   would  connect  and  would  exchange   informa5on,  aligning  expecta5ons.  
  • 9. Prototype  and  test   The  yellows  glove  belongs  to  the  student  (cheaper  and  simpler).  The  black  one  belongs  to  the   entrepreneur  (more  expensive  and  superior;  he  uses  them  also  for  business).  
  • 10. +  What  worked   •  easy  to  use   •  fast   •  funny   What  could  be  improved  Δ   •  beUer  defini5on  of  "expecta5on"   •  define:  how  much  5me  the   handshake  should  last   ?  Ques:ons   •  how  to  select  the  expecta5ons  to  be   exchanged?   •  how  long  it  would  take  the  person  to   understand  a_er  the  handshake?   •  if  i  use  other  people's  gloves?   !  Ideas   •  gloves  should  only  be  used  by   one  person   •  they  can  be  used  for  all  kinds  of   business  or  rela5onships!   Gloves  that  align  expecta5ons  
  • 11. Conclusions   The  ideas  are  good,  but  need  more  5me  to  make  and  test  prototypes   more  realis5c.     The  transmiUed  data  are  s5ll  vague  and  poorly  defined.   But  prototyping  and  tes5ng  helped  a  lot  to  understand  the  problem  and   the  prac5cal  limita5ons  of  ideas.   Ligia  Fascioni  |  www.ligiafascioni.com