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5 Reasons to Attend: Winning with the New Healthcare Buyer: Selling Strategies to Defend Your Value
5 Reasons to Attend: Winning with the New Healthcare Buyer: Selling Strategies to Defend Your Value
5 Reasons to Attend: Winning with the New Healthcare Buyer: Selling Strategies to Defend Your Value
5 Reasons to Attend: Winning with the New Healthcare Buyer: Selling Strategies to Defend Your Value
5 Reasons to Attend: Winning with the New Healthcare Buyer: Selling Strategies to Defend Your Value
5 Reasons to Attend: Winning with the New Healthcare Buyer: Selling Strategies to Defend Your Value
5 Reasons to Attend: Winning with the New Healthcare Buyer: Selling Strategies to Defend Your Value
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5 Reasons to Attend: Winning with the New Healthcare Buyer: Selling Strategies to Defend Your Value

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  • 1. 5 Reasons to Attend Winning with the New Healthcare Buyer: Selling Strategies to Defend Your Value
  • 2. "Healthcare suppliers and their sales teams face a significant threat. Hospital purchasing decisions are now being made by data-driven committees, sophisticated purchasing managers, and cost-driven administrators." 1. New Hospital Buying Landscape
  • 3. “The hospital supply chain is growing into a more powerful force and is deploying tactics to gain unprecedented discounts and bring clearer transparency to value.” 2. More Emphasis on Value in Hospital Purchasing
  • 4. Chris Provines will share insights from his upcoming book, Healthcare Value Selling: Winning Strategies to Sell and Defend Value in the New Market as well as other works on value selling, and provide proven value-based strategies that will help healthcare suppliers improve sales and marketing communications along with increasing sales and revenue. 3. Learn Proven Strategies to Defend Value
  • 5. • Identify what buyers care about and what you have to offer each buyer • Quantify your value and connect it to your customer’s business model • Align your value selling to your customer’s buying behavior and cycle • Defend the value of your product against buyer objections • Leverage value to navigate procurement and buying committees 4. Get a Roadmap to Defend Value
  • 6. Christopher Provines has over twenty-four years of global experience. He began his career in hospital finance and reimbursement. After graduate school, he joined Johnson & Johnson and later moved to Siemens Healthcare. His roles have included vice- president-level positions at both companies. He is a world-leading thought leader in selling, defending, and capturing value. He is an adviser to many of the world’s leading companies. 5. The Speaker: Chris Provines
  • 7. Don’t miss out register today Winning with the New Healthcare Buyer: Selling Strategies to Defend Your Value Wednesday, March 19 1:00 PM EST | 12:00 PM CST | 10:00 AM PST | 6:00 PM CET Register Now

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