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qr code_presentation
qr code_presentation
qr code_presentation
qr code_presentation
qr code_presentation
qr code_presentation
qr code_presentation
qr code_presentation
qr code_presentation
qr code_presentation
qr code_presentation
qr code_presentation
qr code_presentation
qr code_presentation
qr code_presentation
qr code_presentation
qr code_presentation
qr code_presentation
qr code_presentation
qr code_presentation
qr code_presentation
qr code_presentation
qr code_presentation
qr code_presentation
qr code_presentation
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qr code_presentation

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Presentation on "QR Codes - From Creation to Best Practices"

Presentation on "QR Codes - From Creation to Best Practices"

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Transcript

  • 1. QR CODES
    From Creation To Best Practices
    Josh Fleming,
    Lessing-Flynn Advertising
  • 2. Who Is This Guy?
  • 3. Agenda
    What are QR Codes?
    Creating a QR Code
    Best Practices
    The Good
    The Bad
    The Ugly
    Challenges
  • 4. This is a QR Code
    • Two Dimensional bar code
    • 5. Connects print to the web
    • 6. 28% of people have scanned a barcode
  • Reading QR Codes
  • 7. QR Code Process
  • 8. Making QR Codes
  • 9. Offline To Online
  • 10. Mobile Utility
  • 11. Where You Are…
  • 12. Where You Are…
  • 13. The Good
  • 14. The Good
  • 15. The Good
  • 16. The Good
  • 17. The Good
  • 18. The Good
  • 19. The Good
  • 20. The Good
  • 21. The Bad
  • 22. The Ugly
  • 23. The Really Ugly
  • 24. Challenges
    • One & Done
    • 25. Adoption Rate
    • 26. Strong Incentives
  • Recap
    • QR Codes should have a reward or incentive
    • 27. Multiple uses – think creatively
    • 28. Utility / Where they are is essential
    • 29. Print to Online NOT Online to Online!
  • Open Discussion

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