Sms phone message marketing benefits
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Sms phone message marketing benefits


  • 685 views - Get the latest information on Mobile Marketing systems, approaches and technology - Get the latest information on Mobile Marketing systems, approaches and technology



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    Sms phone message marketing benefits Sms phone message marketing benefits Presentation Transcript

    • SMS Phone Message Marketing Benefits
    • Text message marketing for the bar and nightclub industry is a natural fit.
    • The leading text message demographic is 21-30 years old young adults.
    • This is the same target audience for bar and nightclub businesses.
    • Text message marketing is also more targeted than email, direct mail, flier or newspaper advertising.
    • The customer has given you permission to send them offers and want to spend their money with your business.
    • Text messages sent through SMS channels with mobile marketing companies are delivered in minutes and have a 95% read rate in 15 minutes.
    • With redemption rates that average 20% for text message marketing, your mobile marketing efforts will bring immediate business into your bar or nightclub.
    • More exclusive offers such as "2 for 1? or "Free Cover Charge" can pull a much higher redemption rate.
    • Your customers always have their mobile device with them.
    • If you send a text blast on a Thursday at 5 pm announcing a free cover charge or 2-1 drink special,
    • your target audience will read the message and it will bring you sales that night to your bar or nightclub.
    • A great strategy is to ask your list to "FWD offer to a friend."
    • This allows your mobile marketing efforts to go viral and increase its ROI and redemption rates.
    • You can build your database list by offering contests for cover charges, clothing, drinks or tickets.
    • Using mobile marketing software or a text marketing company will makes it easy to promote your bar or nightclub and increase sales even during the hardest economy of our time.
    • Customer's like receiving low cost and exclusive invites to your business.
    • They are able to stay up to date and get to take advantage of exclusive offers much like a VIP list.
    • Customers have given you permission to send them offers, and these are the people that will respond most to your marketing efforts.
    • Mobile campaigns are still new and it is an unsaturated marketing arena.
    • Other more traditional marketing channels such as print, direct mail, radio, magazine and television have become saturated and the redemption rates versus the cost make for such a low return on your investment that turning the mobile is a natural choice.
    • By building a mobile database with a SMS mobile marketing company for your bar or nightclub, your VIP customers feel a sense of exclusivity and belonging to your business.
    • This helps you build long term customer-business relationships that will help build your sales over the years to come.