Mobile marketing 101
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Mobile marketing 101

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http://textmessage-marketing.biz - Get the latest information on Mobile Marketing systems, approaches and technology

http://textmessage-marketing.biz - Get the latest information on Mobile Marketing systems, approaches and technology

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Mobile marketing 101 Mobile marketing 101 Presentation Transcript

  • Mobile Marketing
  • Text messaging and text messages are the latest rage in the world.
    Be the social facet or the business facade, text messaging has brought about a revolution in both the fascias.
  • SMS text message marketing has become an undeviating linkage between businesses and commercial associations and consumers.
    View slide
  • With the commercial market going mobile and the increase in the sale of commodities and services on the mobile each passing year have certainly geared up the text message marketing.
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  • After the social networking advertisements, the email advertising, and auto wraps, text message marketing is the next big thing in the advertisement and promotion industry.
  • The SMS texting service has become a part of everyone's life which makes the marketing a sure hit.
  • It enables easy mass reach which is considered as a desirable CRM plan for customer care, promotion and advertising by commercial companies.
  • Since there are only 160 characters in a text message the company's goals and objectives have to be met in these 160 characters without playing around.
    Text Message Marketing needs a lot of skill and management.
  • While having this form of marketing strategy implemented in a firm, the firm is indebted to provide an opt-out in the foot of the message or the firm may be penalized severely.
  • Few companies proffer a coordination that requires an opt-in and an opt-out service and these systems are 100% spam proof.
  • The companies opting for this need to have new strategies and tactics to keep the program interesting and attractive.
    With this people will receive only if they request for them.
  • The bounce ad strategy for messages marketing is an automatic responder which sends only on request by the cell phone user.
    This strategy permits the advertisers to send a pre-structured messages.
  • These messages are stored at the back office of the company which "bounce back" to the requesters when requested on-demand.
  • The broadcast feature of Text Message Marketing sends updates and coupons to subscribers.
  • It enables the advertisers to propel unlimited and promotional information on a mass SMS relay basis at anytime from anywhere to large number of subscribers by just logging into a user account.