Seeing Beyond the Bear:Seeing Beyond the Bear:
Selective Processing & Russian PublicSelective Processing & Russian Public
...
Cold War Attitudes Persist
1980s1980s
2010s2010s
Opinion Polls on Russia:
Transatlantic Trends
Opinion Polls on Russia:
GlobeScan/PIPA
Most negative attitudes:Most negative attitudes:
-France
-Germany
-USA
-UK
-Austra...
Public Diplomacy
DefinitionDefinition: “attempt to manage
the international environment
through engagement with a
foreign ...
Selective Processing
Stereotypes Persist
Pop Culture
SNL: February 16, 2013
http://youtu.be/h0oe6O-9D3A
DirecTV Commercial, 2011
http://youtu.be/f0fa_BaljjQ
FOX News, November 23, 2011
http://youtu.be/tuOpMtyyvj8
The Tonight Show with Jay Leno, August 6, 2013
http://youtu.be/0L6O4BK6jCw
What Can Russia Do?
1. Public diplomacy by deed
What Can Russia Do?
2. Education
What Can Russia Do?
3. Information & Credibility
What Can Russia Do?
3. Information & Credibility
What Can Russia Do?
3. Information & Credibility
RT Promo, 2011
http://youtu.be/EsMK-
Nh9oUc
What Can Russia Do?
3. Information & Credibility
RT: The
Truthseeker
http://rt.com/shows/th
e-truthseeker/shocking-
tortur...
What Can Russia Do?
4. Network Approaches
- Relationships
- Online/digital
Conclusion
Thank you!
Contact:Contact:
@LenaOsipova
http://lena-globalchaos.blogspot.com
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Seeing Beyond the Bear: Selective Perception & Russian Public Diplomacy in the West

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Presentation accompanied paper discussion held at the Center on Global Interests on August 15, 2013. http://www.globalinterests.org/2013/08/19/rising-experts-task-force-seeing-beyond-the-bear-selective-processing-and-russian-public-diplomacy-in-the-west/

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Seeing Beyond the Bear: Selective Perception & Russian Public Diplomacy in the West

  1. 1. Seeing Beyond the Bear:Seeing Beyond the Bear: Selective Processing & Russian PublicSelective Processing & Russian Public Diplomacy in the WestDiplomacy in the West Yelena Osipova, PhD Candidate School of International Service American University
  2. 2. Cold War Attitudes Persist 1980s1980s 2010s2010s
  3. 3. Opinion Polls on Russia: Transatlantic Trends
  4. 4. Opinion Polls on Russia: GlobeScan/PIPA Most negative attitudes:Most negative attitudes: -France -Germany -USA -UK -Australia
  5. 5. Public Diplomacy DefinitionDefinition: “attempt to manage the international environment through engagement with a foreign public.” (Cull, 2009)
  6. 6. Selective Processing
  7. 7. Stereotypes Persist
  8. 8. Pop Culture
  9. 9. SNL: February 16, 2013 http://youtu.be/h0oe6O-9D3A
  10. 10. DirecTV Commercial, 2011 http://youtu.be/f0fa_BaljjQ
  11. 11. FOX News, November 23, 2011 http://youtu.be/tuOpMtyyvj8
  12. 12. The Tonight Show with Jay Leno, August 6, 2013 http://youtu.be/0L6O4BK6jCw
  13. 13. What Can Russia Do? 1. Public diplomacy by deed
  14. 14. What Can Russia Do? 2. Education
  15. 15. What Can Russia Do? 3. Information & Credibility
  16. 16. What Can Russia Do? 3. Information & Credibility
  17. 17. What Can Russia Do? 3. Information & Credibility RT Promo, 2011 http://youtu.be/EsMK- Nh9oUc
  18. 18. What Can Russia Do? 3. Information & Credibility RT: The Truthseeker http://rt.com/shows/th e-truthseeker/shocking- torture-footage- dictators-694/
  19. 19. What Can Russia Do? 4. Network Approaches - Relationships - Online/digital
  20. 20. Conclusion
  21. 21. Thank you! Contact:Contact: @LenaOsipova http://lena-globalchaos.blogspot.com

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