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Changes In
                         Ecommerce Law




Wednesday, 8 August 12
Firstly what are cookies?




Wednesday, 8 August 12
Cookies is the term used to refer to information a
                         website may store about you during your visit to that
                                              website.




Wednesday, 8 August 12
Why do Websites track cookies?




Wednesday, 8 August 12
There are a number of reasons - they can allow you to
                     autofill username and password boxes on return visits
                       or can track where you are clicking on the site for
                                        market research.




Wednesday, 8 August 12
So whats changed In the law?




Wednesday, 8 August 12
Websites must now inform visitors that they track
                         cookies so if a visitor is not happy for that to happen
                                         they can leave the site.




Wednesday, 8 August 12
Do I need to get consent from
                         customers/visitors to my site?




Wednesday, 8 August 12
No, despite the ICO (Information Commissioner's
                          Office) originally wanting websites to obtain consent,
                         they have deemed that implied consent is satisfactory




Wednesday, 8 August 12
Cant I just upload my privacy policy?




Wednesday, 8 August 12
It is not enough to update your privacy policy as
                     customers rarely view that page of your site. You must
                     notify them on the page they arrive at your site (which
                                could be ANY page of your website)




Wednesday, 8 August 12
So what about my privacy policy?




Wednesday, 8 August 12
Your privacy policy should be updated with the new
                         information about how your website tracks cookies.




Wednesday, 8 August 12
How do I change my website to include
                          the new information?




Wednesday, 8 August 12
Unfortunately you will have to contact your web
                         designer/developer and ask them to add a small pop
                          up to each page covering the cookies information.




Wednesday, 8 August 12
For more help on running an online business visit the
                      Ecommerce section of Legal Centre's website:

                         http://www.legalcentre.co.uk/ecommerce/


                                         Visit Site




Wednesday, 8 August 12

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Changes in e commerce law

  • 1. Changes In Ecommerce Law Wednesday, 8 August 12
  • 2. Firstly what are cookies? Wednesday, 8 August 12
  • 3. Cookies is the term used to refer to information a website may store about you during your visit to that website. Wednesday, 8 August 12
  • 4. Why do Websites track cookies? Wednesday, 8 August 12
  • 5. There are a number of reasons - they can allow you to autofill username and password boxes on return visits or can track where you are clicking on the site for market research. Wednesday, 8 August 12
  • 6. So whats changed In the law? Wednesday, 8 August 12
  • 7. Websites must now inform visitors that they track cookies so if a visitor is not happy for that to happen they can leave the site. Wednesday, 8 August 12
  • 8. Do I need to get consent from customers/visitors to my site? Wednesday, 8 August 12
  • 9. No, despite the ICO (Information Commissioner's Office) originally wanting websites to obtain consent, they have deemed that implied consent is satisfactory Wednesday, 8 August 12
  • 10. Cant I just upload my privacy policy? Wednesday, 8 August 12
  • 11. It is not enough to update your privacy policy as customers rarely view that page of your site. You must notify them on the page they arrive at your site (which could be ANY page of your website) Wednesday, 8 August 12
  • 12. So what about my privacy policy? Wednesday, 8 August 12
  • 13. Your privacy policy should be updated with the new information about how your website tracks cookies. Wednesday, 8 August 12
  • 14. How do I change my website to include the new information? Wednesday, 8 August 12
  • 15. Unfortunately you will have to contact your web designer/developer and ask them to add a small pop up to each page covering the cookies information. Wednesday, 8 August 12
  • 16. For more help on running an online business visit the Ecommerce section of Legal Centre's website: http://www.legalcentre.co.uk/ecommerce/ Visit Site Wednesday, 8 August 12