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Target Market
Target Market
Target Market
Target Market
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Target Market

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Transcript

  • 1. Magazine target market
  • 2. FIGURES <ul><li>In total 417 out of 49, 335 of the public 15+ read Kerrang. This can also be shown as 0.8%. </li></ul><ul><li>In total 388 out of 49, 335 of the public 15+ read NME. This can also be shown as 0.8%. </li></ul><ul><li>239 out of 27, 540 of one social class read Kerrang. </li></ul><ul><li>250 out of 27,540 of the same social class read NME. </li></ul><ul><li>178 out of 21, 795 of another social class read Kerrang. </li></ul><ul><li>137 out of 21, 795 of the same social class read NME. </li></ul><ul><li>Both magazines are most popular with 15 – 44 year olds than 45+, this has given me a target market. </li></ul><ul><li>In a way I can see that Kerrang is slightly more popular overall and that my magazine will be best aimed at 15 – 44 year olds as they are more likely to purchase the item. This type of music is best aimed at men as they purchase this type of magazine more. </li></ul>
  • 3. QUESTIONAIRE <ul><li>What colours would you like to see in a music magazine? </li></ul><ul><li>Red – III </li></ul><ul><li>Blue – I </li></ul><ul><li>Green – II </li></ul><ul><li>Purple – III </li></ul><ul><li>White – I </li></ul><ul><li>What images do you like to see in a magazine? </li></ul><ul><li>Music Bands – IIII </li></ul><ul><li>Music Instruments – </li></ul><ul><li>Celebrates – II </li></ul><ul><li>Music Gigs/Stages – IIII </li></ul>
  • 4. <ul><li>What stories do you like to see in a music magazine? </li></ul><ul><li>Gigs/Shows – IIII </li></ul><ul><li>Rock Bands – IIII </li></ul><ul><li>New music Instruments – II </li></ul><ul><li>How do you like you magazine to be presented? </li></ul><ul><li>Squashed with stories – III </li></ul><ul><li>Neat – II </li></ul><ul><li>Squashed but neat – IIIII </li></ul>

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