Lee’s Law of Social Media
Measurement (and Thesis #18):
As I approaches 0, ROI approaches
Mayo Clinic Center for Social Media
• The Mayo Clinic Center for Social Media exists
to improve health globally by accelerating
effective application of social media tools
throughout Mayo Clinic and spurring broader
and deeper engagement in social media by
hospitals, medical professionals and patients.
• Our Mission: Lead the social media revolution in
health care, contributing to health and well
being for people everywhere.
Social Media Health Network
• Membership group associated with Mayo Clinic
Center for Social Media
• For organizations wanting to use social media to
promote health, fight disease and improve
• Much content available through free Guest
• Dues based on organization revenues, and
individual paid memberships also are available
Social Media Week at Mayo Clinic
Oct. 20-23, 2014
For Further Interaction:
• Google Lee Aase or MCCSM
• @LeeAase on Twitter
• For Social Media Health Network information
• Contact Mayo Clinic Center for Social Media
• By email: email@example.com
• By phone: 507-538-1092
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