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Best Blogging Platforms – A Guide to Business Blogging (Part 2)
Best Blogging Platforms – A Guide to Business Blogging (Part 2)
Best Blogging Platforms – A Guide to Business Blogging (Part 2)
Best Blogging Platforms – A Guide to Business Blogging (Part 2)
Best Blogging Platforms – A Guide to Business Blogging (Part 2)
Best Blogging Platforms – A Guide to Business Blogging (Part 2)
Best Blogging Platforms – A Guide to Business Blogging (Part 2)
Best Blogging Platforms – A Guide to Business Blogging (Part 2)
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Best Blogging Platforms – A Guide to Business Blogging (Part 2)

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This PPT would tell you about the best blogging platforms out there. You would be able to choose the ones that would work the best for your business. …

This PPT would tell you about the best blogging platforms out there. You would be able to choose the ones that would work the best for your business.

The best blogging platforms for your business

1. WordPress

Self-hosted WordPress.org is the best blogging platform in our book. It is easily the most popular platform for business blogging and not without a reason.

WP is easy to set up. However, if you are completely new to the world of blogging, you might still find it taxing.

2. Blogger

Blogger is Google's blogging platform, and is comparatively easier to setup than WordPress, but has limited functionality. You cannot customize it completely for one (even after purchasing a custom domain).

3. Tumblr

Some businesses love it, others hate it. I would say 'to each his own', if there wasn't a pattern. There is, and an obvious one. Its layout with big pictures makes Tumblr visually appealing. If you run a business where you can entice the visitor's visual senses to successfully sell, Tumblr is what you want.

To put it plainly, if you are a visual artist, a chef, or something similar, where showcasing your work through pictures would work, Tumblr is the place for you.

4. TypePad

This is another blogging platform used by businesses. The loyal TypePadders like to boast about the great customer support.

There are many other platforms dubbed 'the best blogging platform' by different businesses. Best blogging platform for you would depend on your business requirement. Our opinion is skewed towards WordPress only because it has worked perfectly well for all our clients. Stay tuned; I would discuss how you can get started with WordPress in subsequent posts.

Tell us about the best blogging platform that you have used!

Happy Blogging!

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  • 1. Best Blogging Platforms – A Guide to Business Blogging
  • 2. Create Landing Pages 2 The best blogging platforms for your business:
  • 3. Create Landing Pages 1. WordPress Pros/Cons Features Easy to use. Built for hosting blogs. Has free and paid plans, depending on how you wish to use it. There is an enormous community of developers, enabling rich features on your blog. WordPress is very flexible and more customizable than any other blogging platform. Might need some more technical knowledge to set a blog on WordPress than on the other platforms that would follow. If you want your own domain name, independent of .wordpress you would either have to pay WP or a hosting service to host it. This is no biggie, if you compare the cost to all the benefits you get in return. 3
  • 4. Create Landing Pages Pros/Cons Features Very easy to use. You need no technical knowledge. Do not need to spend on hosting as Blogger takes care of that. Can link it to your Google + profile (and other Google products too). Have access to some basic blog traffic Analytics (like, the No. of Visits on your Website, the source of visits etc.). There are some SEO options available in Blogger now, so with some SEO knowledge, you can boost your blog’s visibility. Even with the many widgets available on Blogger, the features are nowhere near what WordPress offers, therefore you have less options for customization. The Blog dashboard is not as intuitive as WordPress (this could just be my personal opinion, though) 4
  • 5. Create Landing Pages Pros/Cons Features Very easy to showcase your product in pictures. Free Developer Hosting. The Tumblr community is very interactive; Communication and contribution is the key. Tumblr Directory – This is a great option, where your blog would get listed according to categories. Not considered good for SEO. A witty line with a picture would work better than a long detailed post. Long blocks of content don’t work well on this platform. A witty line with a picture would work better than a long detailed post. Good luck trying to sell something ‘boring’ on Tumblr. 5
  • 6. Create Landing Pages Pros/Cons Features It has developer hosting, so no hassles there. No storage limit. All TypePad users love it for the customer support that they get; all the back end activities are handled by TypePad. Allows you to upload posts directly from your computer. Though there is a 2 week free trial for all the subscription plans, there is no free plan at all. 6
  • 7. Create Landing Pages 7 Best blogging platform for you would depend on your business requirement. Our opinion is skewed towards WordPress only because it has worked perfectly well for all our clients.
  • 8. Generate, Nurture and Follow your Leads Software for Marketing and Lead Generation teams Create Landing Pages Create landing pages for your blog! Try LeadSquared! You can find out more about blogging, in this post.

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