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Dr. Seuss’s Book of Nonsense for Marketers
 

Dr. Seuss’s Book of Nonsense for Marketers

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“I like nonsense, it wakes up the brain cells. Fantasy is a necessary ingredient in living. It's a way of looking at life through the wrong end of a telescope, which is what I do, and that enables ...

“I like nonsense, it wakes up the brain cells. Fantasy is a necessary ingredient in living. It's a way of looking at life through the wrong end of a telescope, which is what I do, and that enables you to laugh at life's realities.” Dr. Seuss

That, as marketers, we thought, would be an apt way to end the year – separate the sense from the nonsense. Dr. Seuss would probably chide us for taking everything he said so seriously. But we would like to think that he would approve of our tongue-firmly-in-cheek approach to marketing!

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    Dr. Seuss’s Book of Nonsense for Marketers Dr. Seuss’s Book of Nonsense for Marketers Presentation Transcript