Law school hasn’t really prepared lawyers for this kind of real-life practice management. But in order to be successful in building a law firm you have got to embrace the basic principles of business. Here are a few tips that could guide you in building your firm.

1. Tips for Starting
Your Own Law
Practice

2. Create a plan and act on it.
Just like anything else in your legal
practice, creating a strategy to grow
your law firm is the key to your success.
Once you’ve concreted everything on
paper, set those plans in motion right
away.

3. Create an online presence.
This refers to website, blog site or social
media pages. These are good
investments that will pay off quicker
than you thought. Having an online
presence allows your would-be clients to
engage and know more about –
something that they might not feel
comfortable doing in person.

4. Avoid losing profits on overhead
expenses.
Refuse to rent an office that’s twice the
size of what you just need, or hiring staff
when you do not even have an
administrative system in place to work
efficiently. Frugality is not being cheap;
it only means you’re wisely building on
more fund for future business
expansion in order for it to go on “autopilot.”

5. Follow what works in digital
marketing.
The best thing about the internet is the
free information at your disposal.
Though not as structured as a textbook
material, information such as blogging
set-up, social media marketing and
search engine optimization are just
everywhere. Just hang out in blog sites
of famous internet influencers in your
niche and see how they worked their way
up.

6. Keep your print advertising expenses
low.
“On-ground” is still considered the “real
world” where your prospects are
converted from just a lurker in your
website to a real client through a signed
contract. Your digital brand must also
resonate with your print marketing or
advertising supplies. However, refrain
from spending too much.

7. Keep yourself posted with new
technology.
This refers to going paperless (unless
very necessary) by scanning documents
instead of photocopying them, sending
and receiving fax through your
computer and using cloud-based
systems to store and share files easily.

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