2. BAUER
Bauer were founded in 1875. They are a multi-
platform media group. They are attached to
many companies with two main contenders –
Music and Radio. Bauer are a UK based group
producing magazines such as Closer, Heat,
Kerrang, FHM, Zoo, Empire, Grazia, Q, etc
and Radio stations such as, 4 Music, Magic,
Kiss100, The Hits Radio.
Kerrang is a Niche magazine and Grazia is a
mainstream magazine so Bauer works with
both Mainstream and Niche magazines.
3. IPC MEDIA
IPC media was found in 1958. They have more
than 60 iconic media brands and is a multi-
platform brand. They are the UK’s leading
consumer magazine publisher with print
magazines reaching around 26 million UK adults.
Some magazines they produce are NME, Marie
Claire, Chat, Golf Monthly, Now, Teen Now, Nuts,
Soaplife, Shooting Gazzette, Whats On TV,
Womans Weekly, Woman & Home etc. NME is a
mainstream magazine.
4. EMAP
EMAP was founded in 1947. It predominately
focuses on the business to business publishing
space. It specialises in having publications for
each genre which can be quite different, some
may be nursing, retail or media which attracts a
wide audience. EMAP’s headquarters are in
Camden, London but the name originated from
East Midland Allied Press. Smash Hits magazine
is EMAPs music magazine which focus’ mainly
on pop music. It is a bi-weekly magazine and
one of the biggest selling magazines for EMAP.
5. FUTURE PLC
Future PLC was founded in 1985. Future PLC produced
magazines in such fields as video games, music, technology,
automobiles, films, photography, cycling and more. Future has
operations in the UK, Australia, and the US and export to 89
different countries. They sell over 2.2 million magazines every
month.
Some of the magazines they produce are Metal Hammer which is
a niche market magazine, they also produce the official
Windows Magazine, Mac Format and PC Format, Digital Camera,
Photography Week, PhotoPlus, Classic Rock, Future Music,
Total Guitar, Classic Ford, Total Vauxhall, Odeon Magazine,
Comic Heroes, Xbox 360: The Official Magazine, PC Gamer and
many more.
6. WHO WOULD OWN YOUR
MAGAZINE?
I would personally like Bauer to own my magazine. Bauer own many radio
stations which are of the genre I am interested in making my magazine in.
They radio stations they produce are current stations which include the
knowledge of the UK top 40 music. I think the people from Bauer would be
helpful in owning my magazine as they seem very keen to know the new music
around. Bauer also own quite a few gossip magazines and I would like to have
some up-to-date gossip in my magazine to interest my readers.
Bauer also own EMPIRE magazine which is very popular magazine and from
my re-search I have been told a lot of the target audience are interested in
films so by having Bauer own my magazine I know that I have a good source
to get film, interview/gossip and music information from.