Managing your digital professional identity Laura Fries laurafries.com • laura@laurafries.com web director, association of alternative newsweeklies

SCARY: digital is forever

managing your identity isn’t about whitewashing yourself.

it’s about matching your online persona with your goals.

truth 1 mistakes happen. control the story.

digital etiquette

never work invisibly

think viral. think archive. think permalink.

write for the web.

networked, not networking.

there are no rules. define the job you want.

Laura Fries BLOG http: //laurafries .com EMAIL [email_address] .com Web Director, association of alternative newsweeklies web publishing best practices blog http://web.AAN.org “ Managing Your Digital Professional Identity” prepared for Poynter College Fellows ‘07 seminar June XX, 2007 view at: http://laurafries.com/about/work_samples/digital_identity