Next Generation Collaboration - Presentation at ICT Spring 2013

1. Next Generation Collaboration
Laura Yecies, Acting CEO Catch.com
Former CEO, SugarSync
ICT Spring, Luxembourg, June 19, 2013

2. My Background in
Collaboration
2
 Informix – Product
Manager – Unix RDBMS
 Netscape – VP Browser
Division 1997-2003
 Messenger - Email
 Groups - NewsReader
 Instant Messenger
integrated – ICQ/AIM
 Yahoo Mail – General
Manager 2003-2004
 Email, Contacts,
Calendar
 SugarSync – CEO 2008-
2013
 Cloud Storage Sync &
Share – Mobile
 Catch – Acting CEO
 Collaborative
Notetaking for Mobile

3. What is Collaboration?
3
Joint Work Towards a Common
Goal
To achieve a mutual goal that
could not be accomplished
independently
Some work still needs to be done
separately.
Coordinating separate and joint
work is difficult.
Why Bother?
Why so Difficult?

4. 4

5. Leveraging Modern Technologies and
Trends
5
Next Gen
Collaboration
IDEATION
SEARCH
SOCIAL
SECURITY

6.  File sync services exploded in 2012
 File access, sync, and share adoption grew by two thirds from 9% of U.S. online
adults in 2010 to 15% in 2012 to become the fastest-growing online file service
category, ahead of both online backup and web-based office productivity.
 Two-thirds of US online adults are using at least one form of a broad range of personal
cloud services
 For photos, files, information, media, password services, contacts, or calendaring, two
out of three U.S. online adults are using at least one of this broad range of personal
cloud services.
 Mobile device proliferation is driving daily use of the personal cloud.
 58%of personal cloud users with smartphones use personal cloud services daily or
hourly.
 US online adults are blending work and personal technologies.
 Almost half of personal cloud services are used for blended work and personal
purposes.
 Users and their employers are paying for personal cloud services.
 Almost one in five personal cloud services is being paid for, showing that users find
the services valuable enough to spend money.
Forrester: Cloud + File Sync Exploding…

7. Forrester – Massive Shift to the Cloud

8. Mobile Is Driving Cloud Growth

9. Documents
Notes
Interests
Photos
Stories
Ideas
9
Capturing and Collaborating on Mobile
Confidential

10. Just As Mobile Drove Documents To The Cloud
Mobile Is Driving Notes & Ideas To The Cloud
Ideas Are The Natural Basis For Collaboration

11. Collaborative
Storage Story
Social
CONTENT
UTILITY
Social Ideation – The New Frontier
11

12. Collaborative
Storage Story
Social
CONTENT
UTILITY
Social Ideation – The New Frontier
12

13. 13
How do I…?
Organize and Plan?
Easily Update?
Win in this chaotic environment!
Capture Ideas?
Easily collaborate with my team?
Easily Search for and Find What I Need Quickly and Easily?
Use It in Business?
Easily access on any device or platform?
?

14. With Catch You Can…
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 Capture
 Collaborate
 Organize and Plan
 Search and Find
 Access on iOS,
Android & the Web
 Use It at Work Securely
 Update and Notify

15. 15
 Founded in 2008 with objective of helping users capture and manage data
 VC funded: Excel Venture Management, Greylock Discovery Fund, angels
 3.3 million registered users (May 2013), growing by over 6k/day
 From launch until 2013, Catch has primarily been a consumer mobile app
 Based on unique notes + collaboration concept, business adoption has been growing
 Beginning in late 2012, recognizing the void in business enterprise solutions for note
taking and robust collaboration Catch invested in providing the leading solution to fill
this void as a complement to its individual offering
Catch Background

16. The Leading Mobile App for Secure
Collaborative Notes
 Quickest, easiest way to capture ideas,
information, tasks, and documents on
Android, iOS, and the web. Attractive UI
with colors and capture wheel to boost user
engagement
 Easiest way to collaborate on mobile with
colleagues using shared spaces that instantly
sync
 Based on robust and proprietary context-
aware mobile data IP
New with Catch Team
 Team accounts allow enterprises to
administer and control membership, billing as
well as provide
 Enterprise level security for content
16

17. Catch Team
 Catch Team maximizes team collaboration securely
 Team Owner has access to simplified billing
 Team Administrators can manage team members and
content securely from the Admin Console:
 Change passwords and note ownership
 Invite new members to a space
 Remove people from a space
 Reassign ownership of a space
 Monitor usage
 Team Members continue to use the simple Catch interface on
Android, iOS and the web.
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18. Catch Team for Enterprise
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 Catch Team can be deployed securely through IT
 Dual Persona solution for BYOD security : a user can easily switch
from their Catch personal account to their work account
 Catch worked closely with Samsung in its development and
deployment of its KNOX Business Security Solution. Samsung
committed to promoting Catch via its Carrier and Corporate
channels.
 Worked with CITRIX to develop similar functionality for Apple and
other Android devices through enterprise mobile security partners
(e.g., CITRIX )
 Supporting all the major “Mobile Device Management” solutions.
 IT has full control over the work account, including remote lock,
remote wipe, encryption, and other enterprise security features
 Single-Sign-On and Active Directory integration with Just-In-Time
Provisioning

19. Business Teams LOVE Catch
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Field service
Data capture in the field, real-time
reporting of issues, data processing
at HQ
Sales & Marketing
Simple CRM, project management,
team collaboration, merchandising
Professional services
Information management,
collaboration with clients

20. Competitive Position
20
STORAGE:
• Dropbox
• Box
• Skydrive
• SugarSync
• YouSendIt
• Google Drive
PROJECT
MANAGEMENT:
• Basecamp
• Asana
• Do
NOTES:
• Evernote
• Google Keep
• Awesome Note
Catch
DISCUSSION:
• Yammer
• Chatter
• Jive
• Podio

21. Doesn’t Evernote Do This? Actually, No…
21
Feature Catch Evernote
Intuitive UI ✓ ✗
Fast Data Capture ✓ ✗
Easy, real-time collaboration ✓ ✗
Full access to notes offline ✓ ✗
Ability to add comments to a note ✓ ✗
Push notifications ✓ ✗
Tasks and collaborative checklists ✓ ✗
Desktop client application ✗ ✓
Leading Enterprise M.D.M. integration ✓ ✗

22. Growing Active Users
22
Market Traction