Search social media for job seekers
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Search social media for job seekers Presentation Transcript

  • 1. Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 2. Job Seeking Strategy Docs Cover letter Resume Business References Personal References eMail address etiquette Cell phone protocol Practice Interviews Elevator Speech Thank you notes Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 3. Professional ImageWhat unintended message is your email sending? jsmith1974@gmail.com idrivefastcars77@gmail.com johnsmithrulestheworld@gmail.com First Impressions Impact Action!!! JohnSmithJobs@gmail.com JSmithJobs@gmail.com JSmithJobSearch@gmail.com Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 4. What is the 1st thing . . .Users Believe what is Found in Top Search Results is Reality!iProspect, the Original(TM) Did you gain their attention. . . . What are they finding about you? Is it good, bad or are you invisible? Take Control! Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 5. Search: Where will you turn up?? How do you CONTROL what Google Displays?The same way you Google your prospective employers, theywill Google you . . . What does your online reputation say about you? Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 6. What is the 2nd thing . . . What are they finding about you? Are you protecting your profile? Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 7. Are you HERE?If facebook were a country it would have the 3rd largest population on the planet!~Facebook is growing exponentially – recently announced 1 Billion users (Jan 2012)~ Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 8. Facebook in the USA Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 9. Privacy Settings (Account) Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 10. What does your Page imply? What is on your profile? Update your privacy settings! Should you hide religion, politics, favorites, sports teams? If it means not getting the job, hide anything and everything that might be a factor! Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 11. Control Your Wall Is your wall employer friendly? You can hide posts or block users from being on your wall as needed. Rated “G” or a danger to the world. . . . Keep your wall squeaky clean! Your mother might look at your wall someday too . . . Take control of your wall for your own protection! Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 12. Update your Contact Info Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 13. Facebook Support Groups Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 14. Own Your Name Personal Resume Websites Be professional Keep it simple Track your visitors Check for comments Link to social media Custom or Basic Get out there! Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 15. Key Word Strategy: Your Resume Site  Include key words in your pages  Research key terms  Professionally written copy  K.I.S.S.  Keep the site informative  Educate the Recruiter  Include video Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 16. Employment Sites CareerBuilder.com Monster.com HotJobs.Yahoo.com Indeed.com SimplyHired.comLINKEDIN Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 17. LinkedIn has JOBS! Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 18. LinkedIn: Your Profile = Resume!!Get FOUND!!ConnectNetworkShare informationFind Job PostingsLocate RecruitersGet past the Gatekeeper!Join Support Groups Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 19. Why LinkedIn 95% of Companies use LinkedIn as a primary research tool to find new employees Create connections in your Vertical Discover opportunities Share Information Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 20. Find Your Best Connections Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 21. LinkedIn as a Research Tool Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 22.  Complete & Update your Profile (Resume) Reach out to make new connections Make every inquiry professional Do not be afraid of rejection Every contact is a potential referral Answer every inquiry Be diligent in your follow up Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 23. The Power of YouTube The #2 Search Engine Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 24. YouTube: Search & Discovery Video Resume? Or The most Embarrassing moment in your life? Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 25. Do you Twitter ? December 2011 January 201150 Million Tweets/Day 140 Million Tweets/Day Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 26. Twitter Less than 13% of all Online Adults use Twitter More than 50% of Recruiters will check Twitter!! Updated 24/7 from ANYWHERE How fast can private info become public? In an instant TWITTER!! Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 27. Twitter SearchWhat is being Tweeted about you? Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 28. End Goal: Social Reputation Control Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 29. Social Media Youhave to be in the mix to make the connection and find the job you seek Thejob you want may never be posted on a career website or newspaper. Are you up to date on tech? Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 30. Social Media Employers will check up on you Recruiters are LOOKING FOR YOU! Your Social Reputation can effect your job search Lack of presence will create concern And the opportunity for competition to get your job! Presented by Darcy Knapp, MBA SEO Web Mechanics
  • 31. Questions? Presented by Darcy Knapp, MBA SEO Web Mechanics