Effective Presentations (Lecture Slides)
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Course lecture slides for BEII Business Presentations at Tunghai University University in Taichung, Taiwan.

Course lecture slides for BEII Business Presentations at Tunghai University University in Taichung, Taiwan.

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  • This can be a whole class exercise starting with the brainstorming activity.First, brainstorm as outlined in the PPT. Students make visuals (save space for all groups)Then, go over the exercises on p 20, 21. Linking exercises. Ask teams to present linking phrases if there is time as a group activity.Then, Have them return to the board and add linking language. Looks good but still not interesting.Then have them go to the board and add concrete examples, details that are interesting to the audience, by the way, did you see the news, or mucis groups, comedians, real life day to day activities.
  • Ever feel that you are able to discuss the main points properly but are unable to say it in a structured, logical, story telling way?This chapter helps us organize our presentation through the use of linking vocabulary.Two principal objectives: develop the ability to organize information to encourage the use of language to clearly indicate the various stages of the presentation
  • After viewing: Geoff uses the technique of “signaling” to indicate the end of one part of the presentation and the start of another.These linking phrases are like the opening and the closing of a door on your topic. Open, talk, then close the door.Open the next, talk, then close that one, etc.
  • Spoken language needs frequent redundancy because unlike written language, we cannot stop and re-read a section.Redundancy and repetition is common in the English language. We “paraphrase” our thoughts in order to repeat the message that sounds natural.
  • Add Specifics to give concrete details here. ICRT, Lady Gaga, Hip Hop 50 Cent, Frank Blunt.
  • Spoken language needs frequent redundancy because unlike written language, we cannot stop and re-read a section.Redundancy and repetition is common in the English language. We “paraphrase” our thoughts in order to repeat the message that sounds natural.

Effective Presentations (Lecture Slides) Presentation Transcript

  • 1. Effective Presentation’s(BEII)
  • 2. Syllabus
    Office Hours:
    M: 13:10-15:00
    W: 15:20-17:10
    or by appointment.
    Grading:
    33% Individual Pres.
    33% Final Project
    34% Participation
    Emphasis on your Verbal Skills.
  • 3. Textbook: Effective PresentationsJeremy Comfort, 8th ed., 2004.
    ISBN: 978-0-19-4570657-7
    Focus is on” Oral Presentations
    Supports our collective course goals
    Trains us for the Advertising Project at semester end
    Available at Cave’s Books
    Cost: ~NT$ 616.00
    Info: www.oup.com/elt
  • 4. Course Preview: A Chapter Every Two Sessions
    What is the point? (objective, purpose)
    Making a start (introduction)
    Linking the parts (transitions)
    Right kind of language (written, spoken)
    Visual aids (reinforce, guide, explain)
    Body language (80% is non-verbal, truth)
    Conclusions (strategic endings)
  • 5. Evaluation Criteria
    1. Participation is key to Success!
    - 34% of final grade depends on Class Participation
    2. Marketing Project (persuasive strategy)
    - 33% of Final Grade
    - 20 Minute Advertising Strategy Presentation & Ad.
    3. Individual Presentations
    - 33%
    - Two to Five Minutes ,Video Analysis
  • 6. Group Divisions: Re Organize?
    Group Size: 4-5 Persons…used for:
    Class Exercises, Group Presentations
    Final Marketing Project
    Complete Group Chart
    Number, English Name
    Remember your group
    Final Class Roster
    Number, English Name, Chinese Name, eMail
  • 7. What is the Point?
  • 8. What is the Point?
    Objectives:
    Learn what makes a presentation “Effective”
    Practice presenting “Background” Information
    Welcome to Westwood Brewery.
    London based beer brewer (maker of beer)
    Meet Joanna Brookes, New Public Relations Manager
  • 9. Video Presentation Context
    Joanna
    New PR manager
    Needs to organize a meeting to discuss corporate image
    Audience
    Senior managers
    Outside consultants
    Presentation Purpose
    Discuss if Corporate Image needs to be changed
    Problem: Joanna gets the date wrong
  • 10. Basic Checklist
    EP Ch1 V1.avi
    • Consider the Audience?
    • 11. Clear Objectives?
    • 12. Well Prepared?
    • 13. Clear Structure?
    • 14. Link the parts?
    • 15. Speak Clearly?
    • 16. Speed OK?
    • 17. Interesting?
  • Joanna’s Problem?
    Lack of Organization.
    Purpose
    Flow (direction, path, destination)
    Main Points
    Story
    What should she do?
    Use the “Classic Presentation Structure”, (p.7)
  • 18. Classic Presentation Structure (p.7)
    Introduction
    Outline (agenda, overview)
    Main Parts
    Topic A
    Topic B
    Topic C
    Summary
    Conclusion
  • 19. What makes a Good Presentation?
    System 
    Audience Awareness
    System:
    Planning,
    Organization,
    Information, Impact
    Delivery
    Body Language
    Visuals
  • 20. Next Session:
    “Making a Start” (Introductions)
  • 21. Making a Start
  • 22. Making a Start
    Objectives:
    Discover what is a “good” introduction
    Practice giving an introduction
    Internal versus External Audiences
    We use different items, depending on the audience:
    Name/position
    Title/Subject
    Purpose - Visual aids
    Length - Question policy
    Main Parts - Human Touch
  • 23. Making A Start: First Impressions are Important
    Have you given Introductions?
    Internal to Colleagues
    External to Customers/Suppliers
    It’s best to do them without notes
    Which Items would you include in an Introduction=>
    Name & Position
    Title Subject
    Purpose
    Length of time
    Main Parts to Cover
    Any visual aids
    When to ask questions
    A human touch
  • 24. How would you introduce yourself?
    First Name
    Last Name
    Position/ Title
    Department
    Job Responsibilities
    Favorite Food/Pet
  • 25. Some examples…
    Good Morning, My name is Steve Varela, and I’m in charge of International Sales here at IBM.
    Variations:
    As some of you already know…
    For those of you who don’t know me…
  • 26. Lets take a look at the Video Presentation Context
    Geoff Maxwell
    Substitute for Marketing
    Factory Manager
    Audience
    Business people
    Expect a tour of Standard Electronics
    Presentation Purpose
    Describe (Informational) the company they are about to see.
    Watch for what Geoff includes in his introduction…
  • 27. Basic Checklist
    EP Ch2 V1.avi
    • Which Items from the Checklist did he include?
    • 28. Note down any points about his presentation… anything.
    • 29. Interesting?
  • Geoff’s Problem?
    Worried about this “unplanned” Presentation. He is Irritated actually. ;(
    What should he do?
    Use the “Classic Presentation Structure”
    Introduction
    Purpose
    Flow (direction, path, destination)
    Main Points
    Summary & Conclusion…then Q&A
  • 30. Basic Checklist
    DVD Ch 2 - Version 2
    EP Ch2 V2.avi
    • Which Items from the Checklist did he include this time?
    • 31. Note down any items he included.
    • 32. Audience, Purpose Context?
  • Classic Presentation Structure (p.7)
    Structure
    Introduction 
    Outline (agenda, overview)
    Main Parts
    Topic A
    Topic B
    Topic C
    Summary
    Conclusion
    Introduction Language*
    Greeting, name…
    Title/ Subject…
    Purpose, objective…
    Length…
    Outline…
    Questions…
    Reference: Personal Touch…
    (Language Knowledge p.14)
  • 33. Language Knowledge
    Some good ideas for your own presentations, p. 14
    Question No. 2 (Select one)
    Question No. 3 (Choose one)
    Question No. 4 (Replace phrase)
  • 34. Next Session: 2 Presentations
    1. Individual Presentations
    2. Group Presentations
    Sonway Solar Electronics p.11
    Make short presentation about Sonway Solar Electronics.
    Can use any visual’s or other media if you like
    5 minute maximum
    Exercises 2 & 4 will help you prepare (p.9)
    • Presentation Practice p. 17
    Use the language from page 14
    Use the Introduction Language Focus to complete your presentation introduction.
    Use the Introduction Outline* (previous slide)
    One minute limit.
  • 35. Additional Introduction Exercises
    A Audience:
    Company Employees
    Subject
    Salary Policy
    Current Salary Levels
    Negotiations
    Comparisons
    Conclusion: New Policy
    Purpose: To Inform
    Time: 20 Minutes
    B Audience:
    Colleagues
    Subject Quality
    QC a Definition
    QC Measures
    Introducing QC Measures
    Achieving Higher Quality
    ACTION: Next Steps
    Purpose: To Discuss
    Time: 15 Minutes
  • 36. Practice Introduction: Considerations
    Audience:
    Internal / External
    Large / Small
    Subject:
    Neutral / Provocative
    Subjective / Objective
    Purpose:
    Inform
    Persuade
    Time: Long/Short
  • 37. Feedback
    Was anything unclear? Fuzzy?
    Write it down and leave it at the desk…
    …I will address it next time we meet.
    Have a good week!
  • 38. Individual & Group Presentations
    Presentation Practice (Full and Introduction Only)
  • 39. Individual Presentation!
    1-2 Minute
    Choose either a, b, c, or d and give an introduction to the subject covered.
    (Note: only give the introduction part of the presentation)
  • 40. Introduction
    Audience
    Content
    Purpose
    Time
  • 41.
  • 42. Group Presentations:
    Final Preparations for:
    Short group presentations “Sonway Solar Electronics”
    Your Choice of Speakers, Content, Aids
    Group Presentations
    - 5 Minute Time Limit
    Group 1-X
  • 43.
  • 44. Comments???
    Was the Classic Presentation Structure helpful?
    Did it make you feel more comfortable about:
    What you would say?
    When you should say it?
  • 45. Next Week: Transitions
    Chapter 3
    Read Pages:18, 21, 22, 23
    Video Transcripts Version 1 & 2
    Do Questions:
    Page 18: Nos. 2, 3
    Page 20: No. 1
    Page 21: No. 3
  • 46. Ch. 3: Linking the Parts (A)
  • 47. Linking the Parts
    Last Session: Importance of a Targeted Introduction based on the Audience
    Today’s Objectives:
    Identify way’s of organizing your presentation in a structured way
    Helps Improve understanding, tells a logical “story”
    Practice keywords and phrases to link topics and let audience know what stage of the presentation is occurring
    Introduction->Agenda-> Main Point(s)-> Conclusion.
  • 48. Video Presentation Context
    Geoff Maxwell
    Substitute for Sarah in Marketing Department
    Factory Manager
    Audience
    Business people
    Expect a tour of Standard Electronics
    Presentation Purpose
    Describe (Informational) the company they are about to see.
    Problem: Geoff did not plan to spend his day this way, did not do any planning for a presentation. It’s easy to do if you have a reliable plan.
  • 49. Content & Organization
    DVD Ch. 3 – Version 1
    EP Ch3 V1.avi
    • What information does Geoff provide in this version?
    • 50. Note down any points about his presentation… anything.
  • Geoff’s Problem?
    It’s not clear what Geoff is trying to say…
    There is no story or main idea.
  • 51. Basic Checklist
    DVD Ch 3 - Version 2
    EP Ch3 V2.avi
    • Which main topics did he include this time?
    • 52. Note down any items he included.
    • 53. How many?
    • 54. Interesting?
  • Strategy: Repeat Your Information
    Spoken Language needs frequent repetition because we cannot stop and re-read as in a written document
  • 55. Group Activity: Organizing Information
    Topics
    Group up
    Select a leader
    Choose a topic - and think about (“brainstorm”) how you can organize the information for a short presentation
    Use Board or Paper to record your ideas, and then organize into a form for a presentation.
    10 Minutes
    5. Then list on Board.
    How Taiwanese can learn English?
    How to be accepted to a university?
    The best way to give a class party.
    Or any topic (Ask instructor).
    10 Minute Limit
    Think, discuss & write your outline on the Blackboard.
  • 56. Language Knowledge
    P. 20
    No 1
    P. 21
    No. 3
    Back to the Blackboard…
  • 57. Brainstorming Exercise…Group Up!
    How Taiwanese can learn English?
    How to be accepted to a university?
    The best way to give a class party.
    Or any subject you choose.
    Think, discuss & write your outline on the Blackboard. 10 minutes.
  • 58. ***Break***
    Write 2-3 Language Focus Phrases on Board…before your break. Page 21.
    Group 1 – Sequencing/Ordering,
    Group 2 – Giving Reasons/causes…
    . . .
    Group X – Generalizing.
    Leave enough space for everyone.
  • 59. Next Session:
    Chapter 3: Linking the Parts
    Individual Presentation
    Presentation Practice (#1) Chose a or b, page 22
    Use Outline on Page 23
    Use Language Focus vocabulary to link sections!!!
    Prepare to give this presentation next.
    You may practice in pairs, but must give individual presentations
    3 Minute Time Limit.
  • 60. Linking the Parts (B)
  • 61. Recall from Last Session: Repeat Your Information
    Spoken Language needs frequent repetition because we cannot stop and re-read as in a written document
  • 62. Today’s Agenda:
    Chapter 3: Linking the Parts
    Individual Presentation
    Presentation Practice (#1) Chose a or b, page 22
    Use Outline on Page 23
    Use Language Focus vocabulary to link sections!!!
    Prepare to give this presentation next.
    You may practice in pairs, but must give individual presentations
    3 Minute Time Limit.
  • 63. Measurement Rubric
    Use of the classic presentation structure
    Correct use of Linking Phrases
  • 64. Showtime!
  • 65. Impromptu Presentation
    Best way to Profit from Rap Music?
    How to have a good Summer Vacation?
    Learning to Drive a Car in Taiwan.
    How to get Married?
    Choose a different Speaker
    Organize your presentation – 10 minutes
    1 Speaker
    5 minute maximum
  • 66. Next Session:
    Chapter 4: The Right Kind of Language
    Read p. 24-27
    Read Carefully Video Presentation Context
    Do Questions: 1, 3 on page 26 & 27.
    Prepare to complete p. 25, question #3
    Decide on Volunteer to Make Video Recordings?
    Equipment
    Time
  • 67. Feedback
    Was anything unclear? Fuzzy?
    Write it down and leave it at the desk…
    …I will address it next time we meet.
    Thank you.
  • 68. Right Kind of Language (A)
  • 69. What’s wrong with Reading a Presentation?
    Group Results…
    What effect does it have on the Audience?
    Presentations that use spoken language, delivered in an interesting and lively way, are more successful.
  • 70. To Read or Not to Read…
    Advantages
    Little hesitation
    Easier to Follow Topic
    Feel More Confident
    Disadvantages
    No Eye Contact
    Written English is Complex
    Tone is not personal
    No Spontaneity
    Robotic
    Speaks too fast
  • 71. Video Presentation Context
    Dr. Linden
    Well Known Psychologist
    Report on the results of his surveys
    Audience
    Management professionals
    Chose to attend this specific presentation/seminar
    Paid $$$
    Presentation Purpose
    Inform (educate) the results of his research
    Problem: To Read or Not to Read?
    Take Notes in Your Text, Page 25.
  • 72. Which Version do You Like Better?
    • Language Options - Compare
    Sentence Length
    Complexity
    Pauses.
    Identify Written or Spoken Language, p. 26 #1
    Read or Spoken
    Distant (Authoritative) or Human (Participative)
    Spontaneous or Prepared
    Personal or Impersonal
  • 73. Written and Spoken Language
    Written
    Long Sentences
    Complex Vocabulary
    Complex Arguments
    Non-Personal Style
    Spoken
    Shorter Sentences
    Simple Vocabulary
    Simple Arguments
    Personal Style
  • 74. Audio Tape: A – B – C
    Read/Spoken
    Distant/Human
    Spontaneous/Prepared
    Personal/Impersonal
  • 75. Language Focus: Active & Passive Forms of English
    Passive
    More indirect, weak, polite
    Good for politicians, literature, poets.
    Active
    More personal, strong, direct
    Good for technical, military, work
    Which do you prefer???
    Examples, p. 27
    Present simple I think… It is thought
    Present perfect The boss has said… It is said
    Past simple John called a meeting. A meeting was called.
  • 76. Language Knowledge
    Page 26, #1
    Page 28, # 4, 5
    Page 27, #3
  • 77. Presentation Practice!
    Read the text on Page 29
    Even Group’s = Introduction
    Odd Group’s = Financial Implications
    Study text and content for 10-15 Minutes
    Change Language from Written to Spoken
    Then, make a presentation, without notes, on the text studied in your own words! Alternate Speakers.
  • 78. Next Session:
    Group Presentation Practice, P 29
    Handout:
    A different person from group speaks
    Each group does one Topic:
    Group 1 = 1, Group 2 =2…Group 5=1, Group 6=2
    Group 7=3, etc.
    Change the language from formal, written to informal, spoken.
    Practice at home, no reading verbatim.
  • 79. Right Kind of Language (B)
  • 80. Today’s Agenda
    Presentation Practice
    Handout:
    A different person from group speaks
    Each group does one Topic:
    Group 1 = 1, Group 2 =2…Group 5=1, Group 6=2
    Group 7=3, etc.
    Change the language from formal, written to informal, spoken.
    Practice at home, no reading verbatim.
  • 81. Final Preparations for Group Presentations
    Take 10 minutes to Prepare
    In groups
    Quietly collaborate
  • 82. Showtime!
  • 83. Next Session: Visual Aids (Ch. 5)
    Read: 30, 31, 33
    Do: p. 30: #2,
    p. 31#6
    p. 34: #3 & #4
    p. 35, #1
  • 84. See you next time!
    Thank you again…
    My Office: M615B
    My Hours: M: (9:10-11:10)
    W: (4:20- 5:20)
    Have a good week ;)
  • 85. Visual Aids (Ch. 5)
  • 86. Source: NEC Technologies (www.mitsubishi-display.com)
  • 87. Source: NEC Technologies (www.mitsubishi-display.com)
  • 88. Visuals: Designed for a Goal
    Organization
    Vocabulary
    Feeling
    Which is more attractive for the goal?
    Which do you like?
  • 89. Do’s Don'ts
    Use as Support
    Use Key Words
    Use Color
    Pointer
    White Space
    Use to Repeat
    Overcrowd
    Read from Slide
    Use too many
    Block Audience View
  • 90. Video Presentation Context
    Joanna
    New PR manager
    Needs to organize a meeting to discuss corporate image
    Audience
    Senior managers
    Outside consultants
    Presentation Purpose
    Talks about the companies Products and Production Figures
    Problem: Joanna needs help creating and using visuals (slides)
  • 91. Exercise: Group Up
    Review Joanna Brookes’ presentation (again)
    Discuss what kinds of Visuals (slides) you would use to talk about the brewery's’:
    Products
    Production Statistics
    Then, draw on board & present your slides in 15 minutes…(don’t forget presentation structure: Introduction, Overview, Main Parts & Conclusion)
  • 92. Exercise: Create your Own
    Group up!
    Create Visuals for one of the concepts below
    Our University
    Life in Taichung
    A Taichung Entertainment Place
    A Business you know of
    Taiwan
    Come to the Board – Draw Visual.
    10 Minutes, then present.
  • 93. Show Time!
    Each Group Present your Visual
    Pay attention to:
    Organization
    Headings
    White Space
    Introduction
    Conclusion (Q&A), Thank you.
    Have fun ;)
    One person or two may speak (rotate)
  • 94. Next Session: Graph Discussions
    Question #2, #3,#4
    Presentation Practice: Nike
    Group 1 = Description of Company & Products
    Group 2 = Foundation, Employees, Sales
    Group 3 = Sales, Share Price, Profits
    Group 4 = Sales Distribution by Product
  • 95. Questions???
    Feedback:
    Email or
    Office: M615B
  • 96. Visual Aids (B)
  • 97. Presentation Practice
    20 Minutes to Prepare
    Presentation Practice: Nike
    Group 1 = Description of Company & Products
    Group 2 = Foundation, Employees, Sales
    Group 3 = Sales, Share Price, Profits
    Group 4 = Sales Distribution by Product
    Group 5…8 repeat.
  • 98. Nike Current Advertising Strategy
    Good Idea or Bad Idea?
  • 99. Strategic Slides
  • 100. System Of Needs / Slide Support
    Human Brings have a progressive need system
    People need to feel secure where they live/work
    People want to feel that they contribute to their community
    Employees desire to achieve their full potential (why we are here)
    Separates Different Topics
    Shows Priority or Order or Flow
    Shows Relationship
  • 101. Next Session: Body Language
    Read: 36, 37, 38, 39
    Do: p. 36: #1
    p. 37: #6
    p. 39: #1 or
    #2 Use your own persuasive words, not from book
    Written: Must be turned in at beginning of class.
    Instructor will select presenter from your group.
  • 102. Body Language (A)
  • 103. Today’s Agenda
    Group 6: Body Language Intro
    Body Language
    Final Project: International Advertising Strategy and Advertisement
  • 104. Persuasive Body Language
    Hands
    Eyes
    Face
    Movement
    Stance
  • 105. Video Presentation Context
    Dr. Linden
    Manager of Staff
    AMI is a government funded department.
    Audience
    Employees (Staff)
    Outside consultants
    Presentation Purpose
    Talk to staff about budget cuts and alternative solutions.
    Wants to explain the options.
  • 106. Language Knowledge p.38
    Is the language:
    To Emphasize or To Minimize?
  • 107. Language Focus: q. 2 & 3 (p.39)
    Emphasizing
    Absolutely
    Completely
    Entirely
    Extremely
    Very
    Fairly
    Reasonably
    Quite
    Minimizing
    It seems
    Appears
    Just
    A little bit
    Slightly
    Maybe
    Tend to
    To some extent
  • 108. Your Examples
    We had an ________ good year.
    This spring is __________ cold.
    Tuition is ____________ at Tunghai.
  • 109. Practice: 3 Minute Persuasive Presentation
    “The Trouble with Business Today”
    Your own subject.
  • 110. International Marketing Advertisement Competition
    Tunghai BE II
  • 111. Advertising Project
    Marketing Strategy Presentation and Advertisement
    You Choose your product (Should be an existing recognized product; i.e. Nokia Cellular)
    Present your product idea next class in class to Instructor
    In two weeks: Written Outline:
    10-15 Minutes Presentation
    Introduction of Product
    Advertising Ideas
    Where you will Advertise (Media)
    Final Advertisement:
  • 112. Advertising Project
    What to Include in Strategy Presentation:
    Product Introduction
    Features and Benefits
    Target Customers
    Specific, it is key for your advertising Strategy
    Expected Competition
    Strengths/Weaknesses of Competitor
    Why our Product is better
    Why should consumers buy from you and not the competition
    What media is best to use
  • 113. Advertising Project
    What to Include in Video or other Media Advertisement:
    PowerPoint or Video (you provide PC)
    60 Seconds in Length
    Explanation of why this AD successfully says what you want us to know (from your strategy report)
    Explain how the AD relates specifically to your product or service.
    Use Images, Sound, Music, Slogans, creatively.
  • 114. Project Overview
    Presentation (15Mins.)
    Ad
    Media
    (Method)
    TV
    Radio
    Magazine
    Brochure
    Poster
    Event
    Segment
    (Customer Demographics)
    Male/Female
    Age
    Income
    Profession
    Product
    Description
    Features
    Benefits
    Why You?
    Why this Product?
    AD
    60 Seconds
  • 115. Marketing Competition Discussion
    Present a Product or Service using a persuasive presentation strategy
    15 minutes with 5 minutes Q&A
    We will hold Competitions in Class & Select our best group to advance to Finals
    Collaborate with your groups starting today
    Select a product or service to market
    All groups present to class one week prior
    Finals Date Selected:
    Time:
  • 116. Say it like you mean it…
    Prepare and give a brief (2 minute) persuasive presentation.
    Why Tunghai is better than X University
    The best male/female activity in Taichung is…
    Body language is at least as important as spoken language
    Why rap music is so popular.
    The benefits of learning English.
    MID TERM GRADE
    Dr Ansel Body Language Say it like you mean it[ ].flv..
  • 117. Body Language (B)
  • 118. Today’s Agenda
    Presentation Practice
    Persuasive Presentations
    Debates (time permitting)
  • 119. Presentation Practice -- Individual!
    Prepare and give a brief (2 minute) persuasive presentation.
    Why Tunghai is better than X University
    The best male/female activity in Taichung is…
    Body language is at least as important as spoken language
    Why rap music is so popular.
    The benefits of learning English.
    • 10 minutes…then present.
  • Individual Presentation!
    Page 37, Chose A, B or C
    Make a brief (2 minute) persuasive presentation.
    Woman make better managers than men
    The world is changing so fast that we do not need long term planning
    Body language is at least as important as spoken language
    • Individual…2 minutes…
  • Debate: “Students should have a job while studying.”
    Form Two Groups:
    For
    Against
    Move to each side of room & Collaborate
    10 Minutes: Then Present to Class.
  • 120. Next Session: Finishing Off!
    Read: 40, 42, 43
    Do: p. 40: #1, 2
    p. 42: #2, 3
    p. 43: #1 – This one is for everybody!!! Not a group Exercise
    Have a good week ;)
    Silent Speech Jason [ ].flv
  • 121. Finishing Off (A)(Ch. 7)
  • 122. Finishing on Top
    Dynamic and fluid presentations attract an audience’s attention
    Strong and positive conclusions also have a positive effect.
    Nothing worse than to end on a whimper
    (run out of gas anyone?)
    Today, we focus on positive, strong and memorable endings.
  • 123. Westwood Brewery: London, UK
    Joanna
    New PR manager
    Organized a meeting to discuss the Corporate Image
    Audience
    Senior managers
    Outside consultants
    Expect a presentation that clearly provides an agenda for a following discussion
    Presentation Purpose
    Joanna should summarize the issues &
    Propose a clear agenda to discuss the topics
  • 124. Different Endings…
    So, I’d be glad to answer any questions..
    I sincerely hope you’ll all go away with a more complete picture of the activities of UNEXCO.
    Very briefly, there are three
    So, that beings me to the end of this presentation..
    Finally, I’d like to leave you all with something I heard recently…
    The Sales Presentation
    The Welcome Presentation
    The New Idea Presentation
    The Motivation Presentation
  • 125. Language Options
    Recommending
    So, I would suggest that we..
    In my opinion…
    I’d like to propose
    Closing
    Thank you for your time/attention
    Thank you for coming
    Inviting questions
    I’d be glad to try to answer any questions…
    So, lets throw it open to questions
    Are there any questions?
    Signaling the End
    That brings me to.
    Before I finish, let me just say…
    Summarizing
    I’ll briefly summarize the main points for you
    In Summary…
    Concluding
    As you can see…
    In conclusion
    I’d like to leave you with the following
  • 126. Ending Sequence…
    So that beings me to the end of this presentation
    I sincerely hope that you’ll all go away with a more complete picture of xxx.
    Very briefly, there are three , First…, second, and last…..
    Finally, I’d like to leave you all with something I heard recently….
    So, now I’d be glad to answer any questions you may have…
    • Closing
    • 127. Summarizing
    • 128. Inviting Questions
    • 129. Signaling
    • 130. Concluding
  • Making Connections…
    Before we come to an end…
    I’d be glad to answer…
    To summarize…
    We can conclude…
    In my opinion…
    I’d like to suggest…
  • 131. Show Time!
    Use the outline to give your own 1 minute ending to your home town presentation…
    Group N ->1!
    • Signaling,
    • 132. Summarizing,
    • 133. Concluding,
    • 134. Closing,
    • 135. Inviting Questions!
  • Individual Presentations….
  • 136. Advertising Project (Reminder)
    Working In Groups
    Class Competition Session week of 6/2
    We evaluate collectively
    Instructor
    Class
    Best group represents
    class at university level
  • 137. Advertising Project Visual
    Presentation (15Mins.)
    Ad
    Segment
    (Demographics)
    Male/Female
    College/No
    Age
    Income
    Profession
    Product
    Description
    Features
    Benefits
    Why You?
    Why this Product?
    Media
    (Method)
    TV/Radio
    Magazine
    Brochure/Poster
    Event/Concert
    Why This Media?
    AD
    60 Seconds
  • 138. Next Session: Individual Presentations
    Three minute presentation
    What is your home town known for?
    Follow the Classic Presentation Structure
    Persuasive (mildly)
    Focus on your ending/conclusion.
  • 139. Finishing Off (B)
  • 140. Individual Presentations
    Three minute presentation
    What is your home town known for?
    Follow the Classic Presentation Structure
    Persuasive (mildly)
    Focus on your ending/conclusion.
    Classic Structure
    Introduction
    Overview
    Main Parts
    Summary/Recommendation
    Conclusion
    Transitions, Signals
    Eye Contact--Body Language--Visuals
    Human Touch, News
  • 141. Video:
    ..MediaReally Funny Bad Presentation[UTube].flv
  • 142. Next Session: Putting it all together!
    Read: 50, 54, 56
    Do: p. 50: #1, 2
    Work on Final Project
    Finish Outline
    Be prepared to turn in written assignment next week.
    Have a good week ;)
  • 143. Putting it All Together (A)
    Home Stretch
  • 144. Home Stretch
    What goes wrong with presentations that
    Are poorly organized?
    Poorly prepared?
    Do not consider Audience or Purpose?
    What are the building blocks of a good presentation?
    We learned how all elements make a clear, well organized talk that the audience will easily follow, understand and remember
  • 145. Looking Back…
    What were the problems with Joanna’s Presentation from Chapter 1?
    What do we look at when evaluating a presentation?
    Remember the Classic Presentation Structure?
  • 146. Presentation Assessment
    System
    Manner/Style
    Body Language
    Visual Aids
    Overall Impression
    You will now begin to evaluate your classmates presentations…use the form on page 56.
  • 147. Organization Notes
    Introduction
    Outline/Agenda
    Main Parts
    Summary or
    Recommendation
    Conclusion
    www.slideshare.net search: BEII
  • 148. Westwood Brewery: London, UK
    Joanna
    New PR manager
    Organized a meeting to discuss the Corporate Image
    Audience
    Senior managers
    Outside consultants
    Expect a presentation that clearly introduces the main topics.
    Presentation Purpose: Joanna should
    Introduce the issue
    Propose a clear agenda to discuss the topics
    Present confidently, organized and efficiently.
  • 149. Group Up: Favorite Business Subject
    During the presentation
    Define the audience
    Clarify the objectives/ purpose
    Prepare your content
    Design suitable visual aids
    Control the length
    2-3 minute presentation
    Follow a clear structure
    Keep eye contact
    Don’t rush (fast)
    Speak clearly, pause
    Project your voice
    Body language, Q’s
    10 minute prep/break
  • 150. Next Week:
    Video Analysis
    Use the form on page 56.
    Marketing Project Planning and Practice
    Bring your detailed outlines.
  • 151. Putting it All Together (B)
    Reflection & Planning
  • 152. Group Up!
    Language Focus:
    Find a neighbor
    Review & choose one of the Language Focus Items on page 54.
    Make a short one minute presentation on that item.
    We will start in the Front of the class
    You have 5 minutes to discuss.
    Then we begin…THIS IS A TIMED EXCERCISE
  • 153. Looking Back
    Video Analysis of our initial & individual presentations
    Discussion of learning's
    Constructive peer - critique
    Preparation for final advertising project
  • 154. Next Session: In-Class Competition
    7/8 Groups:
    Group 8
    Group 7
    Group 6…
    *****Break*****
    …Group 3
    Group 2, 1
    Bring your own Laptop/Computer/Equipment
    Bring Calculator (need score taker )
  • 155. Advertising Project Reminder Visual
    Presentation (15Mins.)
    Ad
    Segment
    (Demographics)
    Male/Female
    College/No
    Age
    Income
    Profession
    Product
    Description
    Features
    Benefits
    Why You?
    Why this Product?
    Media
    (Method)
    TV/Radio
    Magazine
    Brochure/Poster
    Event/Concert
    Why This Media?
    AD
    60 Seconds
  • 156. Helpful Hints:
    Use this time to collaborate
    Practice your presentations during the week:
    With Others
    Use Video/Audio
    In the Mirror
    See you next week;)
  • 157. For our final class….
    Take Home “Exam”…
    Reflect on your work in this class….
    Compare your first day and today…
    Write a short paper on your reflection.
    Next Session:
    We will look at our videos & compare
    We will talk about our accomplishments ;)
    BE II Effective Presentations 2009
  • 158. Business English& Effective Presentation’s
    Final Comments for End of Course…
    Blue Day Book English 820[BT Grieve].flv
  • 159. Encore Presentations!!!
    Pair Up!
    Interview your Neighbor about their
    Successes and Disasters in this class.
    Make some notes for 5 minutes….then,
    Congratulate your partner on their accomplishments in this class! and
    Tell the class!
  • 160. Video Clips
    Good, Bad
    Life after death by PowerPoint 2010[Tr Chinese subtitles].flv
    ..MediaVery Bad Presentation Humorous[Lion].flv.flv
    Funny, Serious
    ..MediaReally Funny Bad Presentation[UTube].flv
    ..MediaPowerpoint Boring 6 mins.flv
  • 161. Final Thoughts
  • 162. Presentation
    Purpose:
    inspire
    motivate
    persuade
    entertain
    educate
    Audience:
    size
    composition
    expert/non-expert
    venue
  • 163. Features
    Topic
    appropriate to level
    degree of technical expertise
    humorous
    anecdotal
  • 164. Vocal and Physical Techniques
    Voice
    Breathing
    Articulation/Enunciation
    Stage movements
    Gestures
    Facial expressions
  • 165. Mental
    Anxiety
    Preparation
    Mental Imaging
    Autocriticism
    Self-reward
  • 166. Visual
    Appearance
    Expression
    Body language
    gestures
    facial expressions
  • 167. Vocal
    Choice of voice
    Projection of voice
    Modulation of voice
  • 168. Verbal
    Word choice
    Simplicity and complexity
    Length of sentences
    Length of a thought
    Consistency
    Logic
  • 169. Five P’s
    Prior
    Preparation
    Prevents
    Poor
    Performance
  • 170. Conclusions
    Make posture and gestures natural
    Tell a story to illustrate a point
    Match language to audience
    Focus on your purpose
    Practice your performance
  • 171. Conclusions
    You’re already a public speaker
    Be prepared
    Dress appropriately
    Use eye contact to build rapport
  • 172. Criteria for Evaluating a Public Speech
    Audience Analysis and Adaptation
    Content
    Style
    Organization
    Introduction
    Body
  • 173. Criteria for Evaluating a Public Speech
    Language
    Music
    Humor
    Imagery
    Delivery
    Questions
  • 174. Concluding Remark
    ‘Good judgment comes from experience, and a lot of that comes from bad judgment.’
    source: Bender, Texas Bix. 1992, Don’t Squat with Yer Spurs on! A Cowboy’s Guide to Life. Layton, Utah: Gibbs Smith Publisher.
  • 175. ;)
    Really Funny Bad Presentation[UTube].flv
    That’s All Folks!
  • 176. Oral Presentations
    Appendix A
  • 177. Presentation Essentials
    Recall…
    Audience, Topic, Purpose
    Add, Situation
    (location, relationship, timing)
    Follow a process
    (see handout)
    Use an Outline
    Make Corrections and Revise
  • 178. Planning/Organizing Your Presentation
    1. Analyze the situation
    Purpose
    Persuasive, informative?
    Basic audience profile
    Young, old, conservative, why present? How many, any commonalities? Socio-economic status, occupation, geography/politics?
    Language/Culture/Environment
  • 179. Planning/Organizing (continued)
    2. Consider / Anticipate the initial reaction and be prepared to respond to objections
    general attitude towards topic
    mood at the time of presentation
    helpful background information to connect with them
    (historical, financial, demonstrations, etc)
    secondary influences (i.e. boss, spouse, etc.)
  • 180. Presentation Steps
    3. Completing your Presentation
    Finalizing your slides
    Choosing your speaking style
    Practice, Practice, Practice
    A word about Anxiety..
    Were all in the same boat
    Were all friends
    We all want to improve our English and Speaking ability!
  • 181. Define the Main Idea / Limit Scope
    One sentence test
    Idea should be crystal clear
    Focus on a specific area
    Don’t try to cover too much
  • 182. Approach
    Direct approach works best
    Facts, informative, appear unbiased
    TV reporter
    Structure
    Overview & agenda (each item preview)
    Specific details (each item)
    Conclusion
    General review
    Most important item to take away
    Thanks, feedback, contact information.
  • 183. Presentation Outline
    Stated Main Purpose and Idea
    Major Points and then Sub-points
    Logical order (time, importance, other)
    Complete sentences
    Form overview and conclusionafterwards
    Identify transitions
    “Next we focus our attention to…”
    “after, the following occurred”
    5. Prepare bibliography, source notes, add them to presentation.
  • 184. Be Creative!
    Use Slides
    Use Video
    Use Music
    Use Humor
    Use Guest Speakers (not this time)
    Use Handouts
    Use Activities (for participant centered learning)
  • 185. Appendix B
    International Marketing Advertising Project
  • 186. Advertising Project
    Advertising Strategy Presentation and Advertisement
    Group project w/ in-class competition
    Winning group advances to THU competition
    You choose your product (Should be recognized; i.e. Nokia Cellular, City Coffee, Baby Wipes)
    You create 15 minute Presentation
    You create Final Advertisement:
    60 second advertising spot
  • 187. Advertising Project
    What to Include in Strategy Presentation:
    Features and Benefits (of your product)
    Target Customers (who they are)
    Specific: it is key for your advertising Strategy
    Expected Competition
    Strengths/Weaknesses of Competitor
    Why your product is better
    Why should consumers buy from you and not the competition
    Advertising alternatives (media)
    Why you chose your specific method
  • 188. Advertising Project
    In the end, your Presentation should explain:
    Why they should buy this product,
    Why they should buy it from you,
    Who the target customer is,
    What are the advertising options, and
    Why you chose this specific advertising method
    What to Include in TV Advertisement:
    PowerPoint or Video (you provide PC)
    60 Seconds in Length
  • 189. Project Overview
    Presentation (15Mins.)
    Ad
    Segment
    (Demographics)
    Male/Female
    Age
    Income
    Profession
    Product
    Description
    Features
    Benefits
    Why You?
    Why this Product?
    Media
    (Method)
    TV
    Radio
    Magazine
    Brochure
    Poster
    Event
    AD
    60 Seconds
  • 190. Evaluation Score Sheet
    Average the sections scores
    Excellent – Good – Poor
    Add your comments for
    Best Area
    Area for Improvement
    Place a final grade on the bottom
    Professor = 50%
    Class = 50%
  • 191.
  • 192. Presentation Evaluations
    Everybody Make comments for each group and turn in your evaluations after our discussion of each group’s presentation.
    Break of 10 minutes between Groups for set-up and preparation
    Rest of class can take a break