Effective Presentation’s(BEII)<br />
Syllabus<br />Office Hours:<br />M: 13:10-15:00<br />	W: 15:20-17:10<br />or by appointment.<br />Grading:<br />          ...
Textbook:  Effective PresentationsJeremy Comfort, 8th ed., 2004.<br />ISBN: 978-0-19-4570657-7<br />Focus is on” Oral Pres...
Course Preview: A Chapter Every Two Sessions<br />What is the point? 	(objective, purpose)<br />Making a start		(introduct...
Evaluation Criteria<br />1. Participation is key to Success!<br />- 34% of final grade depends on Class Participation<br /...
Group Divisions: Re Organize?	<br />Group Size: 4-5 Persons…used for:<br />Class Exercises, Group Presentations<br />Final...
What is the Point?<br />
What is the Point?<br />Objectives:<br />Learn what makes a presentation “Effective”<br />Practice presenting “Background”...
Video Presentation Context<br />Joanna<br />New PR manager<br />Needs to organize a meeting to discuss corporate image<br ...
Basic Checklist<br />EP Ch1 V1.avi<br /><ul><li> Consider the Audience?
 Clear Objectives?
Well Prepared?
Clear Structure?
Link the parts?
Speak Clearly?
Speed OK?
Interesting?</li></li></ul><li>Joanna’s Problem?<br />Lack of Organization.<br />Purpose<br />Flow (direction, path, desti...
Classic Presentation Structure (p.7)<br />Introduction <br />Outline (agenda, overview)<br />Main Parts<br />Topic A<br />...
What makes a Good Presentation?<br />System <br />Audience Awareness<br />System: <br />Planning,<br />Organization,<br /...
Next Session:	<br />“Making a Start” (Introductions)<br />
Making a Start<br />
Making a Start<br />Objectives:<br />Discover what is a “good” introduction<br />Practice giving an introduction <br />Int...
Making A Start: First Impressions are Important<br />Have you given Introductions?<br />Internal to Colleagues<br />Extern...
How would you introduce yourself?<br />First Name<br />Last Name<br />Position/ Title<br />Department<br />Job Responsibil...
Some examples…	<br />Good Morning, My name is Steve Varela, and I’m in charge of International Sales here at IBM.<br />Var...
Lets take a look at the Video Presentation Context<br />Geoff Maxwell<br />Substitute for Marketing<br />Factory Manager<b...
Basic Checklist<br />EP Ch2 V1.avi<br /><ul><li> Which Items from the Checklist did he include?
Note down any points about his presentation… anything.
Interesting?</li></li></ul><li>Geoff’s Problem?<br />Worried about this “unplanned” Presentation.  He is Irritated actuall...
Basic Checklist<br />DVD  Ch 2 - Version 2<br />EP Ch2 V2.avi<br /><ul><li> Which Items from the Checklist did he include ...
Note down any items he included.
Audience, Purpose  Context?</li></li></ul><li>Classic Presentation Structure (p.7)<br />Structure<br />Introduction <br /...
Language Knowledge<br />Some good ideas for your own presentations, p. 14<br />Question No. 2 (Select one)<br />Question N...
Next Session:  2 Presentations<br />1. Individual Presentations<br />2. Group Presentations<br />Sonway Solar Electronics ...
Additional Introduction Exercises<br />A Audience:<br />Company Employees<br />Subject<br />Salary Policy<br />Current Sal...
Practice Introduction: Considerations<br />Audience:  <br />Internal / External <br />Large /  Small<br />Subject:  <br />...
Feedback	<br />Was anything unclear?  Fuzzy?<br />Write it down and leave it at the desk…<br />    …I will address it next...
Individual & Group Presentations<br />Presentation Practice (Full and Introduction Only)<br />
Individual Presentation!<br />1-2 Minute<br />Choose either a, b, c, or d and give an introduction to the subject covered....
Introduction<br />Audience<br />Content<br />Purpose<br />Time<br />
Group Presentations:<br />Final Preparations for:<br />Short group presentations “Sonway Solar Electronics”<br />Your Choi...
Comments???<br />Was the Classic Presentation Structure helpful?<br />Did it make you feel more comfortable about:<br />Wh...
Next Week:	Transitions<br />Chapter 3<br />Read Pages:18, 21, 22, 23<br />Video Transcripts Version 1 & 2<br />Do Question...
Ch. 3: Linking the Parts (A)<br />
Linking the Parts<br />Last Session: Importance of a Targeted Introduction based on the Audience<br />Today’s Objectives:<...
Video Presentation Context<br />Geoff Maxwell<br />Substitute for  Sarah in Marketing Department<br />Factory Manager<br /...
Content & Organization <br />DVD Ch. 3 – Version 1<br />EP Ch3 V1.avi<br /><ul><li> What information does Geoff provide in...
Note down any points about his presentation… anything.</li></li></ul><li>Geoff’s Problem?<br />It’s not clear what Geoff i...
Basic Checklist<br />DVD  Ch 3 - Version 2<br />EP Ch3 V2.avi<br /><ul><li> Which main topics did he include this time?
Note down any items he included.
How many?
Interesting?</li></li></ul><li>Strategy: Repeat Your Information<br />Spoken Language needs frequent repetition because we...
Group Activity: Organizing Information <br />Topics<br />Group up<br />Select a leader<br />Choose a topic -     and thin...
Language Knowledge<br />P. 20<br />No 1<br />P. 21<br />No. 3<br />Back to the Blackboard…<br />
Brainstorming Exercise…Group Up!<br />How Taiwanese can learn English?<br />How to be accepted to a university?<br />The b...
***Break***<br />Write 2-3 Language Focus Phrases on Board…before your break.  Page 21.<br />Group 1 – Sequencing/Ordering...
Next Session:<br />Chapter  3: Linking the Parts<br />Individual Presentation<br />Presentation Practice  (#1)  Chose a or...
Linking the Parts (B)<br />
Recall from Last Session: Repeat Your Information<br />Spoken Language needs frequent repetition because we cannot stop an...
Today’s Agenda:<br />Chapter  3: Linking the Parts<br />Individual Presentation<br />Presentation Practice  (#1)  Chose a ...
Measurement Rubric<br />Use of the classic presentation structure<br />Correct use of Linking Phrases<br />
Showtime!<br />
Impromptu Presentation<br />Best way to Profit from Rap Music?<br />How to have a good Summer Vacation?<br />Learning to D...
Next Session:<br />Chapter 4: The Right Kind of Language<br />Read p. 24-27<br />Read Carefully Video Presentation Context...
Feedback	<br />Was anything unclear?  Fuzzy?<br />Write it down and leave it at the desk…<br />    …I will address it next...
Right Kind of Language (A)<br />
What’s wrong with Reading a Presentation?<br />Group Results…<br />What effect does it have on the Audience?<br />Presenta...
To Read or Not to Read…<br />Advantages<br />Little hesitation<br />Easier to Follow Topic<br />Feel More Confident<br />D...
Video Presentation Context<br />Dr. Linden<br />Well Known Psychologist<br />Report on the results of his surveys<br />Aud...
Which Version do You Like Better?<br /><ul><li>Language Options - Compare</li></ul>Sentence Length<br />Complexity<br />Pa...
Written and Spoken Language	<br />Written<br />Long Sentences<br />	Complex Vocabulary<br />	Complex Arguments<br />	Non-P...
Audio Tape: A – B – C <br />Read/Spoken<br />Distant/Human<br />Spontaneous/Prepared<br />Personal/Impersonal<br />
Language Focus: Active & Passive Forms of English<br />Passive<br />More indirect, weak, polite<br />Good for politicians,...
Language Knowledge<br />Page 26, #1<br />Page 28, # 4, 5<br />Page 27, #3<br />
Presentation Practice!<br />Read the text on Page 29<br />Even Group’s =  Introduction <br />Odd Group’s  =  Financial Imp...
Next Session:<br />Group Presentation Practice, P 29<br />Handout: <br />A different person from group speaks<br />Each gr...
Right Kind of Language (B)<br />
Today’s Agenda<br />Presentation Practice<br />Handout: <br />A different person from group speaks<br />Each group does on...
Final Preparations for Group Presentations<br />Take 10 minutes to Prepare<br />In groups<br />Quietly collaborate<br />
Showtime!<br />
Next Session: Visual Aids (Ch. 5)<br />Read: 30, 31, 33<br />Do: p. 30: #2, <br /> p.  31#6<br />          p.  34: #3 & #4...
See you next time!<br />Thank you again…<br />My Office:  M615B<br />My Hours:   M: (9:10-11:10)<br />                    ...
Visual Aids (Ch. 5)<br />
Source: NEC Technologies (www.mitsubishi-display.com)<br />
Source: NEC Technologies (www.mitsubishi-display.com)<br />
Visuals: Designed for a Goal<br />Organization<br />Vocabulary<br />Feeling<br />Which is more attractive for the goal?<br...
       Do’s                      Don'ts<br />Use as Support<br />Use Key Words<br />Use Color<br />Pointer<br />White Spac...
Video Presentation Context<br />Joanna<br />New PR manager<br />Needs to organize a meeting to discuss corporate image<br ...
Exercise:  Group Up<br />Review Joanna Brookes’ presentation (again)<br />Discuss what kinds of Visuals (slides) you would...
Exercise:  Create your Own<br />Group up!<br />Create Visuals for one of the concepts below<br />Our University<br />Life ...
Show Time!<br />Each Group Present your Visual<br />Pay attention to:<br />Organization<br />Headings<br />White Space<br ...
Next Session: Graph Discussions<br />Question #2, #3,#4<br />Presentation Practice: Nike<br />Group 1 = Description of Com...
Questions???<br />Feedback:<br />Email or<br />Office: M615B<br />
Visual Aids (B)<br />
Presentation Practice<br />20 Minutes to Prepare<br />Presentation Practice: Nike<br />Group 1 = Description of Company & ...
Nike Current Advertising Strategy<br />Good Idea or Bad Idea?<br />
Strategic Slides<br />
System Of Needs / Slide Support<br />Human Brings have a progressive need system<br />People need to feel secure where the...
Next Session:  Body Language<br />Read: 36, 37, 38, 39<br />Do: p. 36: #1<br /> p. 37: #6<br />          p. 39: #1 or<br /...
Body Language (A)<br />
Today’s Agenda<br />Group 6: Body Language Intro<br />Body Language<br />Final Project: International Advertising Strategy...
Persuasive Body Language<br />Hands<br />Eyes<br />Face<br />Movement<br />Stance<br />
Video Presentation Context<br />Dr. Linden<br />Manager  of Staff<br />AMI is a government funded department.<br />Audienc...
Language Knowledge  p.38<br />Is the language:<br />To Emphasize      or       To Minimize?<br />
Language Focus:  q. 2 & 3 (p.39)<br />Emphasizing<br />Absolutely<br />Completely<br />Entirely<br />Extremely<br />Very<b...
Your Examples<br />We had an ________ good year.<br />This spring is  __________  cold.<br />Tuition is  ____________  at ...
Practice:  3 Minute Persuasive Presentation<br />“The Trouble with Business Today”<br />Your own subject.<br />
International Marketing Advertisement Competition<br />Tunghai BE II<br />
Advertising Project<br />Marketing Strategy Presentation and Advertisement<br />You Choose your product (Should be an exis...
Advertising Project<br />What to Include in Strategy Presentation:<br />Product Introduction<br />Features and Benefits<br...
Advertising Project<br />What to Include in Video or other Media Advertisement:<br />PowerPoint or Video (you provide PC)<...
Project Overview<br />Presentation (15Mins.)<br />Ad<br />Media<br />(Method)<br />TV<br />Radio<br />Magazine<br />Brochu...
Marketing Competition Discussion<br />Present a Product or Service using a persuasive presentation strategy<br />15 minute...
Say it like you mean it…<br />Prepare and give a brief (2 minute) persuasive presentation.<br />Why Tunghai is better than...
Body Language (B)<br />
Today’s Agenda<br />Presentation Practice<br />Persuasive Presentations<br />Debates (time permitting)<br />
Presentation Practice -- Individual!<br />Prepare and give a brief (2 minute) persuasive presentation.<br />Why Tunghai is...
Next Session:  Finishing Off!<br />Read: 40, 42, 43<br />Do: p. 40: #1, 2<br /> p.  42: #2, 3<br />p. 43: #1 – This one is...
Finishing Off (A)(Ch. 7)<br />
Finishing on Top<br />Dynamic and fluid presentations attract an audience’s attention<br />Strong and positive conclusions...
Westwood Brewery: London, UK<br />Joanna<br />New PR manager<br />Organized a meeting to discuss the Corporate Image<br />...
Different Endings…<br />So, I’d be glad to answer any questions..<br />I sincerely hope you’ll all go away with a more com...
Language Options<br />Recommending<br />So, I would suggest that we..<br />In my opinion…<br />I’d like to propose<br />Cl...
Ending Sequence…<br />So that beings me to the end of this presentation<br />I sincerely hope that you’ll all go away with...
Summarizing
Inviting Questions
Signaling
Concluding</li></li></ul><li>Making Connections…<br />Before we come to an end…<br />I’d be glad to answer…<br />To summar...
Show Time!<br />Use the outline to give your own 1 minute ending to your home town presentation…<br />Group N ->1!<br /><u...
Summarizing,
Concluding,
Closing,
Inviting Questions!</li></li></ul><li>Individual Presentations….<br />
Advertising Project (Reminder)<br />Working In Groups<br />Class Competition Session week of 6/2<br />We evaluate collecti...
Advertising Project Visual<br />Presentation (15Mins.)<br />Ad<br />Segment<br />(Demographics)<br />   Male/Female<br /> ...
Next Session:  Individual Presentations<br />Three minute presentation<br />What  is your home town known for?<br />Follow...
Finishing Off (B)<br />
Individual Presentations<br />Three minute presentation<br />What  is your home town known for?<br />Follow the Classic Pr...
Video:<br />..MediaReally Funny Bad Presentation[UTube].flv<br />
Next Session:  Putting it all together!<br />Read: 50, 54, 56<br />Do: p. 50: #1, 2<br />Work on Final Project<br />Finish...
Putting it All Together (A)<br />Home Stretch<br />
Home Stretch <br />What goes wrong with presentations that<br />Are poorly organized?<br />Poorly prepared?<br />Do not co...
Looking Back…<br />What were the problems with Joanna’s Presentation from Chapter 1?<br />What do we look at when evaluati...
Presentation Assessment<br />System<br />Manner/Style<br />Body Language<br />Visual Aids<br />Overall Impression<br />You...
Organization Notes<br />Introduction<br />Outline/Agenda<br />Main Parts<br />Summary or<br />Recommendation<br />Conclusi...
Westwood Brewery: London, UK<br />Joanna<br />New PR manager<br />Organized a meeting to discuss the Corporate Image<br />...
Group Up: Favorite Business Subject<br />During the presentation<br />Define the audience<br />Clarify the objectives/ pur...
Next Week:<br />Video Analysis	<br />Use the form on page 56.<br />Marketing Project Planning  and Practice<br />Bring you...
Putting it All Together (B)<br />Reflection & Planning<br />
Group Up!<br />Language Focus:<br />Find a neighbor<br />Review & choose one of the Language Focus Items on page 54.<br />...
Looking Back<br />Video Analysis of our initial & individual presentations<br />Discussion of learning's<br />Constructive...
Next Session:  In-Class Competition<br />7/8 Groups:<br />Group 8<br />Group 7<br />Group 6…<br />*****Break*****<br />…Gr...
Advertising Project Reminder Visual<br />Presentation (15Mins.)<br />Ad<br />Segment<br />(Demographics)<br />   Male/Fema...
Helpful Hints:<br />Use this time to collaborate<br />Practice your presentations during the week:<br />With Others<br />U...
For our final class….<br />Take Home “Exam”…<br />Reflect on your work in this class….<br />Compare your first day and tod...
Business English& Effective Presentation’s<br />Final Comments for End of Course…<br />Blue Day Book English 820[BT Grieve...
Encore Presentations!!!<br />Pair Up!<br />Interview your Neighbor about their<br />Successes  and  Disasters in this clas...
Video Clips<br />Good,  Bad<br />Life after death by PowerPoint 2010[Tr Chinese subtitles].flv<br />..MediaVery Bad Presen...
Final Thoughts<br />
Presentation<br />Purpose:<br />inspire<br />motivate<br />persuade<br />entertain<br />educate<br />Audience:<br />size<b...
Features<br />Topic<br />appropriate to level<br />degree of technical expertise<br />humorous<br />anecdotal<br />
Vocal and Physical Techniques<br />Voice<br />Breathing<br />Articulation/Enunciation<br />Stage movements<br />Gestures<b...
Mental<br />Anxiety<br />Preparation<br />Mental Imaging<br />Autocriticism<br />Self-reward<br />
Visual<br />Appearance<br />Expression<br />Body language<br />gestures<br />facial expressions<br />
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Effective Presentations (Lecture Slides)

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Course lecture slides for BEII Business Presentations at Tunghai University University in Taichung, Taiwan.

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  • This can be a whole class exercise starting with the brainstorming activity.First, brainstorm as outlined in the PPT. Students make visuals (save space for all groups)Then, go over the exercises on p 20, 21. Linking exercises. Ask teams to present linking phrases if there is time as a group activity.Then, Have them return to the board and add linking language. Looks good but still not interesting.Then have them go to the board and add concrete examples, details that are interesting to the audience, by the way, did you see the news, or mucis groups, comedians, real life day to day activities.
  • Ever feel that you are able to discuss the main points properly but are unable to say it in a structured, logical, story telling way?This chapter helps us organize our presentation through the use of linking vocabulary.Two principal objectives: develop the ability to organize information to encourage the use of language to clearly indicate the various stages of the presentation
  • After viewing: Geoff uses the technique of “signaling” to indicate the end of one part of the presentation and the start of another.These linking phrases are like the opening and the closing of a door on your topic. Open, talk, then close the door.Open the next, talk, then close that one, etc.
  • Spoken language needs frequent redundancy because unlike written language, we cannot stop and re-read a section.Redundancy and repetition is common in the English language. We “paraphrase” our thoughts in order to repeat the message that sounds natural.
  • Add Specifics to give concrete details here. ICRT, Lady Gaga, Hip Hop 50 Cent, Frank Blunt.
  • Spoken language needs frequent redundancy because unlike written language, we cannot stop and re-read a section.Redundancy and repetition is common in the English language. We “paraphrase” our thoughts in order to repeat the message that sounds natural.
  • Effective Presentations (Lecture Slides)

    1. 1. Effective Presentation’s(BEII)<br />
    2. 2. Syllabus<br />Office Hours:<br />M: 13:10-15:00<br /> W: 15:20-17:10<br />or by appointment.<br />Grading:<br /> 33% Individual Pres.<br /> 33% Final Project<br /> 34% Participation<br />Emphasis on your Verbal Skills.<br />
    3. 3. Textbook: Effective PresentationsJeremy Comfort, 8th ed., 2004.<br />ISBN: 978-0-19-4570657-7<br />Focus is on” Oral Presentations<br />Supports our collective course goals<br />Trains us for the Advertising Project at semester end<br />Available at Cave’s Books<br />Cost: ~NT$ 616.00<br />Info: www.oup.com/elt<br />
    4. 4. Course Preview: A Chapter Every Two Sessions<br />What is the point? (objective, purpose)<br />Making a start (introduction)<br />Linking the parts (transitions)<br />Right kind of language (written, spoken)<br />Visual aids (reinforce, guide, explain)<br />Body language (80% is non-verbal, truth)<br />Conclusions (strategic endings)<br />
    5. 5. Evaluation Criteria<br />1. Participation is key to Success!<br />- 34% of final grade depends on Class Participation<br />2. Marketing Project (persuasive strategy)<br />- 33% of Final Grade<br />- 20 Minute Advertising Strategy Presentation & Ad.<br />3. Individual Presentations<br />- 33%<br />- Two to Five Minutes ,Video Analysis<br />
    6. 6. Group Divisions: Re Organize? <br />Group Size: 4-5 Persons…used for:<br />Class Exercises, Group Presentations<br />Final Marketing Project<br />Complete Group Chart<br />Number, English Name<br />Remember your group<br />Final Class Roster<br />Number, English Name, Chinese Name, eMail<br />
    7. 7. What is the Point?<br />
    8. 8. What is the Point?<br />Objectives:<br />Learn what makes a presentation “Effective”<br />Practice presenting “Background” Information<br />Welcome to Westwood Brewery.<br />London based beer brewer (maker of beer)<br />Meet Joanna Brookes, New Public Relations Manager<br />
    9. 9. Video Presentation Context<br />Joanna<br />New PR manager<br />Needs to organize a meeting to discuss corporate image<br />Audience<br />Senior managers<br />Outside consultants<br />Presentation Purpose<br />Discuss if Corporate Image needs to be changed<br />Problem: Joanna gets the date wrong<br />
    10. 10. Basic Checklist<br />EP Ch1 V1.avi<br /><ul><li> Consider the Audience?
    11. 11. Clear Objectives?
    12. 12. Well Prepared?
    13. 13. Clear Structure?
    14. 14. Link the parts?
    15. 15. Speak Clearly?
    16. 16. Speed OK?
    17. 17. Interesting?</li></li></ul><li>Joanna’s Problem?<br />Lack of Organization.<br />Purpose<br />Flow (direction, path, destination)<br />Main Points<br />Story<br />What should she do?<br />Use the “Classic Presentation Structure”, (p.7)<br />
    18. 18. Classic Presentation Structure (p.7)<br />Introduction <br />Outline (agenda, overview)<br />Main Parts<br />Topic A<br />Topic B<br />Topic C<br />Summary<br />Conclusion<br />
    19. 19. What makes a Good Presentation?<br />System <br />Audience Awareness<br />System: <br />Planning,<br />Organization,<br />Information, Impact<br />Delivery<br />Body Language <br />Visuals<br />
    20. 20. Next Session: <br />“Making a Start” (Introductions)<br />
    21. 21. Making a Start<br />
    22. 22. Making a Start<br />Objectives:<br />Discover what is a “good” introduction<br />Practice giving an introduction <br />Internal versus External Audiences<br />We use different items, depending on the audience:<br />Name/position <br />Title/Subject<br />Purpose - Visual aids<br />Length - Question policy<br />Main Parts - Human Touch<br />
    23. 23. Making A Start: First Impressions are Important<br />Have you given Introductions?<br />Internal to Colleagues<br />External to Customers/Suppliers<br />It’s best to do them without notes<br />Which Items would you include in an Introduction=><br />Name & Position<br />Title Subject<br />Purpose<br />Length of time<br />Main Parts to Cover<br />Any visual aids<br />When to ask questions<br />A human touch<br />
    24. 24. How would you introduce yourself?<br />First Name<br />Last Name<br />Position/ Title<br />Department<br />Job Responsibilities<br />Favorite Food/Pet<br />
    25. 25. Some examples… <br />Good Morning, My name is Steve Varela, and I’m in charge of International Sales here at IBM.<br />Variations:<br />As some of you already know…<br /> For those of you who don’t know me…<br />
    26. 26. Lets take a look at the Video Presentation Context<br />Geoff Maxwell<br />Substitute for Marketing<br />Factory Manager<br />Audience<br />Business people<br />Expect a tour of Standard Electronics<br />Presentation Purpose<br />Describe (Informational) the company they are about to see.<br />Watch for what Geoff includes in his introduction…<br />
    27. 27. Basic Checklist<br />EP Ch2 V1.avi<br /><ul><li> Which Items from the Checklist did he include?
    28. 28. Note down any points about his presentation… anything.
    29. 29. Interesting?</li></li></ul><li>Geoff’s Problem?<br />Worried about this “unplanned” Presentation. He is Irritated actually. ;(<br />What should he do?<br />Use the “Classic Presentation Structure”<br />Introduction<br />Purpose<br />Flow (direction, path, destination)<br />Main Points<br />Summary & Conclusion…then Q&A<br />
    30. 30. Basic Checklist<br />DVD Ch 2 - Version 2<br />EP Ch2 V2.avi<br /><ul><li> Which Items from the Checklist did he include this time?
    31. 31. Note down any items he included.
    32. 32. Audience, Purpose Context?</li></li></ul><li>Classic Presentation Structure (p.7)<br />Structure<br />Introduction <br />Outline (agenda, overview)<br />Main Parts<br />Topic A<br />Topic B<br />Topic C<br />Summary<br />Conclusion<br />Introduction Language*<br />Greeting, name…<br />Title/ Subject…<br />Purpose, objective…<br />Length…<br />Outline…<br />Questions…<br />Reference: Personal Touch…<br />(Language Knowledge p.14)<br />
    33. 33. Language Knowledge<br />Some good ideas for your own presentations, p. 14<br />Question No. 2 (Select one)<br />Question No. 3 (Choose one)<br />Question No. 4 (Replace phrase)<br />
    34. 34. Next Session: 2 Presentations<br />1. Individual Presentations<br />2. Group Presentations<br />Sonway Solar Electronics p.11<br />Make short presentation about Sonway Solar Electronics.<br />Can use any visual’s or other media if you like<br />5 minute maximum<br />Exercises 2 & 4 will help you prepare (p.9)<br /><ul><li>Presentation Practice p. 17</li></ul>Use the language from page 14<br />Use the Introduction Language Focus to complete your presentation introduction.<br />Use the Introduction Outline* (previous slide)<br />One minute limit.<br />
    35. 35. Additional Introduction Exercises<br />A Audience:<br />Company Employees<br />Subject<br />Salary Policy<br />Current Salary Levels<br />Negotiations<br />Comparisons<br />Conclusion: New Policy<br />Purpose: To Inform<br />Time: 20 Minutes<br />B Audience:<br />Colleagues<br />Subject Quality<br />QC a Definition<br />QC Measures<br />Introducing QC Measures<br />Achieving Higher Quality<br />ACTION: Next Steps<br />Purpose: To Discuss<br />Time: 15 Minutes<br />
    36. 36. Practice Introduction: Considerations<br />Audience: <br />Internal / External <br />Large / Small<br />Subject: <br />Neutral / Provocative<br />Subjective / Objective<br />Purpose: <br />Inform<br />Persuade<br />Time: Long/Short<br />
    37. 37. Feedback <br />Was anything unclear? Fuzzy?<br />Write it down and leave it at the desk…<br /> …I will address it next time we meet.<br /> Have a good week!<br />
    38. 38. Individual & Group Presentations<br />Presentation Practice (Full and Introduction Only)<br />
    39. 39. Individual Presentation!<br />1-2 Minute<br />Choose either a, b, c, or d and give an introduction to the subject covered.<br /> (Note: only give the introduction part of the presentation)<br />
    40. 40. Introduction<br />Audience<br />Content<br />Purpose<br />Time<br />
    41. 41.
    42. 42. Group Presentations:<br />Final Preparations for:<br />Short group presentations “Sonway Solar Electronics”<br />Your Choice of Speakers, Content, Aids<br />Group Presentations<br /> - 5 Minute Time Limit<br />Group 1-X<br />
    43. 43.
    44. 44. Comments???<br />Was the Classic Presentation Structure helpful?<br />Did it make you feel more comfortable about:<br />What you would say? <br />When you should say it?<br />
    45. 45. Next Week: Transitions<br />Chapter 3<br />Read Pages:18, 21, 22, 23<br />Video Transcripts Version 1 & 2<br />Do Questions:<br />Page 18: Nos. 2, 3<br />Page 20: No. 1<br />Page 21: No. 3<br />
    46. 46. Ch. 3: Linking the Parts (A)<br />
    47. 47. Linking the Parts<br />Last Session: Importance of a Targeted Introduction based on the Audience<br />Today’s Objectives:<br />Identify way’s of organizing your presentation in a structured way<br />Helps Improve understanding, tells a logical “story”<br />Practice keywords and phrases to link topics and let audience know what stage of the presentation is occurring<br />Introduction->Agenda-> Main Point(s)-> Conclusion.<br />
    48. 48. Video Presentation Context<br />Geoff Maxwell<br />Substitute for Sarah in Marketing Department<br />Factory Manager<br />Audience<br />Business people<br />Expect a tour of Standard Electronics<br />Presentation Purpose<br />Describe (Informational) the company they are about to see.<br />Problem: Geoff did not plan to spend his day this way, did not do any planning for a presentation. It’s easy to do if you have a reliable plan.<br />
    49. 49. Content & Organization <br />DVD Ch. 3 – Version 1<br />EP Ch3 V1.avi<br /><ul><li> What information does Geoff provide in this version?
    50. 50. Note down any points about his presentation… anything.</li></li></ul><li>Geoff’s Problem?<br />It’s not clear what Geoff is trying to say…<br />There is no story or main idea.<br />
    51. 51. Basic Checklist<br />DVD Ch 3 - Version 2<br />EP Ch3 V2.avi<br /><ul><li> Which main topics did he include this time?
    52. 52. Note down any items he included.
    53. 53. How many?
    54. 54. Interesting?</li></li></ul><li>Strategy: Repeat Your Information<br />Spoken Language needs frequent repetition because we cannot stop and re-read as in a written document<br />
    55. 55. Group Activity: Organizing Information <br />Topics<br />Group up<br />Select a leader<br />Choose a topic - and think about (“brainstorm”) how you can organize the information for a short presentation<br />Use Board or Paper to record your ideas, and then organize into a form for a presentation.<br /> 10 Minutes<br />5. Then list on Board.<br />How Taiwanese can learn English?<br />How to be accepted to a university?<br />The best way to give a class party.<br />Or any topic (Ask instructor).<br />10 Minute Limit<br />Think, discuss & write your outline on the Blackboard.<br />
    56. 56. Language Knowledge<br />P. 20<br />No 1<br />P. 21<br />No. 3<br />Back to the Blackboard…<br />
    57. 57. Brainstorming Exercise…Group Up!<br />How Taiwanese can learn English?<br />How to be accepted to a university?<br />The best way to give a class party.<br />Or any subject you choose.<br />Think, discuss & write your outline on the Blackboard. 10 minutes.<br />
    58. 58. ***Break***<br />Write 2-3 Language Focus Phrases on Board…before your break. Page 21.<br />Group 1 – Sequencing/Ordering,<br />Group 2 – Giving Reasons/causes…<br /> . . . <br />Group X – Generalizing.<br />Leave enough space for everyone.<br />
    59. 59. Next Session:<br />Chapter 3: Linking the Parts<br />Individual Presentation<br />Presentation Practice (#1) Chose a or b, page 22<br />Use Outline on Page 23<br />Use Language Focus vocabulary to link sections!!!<br />Prepare to give this presentation next. <br />You may practice in pairs, but must give individual presentations<br />3 Minute Time Limit.<br />
    60. 60. Linking the Parts (B)<br />
    61. 61. Recall from Last Session: Repeat Your Information<br />Spoken Language needs frequent repetition because we cannot stop and re-read as in a written document<br />
    62. 62. Today’s Agenda:<br />Chapter 3: Linking the Parts<br />Individual Presentation<br />Presentation Practice (#1) Chose a or b, page 22<br />Use Outline on Page 23<br />Use Language Focus vocabulary to link sections!!!<br />Prepare to give this presentation next. <br />You may practice in pairs, but must give individual presentations<br />3 Minute Time Limit.<br />
    63. 63. Measurement Rubric<br />Use of the classic presentation structure<br />Correct use of Linking Phrases<br />
    64. 64. Showtime!<br />
    65. 65. Impromptu Presentation<br />Best way to Profit from Rap Music?<br />How to have a good Summer Vacation?<br />Learning to Drive a Car in Taiwan.<br />How to get Married?<br />Choose a different Speaker<br />Organize your presentation – 10 minutes<br />1 Speaker<br />5 minute maximum<br />
    66. 66. Next Session:<br />Chapter 4: The Right Kind of Language<br />Read p. 24-27<br />Read Carefully Video Presentation Context<br />Do Questions: 1, 3 on page 26 & 27.<br />Prepare to complete p. 25, question #3<br />Decide on Volunteer to Make Video Recordings?<br />Equipment <br />Time<br />
    67. 67. Feedback <br />Was anything unclear? Fuzzy?<br />Write it down and leave it at the desk…<br /> …I will address it next time we meet.<br /> Thank you.<br />
    68. 68. Right Kind of Language (A)<br />
    69. 69. What’s wrong with Reading a Presentation?<br />Group Results…<br />What effect does it have on the Audience?<br />Presentations that use spoken language, delivered in an interesting and lively way, are more successful.<br />
    70. 70. To Read or Not to Read…<br />Advantages<br />Little hesitation<br />Easier to Follow Topic<br />Feel More Confident<br />Disadvantages<br />No Eye Contact<br />Written English is Complex<br />Tone is not personal<br />No Spontaneity<br />Robotic<br />Speaks too fast<br />
    71. 71. Video Presentation Context<br />Dr. Linden<br />Well Known Psychologist<br />Report on the results of his surveys<br />Audience<br />Management professionals<br />Chose to attend this specific presentation/seminar<br />Paid $$$<br />Presentation Purpose<br />Inform (educate) the results of his research<br />Problem: To Read or Not to Read?<br />Take Notes in Your Text, Page 25.<br />
    72. 72. Which Version do You Like Better?<br /><ul><li>Language Options - Compare</li></ul>Sentence Length<br />Complexity<br />Pauses.<br />Identify Written or Spoken Language, p. 26 #1<br />Read or Spoken<br />Distant (Authoritative) or Human (Participative)<br />Spontaneous or Prepared<br />Personal or Impersonal<br />
    73. 73. Written and Spoken Language <br />Written<br />Long Sentences<br /> Complex Vocabulary<br /> Complex Arguments<br /> Non-Personal Style<br />Spoken<br /> Shorter Sentences<br /> Simple Vocabulary<br /> Simple Arguments<br /> Personal Style<br />
    74. 74. Audio Tape: A – B – C <br />Read/Spoken<br />Distant/Human<br />Spontaneous/Prepared<br />Personal/Impersonal<br />
    75. 75. Language Focus: Active & Passive Forms of English<br />Passive<br />More indirect, weak, polite<br />Good for politicians, literature, poets.<br />Active<br />More personal, strong, direct<br />Good for technical, military, work<br />Which do you prefer???<br />Examples, p. 27<br />Present simple I think… It is thought<br />Present perfect The boss has said… It is said<br />Past simple John called a meeting. A meeting was called.<br />
    76. 76. Language Knowledge<br />Page 26, #1<br />Page 28, # 4, 5<br />Page 27, #3<br />
    77. 77. Presentation Practice!<br />Read the text on Page 29<br />Even Group’s = Introduction <br />Odd Group’s = Financial Implications<br />Study text and content for 10-15 Minutes<br />Change Language from Written to Spoken<br />Then, make a presentation, without notes, on the text studied in your own words! Alternate Speakers.<br />
    78. 78. Next Session:<br />Group Presentation Practice, P 29<br />Handout: <br />A different person from group speaks<br />Each group does one Topic:<br />Group 1 = 1, Group 2 =2…Group 5=1, Group 6=2<br />Group 7=3, etc.<br />Change the language from formal, written to informal, spoken.<br />Practice at home, no reading verbatim.<br />
    79. 79. Right Kind of Language (B)<br />
    80. 80. Today’s Agenda<br />Presentation Practice<br />Handout: <br />A different person from group speaks<br />Each group does one Topic:<br />Group 1 = 1, Group 2 =2…Group 5=1, Group 6=2<br />Group 7=3, etc.<br />Change the language from formal, written to informal, spoken.<br />Practice at home, no reading verbatim.<br />
    81. 81. Final Preparations for Group Presentations<br />Take 10 minutes to Prepare<br />In groups<br />Quietly collaborate<br />
    82. 82. Showtime!<br />
    83. 83. Next Session: Visual Aids (Ch. 5)<br />Read: 30, 31, 33<br />Do: p. 30: #2, <br /> p. 31#6<br /> p. 34: #3 & #4<br /> p. 35, #1<br />
    84. 84. See you next time!<br />Thank you again…<br />My Office: M615B<br />My Hours: M: (9:10-11:10)<br /> W: (4:20- 5:20)<br />Have a good week ;)<br />
    85. 85. Visual Aids (Ch. 5)<br />
    86. 86. Source: NEC Technologies (www.mitsubishi-display.com)<br />
    87. 87. Source: NEC Technologies (www.mitsubishi-display.com)<br />
    88. 88. Visuals: Designed for a Goal<br />Organization<br />Vocabulary<br />Feeling<br />Which is more attractive for the goal?<br />Which do you like?<br />
    89. 89. Do’s Don'ts<br />Use as Support<br />Use Key Words<br />Use Color<br />Pointer<br />White Space<br />Use to Repeat<br />Overcrowd<br />Read from Slide<br />Use too many<br />Block Audience View<br />
    90. 90. Video Presentation Context<br />Joanna<br />New PR manager<br />Needs to organize a meeting to discuss corporate image<br />Audience<br />Senior managers<br />Outside consultants<br />Presentation Purpose<br />Talks about the companies Products and Production Figures<br />Problem: Joanna needs help creating and using visuals (slides)<br />
    91. 91. Exercise: Group Up<br />Review Joanna Brookes’ presentation (again)<br />Discuss what kinds of Visuals (slides) you would use to talk about the brewery's’:<br />Products<br />Production Statistics<br />Then, draw on board & present your slides in 15 minutes…(don’t forget presentation structure: Introduction, Overview, Main Parts & Conclusion)<br />
    92. 92. Exercise: Create your Own<br />Group up!<br />Create Visuals for one of the concepts below<br />Our University<br />Life in Taichung<br />A Taichung Entertainment Place<br />A Business you know of<br />Taiwan<br />Come to the Board – Draw Visual.<br />10 Minutes, then present.<br />
    93. 93. Show Time!<br />Each Group Present your Visual<br />Pay attention to:<br />Organization<br />Headings<br />White Space<br />Introduction<br />Conclusion (Q&A), Thank you.<br />Have fun ;)<br />One person or two may speak (rotate)<br />
    94. 94. Next Session: Graph Discussions<br />Question #2, #3,#4<br />Presentation Practice: Nike<br />Group 1 = Description of Company & Products<br />Group 2 = Foundation, Employees, Sales<br />Group 3 = Sales, Share Price, Profits<br />Group 4 = Sales Distribution by Product<br />
    95. 95. Questions???<br />Feedback:<br />Email or<br />Office: M615B<br />
    96. 96. Visual Aids (B)<br />
    97. 97. Presentation Practice<br />20 Minutes to Prepare<br />Presentation Practice: Nike<br />Group 1 = Description of Company & Products<br />Group 2 = Foundation, Employees, Sales<br />Group 3 = Sales, Share Price, Profits<br />Group 4 = Sales Distribution by Product<br />Group 5…8 repeat.<br />
    98. 98. Nike Current Advertising Strategy<br />Good Idea or Bad Idea?<br />
    99. 99. Strategic Slides<br />
    100. 100. System Of Needs / Slide Support<br />Human Brings have a progressive need system<br />People need to feel secure where they live/work<br />People want to feel that they contribute to their community<br />Employees desire to achieve their full potential (why we are here)<br />Separates Different Topics<br />Shows Priority or Order or Flow<br />Shows Relationship<br />
    101. 101. Next Session: Body Language<br />Read: 36, 37, 38, 39<br />Do: p. 36: #1<br /> p. 37: #6<br /> p. 39: #1 or<br /> #2 Use your own persuasive words, not from book<br />Written: Must be turned in at beginning of class.<br />Instructor will select presenter from your group.<br />
    102. 102. Body Language (A)<br />
    103. 103. Today’s Agenda<br />Group 6: Body Language Intro<br />Body Language<br />Final Project: International Advertising Strategy and Advertisement<br />
    104. 104. Persuasive Body Language<br />Hands<br />Eyes<br />Face<br />Movement<br />Stance<br />
    105. 105. Video Presentation Context<br />Dr. Linden<br />Manager of Staff<br />AMI is a government funded department.<br />Audience<br />Employees (Staff)<br />Outside consultants<br />Presentation Purpose<br />Talk to staff about budget cuts and alternative solutions.<br />Wants to explain the options.<br />
    106. 106. Language Knowledge p.38<br />Is the language:<br />To Emphasize or To Minimize?<br />
    107. 107. Language Focus: q. 2 & 3 (p.39)<br />Emphasizing<br />Absolutely<br />Completely<br />Entirely<br />Extremely<br />Very<br />Fairly<br />Reasonably<br />Quite<br />Minimizing<br />It seems<br />Appears<br />Just<br />A little bit<br />Slightly<br />Maybe<br />Tend to<br />To some extent<br />
    108. 108. Your Examples<br />We had an ________ good year.<br />This spring is __________ cold.<br />Tuition is ____________ at Tunghai.<br />
    109. 109. Practice: 3 Minute Persuasive Presentation<br />“The Trouble with Business Today”<br />Your own subject.<br />
    110. 110. International Marketing Advertisement Competition<br />Tunghai BE II<br />
    111. 111. Advertising Project<br />Marketing Strategy Presentation and Advertisement<br />You Choose your product (Should be an existing recognized product; i.e. Nokia Cellular)<br />Present your product idea next class in class to Instructor<br />In two weeks: Written Outline:<br />10-15 Minutes Presentation<br />Introduction of Product<br />Advertising Ideas<br />Where you will Advertise (Media)<br />Final Advertisement:<br />
    112. 112. Advertising Project<br />What to Include in Strategy Presentation:<br />Product Introduction<br />Features and Benefits<br />Target Customers<br />Specific, it is key for your advertising Strategy<br />Expected Competition<br />Strengths/Weaknesses of Competitor<br />Why our Product is better<br />Why should consumers buy from you and not the competition<br />What media is best to use<br />
    113. 113. Advertising Project<br />What to Include in Video or other Media Advertisement:<br />PowerPoint or Video (you provide PC)<br />60 Seconds in Length <br />Explanation of why this AD successfully says what you want us to know (from your strategy report)<br />Explain how the AD relates specifically to your product or service.<br />Use Images, Sound, Music, Slogans, creatively.<br />
    114. 114. Project Overview<br />Presentation (15Mins.)<br />Ad<br />Media<br />(Method)<br />TV<br />Radio<br />Magazine<br />Brochure<br />Poster<br />Event<br />Segment<br />(Customer Demographics)<br />Male/Female<br />Age<br />Income<br />Profession<br />Product<br />Description<br /> Features<br /> Benefits<br />Why You?<br />Why this Product?<br />AD<br />60 Seconds<br />
    115. 115. Marketing Competition Discussion<br />Present a Product or Service using a persuasive presentation strategy<br />15 minutes with 5 minutes Q&A<br />We will hold Competitions in Class & Select our best group to advance to Finals<br />Collaborate with your groups starting today<br />Select a product or service to market<br />All groups present to class one week prior<br />Finals Date Selected:<br />Time:<br />
    116. 116. Say it like you mean it…<br />Prepare and give a brief (2 minute) persuasive presentation.<br />Why Tunghai is better than X University<br />The best male/female activity in Taichung is…<br />Body language is at least as important as spoken language<br />Why rap music is so popular.<br />The benefits of learning English.<br />MID TERM GRADE<br />Dr Ansel Body Language Say it like you mean it[ ].flv..<br />
    117. 117. Body Language (B)<br />
    118. 118. Today’s Agenda<br />Presentation Practice<br />Persuasive Presentations<br />Debates (time permitting)<br />
    119. 119. Presentation Practice -- Individual!<br />Prepare and give a brief (2 minute) persuasive presentation.<br />Why Tunghai is better than X University<br />The best male/female activity in Taichung is…<br />Body language is at least as important as spoken language<br />Why rap music is so popular.<br />The benefits of learning English.<br /><ul><li>10 minutes…then present.</li></li></ul><li>Individual Presentation!<br />Page 37, Chose A, B or C<br />Make a brief (2 minute) persuasive presentation.<br />Woman make better managers than men<br />The world is changing so fast that we do not need long term planning<br />Body language is at least as important as spoken language<br /><ul><li>Individual…2 minutes…</li></li></ul><li>Debate: “Students should have a job while studying.”<br />Form Two Groups:<br />For<br />Against<br />Move to each side of room & Collaborate<br />10 Minutes: Then Present to Class.<br />
    120. 120. Next Session: Finishing Off!<br />Read: 40, 42, 43<br />Do: p. 40: #1, 2<br /> p. 42: #2, 3<br />p. 43: #1 – This one is for everybody!!! Not a group Exercise<br />Have a good week ;)<br />Silent Speech Jason [ ].flv<br />
    121. 121. Finishing Off (A)(Ch. 7)<br />
    122. 122. Finishing on Top<br />Dynamic and fluid presentations attract an audience’s attention<br />Strong and positive conclusions also have a positive effect.<br />Nothing worse than to end on a whimper<br />(run out of gas anyone?)<br />Today, we focus on positive, strong and memorable endings.<br />
    123. 123. Westwood Brewery: London, UK<br />Joanna<br />New PR manager<br />Organized a meeting to discuss the Corporate Image<br />Audience<br />Senior managers<br />Outside consultants<br />Expect a presentation that clearly provides an agenda for a following discussion<br />Presentation Purpose<br />Joanna should summarize the issues & <br />Propose a clear agenda to discuss the topics<br />
    124. 124. Different Endings…<br />So, I’d be glad to answer any questions..<br />I sincerely hope you’ll all go away with a more complete picture of the activities of UNEXCO.<br />Very briefly, there are three<br />So, that beings me to the end of this presentation..<br />Finally, I’d like to leave you all with something I heard recently…<br />The Sales Presentation<br />The Welcome Presentation<br />The New Idea Presentation<br />The Motivation Presentation<br />
    125. 125. Language Options<br />Recommending<br />So, I would suggest that we..<br />In my opinion…<br />I’d like to propose<br />Closing<br />Thank you for your time/attention<br />Thank you for coming<br />Inviting questions<br />I’d be glad to try to answer any questions…<br />So, lets throw it open to questions<br />Are there any questions?<br />Signaling the End<br />That brings me to.<br />Before I finish, let me just say…<br />Summarizing<br />I’ll briefly summarize the main points for you<br />In Summary…<br />Concluding<br />As you can see…<br />In conclusion<br />I’d like to leave you with the following<br />
    126. 126. Ending Sequence…<br />So that beings me to the end of this presentation<br />I sincerely hope that you’ll all go away with a more complete picture of xxx.<br />Very briefly, there are three , First…, second, and last…..<br />Finally, I’d like to leave you all with something I heard recently….<br />So, now I’d be glad to answer any questions you may have… <br /><ul><li>Closing
    127. 127. Summarizing
    128. 128. Inviting Questions
    129. 129. Signaling
    130. 130. Concluding</li></li></ul><li>Making Connections…<br />Before we come to an end…<br />I’d be glad to answer…<br />To summarize…<br />We can conclude…<br />In my opinion…<br />I’d like to suggest…<br />
    131. 131. Show Time!<br />Use the outline to give your own 1 minute ending to your home town presentation…<br />Group N ->1!<br /><ul><li>Signaling,
    132. 132. Summarizing,
    133. 133. Concluding,
    134. 134. Closing,
    135. 135. Inviting Questions!</li></li></ul><li>Individual Presentations….<br />
    136. 136. Advertising Project (Reminder)<br />Working In Groups<br />Class Competition Session week of 6/2<br />We evaluate collectively<br />Instructor<br />Class<br />Best group represents<br /> class at university level<br />
    137. 137. Advertising Project Visual<br />Presentation (15Mins.)<br />Ad<br />Segment<br />(Demographics)<br /> Male/Female<br /> College/No<br /> Age<br /> Income<br /> Profession<br />Product<br />Description<br /> Features<br /> Benefits<br />Why You?<br />Why this Product?<br />Media<br />(Method)<br />TV/Radio<br />Magazine<br />Brochure/Poster<br />Event/Concert<br />Why This Media?<br />AD<br />60 Seconds<br />
    138. 138. Next Session: Individual Presentations<br />Three minute presentation<br />What is your home town known for?<br />Follow the Classic Presentation Structure<br />Persuasive (mildly)<br />Focus on your ending/conclusion.<br />
    139. 139. Finishing Off (B)<br />
    140. 140. Individual Presentations<br />Three minute presentation<br />What is your home town known for?<br />Follow the Classic Presentation Structure<br />Persuasive (mildly)<br />Focus on your ending/conclusion.<br />Classic Structure<br />Introduction<br />Overview<br />Main Parts<br />Summary/Recommendation<br />Conclusion<br />Transitions, Signals<br />Eye Contact--Body Language--Visuals<br />Human Touch, News<br />
    141. 141. Video:<br />..MediaReally Funny Bad Presentation[UTube].flv<br />
    142. 142. Next Session: Putting it all together!<br />Read: 50, 54, 56<br />Do: p. 50: #1, 2<br />Work on Final Project<br />Finish Outline <br />Be prepared to turn in written assignment next week.<br />Have a good week ;)<br />
    143. 143. Putting it All Together (A)<br />Home Stretch<br />
    144. 144. Home Stretch <br />What goes wrong with presentations that<br />Are poorly organized?<br />Poorly prepared?<br />Do not consider Audience or Purpose?<br />What are the building blocks of a good presentation?<br />We learned how all elements make a clear, well organized talk that the audience will easily follow, understand and remember<br />
    145. 145. Looking Back…<br />What were the problems with Joanna’s Presentation from Chapter 1?<br />What do we look at when evaluating a presentation?<br />Remember the Classic Presentation Structure?<br />
    146. 146. Presentation Assessment<br />System<br />Manner/Style<br />Body Language<br />Visual Aids<br />Overall Impression<br />You will now begin to evaluate your classmates presentations…use the form on page 56.<br />
    147. 147. Organization Notes<br />Introduction<br />Outline/Agenda<br />Main Parts<br />Summary or<br />Recommendation<br />Conclusion<br />www.slideshare.net search: BEII<br />
    148. 148. Westwood Brewery: London, UK<br />Joanna<br />New PR manager<br />Organized a meeting to discuss the Corporate Image<br />Audience<br />Senior managers<br />Outside consultants<br />Expect a presentation that clearly introduces the main topics.<br />Presentation Purpose: Joanna should <br />Introduce the issue<br />Propose a clear agenda to discuss the topics<br />Present confidently, organized and efficiently.<br />
    149. 149. Group Up: Favorite Business Subject<br />During the presentation<br />Define the audience<br />Clarify the objectives/ purpose<br />Prepare your content<br />Design suitable visual aids<br />Control the length<br />2-3 minute presentation<br />Follow a clear structure<br />Keep eye contact<br />Don’t rush (fast)<br />Speak clearly, pause<br />Project your voice<br />Body language, Q’s<br />10 minute prep/break<br />
    150. 150. Next Week:<br />Video Analysis <br />Use the form on page 56.<br />Marketing Project Planning and Practice<br />Bring your detailed outlines.<br />
    151. 151. Putting it All Together (B)<br />Reflection & Planning<br />
    152. 152. Group Up!<br />Language Focus:<br />Find a neighbor<br />Review & choose one of the Language Focus Items on page 54.<br />Make a short one minute presentation on that item.<br />We will start in the Front of the class<br />You have 5 minutes to discuss.<br />Then we begin…THIS IS A TIMED EXCERCISE<br />
    153. 153. Looking Back<br />Video Analysis of our initial & individual presentations<br />Discussion of learning's<br />Constructive peer - critique<br />Preparation for final advertising project<br />
    154. 154. Next Session: In-Class Competition<br />7/8 Groups:<br />Group 8<br />Group 7<br />Group 6…<br />*****Break*****<br />…Group 3<br />Group 2, 1<br />Bring your own Laptop/Computer/Equipment<br />Bring Calculator (need score taker )<br />
    155. 155. Advertising Project Reminder Visual<br />Presentation (15Mins.)<br />Ad<br />Segment<br />(Demographics)<br /> Male/Female<br /> College/No<br /> Age<br /> Income<br /> Profession<br />Product<br />Description<br /> Features<br /> Benefits<br />Why You?<br />Why this Product?<br />Media<br />(Method)<br />TV/Radio<br />Magazine<br />Brochure/Poster<br />Event/Concert<br />Why This Media?<br />AD<br />60 Seconds<br />
    156. 156. Helpful Hints:<br />Use this time to collaborate<br />Practice your presentations during the week:<br />With Others<br />Use Video/Audio<br />In the Mirror<br />See you next week;)<br />
    157. 157. For our final class….<br />Take Home “Exam”…<br />Reflect on your work in this class….<br />Compare your first day and today…<br />Write a short paper on your reflection.<br />Next Session:<br />We will look at our videos & compare<br />We will talk about our accomplishments ;)<br />BE II Effective Presentations 2009<br />
    158. 158. Business English& Effective Presentation’s<br />Final Comments for End of Course…<br />Blue Day Book English 820[BT Grieve].flv<br />
    159. 159. Encore Presentations!!!<br />Pair Up!<br />Interview your Neighbor about their<br />Successes and Disasters in this class.<br />Make some notes for 5 minutes….then, <br />Congratulate your partner on their accomplishments in this class! and<br />Tell the class!<br />
    160. 160. Video Clips<br />Good, Bad<br />Life after death by PowerPoint 2010[Tr Chinese subtitles].flv<br />..MediaVery Bad Presentation Humorous[Lion].flv.flv<br />Funny, Serious<br />..MediaReally Funny Bad Presentation[UTube].flv<br />..MediaPowerpoint Boring 6 mins.flv<br />
    161. 161. Final Thoughts<br />
    162. 162. Presentation<br />Purpose:<br />inspire<br />motivate<br />persuade<br />entertain<br />educate<br />Audience:<br />size<br />composition<br />expert/non-expert<br />venue<br />
    163. 163. Features<br />Topic<br />appropriate to level<br />degree of technical expertise<br />humorous<br />anecdotal<br />
    164. 164. Vocal and Physical Techniques<br />Voice<br />Breathing<br />Articulation/Enunciation<br />Stage movements<br />Gestures<br />Facial expressions<br />
    165. 165. Mental<br />Anxiety<br />Preparation<br />Mental Imaging<br />Autocriticism<br />Self-reward<br />
    166. 166. Visual<br />Appearance<br />Expression<br />Body language<br />gestures<br />facial expressions<br />
    167. 167. Vocal<br />Choice of voice<br />Projection of voice<br />Modulation of voice<br />
    168. 168. Verbal<br />Word choice<br />Simplicity and complexity<br />Length of sentences<br />Length of a thought<br />Consistency<br />Logic<br />
    169. 169. Five P’s<br />Prior<br />Preparation<br />Prevents<br />Poor<br />Performance<br />
    170. 170. Conclusions<br />Make posture and gestures natural<br />Tell a story to illustrate a point<br />Match language to audience<br />Focus on your purpose<br />Practice your performance<br />
    171. 171. Conclusions<br />You’re already a public speaker<br />Be prepared<br />Dress appropriately<br />Use eye contact to build rapport<br />
    172. 172. Criteria for Evaluating a Public Speech<br />Audience Analysis and Adaptation<br />Content<br />Style<br />Organization<br />Introduction<br />Body<br />
    173. 173. Criteria for Evaluating a Public Speech<br />Language<br />Music<br />Humor<br />Imagery<br />Delivery<br />Questions<br />
    174. 174. Concluding Remark<br />‘Good judgment comes from experience, and a lot of that comes from bad judgment.’<br />source: Bender, Texas Bix. 1992, Don’t Squat with Yer Spurs on! A Cowboy’s Guide to Life. Layton, Utah: Gibbs Smith Publisher.<br />
    175. 175. ;)<br />Really Funny Bad Presentation[UTube].flv<br />That’s All Folks!<br />
    176. 176. Oral Presentations<br />Appendix A<br />
    177. 177. Presentation Essentials <br />Recall…<br /> Audience, Topic, Purpose<br /> Add, Situation<br /> (location, relationship, timing)<br /> Follow a process<br /> (see handout)<br /> Use an Outline<br /> Make Corrections and Revise<br />
    178. 178. Planning/Organizing Your Presentation <br />1. Analyze the situation<br />Purpose<br />Persuasive, informative?<br />Basic audience profile<br />Young, old, conservative, why present? How many, any commonalities? Socio-economic status, occupation, geography/politics?<br />Language/Culture/Environment<br />
    179. 179. Planning/Organizing (continued)<br />2. Consider / Anticipate the initial reaction and be prepared to respond to objections<br />general attitude towards topic<br />mood at the time of presentation<br />helpful background information to connect with them<br />(historical, financial, demonstrations, etc)<br />secondary influences (i.e. boss, spouse, etc.)<br />
    180. 180. Presentation Steps<br />3. Completing your Presentation <br />Finalizing your slides<br />Choosing your speaking style<br />Practice, Practice, Practice<br />A word about Anxiety..<br />Were all in the same boat<br />Were all friends<br />We all want to improve our English and Speaking ability!<br />
    181. 181. Define the Main Idea / Limit Scope <br />One sentence test<br />Idea should be crystal clear<br />Focus on a specific area<br />Don’t try to cover too much<br />
    182. 182. Approach <br />Direct approach works best<br />Facts, informative, appear unbiased<br />TV reporter<br />Structure<br />Overview & agenda (each item preview)<br />Specific details (each item)<br />Conclusion <br />General review<br />Most important item to take away<br />Thanks, feedback, contact information.<br />
    183. 183. Presentation Outline <br />Stated Main Purpose and Idea<br />Major Points and then Sub-points<br />Logical order (time, importance, other)<br />Complete sentences<br />Form overview and conclusionafterwards<br />Identify transitions<br /> “Next we focus our attention to…”<br /> “after, the following occurred”<br />5. Prepare bibliography, source notes, add them to presentation.<br />
    184. 184. Be Creative!<br />Use Slides<br />Use Video<br />Use Music<br />Use Humor<br />Use Guest Speakers (not this time)<br />Use Handouts<br />Use Activities (for participant centered learning)<br />
    185. 185. Appendix B <br />International Marketing Advertising Project<br />
    186. 186. Advertising Project<br />Advertising Strategy Presentation and Advertisement<br />Group project w/ in-class competition<br />Winning group advances to THU competition<br />You choose your product (Should be recognized; i.e. Nokia Cellular, City Coffee, Baby Wipes)<br />You create 15 minute Presentation<br />You create Final Advertisement:<br />60 second advertising spot<br />
    187. 187. Advertising Project<br />What to Include in Strategy Presentation:<br />Features and Benefits (of your product)<br />Target Customers (who they are)<br />Specific: it is key for your advertising Strategy<br />Expected Competition<br />Strengths/Weaknesses of Competitor<br />Why your product is better<br />Why should consumers buy from you and not the competition<br />Advertising alternatives (media)<br />Why you chose your specific method<br />
    188. 188. Advertising Project<br />In the end, your Presentation should explain:<br />Why they should buy this product,<br />Why they should buy it from you,<br />Who the target customer is,<br />What are the advertising options, and<br />Why you chose this specific advertising method<br />What to Include in TV Advertisement:<br />PowerPoint or Video (you provide PC)<br />60 Seconds in Length <br />
    189. 189. Project Overview<br />Presentation (15Mins.)<br />Ad<br />Segment<br />(Demographics)<br />Male/Female<br />Age<br />Income<br />Profession<br />Product<br />Description<br /> Features<br /> Benefits<br />Why You?<br />Why this Product?<br />Media<br />(Method)<br />TV<br />Radio<br />Magazine<br />Brochure<br />Poster<br />Event<br />AD<br />60 Seconds<br />
    190. 190. Evaluation Score Sheet<br />Average the sections scores<br />Excellent – Good – Poor<br />Add your comments for <br />Best Area<br />Area for Improvement<br />Place a final grade on the bottom<br />Professor = 50%<br />Class = 50%<br />
    191. 191.
    192. 192. Presentation Evaluations<br />Everybody Make comments for each group and turn in your evaluations after our discussion of each group’s presentation.<br />Break of 10 minutes between Groups for set-up and preparation<br />Rest of class can take a break<br />
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