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User Experience - More Than Just a Pretty Stick
 

User Experience - More Than Just a Pretty Stick

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Presented at QconSF http://qconsf.com/sf2012/tracks/show_track.jsp?trackOID=678 ...

Presented at QconSF http://qconsf.com/sf2012/tracks/show_track.jsp?trackOID=678

What is user experience (UX)? Why does it matter? UX design is more than just making things look good. How do you create a compelling product that balances user and business needs, efficiently, using the resources you have?

This presentation provide a framework for thinking about the UX of your product and contains examples of my work as a product designer and UX coach for Agile and Lean Startup teams.

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    User Experience - More Than Just a Pretty Stick User Experience - More Than Just a Pretty Stick Presentation Transcript

    • User  Experience  More  Than  Just  a  Pre5y  S8ck  QconSF  Nov  7,  2012  
    • What  is  User  Experience?    All  the  aspects  of  how  people  use  an   interac8ve  product:  the  way  it  feels  in  their   hands,  how  well  they  understand  how  it   works,  how  they  feel  about  it  while  they’re   using  it,  how  well  it  serves  their  purposes,   and  how  well  it  fits  into  the  en8re  context   in  which  they  are  using  it.   -­‐  Alben  (1996)  
    • UX  contains  many  disciplines   USER EXPERIENCE ARCHITECTURE MECHANICAL DESIGN ENGINEERING Signage INFORMATION ARCHITECTURE INDUSTRIAL DESIGN ELECTRICAL ENGINEERING CONTENT CREATION (Text, Data,Graphics) INTERACTION DESIGN Ubicomp VISUAL DESIGN Controls Interactive Environments Info Viz USABILITY ENGINEERING HUMAN-COMPUTER INTERACTION Navigation INTERFACE DESIGNCredit  |  Dan  Saffer  
    • UX  is  a  hot  topic    New  devices      Web-­‐connected  world    Every  business  an  e-­‐business    Social  media  revolu8on    Low  switching  cost  
    • Every  product  has  a  user  experience,  whether  you  plan  it  or  not  
    • Every  product  decision  you  make  is  a  design  decision  -­‐  Josh  Seiden  
    • You  can’t  just  “hit  it  with  the  pre5y  s8ck”  Flickr  |  CaroH   8  
    • Focus  on  the  problem,  not  the  solu8on  Flickr  |  woodleywonderworks  
    • PEOPLE   NEEDS  Business  vision   USES   UI  design,   wireframes,   visual  design   FEATURES  
    • User  Experience  &  Lean  Startup   (Yum!)  Image  |  iStockPhoto  
    • Eric  Ries  
    • Customer   Short  cycles,   Reduce  risk  Development   itera8ve   development  
    • Reduce  inventory,  risk  and  waste   Great  idea!   3  MONTHS?   Well,  that   didn’t  work   3  HOURS!!  Credit  |  Janice  Fraser  
    • Small,  frequent  correcAons  Un-­‐validated  assumpAons   RISK     (design  debt)   Time  Credit  |  Janice  Fraser  
    • Talking  to  customers    shouldn’t  be  a  special  occasion  Flickr  |  ...love  Maegan  
    • What’s  the  most  lightweight  thing  you  can  make  to  test  your  idea?  Flickr  |  vivekkhurana  
    • The  Lean  Startup  cycle  Credit  |  The  Lean  Startup  
    • The  Lean  Startup  (UX)  cycle     Personas,  needs   and  uses   Customer   Prototypes  &   Conversa8ons   Experiments   Qualita8ve   evalua8on    Credit  |  The  Lean  Startup  
    • Quick    Visual    Collabora8ve    Con8nuous  
    • Team  interview  planning  Image  @thinknow    |  Atomic  Object  
    • Interview  guides  Image  @thinknow    |  LUXr  
    • Visual  radiator:  interview  planning  Image  @thinknow    |    Lean  Startup  Machine   21  
    • Pair  interviewing  Image  @thinknow    |  Atomic  Object  
    • Visual  radiator:  interview  debrief  Image  @thinknow    |    LUXr   23  
    • Personas  before  interviews  Image  @thinknow    |    LUXr  
    • Personas  aler  interviews  Image  @thinknow    |  Atomic  Object  
    • Team  sketching  Image  @thinknow    |  AED  Meetup  
    • Visual  radiator:  team  sketches  Image  @thinknow    |    LUXr  
    • Feedback  on  paper  prototype  Image  @thinknow    |    Lean  Startup  Machine  
    • Results  of  collabora8ve  design    Image  @thinknow    |    LUXr  
    • Cross-­‐func8onal  pairing  Image:  Flickr,  danicuki  
    • Just  enough  documenta8on  Image  @thinknow    |    TIGC   31  
    • Thank  you!   Lean  Design  &   Agile  Development     for  Web  &  Mobile