Anatomy of a Lousy Pitch: The Six Worst Presentation Habits and How You Can Avoid Them

Presenter

Tim Wackel - founder and president of The Wackel Group

There are 300 million PowerPoint users in the world* * Estimate

They do 30 million presentations each day* * Estimate

About a million presentations are going on right now* * Estimate

50% of them are unbearable * * Conservative Estimate

How many presentations?

Every time we attempt to convince anybody, anywhere, of anything… in business, at home, over the phone, in person, one-on-one or in groups

#1. Speaking before a group #2. Heights #3. Insects and bugs #5. Deep water #6. Sickness #8. Flying #9. Loneliness #4. Financial problems #10. Dogs #7. Death

Mistake #1 Failure to understand your audience.

Mistake #1 You and your ideas??? The customer??? Where do you focus your time?

Mistake #2 Lack of a clearly defined objective.

Mistake #2 What do you want? What is in it for the listener?

Mistake #2 By purchasing this software your company will save 1.3 million dollars a year.

Mistake #2 By adopting my ideas for a flextime system, the company will gain access to whole new pool of highly qualified employees.

Mistake #3 Too Much Data!

Mistake #3 Three pillars that support your objective Framework of the presentation

Mistake #3 Memory & impact Distill many into few Lead with your best stuff! Why Only Three?

Mistake #4 Failing to Excite.

Mistake #4

You can never take back a ?

Less than 2 minutes

Forget platitudes

A gee-whiz fact, a powerful story

Focus attention on key issues

Grab their attention



Mistake #5 Death By Powerpoint.

Mistake #5

How big is an acre of land?

Visual Aids

Mistake #5

43,560 square feet!

Visual Aids

Mistake #5

208.7 feet by 208.7 feet

Visual Aids 208.7 feet by 208.7 feet 208.7 feet by 208.7 feet 208.7 feet by 208.7 feet

Mistake #5 208.7 feet by 208.7 feet 208.7 feet by 208.7 feet 208.7 feet by 208.7 feet

Mistake #6 Ending with inspirational deficit.

End of slide show, click to exit

pre·sen·ta·tion Pronunciation: “prE-“zen-‘tA-sh&n” Function: verb Definition 1a: asking someone to agree with you b: asking someone to make a decision c: asking someone to do something

Landslide Sales Production System

Implement step-by-step sales process/es

Use web 2.0 technologies to engage and qualify prospects

Offload data entry to VIP Assistants

Use as is or as compliment to existing CRM

Thank You for Participating! Please Join Us for our Next Webinar How Corporate Decision Makers Think - and What that Means to You! May 20 th – 1pm Visit www.landslide.com/webinar to register! While there, download the slides for today’s presentation and check back tomorrow for a recording of this webinar! Tim Wackel | President and Founder | The Wackel Group Tel: 214.369.7722 - www.timwackel.com © The Wackel Group 2009. All Rights Reserved