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View stunning SlideShares in full-screen with the new Android app!View stunning SlideShares in full-screen with the new iOS app!
Branding – Anything which differentiates you from the crowd and emphasizes your commitment to your profession is critical.
Hooks – Create value. Be specific, tangible and clear. Identify elements of the product or service that best match the fears and desires of the prospects.
Steps – Attract prospects, convert to customers through a sale. Give value away to initially attract the prospects. Use testimonials, examples and case studies to strengthen the perception of what you are offering.