A survey of 64 supermarket customers found the following: - 55% shop 1-2 times per week while 41% shop more than 3 times a week - 64% tend to buy the same types of products each time while 34% like to diversify their purchases - 33% often find themselves with perishable food going to waste due to overpurchasing, while 38% never have this problem - 61% would be open to a service that helps reduce food waste and save on uneaten products - When asked about paying a small monthly fee for such a service, responses varied widely from €0-10, with 47% selecting €5

1. Supermarket customer poll
64 responses
How many times a week do you shop for food at the supermarket?
1 or 2 times a week 35 55%
more than 3 times a week 26 41%
Other 3 5%
Other answers:
(1) 5 times per week
(2) bi weekly
(3) 6 times per week
Do you tend to buy the same types of products or you like to diversify your choice?
Same types of products every time 41 64%
I like diversity 22 34%
Other 4 6%
Other asnwers:
(1) some products are the same from time to time, but other i buy due tomy mood
(2) Mix
(3) I sometimes diversify the products depending on my wants and needs
(4) N/A
How often do you find yourself in the situation that you have bought perishable food that you
still haven't run out at home and that caused the waste of food, your time and money?

2. Very often 21 33%
Never 24 38%
Other 20 31%
Other answers:
(1) Rarely (6 respondents)
(2) Sometimes (11 respondents)
(3) Seldom (1 respondent)
(4) Sometimes, but not very often (1 respondent)
(5) 1 or 2 times a month (1 respondent)
Would you be happy to have the service that would help you to control the food waste and save
some costs on the products you don't consume?
Yes, of course 39 61%
No, thank you 21 33%
Other 6 9%
Other answers:
(1) It will be great if there is such service, which can help us control waste of food.
(2) Rather yes than no
(3) depending on the kind of the service
(4) Maybe
(5) I do it myself
(6) N/A
If yes, do you think it is ok to pay a small fee for this kind of service on a monthly subscription?
5 EUR 30 47%
10 EUR 7 11%
15 EUR 1 2%
Other 33 52%
Other answers:
(1) 0 EUR (17 responents)
(2) 1 EUR (6 respondents)

3. (3) If possible, I hope it’s free. This paid service is not suitable for me at present.
(4) 2-3 EUR (2 respondents)
(5) Right now my food budget is not big, as I leave alone. But if I had a family, I would like to pay 5 EUR (but
depends on service of course, I mean how much it helps)
(6) Don’t know yet
(7) I think it should be free
(8) I don’t need it
(9) I think it is ok to pay 10 eur for a year
(10) Less than 5 EUR
Please define your age group:
18-28 11 58%
29-38 8 42%
39-50 0 0%
Other 0 0%
Please indicate your marital status:
Single 11 58%
Married 8 42%
Other 0 0%