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  • 1. iPad Books Charts2012 PhRMA Compliant. P a t i e n t E d u c a t i o n To o l s Models
  • 2. BSI Authorized Representative Body Scientific The first iPad Anatomical Charts Over 70 charts and growing! Available in the app store now. Body Scientific is the first to publish anatomical charts on the iPad. Now patients can view wall charts found in the doctors offices right on their iPad. Each chart is displayed as if hung on a cork board. Rotate your iPad to get a portrait or landscape view. Double click on any of the images and zoom in. A terminology sections is availabe in every chart. Body Scientific Patient Books on the iPad Body Scientific is also the first to publish patient education specific books on the iPad. Tabs at the top of the screen display the table of content for easy navigation. Each book has an amazing range of color and concise information which will engage and inform the patient. iPad app with patient education anatomical charts and books. iPad Promotion – Charts, books and more on the iPad App is can be branded and customized! iPad is the perfect medium to get your message out to a broad audience. A great stand alone promotional product, or even better as a companion promotional product. An example of how to utilize the iPad medium: Body Scientific will create an amazing, printed animated patient book for you to distribut to the phycisian’s office. The phycisian will use the book to educate their patients. When the patient goes home, they’ll download the iPad book version and continue to be educated and provide further exposure to your branded. Additionally, Body Scientific can provide some useful marketing feedback monthly on how many apps were downloaded, so you can measure your success with actual data. Call today to discuss developing your iPad app.2 For more information Call: 703.753.4469 or visit our website at For more information Call: 703.753.4469 or visit our website at 3
  • 3. BSI Authorized Representative NEW Body Scientific Charts that stick around! Anatomical Post-it® and ClingZ® Charts Colorful, durable and cost effective Custom or Standard Die-cut High quality printing on heavy stock paper 3D patient anatomical models Stock and Custom Anatomical Models. New 3M™ Post-it® Anatomy Charts NEW Body Scientific Product. Body Scientific has standard anatomical models and also designs custom models. Designed right here in the USA, we utilize a blend of traditional and 3D techniques. We then incorporate our expertise in print design to create a The Health Care Professional can peel and stick your final product that is outstanding! PhRMA compliant, patient education tool on any <<  ake it your M surface in the office without making a mark. We provide solutions with every own with model. After listening to our Post-It-Anatomy charts are the perfect union of 3M our ability to customer we then design a technology and Body Scientific illustrations and customize any model presentation that strives designs. stock model to exceed their expectations. Post-It Anatomy charts are printed on heavy, quality stock paper, backed with 3M adhesive Post-It We incorporate educational material and will stick to virtually any surface. cards that are truly useful Reposition the Post-It Anatomy chart without and extremely durable. We damaging the surface. make amazing engineering designs, like on the clear knee model below that Exclusive Die-Cuts: Long lasting & appears as thou the top Each Post-it Anatomy chart has a unique die-cut Physician preferred >> bone is hovering over the shape that can be exclusively yours with the order. lower bone. Designs that only Body Scientific can Cost Effective: accomplish. You’ll be excited to know that this high quality product is an affordable solution to static cling products. <<Custom Design Brand-It: Every design is imprinted with the product brand and any legal information as required. <<Stock Designs Detailed Manageable Variable Data anatomy >> size to fit on any printing surface Choose 3M®’s Post-it Custom Printed Poster Paper for quick and easy application anywhere! <<Cost effective Body Scientific Spiral Books Create a custom book for your brand. Patient friendly, Spiral books and easels are a great product to PhRMA compliant >> have in a doctors office. In-depth information can be conveyed to the patient in a clear and concise manner. Desktop size, allows for it to be always visible We understand overseas on a doctors counter while taking up minimal amount manufacturing. of space. A variety of shapes and sizes are possible We travel to asia on a regular giving your brand a unique appearance. Combine a basis and work closely with our spiral with a 3D chart cover for extra impact. production partners to delivery quality models every time.4 For more information Call: 703.753.4469 or visit our website at For more information Call: 703.753.4469 or visit our website at 5
  • 4. BSI Authorized Representative • All the Impact of an Animation. Introducing NEW Body Scientific • All the Substance of a Book. Animated Books™* •  tate-of-the-Art Medical S Illustrations and Text. •  Serious Learning Tool A Everyone Will Enjoy. Lenticular technology Animated Books™ for Patient Education Internal pages educate and engage For the first time, an anatomical animation Medical illustrations cover 100% of every is available in a book. Using state-of-the art page. Pictures tell the story, engage the illustration and lenticular translation software, reader, convey essential information, we have created a high impact product for and aid easy comprehension and enjoyment. patient education. Patients will enjoy the animations found Each title covers a specific disease or disorder, throughout the books, strategically highlighting both normal states and pathological changes. Striking, clear images • Printed on durable card stock designed to show both normal bring descriptive text to life. Readers conclude with a list of facts and healthy tips. • Lenticular images physiology and disease progression. These striking animations are fast Unique Design: Only Body Scientific brings you moving lenticular images with die- • 16 available titles becoming invaluable and endurable cut contours. Our special printing process creates an interactive tool that vividly learning tools in physician •  nlimited custom options U animates and clearly explains. offices. • Unlimited new titles Sturdy Construction: Printed on heavy gauge card stock, our books have quality you can see and durability you can feel. No two are shaped alike. Approximate • Fast turnaround time dimension 6.5 x 7.5 inches. • Delivery schedule Brand-it: We can customize any book with your corporation or product logo. • Unique way to promote the brand Ideal for the physician office and for schools.6 For more information Call: 703.753.4469 or visit our website at For more information Call: 703.753.4469 or visit our website at 7
  • 5. BSI Authorized Representative Body Scientific Animated Books™ Lenticular technology for Patient Education 9 more reasons to be excited this year. Now available in 2012... and more on the way.fic International, LLC - USAture Company Limited, Ltd. Understanding www.bodyscientific.comScientific International, LLC 6839 Spondylosis 8 For more information Call: 703.753.4469 or visit our website at For more information Call: 703.753.4469 or visit our website at 9
  • 6. BSI Authorized Representative Body Scientific Anatomical Charts LAMINATED | REPOSITIONABLE | 3 DIMENSIONAL | SPIRAL BOUND | LARGE OR SMALL Learning about the Human Skeletal System Parietal bone Axial Skull About the skeleton (Gray) Sphenosquamous suture Coronal suture Sphenofrontal suture Skeletal System Synovial Joint Temporal bone Frontal bone Frontal Sphenoid bone Parietal The skeletal system is a bony structure Joint capsule Squamous suture Synovial membrane Nasal Temporal Nasal bone that supports the body, protects internal organs and produces blood cells. Each Synovial fluid Nasal Concha Sphenoid Lambdoid suture Lacrimal bone bone is an organ that contains bone, Cartilage Zygomatic nervous, vascular and cartilagenous Bone Vomer Occipital bone Zygomatic bone tissues. When we are born the body Maxilla Anterior nasal spine Mastoid process Maxilla consists of 300 bones. But as we grow, Mandible some of these bones fuse and as an adult we External acoustic meatus C4 have 206 permanent bones. The bones of the Zygomatic arch Mandible Epiphyseal line C5 Manubrium skeletal system are joined together at junctions Spongy bone C6 Sternum called joints. Some joints, such as compact bone C7 Clavicle suture joints of the skull, provide Medullary cavity T1 Acromion little to no movement, while synovial T2 Coracoid process joints like the shoulder, fingers, knee and hip allow flexibility and R2 R1 Greater tubercle Head of humerus Ear (ossicles) Arteries Incus movement between bones. Keeping Yellow marrow R3 Scapula joints healthy throughout life is important to having good mobility. Compact bone R4 Humerus Periosteum True Malleus R5 ribs (10) Costal R6 cartilage Stapes Left Hand R7 T11 Coronoid fossa (posterior view) FR11 T12 Lateral epicondyle R8 Capitellum Vertebrae FR12 L1 Medial R9 epicondyle Trochlea R10 L2 1 C4 Phalanges 2 Radius L3 Greater 3 Distal Ilium 8 Middle Ulna bone sciatic notch Atlas (C1) Cervical Proximal L4 Axis (C2) C1 - C7 Iliac crest 9 6 L5 7 Distal Proximal Anterior iliac spine: superior Sacrum inferior 6 1 T6 Head Ischial 3 2 Metacarpal spine Greater bones trochanter Coccyx Thoracic T1 - T12 8 Hamate Neck 4 Pisiform Carpal bones Carpal Lesser 5 trochanter (on palmar side) Trapezium 9 Triquetrum Ischium Pubic Obturator Trapezoid bone symphysis foramen Lunate Metacarpal Capitate Pubis Pubic bone tubercle Scaphoid 3 2 1 L3 6 Phalanges 8 Lumbar 4 L1 - L5 9 Lateral View Abbreviation Key C1 to C7 Appendicular (cervical vertebrae) Vertebrae Key skeleton Femur Sacrum 1) Spinous process Skull (Brown) T1 to T10 S1-S5 2) Lamina (thoracic vertebrae) 3) Superior articular facet Mandible Coccyx 4) Pedicle Cervical vertebrae 5) Costal facet L1 to L5 Co1-4 Hyoid (lumbar vertebrae) 6) Transverse process Scapula 7) Transverse foramen Manubrium Medial epicondyle R1 to R10 8) Vertebral foramen Humerus (arm bone) Sternum Lateral epicondyle 9) Body Cartilage (ribs) Thoracic vertebrae Lateral condyle Ribs Patella FR11 & FR12 (false ribs) Left Foot Medial condyle Anterior (dorsum) Ulna Lumbar Tibial tuberosity Radius vertebrae Phalanges Sacrum Distal Coccyx (tail bone) Tibia Middle Distal Ischium Proximal Proximal Carpals (wrist) Fibula Metacarpals (hand) Phalanges (fingers) Metatarsal bones Femur (thigh bone) Tuberosity of 5th Cuneiform bones Patella (knee cap) metatarsal bone Medial Intermediate Tibia Lateral Tarsometatarsal joint Fibula Medial malleolus Navicular bone Cuboid bone Calcaneus Lateral Tarsus (ankle) Navicular malleolus Transverse tarsal joint Talus Metatarsus (foot) Cuneiforms Phalanges (toes) Metatarsals Phalanges Calcaneus ©2009 Body Scientific International, Llc. | All rights reserved | | BS106 BS136 - Osteoarthritis BS148 - Cholesterol BS126 - Complications of Diabetes BS104 - Digestive System Anatomy BS105 - Anatomy of the Human Brain BS106 - The Human Skeleton BS127 - Self-Monitoring Blood Glucose BS128 - Exercise for Diabetics BS129 - Insulin Injections BS107 - Urinary System BS108 - Female Reproductive System BS109 - The Human Eye What hangs around for years in a doctors office? A Body Scientific Chart. • Many standard charts available. •  ustom designs are available and C typically take between 2 & 6 weeks to complete. •  olorful, educational and well C received by physicians. • Cost effective way to promote a brand. BS130 - Medications for Diabetes BS131 - Nutrition for Diabetes BS110 - Organs of the Human Body BS103 - Anatomy of the Lungs BS112 - Rheumatoid and Degenerative Arthritis10 For more information Call: 703.753.4469 or visit our website at For more information Call: 703.753.4469 or visit our website at 11
  • 7. BSI Authorized Representative Body Scientific Anatomical Charts LAMINATED | REPOSITIONABLE | 3 DIMENSIONAL | SPIRAL BOUND | LARGE OR SMALL What is Heart Disease? UNDERSTANDING HEART DISEASE Aortic Aneurysm & Dissection Angina Pectoris Heart disease, also called cardiovascular disease, is a broad term for describing a variety of diseases and conditions affecting the heart An aortic aneurysm is a weakened and bulging area of the aorta. An Angina Pectoris, also known as angina or acute and blood vessels. Any condition that affects the structure or function of the heart disrupts the coordinated balance between the heart and aneurysm may occur anywhere along the aorta but it is most common coronary syndrome, is chest pain or discomfort the rest of the body. Heart disease is the No. 1 killer worldwide, and yet many risk factors can be prevented or modified. A healthy heart is in the abdomen. A true aneurysm usually involves a weakening resulting from myocardial ischemia, when the heart necessary for longevity, so educate yourself about these conditions and talk to your doctor about your risk for developing heart disease. of all three layers of the arterial wall, but false aneurysms muscle does not receive enough oxygen. Angina is or pseudoaneurysms, an accumulation of blood in the commonly associated with coronary artery disease, surrounding connective tissue without distorting when one or more coronary arteries becomes Blood Pressure the arterial wall, may also occur. Because most narrowed or blocked, restricting blood flow. Most Artery Blood pressure is a reading of systolic pressure, pressure on aneurysms start small and develop slowly, an patients do not refer to angina as pain but the arterial walls when the heart is contracting, over diastolic individual may not display any symptoms more of a discomfort, such as pressure, pressure, pressure exerted when the heart is resting. An unless a rupture occurs. A different and Severe tightness, heaviness, or crushing individual with systolic pressure consistently over 140 mmHg more life-threatening condition than an chest pain sensation behind the sternum, and/or diastolic pressure consistently over 90 mmHg is aneurysm is an aortic dissection. An but it may also radiate to the considered to have hypertension. Prehypertension, pressure Aortic aortic dissection occurs from a tear in arm, jaw, neck or shoulders. between 120/80 mmHg and 139/89 mmHg, is not a disease dissection the intima (inner layer), causing blood The event usually lasts but a term used to identify individuals that are high at risk for to enter the media (middle layer). The a few minutes and developing hypertension. blood forces the tear to split open is relieved by rest or Arterial further, separating the layers and medication. Angina can pressure Aorta creating a false lumen. An individual be categorized as stable Lumen Normal Elevated with an acute tear may feel sharp (predictable), unstable chest pain, however, does not show the (unexpected), or variant 120 140 same symptoms of a heart attack. Both (due to coronary artery 80 90 conditions are associated with hyperten- spasms). Angina is Hypertension sion, which increases the blood pressure not the same as a Blood pressure is the force of blood pushing against the arterial walls. against the aortic wall, and occasionally heart attack, which Hypertension, or high blood pressure, is the single most important modifiable connective tissue disorders, which weaken involves cell death and risk factor for the development of coronary artery disease. This condition the collagen and elastin of the media. irreversible damage. may be asymptomatic (no symptoms) for many years and yet increases the risk of stroke, aneurysm, heart attack, heart failure, and kidney damage. Coronary Artery Disease In hypertension, the heart works harder to pump blood into the body, and Coronary artery disease, the leading cause of death in the United States, is atherosclerosis of the pressure against the vessels may weaken or tear their walls. High tery the coronary arteries. Atherosclerosis is the hardening of an artery due ar to an atheromatous plaque, an accumulation of macrophages, blood pressure may be treated drugs, but more importantly, making healthy an Left lifestyle changes may be enough to lower blood pressure and risks for lavi carotid Left subclavian artery cholesterol, and calcified debris with a fibrous cap. Blood flow developing other diseases associated with hypertension. bc in the artery may be interrupted if the plaque grows large t su artery enough to narrow the lumen, or if the fibrous cap ruptures, Righ leading to the formation of a thrombus (blood clot). A vulnerable plaque (one more likely to rupture) is more Superior life threatening than a larger stable plaque. A Aortic valve vena cava thrombus formed at a ruptured Valve Conditions plaque may break off into the bloodstream and become Valves regulate the one-way passage of blood from each lodged in a smaller chamber of the heart. Some conditions may affect the vessel, which may valves from completely closing and leaking blood, known disrupt oxygen from as valvular insufficiency or regurgitation, while other Normal reaching the heart conditions may lead to narrowing of the opening, known muscle. When the as stenosis. Although valve conditions may be heart muscle receives asymptomatic or non life-threatening, any Bicuspid aortic disruptions in the flow of blood could lead a reduced blood supply valve with of oxygen, it is called to serious complications such as heart stenosis Aorta ischemia. failure or sudden death. Valve disease may develop congenitally (from birth) Atherosclerosis or later in life from age, infections, Left Aortic or other heart conditions. The pulmonary valve aortic and mitral valves are the Pulmonary ones most commonly involved arteries in acquired valvular diseases. Trunk Left atrium Right Aortic stenosis, the narrowing atrium of the aortic valve, may result Mitral from an infection associated with rheumatic fever, or in Left Tricuspid valve Right individuals with a predisposed coronary valve condition of biscuspid valve, atrium Left artery in which two leaflets make up atrium Thrombus the valve instead of three. Most often, the biscuspid valve develops stenosis over time as the valve Left circumflex calcifies with age. Mitral valve prolapse artery (MVP) is another common valvular Right ventricle disorder, in which the two leaflets of the Right mitral valve do not close tightly and bulge Diagonal Left ventricle back into the left atrium. This condition is usually ventricle branch Right coronary artery Inflammatory Heart Disease Pericardium Inflammation of the heart tissue can occur from an infection caused by an Right marginal artery Epicardium external factor, such as a bacterium or virus, or an internal factor, such as inflammation from an immune response. Endocarditis, inflammation of Anterior interventricular the inner layer or endocardium, typically involves the valves and descending artery occurs after bacterial infections, such as with rheumatic fever. Myocarditis is an inflammatory disease of the myocardium, or heart muscle, that is less Left ventricle common and usually results from a viral infection. The sac Endocardium Normal Heart Section A normal cross section of the heart shows that the wall of the right ventricle is naturally Abdominal thinner than the septum and left ventricular wall. The right Myocardium (with ventricle only needs to send the blood to the nearby lungs, while Left aorta myocarditis) the left ventricle needs to pump the blood with greater force to the rest of the body. A Ventricular Syndrome X cardiomyopathy is a disease that damages the muscular wall of the heart. Hypertrophy Coronary microvascular disease, also called Left ventricular hypertrophy (LVH) Syndrome X, causes plaque build-up in the Dilated Cardiomyopathy is an increase in the size and mass of smallest coronary arteries. Many times this In dilated cardiomyopathy (DCM), also known as congestive cardiomyopathy, the the left ventricle. As the body demands more disease is undiagnosed or not treated because heart walls stretch, or dilate, to hold a greater volume of blood. DCM is the most blood from the left ventricle, it must pump harder, thus there are no visible large plaques on standard common form of cardiomyopathy and most cases are idiopathic, meaning the cause developing thicker walls to meet the cardiac output. Although diagnostic tests. This disease is more common is unknown. Blood may back up into the right ventricle, causing swelling in the veins this condition may be common in athletes during training, LVH is in women, possibly because of the affects of of the lower body, or it may back up in the left ventricle, causing a congestion of blood usually inherited and may be an indicator of an underlying heart condition, changing hormones on the blood vessels. in the lungs, known as pulmonary edema. The stretched ventricular walls are usually such as hypertension. As the heart muscle enlarges, the pumping chamber thinned and weakened, and most individuals will develop heart failure if DCM is left may decrease in volume. The additional stress on the ventricular walls may lead untreated. to stiffness or improper contraction, and possibly heart failure. Also, thicker walls may interfere with the valves properly closing and may cause regurgitation or leakage of the mitral valve. The overall enlargement of the muscular walls occurs from an increase in the volume of individual myocytes (heart cells) and from a Ischemia vs Myocardial Infarction Ischemia occurs when the supply of oxygen is reduced and does not meet the demands of the heart muscle, causing improper contraction. However, if blood flow improves, the damage may be reversible. A myocardial infarction, more commonly known as a heart attack, occurs when blood flow does not improve within 20-40 minutes, and irreversible cell death or necrosis begins. The cardiomyocytes, or individual heart muscle cells, become damaged, and inflammatory cells Left ventricle heart invade the spaces between them. The heart cells lose their function can no longer contract. muscle enlarges Eventually, the necrotic area will be replaced with fibrous scar tissue as part of wound healing. Left ventricle heart BS301 - Flu Prevention BS302 - Influenza A (H1N1) muscle dilates Arrhythmias Arrhythmias are a group of conditions associated with an abnormal beating of the beat, premature beats, uncoordinated impulses (fibrillation), or traveling in a circle • Atrial fibrillation (most common) • Supraventricular tachycardia heart. The heart has an electrical conduction system within its muscular tissue, (re-entry). Some arrhythmias are brief and manageable, while other more serious • Atrial flutter • Ventricular fibrillation which receives impulses to stimulate contraction. Any disruption in the normal cases may require an implantable device, either a pacemaker or an implantable • Bundle branch block • Ventricular tachycardia rhythm may cause the heart to pump blood less effectively and may even cardioverter defibrillator (ICD) to give an electrical stimulus and override the unnatural • Long QT syndrome • Wolff-Parkinson-White Syndrome lead to sudden death. An abnormal rhythm may include any variation, such rhythm. Some conditions associated with disrupting the conduction system of the • Premature ventricular contraction as rapid heart rate (tachycardia), slow heart rate (bradycardia), skipping a heart include: • Sick sinus syndrome Sinoatrial (SA) Causes of Heart Disease Preventing Heart Diseases node Although many changes to the heart occur naturally with age, other factors, Common Symptoms of Heart Disease It is never too late or too early to improve the health of your heart. Taking action especially lifestyle, play a large role in the development of heart disease. A condition Many conditions are asymptomatic, meaning they produce no noticeable symptoms, immediately, such as maintaining a healthy weight, following a heart-healthy diet, Atrioventricular that is apparent from birth is referred to as a congenital or inherited disease. Other for years before a more serious complication presents itself. The most common and/or reducing stress, is the best method to prevent developing heart disease. (AV) node conditions are acquired throughout a lifetime by factors you can control, such as symptom is angina, although other common sensations related to heart conditions In addition to lifestyle changes, treatments may include medications or surgical your diet, or by factors you cannot control, such as an infection. Major risk factors include shortness of breath, palpitations, weakness, pounding in the chest, sweating, procedures. Some medications may be used for the onset of symptoms or as daily that may lead to the development of heart disease include: or fainting. Symptoms do not always relate to the severity of the condition, so it long-term use to improve blood flow. Surgical treatments may include: implanting is important to seek medical attention for any symptom that may suggest heart electrical devices to monitor and/or correct abnormal heart rhythms, opening •High Blood Pressure •High Blood Cholesterol •Diabetes problems. A cardiac emergency, such as a heart attack, requires immediate medical narrowed vessels with angioplasty and stents, or rerouting blood pathways in •Physical Inactivity •Gender, race, and age •Smoking attention to ensure survival and minimize tissue damage. blocked coronary arteries with bypass graft surgery. Each condition has its own set of •Stress •Alcohol treatments and procedures, so consult with your doctor to develop a plan to protect your heart. ©2008 Body Scientific International, Llc. All rights reserved. BS113 Heart Disease BS102 - Anatomy of the Heart BS115 - Alphabet Anatomy Learning about INFERTILITY What is Infertility? Infertility is commonly used term to describe the biological or physical inability of a person to con- Ooplasm Ovum (unfertilized egg) Anatomy of the Human Spine Understanding Hypertension tribute to conception. There are common casues of infertility in women and men that either prevent fertilization or that do not allow a women to carry a pregnancy to full term. Sperm in First polar body fallopian tube Zona pellucida Corona radiata Anterior view Right lateral view Posterior view What is Hypertension? What Causes High Blood Pressure? Chromosomes The body has a network of arteries that carry There are two types of increased blood pressure: B Atlas (C1) Atlas (C1) oxygen and nutrient-rich blood from your Hypertension – In a person with primary (essential) and secondary hypertension. Fallopian tube heart throughout your entire body. When hypertension (high blood pressure), the More than 90% of people will develop primary your heart beats, it produces the pressure heart has to contract with more force to hypertension during their lifetime. This type of C Axis (C2) Axis (C2) necessary to pump blood through the push blood through the arteries. As a result, hypertension develops gradually as you get older arteries to reach all the parts of your body. blood pressure increases. This occurs in without any identifiable reasons. Blood pressure is the force of blood pushing most people with age and usually without Uterus D Cervical against the walls of the arteries as the heart any signs or symptoms. High blood pressure Less than 10% of people develop secondary Infundibulum A A) Fertilization Cervical alternates between relaxing and pumping. is usually first noticed during a routine exam hypertension. This type of hypertension develops B) Two-cell stage curvature It is normal for your blood pressure to vary at the doctor when they take the blood as a result of another underlying medical C) Four-cell stage vertebrae throughout the day depending on your pressure. condition. It typically appears suddenly, and the D) Eight-cell stage activity level. However, your blood pressure blood pressure readings are higher than those E E) Morula should not stay elevated. seen in individuals with primary hypertension. Body of uterus Common conditions that may cause secondary Fimbriae hypertension include: kidney disease, tumors, Round ligament Egg cell C7 C7 atherosclerosis or certain heart diseases. Ovarian (ovum) Additionally, some medications may cause (cut) ligament Corpus secondary hypertension, so it is always important T1 T1 to consult your doctor before taking new Ovary Luteum Blood Pressure Measurement medication. Fallopian tube obstruction Blood pressure measurement is written systolic over The egg is fertilized in the diastolic blood pressure; for example, 120/80. The systolic Broad ligament ovum and then travels to the number is the measurement of the amount of blood pressure uterus. If there is an obstruc- against the arterial walls as the heart contracts. It is tion in the fallopian tube the always the larger number. The diastolic number is Spermatazoon (Sperm) egg may not move to the uterus. Implanted Blastocyst the measurement of blood pressure when the This can cause an ectopic pre- Mitochondrial sheath Acrosome heart is relaxing, and is always a smaller gancy (the implanting and devel- opment of the pregnancy outside number. Although there is no single Endometrium the uterus) and infertility. “right” blood pressure reading, it is healthy for the systolic pressure to be below 120 and the diastolic Myometrium Tail Middle Head Female Reproductive System pressure to be below 80. Perimetrium Blood pressure = systolic diastolic Cervix Fallopian tube Thoracic Normal Artery (Elastic) Ovary curvature Thoracic Male Reproductive System Vagina vertebrae Fundus of uterus Seminal vesicle Urinary bladder Symphysis pubis Uretha Urinary bladder Symphysis pubis BS303 - Respiratory System BS304 - Digestive System Systolic BP BLOOD PRESSURE CHART Prostate Penis gland Infertility - Your not alone Clitoris Cervix Severe If getting pregnant has been a challenge for you applies to you and your partner, there’s a chance Urethra 180 Bulbourethral gland Epididymis and your partner, you’re not alone. Ten to 15 per- that something treatable may be interfering with Moderate cent of couples in the United States are infertile. your efforts to have a child. Infertility may be due Labium minus Vas deferens Infertility is defined as not being able to get preg- to a single cause in either you or your partner, Vaginal 160 nant despite having frequent, unprotected sex or a combination of factors that may prevent a Labium majus canal Mild Arteriosclerosis (Hardening of Arteries) Testis for at least a year. If that definition of infertility pregnancy from occurring or continuing. 140 Normal High 120 140 Hypertension often develops without any signs or Common male causes of infertility Common female causes of infertility T12 T12 130 120 Normal 80 90 symptoms. Some risk factors that may contribute to the development of the condition include: Optimal Healthy blood Elevated blood Diastolic BP pressure pressure • Being overweight • Smoking Cervical narrowing Undescended testicle. Impaired production or function of sperm A number of specific conditions can cause Ovulation disorders Ovulation disorders account for infertility in 25 percent of infertile or blockage L1 L1 80 85 90 100 110 • Family history • Pre-hypertension • Eating salty and fatty foods Undescended testicle occurs when couples. These can be caused by flaws in the regulation of reproductive Also called cervical stenosis, this can According to the blood pressure classification by the WHO/ISH one or both testicles fail to descend problems with sperm: hormones by the hypothalamus or the pituitary gland, or by problems in be caused by an inherited malforma- • Kidney disease from the abdomen into the scrotum the ovary itself. You have an ovulation disorder if you ovulate infrequently tion or damage to the cervix. The Chromosome defects. Inherited disorders of the testes causing abnormal during fetal development. Because the testicles are exposed to the higher development of the testicles. or not at all. result is that the cervix can’t produce the best type of mucus for sperm Affects of Hypertension on the Body internal body temperature, compared Abnormal FSH and LH secretion. The two hormones responsible for mobility and fertilization. In addition, Infections. Infection may temporarily affect how your sperm moves. Sexu- with the temperature in the scrotum, stimulating ovulation each month — follicle-stimulating hormone (FSH) the cervical opening may be closed, ally transmitted diseases (STDs), such as chlamydia and gonorrhea, are and luteinizing hormone (LH) — Excess physical or emotional stress or preventing any sperm from reaching B sperm production may be affected. most often associated with male infertility. Inflammation of the prostate a very high or very low body weight can disrupt this pattern and affect the egg. (prostatitis), urethra or epididymis also may alter sperm motility. ovulation. The main sign of this problem is irregular or absent periods. Lumbar Lumbar Impaired delivery of sperm Problems with the delivery of sperm from the penis into the vagina can result in infertility. Examples of problems that can interfere with sperm Luteal phase defect. Luteal phase defect happens when your ovary doesn’t produce enough of the hormone progesterone after ovulation. Fibroids curvature vertebrae R • Aneurysm – High blood pressure may weaken an arterial wall, • Kidney disease – Increased blood A delivery include: Premature ovarian failure. This disorder is usually caused by an Benign polyps or tumors (fibroids or pressure affects the delicate myomas) in the uterus, common in causing it to balloon out, called Blockage of epididymis autoimmune response, where your body mistakenly attacks ovarian women in their 30s, can impair fertil- filtering process in the kidneys. Sexual issues. Difficulties with erection of the penis (erectile dysfunc- tissues. It results in the loss of the eggs in the ovary, as well as in I or vas deferens. tion), premature ejaculation, painful intercourse (dyspareunia), or psy- decreased estrogen production. ity by blocking the fallopian tubes or an aneurysm. Some men are born with blockage chological or relationship problems can contribute to infertility. by disrupting implantation. However, of the part of the testicle that stores many women who have fibroids can N Damage to fallopian tubes become pregnant. Scarring within the sperm (epididymis), or have a block- Retrograde ejaculation. This occurs when semen enters the bladder dur- ing orgasm rather than emerging out through the penis. Various condi- uterus also can disrupt implantation, age of the tube that carries sperm (vas Causes of fallopian tube damage or blockage can include: and some women born with uterine deferens) from the testicle out to the tions can cause retrograde ejaculation, including diabetes, bladder, prostate or urethral surgery, and the use of certain medications. abnormalities, such as an abnormally penis. * Inflammation of the fallopian tubes (salpingitis) due to chlamydia or gonorrhea shaped (bicornate) uterus, can have problems becoming or remaining L5 L5 No semen (ejaculate). The absence of ejaculate may occur in men with pregnant. spinal cord injuries or diseases. This fluid carries the sperm from the * Previous surgery in the abdomen or pelvis • Atherosclerosis – High blood penis into the vagina. pressure may damage the inner Unexplained infertility Environmental exposure In some instances, a cause for infertility is never found. It’s possible that lining of arteries. The result is Overexposure to certain environmental elements such as heat, toxins and chemicals can reduce sperm production or function. Specific causes a combination of several minor factors in both partners underlie these atherosclerorsis or hardening of • Retina Testosterone deficiency unexplained fertility problems. Polycystic ovary syndrome include: (PCOS) the arteries. Plaque may build damage – (male hypogonadism). Infertility can result from disorders of * Pesticides and other chemicals. Prevention In PCOS, complex changes occur in up in the arteries and lead to a If you’re a woman thinking about getting pregnant soon or the hypothalamus, pituitary and ovary, High blood pressure may the testicles themselves, or an abnor- * Overheating the testicles. resulting in overproduction of male heart attack or other vascular 5% in the future, there are a few ways you can improve damage vessels of the mality affecting the glands in the brain * Exposure to radiation or X-rays. your chances of having normal fertility: hormones (androgens), which affects Sacrum disorders. that produce hormones that control * Cancer and its treatment. Unusual problems 15% ovulation. PCOS can also be associat- Sacrum Sacrum retina, affecting eyesight. the testicles (the hypothalamus or * Maintain a normal weight. ed with insulin resistance and obesity. (S1-5) pituitary glands). Prevention Many types of male infertility aren’t pre- 10% Ovulation dysfunction * Quit smoking. * Reduce stress. (S1-5) (S1-5) ventable. However, there are a few things Unexplained * Limit caffeine. that you can avoid that are known infertility causes of male infertility: • Heart failure – The heart may * Don’t have a vasectomy abnormally enlarge as it tries to * Avoid illicit drugs * Don’t drink too much alcohol Endometriosis Sacral pump harder due to the higher • Stroke – High blood pressure * If you smoke, quit Infertility Chart * Avoid exposure to heat Female Endometriosis occurs when tissue that curvature blood pressure. As the ventricles may damage arteries in the brain, Varicocele. 35 % 35 % normally grows in the uterus implants Coccyx leading to a stroke. A varicocele is a swollen vein in the scrotum that may prevent normal Impaired production Tubal & Pelvic Male Both and grows in other locations. This extra tissue growth — and the surgical Coccyx Coccyx enlarge, they lose the capacity to function or delivery pathology removal of it — can cause scarring, pump blood effectively and may cooling of the testicle, leading to re- of sperm which impairs fertility. Researchers result in heart failure. duced sperm count and motility. think that the excess tissue may also produce substances that interfere with conception. © 2009 Body Scientific International, LLC ©2008 Body Scientific International, Llc. | All rights reserved | | BS111 ©2008 Body Scientific International, Llc. | All rights reserved | | BS111 Sample copy © 1998-2009 Mayo Foundation for Medical Education and Research. All rights reserved. BS125 - Understanding Infertility BS117 - The Human Spine BS118 - Hypertension Understanding Understanding Peripheral Nerve Pain OBESITY What causes weight gain that can lead to Obesity Por as volum inciaep ersperrum inctota ese pa consequi oditini atiorrum quo ea voluptiore vidio. Tasperibus Corpus callosum What is Pain? dellum, iur, ellandeles perit modi bla volent ipsaerore sitiorumquam nobis mos erum si dem aborum ab in pre Cerebrum Pain is an uncomfortable feeling that tells you something voluptaecae idemporiorum et ex evel illatet arum quias everi ati acerias sitasse conse soluptat rempore sunt Thalamus may be wrong in your body. Pain is your body’s way of qui si sending a warning to your brain. Your spinal cord and What is Obesity Inactivity. d quati od eictotat. Por as volum inciaep ersperrum inctota ese pa consequi oditini atiorrum quo ea nerves provide the pathway for messages to travel to and from your brain and the other parts of your body. Por as volum inciaep ersperrum inctota ese pa consequi oditini atior- voluptiore vidio. Tasperibus dellum, iur, rum quo ea voluptiore vidio. Tasperibus dellum, iur, ellandeles perit Receptor nerve cells in and beneath your skin sense 4 modi bla volent ipsaerore sitiorumquam nobis mos erum si dem Pregnany. d quati od eictotat. Por as volum inciaep ersperrum inctota ese pa consequi oditini atiorrum quo ea voluptiore vidio. Tasperibus dellum, iur, The Brain and Pain processing heat, cold, light, touch, pressure, and pain. You have When pain stimulation travels up the spinal cord, it arrives at the Hypothalamus thousands of these receptor cells, most sense pain thalamus. The thalamus forwards the message simultaneously and the fewest sense cold. When there is an injury to Lack of sleep. d quati od eictotat. Por as volum inciaep ersperrum inctota ese pa consequi oditini atiorrum quo to three specialized regions of the brain: the physical sensation Pons your body these tiny cells send messages along nerves Brain ea voluptiore vidio. Tasperibus dellum, iur, Medula oblongata into your spinal cord and then up to your brain. Pain region that identifies and localizes the pain (somatosensory Cerebellum cortex), the emotional feeling region that experiences suffering medicine blocks these messages or reduces their effect on (limbic system), and the thinking region that assigns meaning your brain. Brain Brain Health Risks Associated with Obesity to the pain (frontal cortex). Your brain can respond to pain by sending messages to the spinal cord that modulate the incoming Dorsal horn Por as volum inciaep ersperrum inctota ese pa consequi oditini atiorrum quo ea BS305 - Anatomy of the Brain BS306 - Human Skeleton BS307 - Urinary System BS308 - Uterus and Ovaries pain signals. voluptiore vidio. Tasperibus dellum, iur, ellandeles perit modi bla volent ipsaerore Brain sitiorumquam nobis mos erum si dem aborum ab in pre voluptaecae idemporiorum Dorsal ganglion Dorsal spinal root Dorsal Horn and et ex evel illatet arum quias everi ati acerias sitasse conse soluptat rempore sunt Nerve Synapse in the Dorsal Horn Pain transmission 3 qui si od quati od eictotat. Por as volum inciaep ersperrum inctota ese pa con- Spinal In the spinal cord the pain impulses sequi oditini atiorrum quo ea voluptiore vidio. Tasperibus dellum, iur, ellandeles Spinal Cord & nerve are processed by a “computer” Brain perit modi bla volent ipsaerore sitiorumquam nobis mos erum si dem aborum Nerves Ventral called the dorsal horn. As pain ab in pre voluptaecae idemporiorum et ex evel illatet arum quias everi ati spinal root impulses enter the spinal cord, acerias sitasse conse soluptat rempore sunt qui si od quati od eictotat. they synapse primarily on the Spinal nerves carry the pain dorsal horn neurons in the signal from the body marginal zone and substantia Brain) als;jf;’dksg’;skdg’; sdgjl’ldi gaeop’i ml;ksdj fl;kjsdfgl’ s to the spinal cord in an gelatinosa of the gray matter area called the dorsal horn. of the spinal cord. This area is Esophagus) als;jf;’dksg’;skdg’; sdgjl’ldi gaeop’i ml;ksdj There, they release chemicals responsible for regulating and fl;kjsdfgl’ s (neurotransmitters) that activate modulating the incoming impulses. other nerve cells in the spinal cord, Spinal cord Brain Arteries) als;jf;’dksg’;skdg’; sdgjl’ldi gaeop’i ml;ksdj fl;kjsdfgl’ s which process the information and then transmit it up to the brain. Heart) als;jf;’dksg’;skdg’; sdgjl’ldi gaeop’i ml;ksdj fl;kjsdfgl’ Diabetes and Peripheral Nerve Pain Heart) als;jf;’dksg’;skdg’; sdgjl’ldi gaeop’i ml;ksdj fl;kjsdfgl’ Integer id odio et ante consequat lobortis. Praesent est nisi, venenatis vel facilisis ullamcorper, auctor eget nulla. Vestibulum Heart) als;jf;’dksg’;skdg’; sdgjl’ldi gaeop’i ml;ksdj fl;kjsdfgl’ elementum, nulla vel fringilla iaculis, massa dolor bibendum urna, id sollicitudin sem nunc sit amet urna. Heart) als;jf;’dksg’;skdg’; sdgjl’ldi gaeop’i ml;ksdj fl;kjsdfgl’ Peripheral Nerves Duis ultrices euismod dolor ut condimentum. Nulla lobortis, Heart) als;jf;’dksg’;skdg’; sdgjl’ldi gaeop’i ml;ksdj fl;kjsdfgl’ purus nec mattis tempor, enim eros vehicula tortor, in viverra nibh nulla id orci. Donec pellentesque ante nec lorem interdum Heart) als;jf;’dksg’;skdg’; sdgjl’ldi gaeop’i ml;ksdj fl;kjsdfgl’ malesuada. Nulla imperdiet blandit eros, vel egestas tellus Where does fat come from 2 Sensory Peripheral Nerves Sensory nerves send messages from the muscles back to the spinal cord and the brain. Special sensors feugiat eu. In mattis, tortor ac gravida commodo, arcu justo tristique sapien, in convallis massa metus facilisis libero. The body consists of 30 to 40 billion adipose cells (fat cells) that in the skin and deep inside the body help people Nullam rhoncus blandit neque, non tempor massa consectetur provide storage space for extra energy. Adipose cells may be viewed identify if an object is sharp, rough, or smooth; if it’s nec. Mauris vestibulum dolor vel nunc volutpat quis vulputate Blood vessel as collapsible, thin walled containers with unlimited storage capacities. hot or cold; or if it’s standing still or in motion. Sensory supplying the dolor fermentum. Curabitur tempus rhoncus turpis, eget In prehistoric times large fat stores developed when food was available in nerve damage often results in tingling, numbness, nerve consectetur augue luctus in. spring and summer, and this proved biologically advantageous when winters pain, and extreme sensitivity to touch. were long and harsh and food was scarce. Energy stored in fat cells could be tapped for use later. This is not the case today. Food is available year- Fibromyalgia Pain round for most Americans and addition to food stores rather than mainte- Fusce eleifend congue ipsum et congue. Aliquam quis libero. nance is not advantageous. Donec ligula dolor, pharetra ut rhoncus quis, semper et massa. Integer commodo sodales adipiscing. In varius, dolor at Obesity occurs when adipose cells increase excessively in size (hypertro- Schwann Cells scelerisque hendrerit, lectus neque dignissim purus, a vulputate Bones & phy) and/or number (hyperplasia). Obesity that results from an increase in mauris lectus eu mi. Joints the size of fat cells is hypertrophic, obesity that results from an increase Normal Nerve fiber in the number of fat cells is hyperplastic, and obesity that results from an Vivamus erat tortor, laoreet in interdum et, hendrerit non nisi. increase in both is hypertrophic/hyperplastic. Sensory nerve Sed venenatis enim a purus mollis mattis luctus lorem viverra. endings Nam hendrerit urna sed nulla vulputate eget consequat nunc scelerisque. Carb/Calorie Ingestion auris lectus velit, ornare vel ornare ac, malesuada tempus leo. Sed scelerisque augue non quam lacinia ut malesuada lorem 1 Digestion viverra. Not Burned, Pain Stimulation Damaged Nerve Fiber continued Eating and Receptor nerve cells in storage craving for food and beneath your skin Arthritis Pain sense heat, cold, light, touch, Cras et magna a est lacinia tempus a vitae mi. Proin egestas, nulla at condimentum mat- Used or Stored pressure, and pain. You have tis, lacus libero commodo dui, quis commodo augue risus at neque. Class aptent taciti thousands of these receptor cells, most sense pain and sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos. Sed auctor ligula Increased Fat the fewest sense cold. Diabetes may damage protective quam. Sed lobortis fermentum laoreet. Donec libero nisl, porttitor quis varius vel, ultricies Cell Size Long Term covering around nerve cells in the limbs. The feet, in mi. Storage legs, hands and arms are more prone to injuries due to circulation problmes commonly found in Diabetic Donec libero nulla, vulputate quis vehicula non, blandit ac dolor. Suspendisse aliquam nisl patients. in orci condimentum tempus. Donec accumsan vulputate malesuada. Suspendisse sollici- tudin arcu eu mi iaculis faucibus. Maecenas vitae nisl nunc, eget sollicitudin enim. Aenean leo nibh, hendrerit iaculis ullamcorper eget, sagittis nec leo. Visceral Fat How to acheive your optimal weight Symptoms of PNP Treatments and Living Healthy My work on obesity has been My work on obesity has been shaped by the discovery that fat storage is shaped by the discovery that fat The symptoms of peripheral nerve pain may be constant or may Together, you and your healthcare provider can create a plan to help manage your diabetic tightly controlled by a biological system that may have evolved to protect us come and go. They’re often worse at night. Suddenly, everyday nerve pain. Along with medication, your plan may include lifestyle changes. Some healthcare storage is tightly controlled by a lism. I wondered if the nature of this regulatory system could be clarified biological system that may have things that come in contact with the skin—such as bed sheets professionals may suggest: evolved to protect us from star- and socks—may be a source of pain. Excerciseon obesity has been shaped by the discovery that fat • Glucose control • Electrical nerve stimulation vation. This system must have a Symptoms may include areas that are: • Relaxation techniques, • Blood pressure control Note: Before beginning or changing means of sensing a body’s level storage is tightly controlled by a biological system that may have evolved • Hot • Shooting • numbness or • Acupuncture • Quitting smoking an exercise program, please consult of fat storage and also a means to protect us from starvation. This system must have a means of sensing a • Burning • Aching tingling in your • Biofeedback • Avoiding alcohol your healthcare professional. of influencing eating behavior and and metabolism. I wondered if the natu • Throbbing • Cramping feet or hands. • Hypnosis • Healthy diet & Exercise metabolism. I wondered if the 0 1 2 3 4 5 6 7 8 9 10 • Tender • Stabbing nature of this regulatory system could be clarified by comparing the Proper Nutrition obesity has been shaped by the discovery that fat storage is tightly controlled by a biological system that may have sensing a body’s level of fat storage and also a me Pain Body Shapeson obesity Scale has been shaped by the discovery Consistency obesity has been shaped by the discovery that fat that fat storage is tightly controlled storage is tightly controlled by a biological system that may have evolved by a biological system that may have body’s level of fat storage and also a me evolved to protect us from starvation. This system must have a means of sensing a body’s level of fat storage © 2010 Body Scientific International, LLC., All rights reserved and also a means of influencing eat- ing behavior and metabolism. I won- dered if the natu © 2010 Body Scientific International, LLC. BS126 - Understanding Obesity BS127 - Understanding Osteoarthritis Pain BS128 - Understanding Peripheral Nerve Pain BS309 - Anatomy of the Eye B310 - How Eye Sight Works BS311 - Anatomy of the Skull BS312 - Osteoarthritis12 For more information Call: 703.753.4469 or visit our website at For more information Call: 703.753.4469 or visit our website at 13
  • 8. BSI Authorized Representative Body Scientific Anatomical Charts LAMINATED | REPOSITIONABLE | 3 DIMENSIONAL | SPIRAL BOUND | LARGE OR SMALL BS313 - Rheumatoid Arthritis BS314 - Emphysema BS315 - Bronchitis BS316 - Asthma BS325 - Acute Coronary Disease BS326 - Cranial Nerves BS317 - GERD BS318 - Atherosclerosis BS319 - Complications Atherosclerosis BS320 - Male Reproductive System BS327 - Breast Cancer BS328 - Complications of Diabetes BS321 - Female Reproductive System BS322 - Hypertension BS329 - Type 2 Diabetes BS330 - Overactive Bladder Male BS331 - Overactive Blader Female BS332 - BPH UNDERSTANDING the Integumentary system Structure of the Skin Sweat pore Epidermis Sensory receptors Sebaceous gland Arrector pili muscle Dermis Hair Subcutaneous tissue Nerve Vein Hypodermis Artery Sweat gland Structure of the Nail Cuticle Structure of the Hair Lunula Nail body Cuticle (outer layer of hair shaft) Sebaceous gland Bone of finger (Sagittal View) Arrector pili muscle Inner root sheath Hair follicle Nail body Outer root Nail Growth Nail bed Cuticle sheath Direction of growth Medulla Lateral nail Hair shaft groove Cortex Papilla Free edge Hair bulb Cuticle Bone of finger (Cross Section) Notes: BS346 Illustration, content and design are copyrighted © 2010 Body Scientific International, LLC. BS346_IntegumentarySystem.indd 1 11/4/10 9:38 AM BS323 - Stroke BS324 - Otitis Media BS333 - Osteopororsis BS334 - Human Vertebrae BS335 - Anatomical Alphabet BS346 - The Skin14 For more information Call: 703.753.4469 or visit our website at For more information Call: 703.753.4469 or visit our website at 15
  • 9. BSI Authorized Representative Body Scientific Anatomical Charts Body Scientific Specialty Charts Sports Injury Fitness Education Cardiac Emergency Education BS337 - The Heart BS338 - Muscular System BS339 - Major Vessels BS 340 - Skeletal Joints UNDERSTANDING DIFFERENT TYPES OF MUSCLES A) Convergent B) Cricular C) Multipennate Pectoralis major Orbicularis oris Deltoid D) Fusiform E) Bipennate Didn’t see what BS001 BS081 you need? B Biceps brachii A Rectus femoris C D E F) Parallel G) Unipennate Sartorius Extensor digitorum longus Don’t worry, we’ll F G create it for you. BS002 BS082 Notes: BS341 Illustration, content and design are copyrighted © 2009 Body Scientific International, LLC. BS341 Muscle Types Body Scientific’s Database Keeps Growing. Ask how it can be utilized in your next project BS003 BS083 BS004 BS084 BS005 BS085 BS00616 For more information Call: 703.753.4469 or visit our website at For more information Call: 703.753.4469 or visit our website at 17
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  • 12. Its time to reinvent patient education