Cosmopolitan en Espanol 40 Year Anniversary Marketing Promotions

Cosmopolitan en españolCELEBRATES…

Launched in 1973 and published as part of a joint venture with The Hearst Corporation, Cosmopolitan en español has become well known for its empowering advice its sassy articles and advice, articles, its fun and fearless way of approaching womanhood. Through its inspiring pages Cosmopolitan pages, en español covers every topic of concern from fashion, beauty, and health, to sex, relationships and pop culture. Leveraging itself on a dynamic brand with 58 international editions and presence in over 100 countries Cosmopolitan en countries, español has the resources to deliver 1,234,000 readers making it #1 Spanish-language young women’s fashion and beauty magazine in the United States.**Source: Simmons NCS/NHCS Spring 2011

THE SECTIONS WILL BE 1. February- 40 Hottest Couples 2. March- 40 Hottest Spring FashionDuring 10 anniversary issues, g y Looks Cosmopolitan en español will 3. April- 40 Hottest Beauty Looks 4. May- 40 Hottest And Healthiest create a special 8 page section Bodies where we will showcase 40 @ its 5. June- 40 Hottest Summer June best in a variety of categories. Destinations 6. July- 40 Hottest Summer LooksIn November, our anniversary 7. August- 40 Hottest Careers issue, we will produce a special 8. September- 40 Hottest Hispanics In September issue with Cosmo 40 @ its best! Hollywood 9. October- 40 Hottest Places To Go (restaurants, bars and nightlife) 10. November- Cosmo 40 @ Its Best! November

Exclusive sponsor of selected special section includes: Two ad pages/special creatives  Sponsorship of sweepstakes and prizes for readers Content ill b C t t will be mirrored through a digital i d th h di it l platform on www.cosmoenespanol.comIn-Book Special Section Layout Cover Ad Ad Edit Edit Edit Edit Promotion

Cosmopolitan en español will develop a comprehensiveCosmo’s Fab @ 40 microsite on cosmoenespanol.comhighlighting different categories of 40 @ its best Sample Microsite Sponsors will receive:  A one month sponsorship on Cosmo’s Fab @ 40 microsite on cosmoespanol.com running simultaneously with the editorial special section of choice  Rotation throughtout esmas.com; mujer channel, entertainment channel, lifestyle channel and moda channel channel (various placements)  Editorial integration on cosmoenespanol.com  Editorial integration on Cosmo en espanol’s facebook g p page

Famous for it’s special issues such as Cosmo it s issues, Style and Cosmo Beauty; Cosmo en español will feature a 200 page issue in its anniversary month in November featuring 40@ its best.THIS SPECIAL ISSUE WILL OFFER ADVERTISER EXPOSURE: Collector’s b k This C ll t ’ book: Thi special iissue will b i l ill become acollector’s book making it a reference for our readers in the many years to come.

where music, celebrities and fashion come together Location: Las Vegas during week of Latin Grammy’s Date: November 2012 What better way to celebrate Cosmo s Cosmo’s 40th than with a FABULOUS fashion show during the week of Latin Grammy’s? Bday bash during Latin Bday Grammy’s week filled with celebrities, musicians, artists, socialites and VIP’S, as well as vast press coverage p g Bash will celebrate and honor 40@ its best in beauty, fashion, music celebrities, etc. Bash will be a great excuse for g clients, socialites, and celebrities to celebrate what Cosmo does best- have fun!

Of course, she’s beautiful, butwhat else is behind this prettyface?Not only is Karli Henriquez aradio personality alongside di lit l idRyan Seacrest and has her ownsegment on MTV3… She will alsobe our very own COSMO 40Bday Bash Host of the evening!!Karli represents that fun fearless fun,LATINA very well and is a rolemodel for young women allaround…

•In-Book Component 2 exclusive ad pages in the section of choice Sponsor th “ S the “readers choice” 1 page d h i ”•Special Issue 2 ad pages in the Cosmo en español 40@its best Anniversary Special Issue 2 ad pages in Cosmo en espanol (issue left to client’s discretion) Digital•Digital Televisa will develop a comprehensive Cosmo’s Fab @ 40 Microsite on cosmoenespanol.com A one month exclusive sponsorship on Cosmo’s Fab @ 40 Microsite in the month of November Exclusive sponsor of Cosmo’s Fab @ 40 photogallery Rotation throughout esmas.com; mujer channel, entertainment channel, lifestyle channels R t ti th h t j h l t t i t h l lif t l h l and moda channel (various placements) Editorial integration on cosmoenespanol.com Editorial integration on Cosmo en espanol’s facebook page Total impressions: 1,000,000 oa p ess o s: ,000,000•Cosmo Fab@40 Fashion Show Special reserved lounge area for product display (product provided by client and based on venue approval) 20 tickets Logo on Save the Date L S th D t Logo in Invitation Logo on Program Logo on Step and Repeat Sampling in g bags p g gift g Photographer and Videographer On Site branding (approved by Cosmo en español and Venue) Presence in pre and post event media releases Branded photo booth linked to Cosmo’s Facebook and Twitter pages

Sample Photo booth Advertising Pages d e s g ages 7,404,000 Sweepstakes Page 1,234,000 Online 1,000,000 Post Editorial recap in 1,234,000 Cosmo Estimated client 8,000,000 impressions thro gh event through e ent Branded Photo Booths 2,000,000 Total Impressions p 20,872,000Note: Impressions not guaranteedSource: Audience impressions based on Simmons NCS/NHCS Spring 2011

•In-Book Component In Book 2 exclusive ad pages in the section of choice Sponsor the “readers choice” 1 page•Special Issue 2 ad pages in the Cosmo en español 40@its best Anniversary Special Issue•Digital Televisa will develop a comprehensive Cosmo’s Fab @ 40 Microsite on cosmoenespanol.com A one month sponsorship on Cosmo s Fab @ 40 microsite on cosmoenespanol.com running Cosmo’s cosmoenespanol com simultaneously with editorial special section of choice(various placements) Rotation throughout esmas.com; mujer channel, entertainment channel, lifestyle channels and moda channel (various placements) Editorial Integration on cosmoenespanol.com Editorial integration on Cosmo en espanol’s facebook page Total impressions: 500,000•Cosmo Fab@40 Fashion Show 10 tickets Logo on Save the Date Logo in Invitation Logo on Program Logo on Step and Repeat Sampling in gift bags Photographer and Videographer On Site branding (approved by Cosmo en español and Venue) Presence in pre and post event media releases

Advertising Pages 3,702,000 Sweepstakes Page 1,234,000 Online 500,000 500 000 Post Editorial recap in 1,234, 000 Cosmo Estimated client 5,000,000 impressions through event Total Impressions 11,670,000Note: Impressions not guaranteedSource: Audience impressions based on Simmons NCS/NHCS Spring 2011

Cosmopolitan en Espanol 40 Year Anniversary Marketing Promotions

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