The Story of Samsung Mobile
by LinkedIn Marketing Solutions on Mar 19, 2013
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How LinkedIn Followers Boosted a Brand: The Story of Samsung Mobile ...
How LinkedIn Followers Boosted a Brand: The Story of Samsung Mobile
Samsung Mobile launched a LinkedIn Company Page to reach passionate techies with money to spend. They partnered with LinkedIn to attract valuable followers and tailored their updates to what these followers wanted. The result? Buzz for new products and a major brand boost.
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