0
Introducing the New Look for Company PagesOctober 2012©2012 LinkedIn Corporation. All Rights Reserved.
The new Company Page                                                   Marketer Benefits                                  ...
Upload a new image to express your brandpersonality                                                   3©2012 LinkedIn Corp...
Having the cover image adds a brand feel to                   the page as soon as it’s opened.                            ...
Feature a product or service on the homepage                                                       2x                     ...
Post company status updates         Target followers when relevant©2012 LinkedIn Corporation. All Rights Reserved.   6
Drive engagement and business results with status    updates                                                             5...
Feature a status update more prominently©2012 LinkedIn Corporation. All Rights Reserved.   8
The new placement of the company update stream is        great to help broadcast our content to the right        audiences...
Company Pages are mobile – iPhone, Android andiPad apps©2012 LinkedIn Corporation. All Rights Reserved.   10
Learn more at                              marketing.linkedin.com/companypages©2012 LinkedIn Corporation. All Rights Reser...
Upcoming SlideShare
Loading in...5
×

Introducing the New Look for Company Pages

9,774

Published on

Published in: Business
0 Comments
5 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
9,774
On Slideshare
0
From Embeds
0
Number of Embeds
14
Actions
Shares
0
Downloads
51
Comments
0
Likes
5
Embeds 0
No embeds

No notes for slide

Transcript of "Introducing the New Look for Company Pages"

  1. 1. Introducing the New Look for Company PagesOctober 2012©2012 LinkedIn Corporation. All Rights Reserved.
  2. 2. The new Company Page Marketer Benefits Express Your Brand Personality • New Brand Image Promote Key Content • Feature Updates • New Products & Services Module It’s Mobile -- Extend Your Reach 2©2012 LinkedIn Corporation. All Rights Reserved.
  3. 3. Upload a new image to express your brandpersonality 3©2012 LinkedIn Corporation. All Rights Reserved.
  4. 4. Having the cover image adds a brand feel to the page as soon as it’s opened. Clive Roach, Social Media Strategist, Philips©2012 LinkedIn Corporation. All Rights Reserved.
  5. 5. Feature a product or service on the homepage 2x More PVs on Why does it matter? company pages with products or services 11 Internal data March 2012 ©2012 LinkedIn Corporation. All Rights Reserved. 5
  6. 6. Post company status updates Target followers when relevant©2012 LinkedIn Corporation. All Rights Reserved. 6
  7. 7. Drive engagement and business results with status updates 50% More likely to purchase Why does it matter? from a company they engage with on LinkedIn 11 LinkedIn U.S. survey-based Follower report, January 2012 ©2012 LinkedIn Corporation. All Rights Reserved. 7
  8. 8. Feature a status update more prominently©2012 LinkedIn Corporation. All Rights Reserved. 8
  9. 9. The new placement of the company update stream is great to help broadcast our content to the right audiences, giving us increased engagement and a better indication of what works for what audience. Bryna Corcoran, Social Media & Community Management, HP©2012 LinkedIn Corporation. All Rights Reserved.
  10. 10. Company Pages are mobile – iPhone, Android andiPad apps©2012 LinkedIn Corporation. All Rights Reserved. 10
  11. 11. Learn more at marketing.linkedin.com/companypages©2012 LinkedIn Corporation. All Rights Reserved.
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×