Social Media Basic & Future givecamp

Social Media –Now & in the future

Joselin Mane
Internet Marketing/ Social Media
CEO
LITBeL Consulting
Online Business
Founder @BostonTweetUp
Offline Events

Joselin Mane
Social Media
@JoselinMane
5,190 + Twitter Followers
1,400+LinkedIn Connections
1,200+ Facebook Friends
Leverage Social Media Daily
@BostonTweetUp
4,700+ Twitter Followers
440+ Facebook Fans
Ranked #2 Tweetup account in the World

It’s about YOU!
Twitter Stats

Control 1st 300 entries of my name on Google

It’s about YOU!
Not about ME

Agenda
What’s Social Media?
Five Steps for Getting Started
Big 3 Tips & Tricks
*The future of Social Media
*Real Life Case Study

Are you ready?
What Is Social Media?

Social Media Tools Are Just That…… Tools
Location based app Categories

Mostly Communication & Sharing

It’s NOW Media
Social Media isn’t New Media

Initial Social Media Phases
(Strategy & Tactics)
Research
Set Up Profiles
Listen
Contribute to the Conversation
Build Relationships

RESEARCH
Step One

Tools for Research
RSS Feeds
Google/ Alerts/ Etc.
Twitter – Google Buster!
Blog Search/ Technorati
Groups/ Fan Pages
Forums
Thoughts/ Suggestions/ Ideas?

Set up Profiles
Step Two
But on which sites? How do I know if mine is good?

General Profile Information
Desired Username (up to 11 letters and numbers)
Desired Password (6‐10. 1 uppercase, 1 lowercase, 1 number)
DOB (any date that makes you over 13 years old will do)
City, Zip Code

Step Three

Tools for Listening
Leverage Research List
Twitter Search/ TweetDeck
Radian6
YouTube
Trends

Step Four
Contribute to the Conversation and Provide Value

Ways to Contribute
Answer Questions
Blog Comments
Create Case Studies
Product Reviews
Social Bookmark

Build Relationships
Step Five

Relationship Building Tips
Blog Contribution/ Comments
Re-Tweets
Email/ IM/ Phone Call
Contribute to Your Communities
How Can I Help?

Five Things You can Do Today Which Will Get You Off the Bench and Into the Action
GET STARTED NOW

Get Organized!!
Finally a solution for simplifying email
Your Real-time Online News Monitor
Your Online News Aggregator
Your Personal Gateway to the Internet

This is My iGoogle
How Will You Make Yours?

You Already Know The Big 3
Let’s get to know some others…..

2. Establish Your First Social Media Profile

Tips For Facebook
Profile for Personal vs. Page for Business
All Company Details
Apps
RSS
Feeds
Advertise

MicroBlog

Tips for Twitter
90/ 10 Rule
@Reply
Value
# Hash Tag
Bit.ly

Tips for LinkedIN
Research
Recommendations
Answer/Post Questions
Connections
Groups

Questions?
Now
Or later…@JoselinMane
CEO@LITBeL.com / 617.615.MANE (6263)

Can you guess?
What is the Future of Social Media?

Mobile
#1 Trend

Various Location based apps

Location Apps Categories
Finder
Venue
Activity
Friend
Travel Aids
Games
Check In*
Let’s take a closer look at the Check In apps….

Current Leader

Points

Badge Phenomenon

Venue Specials

Peer Reviews / Marketing

Venue Metrics

Day in a Life

Side Bits

Questions?
Now
Or later…@JoselinMane
CEO@LITBeL.com / 617.615.MANE (6263)

GeoLocation
Check In?
(the ability to detect/ Share where you are)

Top 5
Hottest iphone apps were all check in apps
Apple Store March 15 2010

They are All very similar
Which One To Choose?

Check in to location you are visiting
Get virtual points
Let friends know your there
Know of nearby specials
2009 Check In Concept Created

Venue Specials

Mayor?

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Social Media Basic & Future givecamp

by LITBeL on Jun 12, 2010

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Social Media Basic & Future givecamp — Presentation Transcript

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