Digital Engagement Event - Industry Best Practice Case Study - Sponsored by Technology Strategy Board - Presentation Transcript
Innovation and Digital Britain David Bott, Director of Innovation Programmes, Technology Strategy Board
Innovation and engagement
Broadband growth = economic growth
Cisco study of global state of broadband put UK 25th out of 66 countries
Government investment can aid innovation
Innovation opens the opportunity for private investment…
… business growth…
… and consumer benefit
Technology Strategy Board
The UK innovation agency investing in business innovation
Team drawn from business and public sector
Working across business, universities and government
Investment of £1bn over the current 3 years
Not “business as usual”
In 2009/2010 we are focussing
Low Carbon Economy
Energy Generation and Supply – Renewables and CAT
Low Carbon Vehicles – Demonstrator
Low Impact Buildings – Retrofit
Healthcare
Regenerative Medicine
Digital Economy
That’s you!
“ We cannot predict the future, but we can invent it.”
We’re swamped by information… Source: Cisco 2008 Internet Video to PC
Recession and challenges to business models demand innovation
Declining advertising revenues
File-sharing impacting content sales
Free search undermining newspaper revenues
Credit card fraud, phishing scams exploding
More on not “business as usual”
Digital Engagement
What might a technology strategy for digital engagement look like?
Three big opportunity areas
Democracy and government
Social services and health care
Education
More inclusive – more sustainable
Our Vision
“ For all participants in Digital Britain to benefit fairly from creation, distribution and consumption of digital content”
Enabling experiment – reducing risk Economics of the network Provision and sustainability of high-bandwidth access to the internet Access, protection & empowerment Security, privacy, trust and usability for the consumer Economics of content and services Business models and tools to create value Digital Test Bed
The Digital Britain Testbed
A controlled experiment
for business, technology and consumer
Real consumers try out new products and services at scale
testing new technology, studying new behaviour
New ways to run the business of the internet - and business on the internet - over next ten years
Enabling Technologies Services, Content and Applications The Internet Test Bed The Public Test Bed Users Registered Materials
Implementation Testbed Specification Procurement/ Tendering Jan Apr Jul Oct Feasibility Studies R&D Projects … Oct Test Bed Operation Trials & Demos on Test Bed More trials Up-grades Our Investment Plan 2010 2009 2011-12 £2m £18m £10m
And finally….
Digital is coming
It will change our society
It will offer many opportunities, but require a joined-up approach
The Technology Strategy Board is part of the government response
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