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Digital Engagement Event - Industry Best Practice Case Study - Sponsored by Technology Strategy Board






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    Digital Engagement Event - Industry Best Practice Case Study - Sponsored by Technology Strategy Board Digital Engagement Event - Industry Best Practice Case Study - Sponsored by Technology Strategy Board Presentation Transcript

    • Innovation and Digital Britain David Bott, Director of Innovation Programmes, Technology Strategy Board
    • Innovation and engagement
      • Broadband growth = economic growth
      • Cisco study of global state of broadband put UK 25th out of 66 countries
      • Government investment can aid innovation
      • Innovation opens the opportunity for private investment…
      • … business growth…
      • … and consumer benefit
    • Technology Strategy Board
      • The UK innovation agency investing in business innovation
      • Team drawn from business and public sector
      • Working across business, universities and government
      • Investment of £1bn over the current 3 years
    • Not “business as usual”
      • In 2009/2010 we are focussing
      • Low Carbon Economy
        • Energy Generation and Supply – Renewables and CAT
        • Low Carbon Vehicles – Demonstrator
        • Low Impact Buildings – Retrofit
      • Healthcare
        • Regenerative Medicine
      • Digital Economy
        • That’s you!
    • “ We cannot predict the future, but we can invent it.”
    • We’re swamped by information… Source: Cisco 2008 Internet Video to PC
      • Recession and challenges to business models demand innovation
        • Declining advertising revenues
        • File-sharing impacting content sales
        • Free search undermining newspaper revenues
        • Credit card fraud, phishing scams exploding
      More on not “business as usual”
    • Digital Engagement
      • What might a technology strategy for digital engagement look like?
        • Three big opportunity areas
          • Democracy and government
          • Social services and health care
          • Education
      • More inclusive – more sustainable
    • Our Vision
      • “ For all participants in Digital Britain to benefit fairly from creation, distribution and consumption of digital content”
    • Enabling experiment – reducing risk Economics of the network Provision and sustainability of high-bandwidth access to the internet Access, protection & empowerment Security, privacy, trust and usability for the consumer Economics of content and services Business models and tools to create value Digital Test Bed
    • The Digital Britain Testbed
      • A controlled experiment
        • for business, technology and consumer
      • Real consumers try out new products and services at scale
        • testing new technology, studying new behaviour
      • New ways to run the business of the internet - and business on the internet - over next ten years
    • Enabling Technologies Services, Content and Applications The Internet Test Bed The Public Test Bed Users Registered Materials
    • Implementation Testbed Specification Procurement/ Tendering Jan Apr Jul Oct Feasibility Studies R&D Projects … Oct Test Bed Operation Trials & Demos on Test Bed More trials Up-grades Our Investment Plan 2010 2009 2011-12 £2m £18m £10m
    • And finally….
      • Digital is coming
      • It will change our society
      • It will offer many opportunities, but require a joined-up approach
      • The Technology Strategy Board is part of the government response
    • http://www.innovateuk.org e: david.bott@tsb.gov.uk b: http://www.innovateuk.org/aboutus/blog.ashx m: +44 7802 788435 tw: david_bott sl: innovato charman sk: davidbott3