The B2B complex sale is a marathon  don’t sprint
<ul><li>Consumer business is like a sprint: </li></ul><ul><li>Buyers decide within a short time - instantly </li></ul><ul>...
<ul><li>B2B is a marathon </li></ul><ul><li>Many people involved </li></ul><ul><li>Several decision phases </li></ul><ul><...
<ul><li>The faster competitor isn’t always the winner </li></ul><ul><li>Don’t push your customer </li></ul><ul><li>Sustain...
<ul><li>Follow complex sales process on your website </li></ul><ul><ul><li>Your potential customers will visit your websit...
<ul><li>LEADSExplorer  www.LEADSExplorer.com </li></ul><ul><li>The web service for knowing who visits your website by comp...
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B2B Complex Sale Is A Marathon Not A Sprint

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The B2B complex sale is not a sprint - it is like a marathon.

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  • Great slide. What i found to help with b2b complex sales especially being in the technology industry I have found that LeadLifter's lead generation system has the best conversion rates for higher ROI and increased qualified leads, so I can focus in on a qualified lead and put my very best foot forward.
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B2B Complex Sale Is A Marathon Not A Sprint

  1. 1. The B2B complex sale is a marathon don’t sprint
  2. 2. <ul><li>Consumer business is like a sprint: </li></ul><ul><li>Buyers decide within a short time - instantly </li></ul><ul><li>Buyers decide subjectively </li></ul><ul><li>Sales reps can influence a lot </li></ul>
  3. 3. <ul><li>B2B is a marathon </li></ul><ul><li>Many people involved </li></ul><ul><li>Several decision phases </li></ul><ul><li>Rational decision taking </li></ul><ul><li>Company politics involved </li></ul>
  4. 4. <ul><li>The faster competitor isn’t always the winner </li></ul><ul><li>Don’t push your customer </li></ul><ul><li>Sustain the relationships </li></ul><ul><li>Communicate timely </li></ul><ul><li>Communicate the appropriated message </li></ul><ul><li>A deal is only won when it is signed </li></ul><ul><li>- Better: when the invoice is paid </li></ul>
  5. 5. <ul><li>Follow complex sales process on your website </li></ul><ul><ul><li>Your potential customers will visit your website </li></ul></ul><ul><ul><ul><li>Before </li></ul></ul></ul><ul><ul><ul><li>During </li></ul></ul></ul><ul><ul><ul><li>After </li></ul></ul></ul><ul><ul><ul><li>their purchase process </li></ul></ul></ul><ul><ul><li>Your customers will visit your website again </li></ul></ul><ul><ul><ul><li>Time to call them again with best suiting message </li></ul></ul></ul><ul><li>Know who visits by company name </li></ul><ul><li>and their interests </li></ul>
  6. 6. <ul><li>LEADSExplorer www.LEADSExplorer.com </li></ul><ul><li>The web service for knowing who visits your website by company name </li></ul><ul><li>Engago Technologies Ltd. </li></ul><ul><li>Contact: info@LEADSExplorer.com </li></ul>

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