SlideShare is now on Android. 15 million presentations at your fingertips.  Get the app

×
  • Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
 

LBi Digital Academy Class 05 - Digital Strategy

by on Mar 04, 2013

  • 829 views

Class 05 – Digital strategy – Tools to uncover real opportunities and make your brand stand out. ...

Class 05 – Digital strategy – Tools to uncover real opportunities and make your brand stand out.

Digital is a rapidly expanding arena. Consumers today have integrated digital into their daily lives through the use of web, mobile and social activities. And brands have responded. The result is that consumers are now bombarded with messages encouraging them to view, to like, to share, to engage, etc … But with so many messages, and only limited time, why should a consumer pick your brand over another. In this session, we will explore the opportunity for your brand to differentiate itself and stand out from competitors using a few practical tools, frameworks and strategic thinking exercises.

Statistics

Views

Total Views
829
Views on SlideShare
777
Embed Views
52

Actions

Likes
4
Downloads
29
Comments
0

2 Embeds 52

http://www.scoop.it 42
https://twitter.com 10

Accessibility

Upload Details

Uploaded via SlideShare as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
Post Comment
Edit your comment

LBi Digital Academy Class 05 - Digital Strategy LBi Digital Academy Class 05 - Digital Strategy Presentation Transcript