Your SlideShare is downloading. ×
0
Getting social on chinese mobile apps
Getting social on chinese mobile apps
Getting social on chinese mobile apps
Getting social on chinese mobile apps
Getting social on chinese mobile apps
Getting social on chinese mobile apps
Getting social on chinese mobile apps
Getting social on chinese mobile apps
Getting social on chinese mobile apps
Getting social on chinese mobile apps
Getting social on chinese mobile apps
Getting social on chinese mobile apps
Getting social on chinese mobile apps
Getting social on chinese mobile apps
Getting social on chinese mobile apps
Getting social on chinese mobile apps
Getting social on chinese mobile apps
Getting social on chinese mobile apps
Getting social on chinese mobile apps
Getting social on chinese mobile apps
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Getting social on chinese mobile apps

1,161

Published on

Chinese mobile internet users are already 388 million and rapidly growing. Multilingual marketing campaigns, should include opportunities offered by these networks.

Chinese mobile internet users are already 388 million and rapidly growing. Multilingual marketing campaigns, should include opportunities offered by these networks.

Published in: Business, Technology
1 Comment
1 Like
Statistics
Notes
  • Free Download The official version from the link below
    Download Link :http://gg.gg/downloadfile
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
No Downloads
Views
Total Views
1,161
On Slideshare
0
From Embeds
0
Number of Embeds
3
Actions
Shares
0
Downloads
37
Comments
1
Likes
1
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Getting Social onChinese Mobile AppsBy Crystal JiangLesley Ning
  • 2. Internet Users in China
  • 3. Internet Devices betweenUrban & Rural Netizens
  • 4. The Story of W&L :China’s Great InternetDivide
  • 5. Ordered by total number of installsSource: iResearch
  • 6. Ordered by total number of installsSource: iResearchTencentAlibaba
  • 7. QQ - Instant Messaging App
  • 8. Number  of  QQ  users  online  QQ Users Number
  • 9. Online customer service andtech support by QQPlease  contact  us  if    you  have  any  ques7on,    check  below  our  QQ    customer  service  so  we    can  help  you  asap.  
  • 10. Tecent Product
  • 11. Source: Value2020Top 5 Countries Outside China(Views on Q1 2013)
  • 12. QQ WeChatDemographicsYoung audience;rural residentsMature and well-educated audienceFormat Formal conversationCasual chat,replacement of SMS
  • 13. WechatUsers                          Company-­‐  Make  a  post  on  website/  Weibo  to    encourage  users  add  the  company  on  WeChat    -­‐  Ul7mate  customer  service  tool  :  receive  daily  news    and  product  related  updates  via  WeChat  to    subscriber’s  cellphone    -­‐  Scan  QR  code  -­‐  Search  company  public  name  
  • 14. WeChat QR Code on aWebsite
  • 15. WeChat QR Code on aWeibo account
  • 16. QQ WeChatSinaWeiboDemographicsYoungaudience; ruralresidentsMature andwell-educatedaudienceMatureaudience;urbanresidentsFormatFormalconversation;privatemessagesCasual chat,replacement ofSMS; privatemessagesMicroblogging;publicmessages;broadcast
  • 17. Sina Weibo•  75% users are from mobile device•  34% advertisement revenue is from mobile•  Mobile revamp: third party apps support
  • 18. Keep in touch!#VMMCN
  • 19. Thank you

×