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The Big Emerging Media Picture - Gary Hayes
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The Big Emerging Media Picture - Gary Hayes

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An opening presentation at the 3rd LAMP residential in 2006 covering themes still relevant today.

An opening presentation at the 3rd LAMP residential in 2006 covering themes still relevant today.

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  • 1. big picture THE BIG PICTURE Some of the key themes at this weeks LAMP Gary Hayes, Director AFTRS LAMP www.lamp.edu.au gary.hayes@aftrs.edu.au - blog www.personalizemedia.com
  • 2. big picture BIG PICTURE THEMES THIS WEEK •Broadband - the global network TV revolution •Multiple media channels - fragmented audiences •Viewer created content - how to involve, how to compete •Mobility - viewers on the move, reaching them anywhere •Ubiquitous connectivity - social/media habits change Gary Hayes, Director AFTRS LAMP www.lamp.edu.au gary.hayes@aftrs.edu.au - blog www.personalizemedia.com

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