SlideShare a Scribd company logo
1 of 23
Download to read offline
It’s not all about the device, you know

MOBILE ENGAGEMENT
How do we see devices?

 First there was television, or rather:




                    +
Then there was the internet

 Which started off as (and in many cases
 remained):




                +
Until someone realised what you could
do…
Mobile is at the same place

 Lots of talk about “the mobile internet”….




 Kinda sounds like “radio with pictures “ to
  me
Mobile Engagement - Jennifer Wilson
Mobile Engagement - Jennifer Wilson
Mobile Engagement - Jennifer Wilson
Mobile Engagement - Jennifer Wilson
Mobile Engagement - Jennifer Wilson
Mobile Engagement - Jennifer Wilson
Mobile Engagement - Jennifer Wilson
Mobile Engagement - Jennifer Wilson
Mobile Engagement - Jennifer Wilson
Mobile Engagement - Jennifer Wilson
Mobile Engagement - Jennifer Wilson
Mobile Engagement - Jennifer Wilson
Mobile Engagement - Jennifer Wilson
Mobile Engagement - Jennifer Wilson
Mobile Engagement - Jennifer Wilson
Mobile Engagement - Jennifer Wilson
Mobile Engagement - Jennifer Wilson
Mobile Engagement - Jennifer Wilson

More Related Content

What's hot

The future of communication
The future of communicationThe future of communication
The future of communicationt0youn04
 
Evolution of technology v1.0
Evolution of technology v1.0Evolution of technology v1.0
Evolution of technology v1.0jehanshann
 
Social Media: what's the big idea
Social Media: what's the big ideaSocial Media: what's the big idea
Social Media: what's the big ideaNicole deBeaufort
 
advantages and disadvantages of internet (yousef aljulaud)
advantages and disadvantages of internet (yousef aljulaud)advantages and disadvantages of internet (yousef aljulaud)
advantages and disadvantages of internet (yousef aljulaud)Yosef Aljulaud
 
Global Data Exceeding Voice
Global Data Exceeding VoiceGlobal Data Exceeding Voice
Global Data Exceeding Voicecr123
 
Communication technologies
Communication technologiesCommunication technologies
Communication technologiesPalesa Matai
 
Web development powerpoint
Web development powerpointWeb development powerpoint
Web development powerpointkatyj_2810
 
advantages and disadvantages of Internet
advantages and disadvantages of Internetadvantages and disadvantages of Internet
advantages and disadvantages of InternetAli Şahin
 
Internet of things berbano k32
Internet of things  berbano k32Internet of things  berbano k32
Internet of things berbano k32kimberbano
 
advantages and disadvantages of Internet
advantages and disadvantages of Internetadvantages and disadvantages of Internet
advantages and disadvantages of InternetAli Şahin
 
Evolution Technology2009
Evolution Technology2009Evolution Technology2009
Evolution Technology2009Catherine Seo
 
The Future of Communication Technology
The Future of Communication TechnologyThe Future of Communication Technology
The Future of Communication Technologyanpipt01
 
The Internet of Things - Taking the Web to the Everyday
The Internet of Things - Taking the Web to the EverydayThe Internet of Things - Taking the Web to the Everyday
The Internet of Things - Taking the Web to the EverydayMartin Spindler
 
The future of technology final project
The future of technology final projectThe future of technology final project
The future of technology final projectgmsalv02
 
Future Web Trends
Future Web TrendsFuture Web Trends
Future Web TrendsSue West
 
Future of Social Interaction
Future of Social InteractionFuture of Social Interaction
Future of Social InteractionSandra Colucci
 

What's hot (20)

L20 Local
L20 LocalL20 Local
L20 Local
 
Smartphones
SmartphonesSmartphones
Smartphones
 
The future of communication
The future of communicationThe future of communication
The future of communication
 
Evolution of technology v1.0
Evolution of technology v1.0Evolution of technology v1.0
Evolution of technology v1.0
 
Social Media: what's the big idea
Social Media: what's the big ideaSocial Media: what's the big idea
Social Media: what's the big idea
 
advantages and disadvantages of internet (yousef aljulaud)
advantages and disadvantages of internet (yousef aljulaud)advantages and disadvantages of internet (yousef aljulaud)
advantages and disadvantages of internet (yousef aljulaud)
 
Global Data Exceeding Voice
Global Data Exceeding VoiceGlobal Data Exceeding Voice
Global Data Exceeding Voice
 
Communication technologies
Communication technologiesCommunication technologies
Communication technologies
 
Web development powerpoint
Web development powerpointWeb development powerpoint
Web development powerpoint
 
advantages and disadvantages of Internet
advantages and disadvantages of Internetadvantages and disadvantages of Internet
advantages and disadvantages of Internet
 
Internet of things berbano k32
Internet of things  berbano k32Internet of things  berbano k32
Internet of things berbano k32
 
Future Of Communication
Future Of CommunicationFuture Of Communication
Future Of Communication
 
advantages and disadvantages of Internet
advantages and disadvantages of Internetadvantages and disadvantages of Internet
advantages and disadvantages of Internet
 
Evolution Technology2009
Evolution Technology2009Evolution Technology2009
Evolution Technology2009
 
The Future of Communication Technology
The Future of Communication TechnologyThe Future of Communication Technology
The Future of Communication Technology
 
The Internet of Things - Taking the Web to the Everyday
The Internet of Things - Taking the Web to the EverydayThe Internet of Things - Taking the Web to the Everyday
The Internet of Things - Taking the Web to the Everyday
 
The future of technology final project
The future of technology final projectThe future of technology final project
The future of technology final project
 
Future Web Trends
Future Web TrendsFuture Web Trends
Future Web Trends
 
Living in the Future
Living in the FutureLiving in the Future
Living in the Future
 
Future of Social Interaction
Future of Social InteractionFuture of Social Interaction
Future of Social Interaction
 

Similar to Mobile Engagement - Jennifer Wilson

ADMA Mobile Presentation 3rd Nov 2008
ADMA Mobile Presentation 3rd Nov 2008ADMA Mobile Presentation 3rd Nov 2008
ADMA Mobile Presentation 3rd Nov 2008Jennifer Wilson
 
WWW and how it changed the world
WWW and how it changed the worldWWW and how it changed the world
WWW and how it changed the worldjfa59
 
Internet and pre internet presentation
Internet and pre internet presentationInternet and pre internet presentation
Internet and pre internet presentationmarkhayneskershaw
 
Electronic Media (History Of internet)
Electronic Media (History Of internet)Electronic Media (History Of internet)
Electronic Media (History Of internet)Karan Arora
 
Mass communication and technology
Mass communication and technologyMass communication and technology
Mass communication and technologyRohit Choudhary
 
Internet ! BATRA COMPUTER CENTRE
Internet ! BATRA COMPUTER CENTRE Internet ! BATRA COMPUTER CENTRE
Internet ! BATRA COMPUTER CENTRE jatin batra
 
Technology creates social isolation and neurosis
Technology creates social isolation and neurosisTechnology creates social isolation and neurosis
Technology creates social isolation and neurosisBrennan Kellett
 
The Digital Divide in the United States and WorldwideThe gap bet.docx
The Digital Divide in the United States and WorldwideThe gap bet.docxThe Digital Divide in the United States and WorldwideThe gap bet.docx
The Digital Divide in the United States and WorldwideThe gap bet.docxarnoldmeredith47041
 
Internet (uses,merits and demerits)
Internet (uses,merits and demerits)Internet (uses,merits and demerits)
Internet (uses,merits and demerits)Saba96
 
INTERNET SERVICES BY DEEPIKA CHETTRI
INTERNET SERVICES BY DEEPIKA CHETTRIINTERNET SERVICES BY DEEPIKA CHETTRI
INTERNET SERVICES BY DEEPIKA CHETTRIDeepika Chettri
 

Similar to Mobile Engagement - Jennifer Wilson (20)

ADMA Mobile Presentation 3rd Nov 2008
ADMA Mobile Presentation 3rd Nov 2008ADMA Mobile Presentation 3rd Nov 2008
ADMA Mobile Presentation 3rd Nov 2008
 
WWW and how it changed the world
WWW and how it changed the worldWWW and how it changed the world
WWW and how it changed the world
 
Internet working
Internet workingInternet working
Internet working
 
Internet and pre internet presentation
Internet and pre internet presentationInternet and pre internet presentation
Internet and pre internet presentation
 
Hamad khdhir qadir
Hamad khdhir qadirHamad khdhir qadir
Hamad khdhir qadir
 
Webquest internet
Webquest internet Webquest internet
Webquest internet
 
Electronic Media (History Of internet)
Electronic Media (History Of internet)Electronic Media (History Of internet)
Electronic Media (History Of internet)
 
Cellular olano
Cellular olanoCellular olano
Cellular olano
 
Mass communication and technology
Mass communication and technologyMass communication and technology
Mass communication and technology
 
Internet ! BATRA COMPUTER CENTRE
Internet ! BATRA COMPUTER CENTRE Internet ! BATRA COMPUTER CENTRE
Internet ! BATRA COMPUTER CENTRE
 
Communication tools
Communication toolsCommunication tools
Communication tools
 
Technology creates social isolation and neurosis
Technology creates social isolation and neurosisTechnology creates social isolation and neurosis
Technology creates social isolation and neurosis
 
Internet
InternetInternet
Internet
 
Texting
TextingTexting
Texting
 
computer
computercomputer
computer
 
The Digital Divide in the United States and WorldwideThe gap bet.docx
The Digital Divide in the United States and WorldwideThe gap bet.docxThe Digital Divide in the United States and WorldwideThe gap bet.docx
The Digital Divide in the United States and WorldwideThe gap bet.docx
 
Internet and world wide web
Internet and world wide webInternet and world wide web
Internet and world wide web
 
Internet (uses,merits and demerits)
Internet (uses,merits and demerits)Internet (uses,merits and demerits)
Internet (uses,merits and demerits)
 
INTERNET SERVICES BY DEEPIKA CHETTRI
INTERNET SERVICES BY DEEPIKA CHETTRIINTERNET SERVICES BY DEEPIKA CHETTRI
INTERNET SERVICES BY DEEPIKA CHETTRI
 
The Wireless Evolution
The Wireless EvolutionThe Wireless Evolution
The Wireless Evolution
 

More from Gary Hayes

Adapting Linear Content to Interactive Games - Jackie Turnure
Adapting Linear Content to Interactive Games - Jackie TurnureAdapting Linear Content to Interactive Games - Jackie Turnure
Adapting Linear Content to Interactive Games - Jackie TurnureGary Hayes
 
Evolving Technology, Where Will Your Audience Be? - Jonathan Marshall
Evolving Technology, Where Will Your Audience Be? - Jonathan MarshallEvolving Technology, Where Will Your Audience Be? - Jonathan Marshall
Evolving Technology, Where Will Your Audience Be? - Jonathan MarshallGary Hayes
 
Immersion, Designing Experience - Gary Hayes
Immersion, Designing Experience - Gary HayesImmersion, Designing Experience - Gary Hayes
Immersion, Designing Experience - Gary HayesGary Hayes
 
Business Planning for New Media - Rachel Dixon
Business Planning for New Media - Rachel DixonBusiness Planning for New Media - Rachel Dixon
Business Planning for New Media - Rachel DixonGary Hayes
 
New Opportunities in Digital Content Creation - Peter Giles
New Opportunities in Digital Content Creation - Peter GilesNew Opportunities in Digital Content Creation - Peter Giles
New Opportunities in Digital Content Creation - Peter GilesGary Hayes
 
Personalised Audiences, Immersive Services - Gary Hayes
Personalised Audiences, Immersive Services - Gary HayesPersonalised Audiences, Immersive Services - Gary Hayes
Personalised Audiences, Immersive Services - Gary HayesGary Hayes
 
Emerging Media Orientation - Gary Hayes and Peter Giles
Emerging Media Orientation - Gary Hayes and Peter GilesEmerging Media Orientation - Gary Hayes and Peter Giles
Emerging Media Orientation - Gary Hayes and Peter GilesGary Hayes
 
Design for Transmedia Audiences - Catherine Gleeson
Design for Transmedia Audiences - Catherine GleesonDesign for Transmedia Audiences - Catherine Gleeson
Design for Transmedia Audiences - Catherine GleesonGary Hayes
 
The Personalized Audience - Gary Hayes
The Personalized Audience - Gary HayesThe Personalized Audience - Gary Hayes
The Personalized Audience - Gary HayesGary Hayes
 
Best Practises in Transmedia Entertainment - Christy Dena
Best Practises in Transmedia Entertainment - Christy DenaBest Practises in Transmedia Entertainment - Christy Dena
Best Practises in Transmedia Entertainment - Christy DenaGary Hayes
 
Emerging Media Production Methodologies - Catherine Gleeson and Sohail Dahdal
Emerging Media Production Methodologies - Catherine Gleeson and Sohail DahdalEmerging Media Production Methodologies - Catherine Gleeson and Sohail Dahdal
Emerging Media Production Methodologies - Catherine Gleeson and Sohail DahdalGary Hayes
 
User Centric Brand Design - Ric Holland
User Centric Brand Design - Ric HollandUser Centric Brand Design - Ric Holland
User Centric Brand Design - Ric HollandGary Hayes
 
User Journeys Personal Services - Gary Hayes
User Journeys Personal Services - Gary HayesUser Journeys Personal Services - Gary Hayes
User Journeys Personal Services - Gary HayesGary Hayes
 
Frame of Reference - Christy Dena and Gary Hayes
Frame of Reference - Christy Dena and Gary HayesFrame of Reference - Christy Dena and Gary Hayes
Frame of Reference - Christy Dena and Gary HayesGary Hayes
 
Cross-Media Narrative - Christy Dena
Cross-Media Narrative - Christy DenaCross-Media Narrative - Christy Dena
Cross-Media Narrative - Christy DenaGary Hayes
 
What to Build it on? Intersections, People, Technology - Raffi Krikorian
What to Build it on? Intersections, People, Technology -  Raffi KrikorianWhat to Build it on? Intersections, People, Technology -  Raffi Krikorian
What to Build it on? Intersections, People, Technology - Raffi KrikorianGary Hayes
 
A Short Tale about a Long Tail - Tony Surtees
A Short Tale about a Long Tail -  Tony SurteesA Short Tale about a Long Tail -  Tony Surtees
A Short Tale about a Long Tail - Tony SurteesGary Hayes
 
Emotional Audiences, Consumers Viewpoint - Louise McCann
Emotional Audiences, Consumers Viewpoint - Louise McCannEmotional Audiences, Consumers Viewpoint - Louise McCann
Emotional Audiences, Consumers Viewpoint - Louise McCannGary Hayes
 
Evolving Technology, Evolving Audiences - Jonathan Marshall
Evolving Technology, Evolving Audiences - Jonathan MarshallEvolving Technology, Evolving Audiences - Jonathan Marshall
Evolving Technology, Evolving Audiences - Jonathan MarshallGary Hayes
 
The Art of the Pitch - Jackie Turnure
The Art of the Pitch - Jackie TurnureThe Art of the Pitch - Jackie Turnure
The Art of the Pitch - Jackie TurnureGary Hayes
 

More from Gary Hayes (20)

Adapting Linear Content to Interactive Games - Jackie Turnure
Adapting Linear Content to Interactive Games - Jackie TurnureAdapting Linear Content to Interactive Games - Jackie Turnure
Adapting Linear Content to Interactive Games - Jackie Turnure
 
Evolving Technology, Where Will Your Audience Be? - Jonathan Marshall
Evolving Technology, Where Will Your Audience Be? - Jonathan MarshallEvolving Technology, Where Will Your Audience Be? - Jonathan Marshall
Evolving Technology, Where Will Your Audience Be? - Jonathan Marshall
 
Immersion, Designing Experience - Gary Hayes
Immersion, Designing Experience - Gary HayesImmersion, Designing Experience - Gary Hayes
Immersion, Designing Experience - Gary Hayes
 
Business Planning for New Media - Rachel Dixon
Business Planning for New Media - Rachel DixonBusiness Planning for New Media - Rachel Dixon
Business Planning for New Media - Rachel Dixon
 
New Opportunities in Digital Content Creation - Peter Giles
New Opportunities in Digital Content Creation - Peter GilesNew Opportunities in Digital Content Creation - Peter Giles
New Opportunities in Digital Content Creation - Peter Giles
 
Personalised Audiences, Immersive Services - Gary Hayes
Personalised Audiences, Immersive Services - Gary HayesPersonalised Audiences, Immersive Services - Gary Hayes
Personalised Audiences, Immersive Services - Gary Hayes
 
Emerging Media Orientation - Gary Hayes and Peter Giles
Emerging Media Orientation - Gary Hayes and Peter GilesEmerging Media Orientation - Gary Hayes and Peter Giles
Emerging Media Orientation - Gary Hayes and Peter Giles
 
Design for Transmedia Audiences - Catherine Gleeson
Design for Transmedia Audiences - Catherine GleesonDesign for Transmedia Audiences - Catherine Gleeson
Design for Transmedia Audiences - Catherine Gleeson
 
The Personalized Audience - Gary Hayes
The Personalized Audience - Gary HayesThe Personalized Audience - Gary Hayes
The Personalized Audience - Gary Hayes
 
Best Practises in Transmedia Entertainment - Christy Dena
Best Practises in Transmedia Entertainment - Christy DenaBest Practises in Transmedia Entertainment - Christy Dena
Best Practises in Transmedia Entertainment - Christy Dena
 
Emerging Media Production Methodologies - Catherine Gleeson and Sohail Dahdal
Emerging Media Production Methodologies - Catherine Gleeson and Sohail DahdalEmerging Media Production Methodologies - Catherine Gleeson and Sohail Dahdal
Emerging Media Production Methodologies - Catherine Gleeson and Sohail Dahdal
 
User Centric Brand Design - Ric Holland
User Centric Brand Design - Ric HollandUser Centric Brand Design - Ric Holland
User Centric Brand Design - Ric Holland
 
User Journeys Personal Services - Gary Hayes
User Journeys Personal Services - Gary HayesUser Journeys Personal Services - Gary Hayes
User Journeys Personal Services - Gary Hayes
 
Frame of Reference - Christy Dena and Gary Hayes
Frame of Reference - Christy Dena and Gary HayesFrame of Reference - Christy Dena and Gary Hayes
Frame of Reference - Christy Dena and Gary Hayes
 
Cross-Media Narrative - Christy Dena
Cross-Media Narrative - Christy DenaCross-Media Narrative - Christy Dena
Cross-Media Narrative - Christy Dena
 
What to Build it on? Intersections, People, Technology - Raffi Krikorian
What to Build it on? Intersections, People, Technology -  Raffi KrikorianWhat to Build it on? Intersections, People, Technology -  Raffi Krikorian
What to Build it on? Intersections, People, Technology - Raffi Krikorian
 
A Short Tale about a Long Tail - Tony Surtees
A Short Tale about a Long Tail -  Tony SurteesA Short Tale about a Long Tail -  Tony Surtees
A Short Tale about a Long Tail - Tony Surtees
 
Emotional Audiences, Consumers Viewpoint - Louise McCann
Emotional Audiences, Consumers Viewpoint - Louise McCannEmotional Audiences, Consumers Viewpoint - Louise McCann
Emotional Audiences, Consumers Viewpoint - Louise McCann
 
Evolving Technology, Evolving Audiences - Jonathan Marshall
Evolving Technology, Evolving Audiences - Jonathan MarshallEvolving Technology, Evolving Audiences - Jonathan Marshall
Evolving Technology, Evolving Audiences - Jonathan Marshall
 
The Art of the Pitch - Jackie Turnure
The Art of the Pitch - Jackie TurnureThe Art of the Pitch - Jackie Turnure
The Art of the Pitch - Jackie Turnure
 

Recently uploaded

Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptxGo for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptxRakhi Bazaar
 
WSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdfWSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdfJamesConcepcion7
 
The McKinsey 7S Framework: A Holistic Approach to Harmonizing All Parts of th...
The McKinsey 7S Framework: A Holistic Approach to Harmonizing All Parts of th...The McKinsey 7S Framework: A Holistic Approach to Harmonizing All Parts of th...
The McKinsey 7S Framework: A Holistic Approach to Harmonizing All Parts of th...Operational Excellence Consulting
 
Data Analytics Strategy Toolkit and Templates
Data Analytics Strategy Toolkit and TemplatesData Analytics Strategy Toolkit and Templates
Data Analytics Strategy Toolkit and TemplatesAurelien Domont, MBA
 
Fundamentals Welcome and Inclusive DEIB
Fundamentals Welcome and  Inclusive DEIBFundamentals Welcome and  Inclusive DEIB
Fundamentals Welcome and Inclusive DEIBGregory DeShields
 
Healthcare Feb. & Mar. Healthcare Newsletter
Healthcare Feb. & Mar. Healthcare NewsletterHealthcare Feb. & Mar. Healthcare Newsletter
Healthcare Feb. & Mar. Healthcare NewsletterJamesConcepcion7
 
14680-51-4.pdf Good quality CAS Good quality CAS
14680-51-4.pdf  Good  quality CAS Good  quality CAS14680-51-4.pdf  Good  quality CAS Good  quality CAS
14680-51-4.pdf Good quality CAS Good quality CAScathy664059
 
20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdf20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdfChris Skinner
 
Intermediate Accounting, Volume 2, 13th Canadian Edition by Donald E. Kieso t...
Intermediate Accounting, Volume 2, 13th Canadian Edition by Donald E. Kieso t...Intermediate Accounting, Volume 2, 13th Canadian Edition by Donald E. Kieso t...
Intermediate Accounting, Volume 2, 13th Canadian Edition by Donald E. Kieso t...ssuserf63bd7
 
How to Conduct a Service Gap Analysis for Your Business
How to Conduct a Service Gap Analysis for Your BusinessHow to Conduct a Service Gap Analysis for Your Business
How to Conduct a Service Gap Analysis for Your BusinessHelp Desk Migration
 
Driving Business Impact for PMs with Jon Harmer
Driving Business Impact for PMs with Jon HarmerDriving Business Impact for PMs with Jon Harmer
Driving Business Impact for PMs with Jon HarmerAggregage
 
Introducing the AI ShillText Generator A New Era for Cryptocurrency Marketing...
Introducing the AI ShillText Generator A New Era for Cryptocurrency Marketing...Introducing the AI ShillText Generator A New Era for Cryptocurrency Marketing...
Introducing the AI ShillText Generator A New Era for Cryptocurrency Marketing...PRnews2
 
20220816-EthicsGrade_Scorecard-JP_Morgan_Chase-Q2-63_57.pdf
20220816-EthicsGrade_Scorecard-JP_Morgan_Chase-Q2-63_57.pdf20220816-EthicsGrade_Scorecard-JP_Morgan_Chase-Q2-63_57.pdf
20220816-EthicsGrade_Scorecard-JP_Morgan_Chase-Q2-63_57.pdfChris Skinner
 
Entrepreneurial ecosystem- Wider context
Entrepreneurial ecosystem- Wider contextEntrepreneurial ecosystem- Wider context
Entrepreneurial ecosystem- Wider contextP&CO
 
WSMM Media and Entertainment Feb_March_Final.pdf
WSMM Media and Entertainment Feb_March_Final.pdfWSMM Media and Entertainment Feb_March_Final.pdf
WSMM Media and Entertainment Feb_March_Final.pdfJamesConcepcion7
 
Neha Jhalani Hiranandani: A Guide to Her Life and Career
Neha Jhalani Hiranandani: A Guide to Her Life and CareerNeha Jhalani Hiranandani: A Guide to Her Life and Career
Neha Jhalani Hiranandani: A Guide to Her Life and Careerr98588472
 
5-Step Framework to Convert Any Business into a Wealth Generation Machine.pdf
5-Step Framework to Convert Any Business into a Wealth Generation Machine.pdf5-Step Framework to Convert Any Business into a Wealth Generation Machine.pdf
5-Step Framework to Convert Any Business into a Wealth Generation Machine.pdfSherl Simon
 
1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdf1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdfShaun Heinrichs
 

Recently uploaded (20)

Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptxGo for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
 
WSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdfWSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdf
 
The McKinsey 7S Framework: A Holistic Approach to Harmonizing All Parts of th...
The McKinsey 7S Framework: A Holistic Approach to Harmonizing All Parts of th...The McKinsey 7S Framework: A Holistic Approach to Harmonizing All Parts of th...
The McKinsey 7S Framework: A Holistic Approach to Harmonizing All Parts of th...
 
Data Analytics Strategy Toolkit and Templates
Data Analytics Strategy Toolkit and TemplatesData Analytics Strategy Toolkit and Templates
Data Analytics Strategy Toolkit and Templates
 
Fundamentals Welcome and Inclusive DEIB
Fundamentals Welcome and  Inclusive DEIBFundamentals Welcome and  Inclusive DEIB
Fundamentals Welcome and Inclusive DEIB
 
Healthcare Feb. & Mar. Healthcare Newsletter
Healthcare Feb. & Mar. Healthcare NewsletterHealthcare Feb. & Mar. Healthcare Newsletter
Healthcare Feb. & Mar. Healthcare Newsletter
 
14680-51-4.pdf Good quality CAS Good quality CAS
14680-51-4.pdf  Good  quality CAS Good  quality CAS14680-51-4.pdf  Good  quality CAS Good  quality CAS
14680-51-4.pdf Good quality CAS Good quality CAS
 
20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdf20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdf
 
Intermediate Accounting, Volume 2, 13th Canadian Edition by Donald E. Kieso t...
Intermediate Accounting, Volume 2, 13th Canadian Edition by Donald E. Kieso t...Intermediate Accounting, Volume 2, 13th Canadian Edition by Donald E. Kieso t...
Intermediate Accounting, Volume 2, 13th Canadian Edition by Donald E. Kieso t...
 
Authentically Social - presented by Corey Perlman
Authentically Social - presented by Corey PerlmanAuthentically Social - presented by Corey Perlman
Authentically Social - presented by Corey Perlman
 
How to Conduct a Service Gap Analysis for Your Business
How to Conduct a Service Gap Analysis for Your BusinessHow to Conduct a Service Gap Analysis for Your Business
How to Conduct a Service Gap Analysis for Your Business
 
The Bizz Quiz-E-Summit-E-Cell-IITPatna.pptx
The Bizz Quiz-E-Summit-E-Cell-IITPatna.pptxThe Bizz Quiz-E-Summit-E-Cell-IITPatna.pptx
The Bizz Quiz-E-Summit-E-Cell-IITPatna.pptx
 
Driving Business Impact for PMs with Jon Harmer
Driving Business Impact for PMs with Jon HarmerDriving Business Impact for PMs with Jon Harmer
Driving Business Impact for PMs with Jon Harmer
 
Introducing the AI ShillText Generator A New Era for Cryptocurrency Marketing...
Introducing the AI ShillText Generator A New Era for Cryptocurrency Marketing...Introducing the AI ShillText Generator A New Era for Cryptocurrency Marketing...
Introducing the AI ShillText Generator A New Era for Cryptocurrency Marketing...
 
20220816-EthicsGrade_Scorecard-JP_Morgan_Chase-Q2-63_57.pdf
20220816-EthicsGrade_Scorecard-JP_Morgan_Chase-Q2-63_57.pdf20220816-EthicsGrade_Scorecard-JP_Morgan_Chase-Q2-63_57.pdf
20220816-EthicsGrade_Scorecard-JP_Morgan_Chase-Q2-63_57.pdf
 
Entrepreneurial ecosystem- Wider context
Entrepreneurial ecosystem- Wider contextEntrepreneurial ecosystem- Wider context
Entrepreneurial ecosystem- Wider context
 
WSMM Media and Entertainment Feb_March_Final.pdf
WSMM Media and Entertainment Feb_March_Final.pdfWSMM Media and Entertainment Feb_March_Final.pdf
WSMM Media and Entertainment Feb_March_Final.pdf
 
Neha Jhalani Hiranandani: A Guide to Her Life and Career
Neha Jhalani Hiranandani: A Guide to Her Life and CareerNeha Jhalani Hiranandani: A Guide to Her Life and Career
Neha Jhalani Hiranandani: A Guide to Her Life and Career
 
5-Step Framework to Convert Any Business into a Wealth Generation Machine.pdf
5-Step Framework to Convert Any Business into a Wealth Generation Machine.pdf5-Step Framework to Convert Any Business into a Wealth Generation Machine.pdf
5-Step Framework to Convert Any Business into a Wealth Generation Machine.pdf
 
1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdf1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdf
 

Mobile Engagement - Jennifer Wilson

  • 1. It’s not all about the device, you know MOBILE ENGAGEMENT
  • 2. How do we see devices?  First there was television, or rather: +
  • 3. Then there was the internet  Which started off as (and in many cases remained): +
  • 4. Until someone realised what you could do…
  • 5. Mobile is at the same place  Lots of talk about “the mobile internet”….  Kinda sounds like “radio with pictures “ to me