Evolving Technology,
 Evolving Audiences
     Jonathan Marshall
what
• Bridge the gap between innovating and interacting
• Talk about the evolution of the following devices
      • Lean ...
storytelling
• Passed on by word of mouth
• Inaccuracies and Embellishments became
  part of story
• Now everything can be...
Evolving Technology, Evolving Audiences - Jonathan Marshall
Evolving Technology, Evolving Audiences - Jonathan Marshall
Evolving Technology, Evolving Audiences - Jonathan Marshall
Evolving Technology, Evolving Audiences - Jonathan Marshall
Evolving Technology, Evolving Audiences - Jonathan Marshall
Evolving Technology, Evolving Audiences - Jonathan Marshall
Evolving Technology, Evolving Audiences - Jonathan Marshall
Evolving Technology, Evolving Audiences - Jonathan Marshall
Evolving Technology, Evolving Audiences - Jonathan Marshall
Evolving Technology, Evolving Audiences - Jonathan Marshall
Evolving Technology, Evolving Audiences - Jonathan Marshall
Evolving Technology, Evolving Audiences - Jonathan Marshall
Evolving Technology, Evolving Audiences - Jonathan Marshall
Evolving Technology, Evolving Audiences - Jonathan Marshall
Evolving Technology, Evolving Audiences - Jonathan Marshall
Evolving Technology, Evolving Audiences - Jonathan Marshall
Evolving Technology, Evolving Audiences - Jonathan Marshall
Evolving Technology, Evolving Audiences - Jonathan Marshall
Upcoming SlideShare
Loading in...5
×

Evolving Technology, Evolving Audiences - Jonathan Marshall

468

Published on

0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
468
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
4
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

Evolving Technology, Evolving Audiences - Jonathan Marshall

  1. 1. Evolving Technology, Evolving Audiences Jonathan Marshall
  2. 2. what • Bridge the gap between innovating and interacting • Talk about the evolution of the following devices • Lean back - Television, Home cinema • Lean forward - Computer/Games consoles • Mobile - Phones, Portable Media Players, Games • Decide which devices your audiences will use • How your concept will evolve in the future
  3. 3. storytelling • Passed on by word of mouth • Inaccuracies and Embellishments became part of story • Now everything can be recorded and duplicated • How will stories evolve in the future?
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×