Business Planning for New Media - Rachel Dixon
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Business Planning for New Media - Rachel Dixon - Presentation Transcript
- business planning for new media rachel dixon rd@handshakemedia.com.au
- three elements to any business plan • identifying the opportunity • working out how to extract money from it • working out how to leverage money from investors against the revenue stream © 2006 handshake media pty ltd
- what are you trying to achieve? • are you building a business? • what is the ultimate goal? • are you building a product or project? • digital content industry action agenda findings © 2006 handshake media pty ltd
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