Adapting Linear Content to
Interactive Games

The Wonderful Wizard of Oz
by L. Frank Baum
• A well known brand
• Has international appeal
• Has a compelling story
• Involves strong characters
• Is age appropriate
• Is available
• Has Cross Media potential

Oz – The Magical Adventure
The Challenge
• To create two distinct interactive products
that appeal to the global market
• Design so can reuse assets, recordings etc
• To make a familiar linear story non linear
• To appeal to either gender
• To have a clear narrative but have agency
• To work for a pre-literate audience
• To be totally replayable
• To be educationally sound

Oz – The Magical Adventure
Appealing Characters

Oz – The Magical Adventure
An Immersive World