College Campus Advocacy through Classroom Learning Projects
Upcoming SlideShare
Loading in...5

College Campus Advocacy through Classroom Learning Projects



National Conference on Tobacco or Health, 2002

National Conference on Tobacco or Health, 2002



Total Views
Views on SlideShare
Embed Views



0 Embeds 0

No embeds



Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
Post Comment
Edit your comment
  • Partly artifact, but also other factors Marketing to youth in early 90’s--joe camel ertc.

College Campus Advocacy through Classroom Learning Projects College Campus Advocacy through Classroom Learning Projects Presentation Transcript

  • College Campus Advocacy Through Classroom Learning Projects Kathleen McAuliffe, MD, MPH Kylie Meiner, MPH Yvonne Michael, ScD, MPH
  • Current Smoking Prevalence: High School Seniors, College Students and Adults 1991-1999 Sources: Monitoring the Future 2000; CDC NYRBS and NHIS, 2000
  • Tobacco Use Among Oregon College Students
    • PSU Student Cigarette Smoking in the Past Year: 37.3%
    • Harvard College Alcohol Study (2002)
    • Tobacco Use Among 18-24 Year Old Students in Oregon
      • 17% of 18 –24 year old students smoke
      • 8% use smokeless tobacco
      • 3% smoke cigars
    • Source: Preliminary data from Oregon BRFSS 1998 – 2001, n=456
  • Community-Campus Partnership
    • Community-based learning project
    • Shared goal: Work with students to improve campus tobacco policy
    • Partners:
      • Student Health Service
      • School of Community Health Cancer Prevention Class
      • County Health Department
  • Service Learning
    • “ Learning starts with a problem and continues with the application of increasingly complex ideas and increasingly sophisticated skills to increasingly complicated problems." 
    • (Thomas Ehrlich, in: Barbara Jacoby and Associations.  Service-Learning in Higher Education: Concepts and Practices.  San Francisco, CA : Jossey-Bass, 1996) 
  • Service Learning Cont’d
    • Service-learning includes the various pedagogies that link community service and academic study so that each strengthens the other (Community Campus Partnerships for Health)
      • Community-identified concerns
      • Grounded in community context
      • Reflection connects service, academic coursework, and citizenship
  • Key Components of Service Learning
      • Goal of service to empower students and those being served
      • Balance of service and learning objectives
      • Education through examination and reflection on community needs and experience
      • Builds on or applies class content
      • Learning is reciprocal
  • Tobacco Policy Projects
    • Presented background on college tobacco issues, media literacy, & public health policy approaches
    • Class brainstormed issues & prioritized preferences
      • Smoke-free University Housing
      • Creating Designated Outdoor Smoking/ Nonsmoking Areas
      • Updating Current Smoking Policy
      • Tobacco Product Sales on Campus
      • Smoke-free Bars
  • Project Outline
    • Adapted College Youth Advocacy Network College Advocacy Guide and Praxis Project materials
    • Students:
      • Surveyed campus environment (smoking, signage)
      • Interviewed students
      • Interviewed campus decision makers
      • Interviewed bar owners
      • Developed policy recommendations, action plan, & communication plan
  • Final Project Components
    • Findings
      • Survey results
      • Map of signage & ash cans
    • Recommendations:
      • Provide more smokefree housing
      • Meet benchmarks for comprehensive campus policy
    • Specific steps to change policies:
      • Surveys
      • Committee processes
    • Targets of advocacy, community partners:
      • List of decision-makers, allies, potential adversaries
    • Communication strategy to build support for change &/ or publicize new policy:
      • Media messages, Information outlets
  • Advantages of Service Learning Approach
    • Grades provide motivation
    • Campus-based
    • Immediate feedback (facilities updated smoking policy on campus website)
    • Gave meaning and relevance to course objectives
  • Advantages cont’d
    • Community partners were able to use student research & suggestions to request campus policy changes
    • Good mechanism for bringing together various interests inside and outside campus system
  • Challenges
    • Institutional obstacles
      • Internal Review Board process
      • Students had difficulty meeting with administrators, getting consistent story
    • Short time-frame (10 week term)
    • Varied quality of work
      • Student time commitments
      • Procrastination
      • 2 groups imploded
    • Lack of advocacy skills or policy orientation
    • Sustainability after course ends: no mechanism for students to stay involved
  • Outcomes
    • Visibility of tobacco issues in campus press
    • Drug & Alcohol Policy Committee
      • Motivated committee to expand smoke-free zone from 10 to 20 feet
      • Committee requested permanent status
    • College Housing Northwest
      • Resident surveys
      • Motivated to consider expanding smoke-free housing
      • Regulation enforcement
  • Impact on Students
    • “ What seems like an easy task of information gathering can easily be a bureaucratic nightmare. It takes a certain amount of tenacity and conviction in the need for a specific policy to overcome such obstacles.”
    • “ I learned how much the media can play a role, and how I as a person can affect the environment around me.”
    • “ I could see that with all of our work there was actually potential for change.”
  • Conclusion
    • “ Before this project I looked at implementing policies as a huge project, something that isn’t really done by just students.
    • By doing this project however, I learned that it really is just a step by step process and that this is something that we really could succeed in doing. That is a very empowering realization.”