Facebook, YouTube  & Face2Face Syndicate your  marketing message with  your social networks
 
FOUNDATION OF TODAY’S TALK <ul><li>Twitter is open and searchable; Facebook is not </li></ul><ul><li>Your Twitter follower...
 
TWITTER: Stream or River? <ul><li>640 Tweets per second </li></ul><ul><li>106 Million Accounts (40% in USA) </li></ul><ul>...
 
FACEBOOK: too big to ignore? <ul><li>500 Million Users (150m in USA) </li></ul><ul><li>Half will log in today </li></ul><u...
Facebook Basics for Business <ul><li>Pages are for businesses, orgs, brands </li></ul><ul><li>Profiles are for people </li...
 
YouTube Tips <ul><li>Post here first for flexibility & tracking </li></ul><ul><li>Videos should be relevant to your busine...
HOW Does This Work? <ul><li>Write your first post on NewsShare in Face2Face </li></ul><ul><li>It’s got one of these! >> </...
 
 
 
 
HOW Does This Work? <ul><li>Write your first post on NewsShare in Face2Face </li></ul><ul><li>Now use Twitterfeed to plug ...
 
 
 
 
HOW Does This Work? <ul><li>Write your first post on NewsShare in Face2Face </li></ul><ul><li>Now use Twitterfeed to plug ...
 
 
Why Does This Work? <ul><li>Search engines loves social networks </li></ul><ul><li>Search engines also loves Chamber sites...
 
NewsShare as SEO <ul><li>Effective Headlines </li></ul><ul><li>The First Paragraph </li></ul><ul><li>The Middle Paragraphs...
 
 
 
Take Action Now <ul><li>Write your first post on NewsShare in Face2Face </li></ul><ul><li>Now use Twitterfeed to plug your...
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Facebook, YouTube & Face2Face

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  • Fast Chamber - FastChamber.com February 5, 2009 Keeping Your Membership Organization Up To Speed
  • Fast Chamber - FastChamber.com February 5, 2009 Keeping Your Membership Organization Up To Speed
  • Fast Chamber - FastChamber.com February 5, 2009 Keeping Your Membership Organization Up To Speed
  • Fast Chamber - FastChamber.com February 5, 2009 Keeping Your Membership Organization Up To Speed
  • Fast Chamber - FastChamber.com February 5, 2009 Keeping Your Membership Organization Up To Speed
  • Fast Chamber - FastChamber.com February 5, 2009 Keeping Your Membership Organization Up To Speed
  • Fast Chamber - FastChamber.com February 5, 2009 Keeping Your Membership Organization Up To Speed
  • Fast Chamber - FastChamber.com February 5, 2009 Keeping Your Membership Organization Up To Speed
  • Facebook, YouTube & Face2Face

    1. 1. Facebook, YouTube & Face2Face Syndicate your marketing message with your social networks
    2. 3. FOUNDATION OF TODAY’S TALK <ul><li>Twitter is open and searchable; Facebook is not </li></ul><ul><li>Your Twitter followers are not sending you messages; Your Facebook friends are </li></ul><ul><li>Networking rules apply: Be interested; be interesting </li></ul>
    3. 5. TWITTER: Stream or River? <ul><li>640 Tweets per second </li></ul><ul><li>106 Million Accounts (40% in USA) </li></ul><ul><li>24% are Lurkers (0 followers) </li></ul><ul><li>27% will log in today </li></ul><ul><li>70,000 3 rd party applications </li></ul><ul><li>75% of users access from 3 rd party Apps </li></ul><ul><li>600 Million search queries per day </li></ul>
    4. 7. FACEBOOK: too big to ignore? <ul><li>500 Million Users (150m in USA) </li></ul><ul><li>Half will log in today </li></ul><ul><li>Average user has 130 friends </li></ul><ul><li>200 Million mobile users </li></ul><ul><li>Mobile users are twice as active </li></ul>
    5. 8. Facebook Basics for Business <ul><li>Pages are for businesses, orgs, brands </li></ul><ul><li>Profiles are for people </li></ul><ul><li>Adjust your profile privacy settings </li></ul><ul><ul><li>Turn off view-ability of tagged photos </li></ul></ul><ul><ul><li>Use lists to manage privacy settings for groups of your friends </li></ul></ul>
    6. 10. YouTube Tips <ul><li>Post here first for flexibility & tracking </li></ul><ul><li>Videos should be relevant to your business or customer base </li></ul><ul><li>Create playlists </li></ul><ul><li>Embed your videos to your web site, blog, ChamberTV, etc. </li></ul>
    7. 11. HOW Does This Work? <ul><li>Write your first post on NewsShare in Face2Face </li></ul><ul><li>It’s got one of these! >> </li></ul>
    8. 16. HOW Does This Work? <ul><li>Write your first post on NewsShare in Face2Face </li></ul><ul><li>Now use Twitterfeed to plug your NewsShare into your </li></ul><ul><ul><li>Facebook Fan Page </li></ul></ul>
    9. 21. HOW Does This Work? <ul><li>Write your first post on NewsShare in Face2Face </li></ul><ul><li>Now use Twitterfeed to plug your NewsShare into your </li></ul><ul><ul><li>Facebook Fan Page, and </li></ul></ul><ul><ul><li>Twitter </li></ul></ul>
    10. 24. Why Does This Work? <ul><li>Search engines loves social networks </li></ul><ul><li>Search engines also loves Chamber sites </li></ul><ul><li>Social networks want content </li></ul><ul><li>Our business members have content </li></ul><ul><li>Members can improve search engine optimization by posting on Face2Face </li></ul>
    11. 26. NewsShare as SEO <ul><li>Effective Headlines </li></ul><ul><li>The First Paragraph </li></ul><ul><li>The Middle Paragraphs </li></ul><ul><li>— End— </li></ul><ul><li>Boilerplate </li></ul><ul><ul><li>In 5 sentences or less, Who are you? </li></ul></ul><ul><ul><li>Contains complete contact information </li></ul></ul><ul><ul><li>Should be consistent; inconsistent = unprofessional </li></ul></ul>
    12. 30. Take Action Now <ul><li>Write your first post on NewsShare in Face2Face </li></ul><ul><li>Now use Twitterfeed to plug your NewsShare into your </li></ul><ul><ul><li>Facebook Fan Page, and </li></ul></ul><ul><ul><li>Twitter </li></ul></ul><ul><li>Create a YouTube channel so you can embed videos in your blog and web site </li></ul>

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