Winfield Presentation Part2
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Winfield Presentation Part2

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Winfield Presentation Part2 Winfield Presentation Part2 Presentation Transcript

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  • Do you have a website? View slide
  • Blogsite View slide
    • Updated Frequently
    • Community: Writer/Reader/Commenter
    • Chronological Entries
    • A Social Media Tool
    • Tool to Establish Thought-Leadership
    • Writing good content is key
      • Don’t think too hard. React.
      • Authenticity
        • Personality
    • Your unique perspective
    • Writing for the Audience
      • Important Insight
      • Touching Story
      • Humor
      • Far-Out Position
      • Provocation/Attack
      • Inside Look
    • Connect with your target Audience
    Content! Content! Content!
    • Email to Contacts the news about the blog
    • Add URL to all communication mediums
      • Email
      • Business Card
      • Social Media Networks
      • Traditional Marketing
      • Press Release
    • Talk it Up!
    Launch Your Blog
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  • 3 Tips to Marketing on Facebook
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  • #1: The Status Update
    • Be imaginative.
    • Mix Business with pleasure
    • Talk about the mundane if it helps make a connection!
    • Be real
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  • #2: The Fan Page
    • Only opt-in members – They Like You!
    • Don’t have to be friends
    • Easy to blast messages
    • Promote, advertise, inform, get more fans.
    • Cause based marketing - Agri
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  • #3: Events
    • Upload Photos and videos of past events
    • Post relevant links
    • Encourage “Invite your friend Links”
    • The Power of Share
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  • Twitter is a platform Supporting communication online.
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  • Twitter
    • Micro-blogging service that enables its users to send and read other users’ updates known as tweets.
  • Tweets
    • Text-based posts of up to 140 characters which are displayed on the user’s profile page and delivered to other users who have subscribed to them (followers)
  • 35-49 Represent 42% of Twitter Users
  • Twitter is an archive A living, breathing, permanent, indexed & searchable digital database of conversations
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  • The Power of RT
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  • TweetDeck Twitter Search Twellow Hashtags.org
  • TweetDeck www.tweetdeck.com Desktop Application for Twitter Management
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  • TwitterSearch search.twitter.com Search for relevant terms and respond!
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  • The Strategy
  • Be Yourself
    • What are you doing?
    • Start sharing other content
      • Humor
      • Daily Life
      • Links
    • Start sharing your own content
  • Friends - Friends
    • Start by following your friends
    • Watch the conversation and follow their friends
    • Follow industry leaders
  • Quality or Quantity?
  • Company Communication
  • Break