Using LinkedIn to Drive Leads and Grow Business
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Using LinkedIn to Drive Leads and Grow Business

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  • 1. http://www.getbrandswag.com
  • 2. www.kylelacy.com @kyleplacy facebook.com/kyleplacy
  • 3. blogsearch.google.com
  • 4. A business oriented social networking site Mainly used for professional networking and has over 48 million registered users in 170 industries
  • 5. Your Profile • Upload a GOOD Photo • 100% Completion • Use Email address as your last name • Keyword out your profile
  • 6. Uploading Contacts
  • 7. Current Contacts
  • 8. Past and Present Colleagues
  • 9. Recommendations • Recommend first • Ask. Ask. Ask. – Use custom invite text • Actually do it.
  • 10. Status Updates
  • 11. The power is in the introduction from your second degree
  • 12. How do you measure success?
  • 13. Measurement
  • 14. Measurement • Fan Count
  • 15. Measurement • Fan Count • Tiny.Url (tracking links)
  • 16. Measurement • Fan Count • Tiny.Url (tracking links) • Coupon Code
  • 17. Measurement • Fan Count • Tiny.Url (tracking links) • Coupon Code • Email Distribution • Sears
  • 18. Measurement • Fan Count • Tiny.Url (tracking links) • Coupon Code • Email Distribution • Sears • Phone Calls
  • 19. Measurement • Fan Count • Tiny.Url (tracking links) • Coupon Code • Email Distribution • Sears • Phone Calls • Traffic to Website
  • 20. Connect With Me Blog: http://www.kylelacy.com Twitter: @kyleplacy Email: kyle@getbrandswag.com Phone: 1-765-610-5965