Six Technology Trends Changing Business in Europe

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Session deck from Connections EMEA and WebTrends conferences on November 5th and 6th in London. We discuss the top six trends that are completely transforming the way brands and consumers communicate. …

Session deck from Connections EMEA and WebTrends conferences on November 5th and 6th in London. We discuss the top six trends that are completely transforming the way brands and consumers communicate. Mobile, social, email, smart tech, personalization, collaborative consumption, youtility and data.

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  • 1. What’s Next?
  • 2. Click the center icon >>>>> and browse for the image you want to insert. IF IMAGE INSERTS IN FRONT OF FOOTER, Right click on the image and Select Arrange/Send to Back
  • 3. What’s Next?
  • 4. What’s Now?
  • 5. Ginni Rometty CEO, IBM
  • 6. one. Moments Matter
  • 7. two. Consumer Mobility
  • 8. Two major changes: 1. Design 2. Experience
  • 9. Design
  • 10. Return Path
  • 11. 751 Million
  • 12. 200 Million users
  • 13. Experience
  • 14. 1 in 3 consumers use their mobile phone to research products instore. Cisco Internet Business Group
  • 15. Deloitte
  • 16. Deloitte
  • 17. Deloitte
  • 18. TNS UK
  • 19. three. Brand Personalisation
  • 20. Two types : 1. Guided Selling 2. EGOnomics
  • 21. Guided Selling
  • 22. Return Path
  • 23. iGoDigital
  • 24. EGOnomics
  • 25. Faith Popcorn
  • 26. 4,000,000
  • 27. Morgan Holt Strategy Director, Wolff Olins
  • 28. four. Collaborative Consumption
  • 29. five. Youtility
  • 30. -Jay Baer Author, Youtility
  • 31. six. Data Equals Relevance
  • 32. Two types : 1. Empathy 2. Perspective Taking
  • 33. Empathy
  • 34. Two types : 1. Empathy 2. Perspective Taking
  • 35. Perspective Taking
  • 36. Data beats OPINIONS
  • 37. David Walmsley Head of Multichannel Marks & Spencer