IUE09 Keynote - feeling: what makes an engaging product?
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Visceral experience can change the way people feel, behave and live. How do you go about creating an experience that delights users? ...
Visceral experience can change the way people feel, behave and live. How do you go about creating an experience that delights users?
Everyone wants "engaging" and "inspiring" product experiences, but building them is hard. Kumi will sample from her career history, which includes branding creation at Microsoft and future vision work at Adaptive Path, to provide numerous visual examples and her insight into why it's hard and how to get past the difficult situations and achieve success.
Kumi will discuss design leadership strategies for keeping the original vision on track while collaborating with various stakeholders.
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