Twitter #HCSM -- Healthcare for Social Media Group

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  • 1. Healthcare Communications & Social Media Dana Lewis #hcsm co-creator & moderator
  • 2. Welcome to #hcsm
    • Origins
    • Building an online 'community'
    • What is #hcsm?
    • How-to #hcsm
    • Next steps
  • 3. Introduction #hcsm???
  • 4. Once upon a time.... (January 2009)
    • Why not?
    • Four people + Gchat = #healthcomm
  • 5. Q: What is an online community? JUST KIDDING!
  • 6. Communities are:
    • Continuous
    • Coordinated
    • Interactive
    • Self-selected
  • 7. What is #hcsm?
    • healthcare communications & social media
    • Weekly conversation, Sunday nights at 8pm central
    • Hashtag “tracks” the conversation
  • 8. What is #hcsm?
  • 9. What is #hcsm?
  • 10. How-to #hcsm
    • 1. Get a Twitter account – or not
      • Use search.twitter.com
      • Or, try TweetDeck, TweetChat, etc.
      • Follow @HealthSocMed
  • 11. @HealthSocMed
    • The Moderator
      • Asks for topics
      • Selects a few to cover
      • Keeps it on track (usually)
  • 12. Lurk or be an active participant
  • 13. Jump in!
  • 14. http://hcsm.blokcast.net
  • 15. What do people think?
  • 16. Do numbers matter?
  • 17. #hcsm is...
    • Continuous
    • Coordinated
    • Interactive
    • Self-selected
  • 18. Next steps
    • Live.....from Philly!
    • Going global - #hcsmeu
    • ???
  • 19. Questions?
    • [email_address]
    • @danamlewis