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ePatCon11: Gutman - Patient-Centric Physician Engagement Online
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ePatCon11: Gutman - Patient-Centric Physician Engagement Online

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Transcript

  • 1. Ron
    Gutman
    HealthTap
  • 2. Trust-sourcing Health
    Ron GutmanFounder & CEO
  • 3. Where do patients go?
    • 70% don’t have same day access to doctors
    • 4. 51% want our doctors to know us better
    • 5. 60% wish we had more time with our doctors
  • What do patients need?
    • Access
    • 6. Personal care
    • 7. Answers to questions
  • Where do they go?
  • 8. The result
  • 9. Why?
  • 10. TRUST !
  • 11. What’s missing?
  • 12.
  • 13. Why aren’t doctors online?
    “Doctor sites” = Rating sites
  • 14. What if physicians had Virtual Practices?
    • Answer patient questions
    • 15. Offer useful tips
    • 16. Curate and Validate health information
  • Interactive Health
  • 17. Patients would have
  • And…
  • The New Era of Interactive Health
    • Smartphones and tablets
    • 20. Social conversation
    • 21. Interactive physicians
    • 22. Game dynamics
    • 23. Data and cloud
  • The best of all worlds
    Trusted
    Personal
    Free
    Immediate
    Unlimited access
  • 24. How we get there
  • 25. Personalization
    Personalization
    Gamification
    Virtualization
  • 26. Just found out she’s pregnant
    Two aunts had diabetes
    34 years old
    Lives in Palo Alto, CA
    Weighs
    160 lbs.
    On husband’s health insurance
    Has two daughters 6 and 9
    Ran track in college
  • 27. Virtualization
    Virtualization
    Personalization
    Gamification
  • 28.
  • 29. Gamification
    Gamification
    Personalization
    Virtualization
  • 30.
  • 31. Interactive Health for patients
    • Faster easier access 24/7
    • 32. Trusted information from doctors at your fingertips
    • 33. Collective knowledge
  • Interactive Health for patients
    • Transparency, quality and reliability
    • 34. Better relationships with your physician/network
    • 35. Personalized insights
  • Trust-sourcing health information
    Welcome to the
    New Era of
    Interactive Health
  • 36. Q & A