A free microblogging service founded in 2006. At itsheart are 140-character bursts of information calledtweets.It has grown rapidly, and popularity on the service isoften used as a benchmark of influence.
Twitter by numbersTotalActive Users: 200 million AverageTweets Per Day: 400 millionhttp://blog.twitter.com/2013/celebrating-twitter7 (March 2013)
Why institutions can’t ignore itanymoreIncreasingly common way to connect with usersConversations about your organisation may already behappening onTwitterOften preferred over other social media optionsInstantaneous – which is what users are increasinglyexpecting
It’s just people tweetingabout what they’vehad for lunch/pictures oftheir cats!Not true, well most of thetime!UltimatelyTwitter is whatyou choose to make of itwww.highpaw.com
I wouldnt know what to say!Twitter is a conversationIt may seem daunting at first,but you soon get into theswing of things and findplenty to share
It’s time consuming andoverwhelmingIt doesn’t have to be, thereare plenty of tools to helpyou manage yourTwitteractivityAnd, it can be less timeconsuming than someother social media options
Twitter is a giantconversation, whodoesn’t want tochat withcolleagues now andthen?
WhatTwitter can do for youAssist in your professional development - job adverts,training opportunities, etc.Help you find communities and support globally- there is amassive library community onTwitterKeep you up-to-date with new trends & technologies inyour industryDirect traffic on the internet to a main website/blogConnect you to an established user group
Enter your nameAn email addressSet a passwordChoose a usernameClick ‘Create myaccount’
Choosing a name15 character limit - short is best, easy to rememberand takes up less spaceTwitter will tell you if the one you want is availableand make suggestions for alternativesConsider otherTwitter accounts at your institution
Add a profile photoEgg symbol oftenindicates spammersPhoto of you?Related image?Institutional logo? Upload a photo thatis under 2MB in size
Make sure you are aware of your institution’s socialmedia policy- if unsure of anything double checkThere have been cases of people falling foul ofemployers due to activity onTwitterTwitter is a public conversation, unless youhave privacy settings its not just yourfollowers who can see your tweets, they areavailable to everyone!
Start by following people - they will hopefully wantto follow you backDont be dismayed if some people dontfollow you back immediately – theymight be waiting until they see you aresaying something