Start Smart in Social Media
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  • Anna palautetta: www.twitter.com/kristiinameme tai kristiina.paakkonen@memegroup.net

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  • 1. Leveraging the Power of Social MediaStart Smart Steps4Success21st March 2012 Helsinki @Tavastia © MEMEgroup Oy 1 • 01.10.10 • www.memegroup.net
  • 2. Coach Kristiina Pääkkönen, MBA, M.Soc.Sc.,Certified Progress Coach, MTiBusiness coach Kristiina Pääkkönen is an inspiring and solution focused coach whohas work experience especially in sparring marketing and communicationsprofessionals and entrepreneurs in issues related to social media.Kristiina helps in creating participative content strategy and making the new workhabits become a part of the basic work processes of the company and the individualhimself.Twitter: www.twitter.com/KristiinaMeme Website: www.memegroup.net © MEMEgroup Oy
  • 3. Social Media is for PeopleSocial Media humanizes business.It is fun to be an entrepreneur! Products Tools Tribes Relations 3
  • 4. Logiikka Jay Baer 4
  • 5. Usually a human touch works better than a brand! 5
  • 6. Work Processes Background Processes LeadershipExploring © MEMEgroup Oy Communication
  • 7. Tools© MEMEgroup Oy
  • 8. Right channels, smooth process•Where is my tribe hanging?•1-3 main channels + support channels•Website!?-> Blog?!?!•”SoMe happy hour”? • Feed management•Preparing the content•Mornings/evenings © MEMEgroup Oy
  • 9. Let’s keep in touch! Kristiina Pääkkönen Kristiina.paakkonen@memegroup.net www.twitter.com/KristiinaMeme www.memegroup.net © MEMEgroup Oy