***BUILD SLIDE***Kony’s products consist of 3 sets of offerings:1. [ Advance the slide ] Our award-winning KonyOne Platform gives you write-once, run everywhere capability for mobile application development & deployment. We’ll cover the details of this product in a moment but briefly, our platform is open & standards-based, delivers the broadest and deepest multi-channel support and is the only mobile enterprise application platform (MEAP) that gives you integrated B2C and B2E functionality – and we’ll explain what we mean by that in a moment.2 [ Advance the slide ] Next we offer pre-built mobile apps for key B2C and B2E use cases and industries, including healthcare, financial services, retail, travel & hospitality, CRM and HR. These apps are feature complete but also extensible and configurable so that you can take the functionality we’ve provided and customize it, tailor it, and add any additional features you may need. 3. [Advance the slide ] In addition to our platform and apps we offer mobile application management, which enables IT directors to not only develop and deploy great mobile apps – either leveraging our pre-built apps or building from scratch – but to also provision, update, manage and secure those apps in both B2C and B2E scenarios.
Our differentiation: (1) Custom widgets that can be dragged + dropped in the Kony IDE. (2) Leverage integrations that other third party groups offer, i.e. Partner custom widgets that can be imported into application development projects and be re-used.
Reps: Talk briefly about the importance of mobile application management especially in B2E environments and move on. SEs can talk in more detail to the graphic and specific features called out here.
21:20 – 22:47
Transcript of "Mobile Applications and Mobile Strategies for Enterprise Consumer Apps"
Mobile Applications and Mobile Strategies for Enterprise and Consumer Apps Presented by: Kevin Benedict, Mobility Analyst1 Netcentric Strategies - 2012
How Important Is Mobility to Your Future Success? Critical 44% Not Important Very 36% ImportantSomewhat Important Important 15% Important Series1 Somewhat 4% Very Important Important Critical Not 1% 0% 10% 20% 30% 40% 50% Important Netcentric Strategies Enterprise Mobility2 Survey 2011
Planned Mobile Apps • 88% are implementing mobile apps • 32% - 5 or more mobile apps insiderRESEARCH Special Report Mobile Outlook 20123 Netcentric Strategies - 2012
What Enterprise Mobile Apps? 1. Sales/CRM 2. Workflows 3. BI Reports 4. Field Services 5. Social Enterprise Apps 6. SCM 7. POD 8. ECM 9. Inspections 10. Documents insiderRESEARCH Special Report Mobile Outlook 20124 Netcentric Strategies - 2012
What Mobile Devices? insiderRESEARCH Special Report Mobile Outlook 20125 Netcentric Strategies - 2012
Does your company support the use of "personal" smartphones or tablets for enterprise mobility applications? 59% Yes 41% No6 Netcentric Strategies - 2012
Field workers – What is Required7 Netcentric Strategies - 2012
Mobilizing ERPs and Business SolutionsExtending back office systems to mobile workers is a top priority.
Mobile Social Enterprise and Collaboration Solutions• Convo• Chatter• Jive• Yammer• SAP StreamWork• Google Docs
Mobile BI Command and Control at the Point of Biggest Impact10 Netcentric Strategies - 2012
M2M, Remote Sensors, and the Internet of ThingsMachine to Machine (M2M) systems that collect data wirelessly from smallembedded chips is changing many monitoring and tracking processes.
B2C – Business to ConsumerMobile consumer devices and appsare showing the enterprise how it isdone. 12
Mobile Implementation Models• Model #1: Developing 1 app for employees to run on 1 kind of company-issued device• Model #2: Developing many apps for employees to run on 1 kind of company-issued device• Model #3: Developing 1 cross-platform app for employees to run on a wide variety of devices• Model #4: Developing many cross-platform apps for employees or customers to run on a wide variety of devices13 Netcentric Strategies - 2012
Challenges to Developing a Mobile Strategy The four biggest challenges: 1. Developing a mobile strategy 2. Identifying and prioritizing business cases 3. Choosing a platform and mobile technologies 4. Budgeting14 Netcentric Strategies - 2012 insiderResearch Mobile Outlook 2012
Mobile Strategies? insiderRESEARCH Special Report Mobile Outlook 201215 Netcentric Strategies - 2012
Rank how challenging these issues arefor your company.1. Integrating with backend systems2. Developing a comprehensive enterprise wide mobile strategy3. Selecting the right mobile application development platform4. Selecting the right development strategy for apps -Native, HTML5 or Hybrid5. Cross-platform support (iOS, Android, Microsoft, Blackberry, etc)6. Selecting the right MDM/MAM platform7. Finding mobile experts and resources8. Selecting the best mobile app vendors16 Netcentric Strategies - 2012
What Integrated Backend Systems?17 Netcentric Strategies - 2012
Current State• 41.6% of survey respondents plan to deploy more than 6 enterprise mobility applications.• 78.6% of survey respondents will be integrating with multiple back end systems.• 51.3% have no mobility policy in place.• Only 39.8% of companies have a strategic enterprise mobility plan in place.
Are you developing mobile B2C apps? Yes No 52.5% 34.4%19 Netcentric Strategies - 2012
How will you develop B2C apps? Development Strategy Responses Develop In-house 19.2% Outsource Development 24.5% Mixture of Both 38.5% Don’t know 22.8%20 Netcentric Strategies - 2012
Mobile Frameworks, Platforms and Management• Mobile architectural frameworks• Mobile infrastructure and integration frameworks• Mobile user interface and experience frameworks• Mobile operating systems and development environments• Mobile device and M2M management• Network Centric Operations• Mobile application management• Mobile user management• Mobile security management• Mobility governance• Mobile Workflows• Wireless network communications
What are MADPs?• Mobile Application Development Platforms – Integrated development environments (IDEs), templates, forms builders, and libraries – Support for developing once and deploying to many different tablet and smartphone operating systems such as iOS, Windows Phone, Blackberry, and Android – Wireless connection management – Support for online or offline mobile apps (mobile client data storage) – Data synchronization – ERP, database, and business application integration between mobile apps and backend systems – Mobile app deployment22 Netcentric Strategies - 2012
The role that the MADP plays• Rapid design, development, and deployment of cross-platform apps• Efficient support of multiple mobile devices, mobile applications, and mobile operating systems• Publishing and deployment capabilities across mobile operating systems• Enterprise-grade security• Data integration capabilities with backend ERPs and other business systems23 Netcentric Strategies - 2012
Vision1. Endless numbers of mobile applications and mobile/M2M devices2. Integrated backend systems connected to mobile solutions (B2E and B2C)3. Visibility, accountability, compliance monitoring4. Real-time business intelligence5. Location, business and context aware solutions6. Social enterprise and collaboration solutions on mobile devices7. Re-engineer processes to utilize these new capabilities8. Develop decision making tools for real time management9. Networked Field Operations – unified views
“Mobility is here for the rest of your career – do it right.”