0
MOBILE BANKING
THE NEXT GEN APPROACH
MOBILE BANKING - THE NEXT GEN APPROACH
MOBILE BANKING - THE NEXT GEN APPROACH
REDUCE COST
!
CREATE STRONGER CUSTOMER RELATIONSHIPS
!
INCREASE REACTIVITY TIME
!
P...
!
Behaviours are changing as consumers are becoming
more comfortable and dependent on the web and
mobile devices.
BEHAVIOU...
!
Consumers are looking for simplicity, availability, real-
time insight, contextual engagement and the ability to
leverag...
!
Consumers expect far greater transparency with the
type of personalization they receive as they interact
with other indu...
HIGHLY INFORMED
!
EXPECTING A GREAT EXPERIENCE
!
RELIANT ON REVIEWS, SOCIAL MEDIA
!
BANKING ONLINE 24/7
“It is essential t...
34% of Canadians expect to be
conducting their banking using
mobile devices in the near future.
MOBILE BANKING - THE NEXT ...
91% of Canadians said they prefer to
do banking at a time that is
convenient.
MOBILE BANKING - THE NEXT GEN APPROACH
77% are happy to avoid travelling
to the branch.
MOBILE BANKING - THE NEXT GEN APPROACH
MOBILE BANKING - THE NEXT GEN APPROACH
WHAT DOES THIS MEAN?
!
Banks that fail to develop mobile banking technology
risk losing their retail payment systems due to digital
disruption ...
!
When it comes to applications for financial utility,
consumers are looking for features that will save time,
energy and e...
!
Such as every day banking transactions, including
checking balances, monthly statements, EMT &
Account transfers and bil...
!
Mobile banking features also help banks make inroads
with younger consumers, who may be banking for the
first time and co...
!
Find ways for customers to do things better, or create
an entirely new experience.
DIFFERENTIATE
MOBILE BANKING - THE NE...
!
A mobile-optimized strategy will also enable FIs to
capitalize on new revenue-generating opportunities in
mobile payment...
DRIVING MOBILE ADOPTION
MOBILE BANKING - THE NEXT GEN APPROACH
1. ALWAYS LISTEN TO
CUSTOMER NEEDS
2. HELP CUSTOMERS
ACHIEVE THEIR GOALS
4. CHOOSE
TECHNOLOGIES
CAREFULLY
3. INTEGRATE MOB...
SUMMARY
!
Mobile presents a huge opportunity for banks to better
engage with existing customers, to win new customers
and ...
instagram.com/konradgroup
facebook.com/konradgroup twitter.com/konradgroup
linkedin.com/konradgroup
CONTACT US!
MOBILE BAN...
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Mobile Banking - The Next Gen Approach

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Mobile presents a huge opportunity for banks to better engage with existing customers, to win new customers and to increase revenue through mobile payments and mobile commerce capabilities.

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Transcript of "Mobile Banking - The Next Gen Approach "

  1. 1. MOBILE BANKING THE NEXT GEN APPROACH MOBILE BANKING - THE NEXT GEN APPROACH
  2. 2. MOBILE BANKING - THE NEXT GEN APPROACH REDUCE COST ! CREATE STRONGER CUSTOMER RELATIONSHIPS ! INCREASE REACTIVITY TIME ! PROVIDE INNOVATION, UTILITY & GREAT UX ! PROVIDE MORE CONNECTED BANKING & PAYMENT SERVICES “Mobile has opened the door to re-assert relationships with consumers.” WHY INVEST IN MOBILE?
  3. 3. ! Behaviours are changing as consumers are becoming more comfortable and dependent on the web and mobile devices. BEHAVIOUR MOBILE BANKING - THE NEXT GEN APPROACH
  4. 4. ! Consumers are looking for simplicity, availability, real- time insight, contextual engagement and the ability to leverage social networks. NEEDS MOBILE BANKING - THE NEXT GEN APPROACH
  5. 5. ! Consumers expect far greater transparency with the type of personalization they receive as they interact with other industries. EXPECTATIONS MOBILE BANKING - THE NEXT GEN APPROACH
  6. 6. HIGHLY INFORMED ! EXPECTING A GREAT EXPERIENCE ! RELIANT ON REVIEWS, SOCIAL MEDIA ! BANKING ONLINE 24/7 “It is essential to have an outstanding usability and excellent user interface.” CONSUMERS ARE: MOBILE BANKING - THE NEXT GEN APPROACH
  7. 7. 34% of Canadians expect to be conducting their banking using mobile devices in the near future. MOBILE BANKING - THE NEXT GEN APPROACH
  8. 8. 91% of Canadians said they prefer to do banking at a time that is convenient. MOBILE BANKING - THE NEXT GEN APPROACH
  9. 9. 77% are happy to avoid travelling to the branch. MOBILE BANKING - THE NEXT GEN APPROACH
  10. 10. MOBILE BANKING - THE NEXT GEN APPROACH WHAT DOES THIS MEAN?
  11. 11. ! Banks that fail to develop mobile banking technology risk losing their retail payment systems due to digital disruption by more savvy competitors. MOBILE BANKING - THE NEXT GEN APPROACH
  12. 12. ! When it comes to applications for financial utility, consumers are looking for features that will save time, energy and effort -- paired with a consistent and repeatable UI/UX. MOBILE BANKING - THE NEXT GEN APPROACH
  13. 13. ! Such as every day banking transactions, including checking balances, monthly statements, EMT & Account transfers and bill payments. FOCUS ON UTILITY & VALUE MOBILE BANKING - THE NEXT GEN APPROACH
  14. 14. ! Mobile banking features also help banks make inroads with younger consumers, who may be banking for the first time and could become lifelong customers. ! MOBILE BANKING - THE NEXT GEN APPROACH FOCUS ON UTILITY & VALUE
  15. 15. ! Find ways for customers to do things better, or create an entirely new experience. DIFFERENTIATE MOBILE BANKING - THE NEXT GEN APPROACH
  16. 16. ! A mobile-optimized strategy will also enable FIs to capitalize on new revenue-generating opportunities in mobile payments and commerce. MOBILE BANKING - THE NEXT GEN APPROACH UNCOVER NEW REVENUE OPPORTUNITIES
  17. 17. DRIVING MOBILE ADOPTION MOBILE BANKING - THE NEXT GEN APPROACH
  18. 18. 1. ALWAYS LISTEN TO CUSTOMER NEEDS 2. HELP CUSTOMERS ACHIEVE THEIR GOALS 4. CHOOSE TECHNOLOGIES CAREFULLY 3. INTEGRATE MOBILE BANKING INTO AN OMNI CHANNEL STRATEGY 5. USE EDUCATION AND SECURITY GUARANTEES MOBILE BANKING - THE NEXT GEN APPROACH
  19. 19. SUMMARY ! Mobile presents a huge opportunity for banks to better engage with existing customers, to win new customers and to increase revenue through mobile payments and mobile commerce capabilities. MOBILE BANKING - THE NEXT GEN APPROACH
  20. 20. instagram.com/konradgroup facebook.com/konradgroup twitter.com/konradgroup linkedin.com/konradgroup CONTACT US! MOBILE BANKING - THE NEXT GEN APPROACH
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