Driving business forward with social networks & digital marketing
Upcoming SlideShare
Loading in...5
×

Like this? Share it with your network

Share

Driving business forward with social networks & digital marketing

  • 811 views
Uploaded on

This presentation on Driving business forward using social networks and digital marketing, was delivered by Darshana Seetah, Trainer/Developer at Knowledge Seven, on Friday 18 January 2013. ...

This presentation on Driving business forward using social networks and digital marketing, was delivered by Darshana Seetah, Trainer/Developer at Knowledge Seven, on Friday 18 January 2013.

This presentation was delivered during a Knowledge Seven free seminar organised to create awareness about how social networks, mobile & cloud technologies could be used to drive innovation and grow business.

More in: Technology
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
811
On Slideshare
350
From Embeds
461
Number of Embeds
1

Actions

Shares
Downloads
1
Comments
0
Likes
0

Embeds 461

http://www.knowledge7.com 461

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. Driving business forwardwith Social Networks & Digital Marketing Darshana Seetah
  • 2. Communicating value of your business to customers
  • 3. Conventional Marketing Strategies Outbound Not interactiveNot targeted Constrained
  • 4. Business yBus ness
  • 5. The world of new marketingBuilding relationships...
  • 6. What it takes to be a digital marketer?CMS Leveraging Social Media SEO Measuring through Analytics
  • 7. Content Management System (CMS) Content● 3 Cs● Structured● Valuable & Viral● Visually Appealing● SEO Friendly
  • 8. Leveraging Social Media● Blogs● Online Ads● Websites● Social networks
  • 9.    SEO: Moulding Perceptions
  • 10. Measuring through Analytics
  • 11. Digital Marketingoptimism outreach trust innovation engagementdelivery credibility expectations
  • 12. Thank you Darshana SeetahTrainer/Developer,Knowledge Seven darshana.seetah@knowledge7.com 914 5657 / 464 7446
  • 13. Thank youI gratefully acknowledge the following photographers for their amazing work.SLIDE FLICKR USERNAME4 dolfi7 candacejean9 dolfi10 Tiffibunny12 CubaGallery