Travel and Lifetysle Scandinavia: Domographics April 2014

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User demographics April 2014

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Travel and Lifetysle Scandinavia: Domographics April 2014

  1. 1. 20 000 followers for hire
  2. 2. a media From total unknown to 20 000 followers in a year!
  3. 3. Travel & Lifestyle Scandinavia is a collection of travel blogs and curated travel contents. It exists on Facebook, Google+, Pinterest,Twitter and in a blog Kiviluoma52. Travel & Lifestyle Scandinavia finds and promotes travel and lifestyle experiences from all around Scandinavia. The team: FounderTimo Kiviluoma + five curators. Timo Kiviluoma |Travel & Lifestyle Scandinavia | Kiviluoma52 | 2013 - 2014
  4. 4. Audience demographics |April 2014
  5. 5. Kiviluoma52.me Travel & Lifestyle Scandinavia Kiviluoma52 Timo Kiviluoma Entire audience 11 500 followers 1100 followers 12 600 followers 1 550 followers 1 550 followers 350 friends and followers 250 followers 600 friends and followers 1 700 followers 1 200 followers 2 900 followers 600 unique visitors/month 750 connections 600 unique visitors/month 750 connections Timo Kiviluoma |Travel & Lifestyle Scandinavia | Kiviluoma52 | 2013 - 2014
  6. 6. Community Page Profile Timo Kiviluoma |Travel & Lifestyle Scandinavia | Kiviluoma52 | 2013 - 2014
  7. 7. Followers: Community + Page + Profile = 12 400 followers GooglePlus doesn’t offer official user demographics. Only gross numbers are available. Informal data by CircleCount. Timo Kiviluoma |Travel & Lifestyle Scandinavia | Kiviluoma52 | 2013 - 2014
  8. 8. Timo Kiviluoma |Travel & Lifestyle Scandinavia | Kiviluoma52 | 2013
  9. 9. 1550followers Twitter doesn’t offer official user demographics. Only gross numbers are available. Informal data by PeerReach. Timo Kiviluoma |Travel & Lifestyle Scandinavia | Kiviluoma52 | 2013 - 2014
  10. 10. Timo Kiviluoma |Travel & Lifestyle Scandinavia | Kiviluoma52 | 2013 - 2014
  11. 11. 4 547 unique visitors 1.8.2013 – 22.04.2014 Google Analytics Data Timo Kiviluoma |Travel & Lifestyle Scandinavia | Kiviluoma52 | 2013 - 2014
  12. 12. 2853unique visitors 1.8.2013 – 30.11.2013 Google Analytics Data Timo Kiviluoma |Travel & Lifestyle Scandinavia | Kiviluoma52 | 2013 - 2014
  13. 13. Share TallyData Timo Kiviluoma |Travel & Lifestyle Scandinavia | Kiviluoma52 | 2013 - 2014
  14. 14. Timo Kiviluoma |Travel & Lifestyle Scandinavia | Kiviluoma52 | 2013 - 2014
  15. 15. 1650followers Pinterest doesn’t offer official user demographics. Only gross numbers are available. Informal data by Tailwind Timo Kiviluoma |Travel & Lifestyle Scandinavia | Kiviluoma52 | 2013 - 2014
  16. 16. 750followers LinkedIn doesn’t offer detailed information about follower demographics. Only gross numbers are available. Timo Kiviluoma |Travel & Lifestyle Scandinavia | Kiviluoma52 | 2013 - 2014
  17. 17. Timo Kiviluoma |Travel & Lifestyle Scandinavia | Kiviluoma52 | 2013 - 2014
  18. 18. Followers: Page + Profile = 600followers Facebook followers are mostly from Finland and the tone of voice is a bit different. Posts partly in Finnish. Timo Kiviluoma |Travel & Lifestyle Scandinavia | Kiviluoma52 | 2013 - 2014
  19. 19. Timo Kiviluoma twitter @kiviluoma52 | e-mail timo.kiviluoma@luukku.com | tel. +358 50 3888 715

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